---
title: "Pure Zinc — $689K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/pure-zinc"
last_updated: "2026-08-10T12:16:52.302Z"
locale: en
meta:
description: "Niche score 48/100 · $689K/yr market · 208K searches/yr · $20.86 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 48/100 · $689K/yr market · 208K searches/yr · $20.86 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Pure Zinc — $689K/yr Amazon US Niche (2026) - Flapen"
---
# **pure zinc**
**Skip it**
Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Market size 68Growth 25Conversion 97Competition 23Returns 100Price range 69Avg price 90Brand share 5Review moat 23Quality gap 14
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Conversion**
**Incredible****15.9%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Great****$20.86**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$3.83–$40.20**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Good****$689K**
$689K/yr · 208K searches
**Growth**
**Bad****-0.9%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****73%**
top-5 click share — a locked-up shelf
**Review moat**
**Bad****7,930.15**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Bad****4.8★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Bad****98%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, pure zinc is a $689K/yr Amazon United States market (208K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Jan. Verdict: Skip it — 48/100.
Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **pure zinc market data**
- **Units sold / yr**
- **30K–40K**
- avg 3,000–4,000/product
- **Revenue / yr**
- **$626K–$834K**
- units × avg price
- **Conversion rate**
- **15.9%**
- **Avg BSR**
- **#137**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **85%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **85 months**
- **Avg seller age**
- **162 days**
## **Competition & brand share**
The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**6 **▼falling
**Sellers**
**58**
**Top-5 brand share**
**98%**
Top 20: 100%
**Top-5 click share**
**73%**
Top 20: 100%
**Open market**
**0%**
- Pure Encapsulations71% - Nutricost12% - THORNE9% - Sports Research3% - Solgar3% - Nature Made2%
## **Demand & seasonality**
Weekly Amazon search volume, last 99 weeks — -0.9% search growth over the last 90 days.
5K3KHoliday '24Spike '25Prime Day '25Prime Day '26 seasonDecMarJunAugNovMarMay
Peak months: Jan · busiest ÷ quietest = 2.2×
[**Open Trend **](https://flapen.com/research/us/health-household/pure-zinc/trend)
## **Top pure zinc search terms**
- **zinc picolinate 30mg**60K/yr+5.3%13.9% conv. - **pure zinc**36K/yr+5.6%13.8% conv. - **pure encapsulations zinc**33K/yr-10.0%16.1% conv. - **zinc 30**19K/yr+13.9%15.4% conv. - **pure zinc 30**18K/yr-0.9%36.2% conv. - **zinc pure encapsulations**13K/yr-10.8%15.9% conv. - **zinc pure**6K/yr-10.0%15.7% conv. - **zinc picolinate 30 mg**5K/yr+0.9%10.6% conv. - **pure encapsulation zinc**6K/yr-19.1%16.5% conv. - **picolinato de zinc 30 mg**4K/yr-16.6%3.6% conv. [**All search terms **](https://flapen.com/research/us/health-household/pure-zinc/search-terms)
## **Top pure zinc products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$69K20%$138K30%$207K40%$276K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 13 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Pure Encapsulations Zinc 30 mg - Supplement for Immune System Support Growth and Development and Wound Healing* - with Zinc Picolinate 30 mg - 60 Capsules**Pure Encapsulations**$15.59**4.8★14,901 rev](https://www.amazon.com/dp/B00083B1DY) [2**Pure Encapsulations Zinc 30 mg - Supplement for Immune System Support Growth and Development and Wound Healing* - with Zinc Picolinate 30 mg - 180 Capsules**Pure Encapsulations**$40.20**4.8★14,901 rev](https://www.amazon.com/dp/B000H7Y9A8) [3**Pure Encapsulations Zinc 15 mg - Zinc Picolinate Supplement for Immune System Support Growth & Development - for Wound Healing* - 180 Capsules**Pure Encapsulations**$34.31**4.8★4,581 rev](https://www.amazon.com/dp/B0017JIH7G) [4**Nutricost Zinc Picolinate 30mg 120 Capsules - Gluten Free and GMO-Free**Nutricost**$13.94**4.8★966 rev](https://www.amazon.com/dp/B09JTQGBB9) [5**THORNE - Zinc Picolinate 30 mg - Well-Absorbed Zinc Supplement for Growth and Immune Function - Promotes Healthy Skin & Eyes* - Third-Party Certified - Gluten Dairy & Soy-Free - 60 Capsules**THORNE**$19.56**4.8★11,051 rev](https://www.amazon.com/dp/B0012ZQPKG)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Sports Research Zinc Picolinate 30mg w/Organic Coconut Oil 90 Softgels**Sports Research**$14.46**3,200 rev2y ago](https://www.amazon.com/dp/B0CP6HWCK7) [**Nutricost Zinc Picolinate 30mg 120 Capsules - Gluten Free and GMO-Free**Nutricost**$13.94**966 rev4y ago](https://www.amazon.com/dp/B09JTQGBB9) [**Nutricost Zinc Picolinate 30mg 240 Capsules - Gluten Free and GMO-Free**Nutricost**$18.65**966 rev4y ago](https://www.amazon.com/dp/B09JTXHKM1) [**Pure Encapsulations UltraZin Zinc | Enhanced Absorption Mineral Support for Metabolism and Immune Health* | 90 Capsules**Pure Encapsulations**$20.89**622 rev8y ago](https://www.amazon.com/dp/B07D956X4P) [**THORNE - Zinc Picolinate 30 mg - Highly Absorbable Zinc Supplement - Supports Immune System Eye Skin & Reproductive Health* - Third-Party Certified - Gluten Dairy & Soy-Free - 180 Capsules**THORNE**$39.92**11,051 rev17y ago](https://www.amazon.com/dp/B00B8YTP12)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Pure Encapsulations Zinc 15 mg - Zinc Picolinate Supplement for Immune System Support Growth & Development - for Wound Healing* - 180 Capsules**Pure Encapsulations**$34.31**4.8★**▲ 69%**](https://www.amazon.com/dp/B0017JIH7G) [**Sports Research Zinc Picolinate 30mg w/Organic Coconut Oil 90 Softgels**Sports Research**$14.46**4.8★**▲ 66%**](https://www.amazon.com/dp/B0CP6HWCK7) [**Nutricost Zinc Picolinate 30mg 120 Capsules - Gluten Free and GMO-Free**Nutricost**$13.94**4.8★**▲ 41%**](https://www.amazon.com/dp/B09JTQGBB9) [**Pure Encapsulations UltraZin Zinc | Enhanced Absorption Mineral Support for Metabolism and Immune Health* | 90 Capsules**Pure Encapsulations**$20.89**4.8★**▲ 15%**](https://www.amazon.com/dp/B07D956X4P) [**THORNE - Zinc Picolinate 30 mg - Well-Absorbed Zinc Supplement for Growth and Immune Function - Promotes Healthy Skin & Eyes* - Third-Party Certified - Gluten Dairy & Soy-Free - 60 Capsules**THORNE**$19.56**4.8★**▲ 12%**](https://www.amazon.com/dp/B0012ZQPKG)
**~~View all trending →~~**
## **What buyers say about pure zinc**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**27%
*“Excellent product”*
**Vitamin**9%
*“Excellent vitamin brand”*
**Advertised Vs Actual Product**9%
*“Arrived as described”*
**Value For Money**7%
*“the price is affordable”*
**Immunity Booster**4%
*“Great for immune support”*
**Ease Of Chewing/Swallowing**4%
*“Easy-to-take tablets for consistent nutritional support”*
**Iron**3%
*“I have been very pleased with this Zinc supplement”*
**Efficiency**3%
*“Yes seems to be effective”*
**Dosage**3%
*“Perfect dose in a capsule for daily intake”*
**Ingredients-Overall**3%
*“Safer and purer ingredients”*
### **What buyers complain about **
**Size-Overall**9%
*“These are small”*
**Dosage**8%
*“The dose is just too big to take it without understanding the consequences”*
**Side Effects**6%
*“It made me nauseous when I didnt last time”*
**Value For Money**4%
*“Not worth it”*
**Allergies**3%
*“this one caused a rash that started on my neck”*
**Regulates Digestion**3%
*“it can cause mild stomach discomfort if taken on an empty stomach”*
**Iron**3%
*“It can interfere with copper”*
**Nutritional Content**3%
*“The absolute most awful protein powder ever created”*
**Residue**3%
*“you also get a lot of white powdery substance too”*
**Sleep Quality**3%
*“Ive never slept better”*
### **Top return reasons **
**Dosage**40%
**Inflammation**7%
**Vitamin**7%
**Magnesium**7%
**Contamination**7%
**Smell**7%
**Joint Pain**7%
**Value For Money**7%
**Strength**7%
**Acid Regulator/Stomach Ache Relief**7%
## **Common questions**
- **Is pure zinc profitable to sell on Amazon United States?**
- The niche generates $689K/yr across 13 tracked products. 90-day search growth is -0.9%. Flapen's verdict: Skip it (48/100).
- **How competitive is the pure zinc niche?**
- 6 brands and 58 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 98% of demand.
- **What do buyers complain about in pure zinc?**
- Top complaints mined from reviews: Size-Overall, Dosage, Side Effects. The return rate is 0.0%.
- **When does demand for pure zinc peak?**
- Demand peaks in Jan; the busiest month runs 2.2× the quietest.
- **What does it cost to enter the pure zinc niche?**
- Listings span $3.83–$40.20; the average listing price is $20.86 (sweet spot $15–$100). The average incumbent carries 7,930 reviews — the moat a new listing must climb.
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