---
title: "Psyllium Husk Capsules — $3.1M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/psyllium-husk-capsules"
last_updated: "2026-08-11T10:33:09.649Z"
locale: en
meta:
description: "Niche score 60/100 · $3.1M/yr market · 1.2M searches/yr · $18.61 avg price. Clears our launch bar. Data updated Jul 2026."
"og:description": "Niche score 60/100 · $3.1M/yr market · 1.2M searches/yr · $18.61 avg price. Clears our launch bar. Data updated Jul 2026."
"og:title": "Psyllium Husk Capsules — $3.1M/yr Amazon US Niche (2026) - Flapen"
---
# **psyllium husk capsules**
**Launch it**
A $3.1M/yr market growing +9.8% this quarter with returns at 0.0% — clears our launch bar.
Market size 96Growth 37Conversion 97Competition 22Returns 100Price range 73Avg price 84Brand share 40Review moat 23Quality gap 37
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Conversion**
**Incredible****14.5%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Incredible****$3.1M**
$3.1M/yr · 1.2M searches
**Avg price**
**Great****$18.61**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$8.22–$32.99**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Okay****81%**
top-5 brand share — brands hold most of the demand
**Growth**
**Okay****+9.8%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****7,008.24**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Bad****73%**
top-5 click share — a locked-up shelf
According to Flapen's Amazon United States niche tracking, psyllium husk capsules is a $3.1M/yr Amazon United States market (1.2M searches/yr). The top 5 brands hold 81% of demand. Demand peaks in Jun. Verdict: Launch it — 60/100.
Data updated Jul 27, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **psyllium husk capsules market data**
- **Units sold / yr**
- **150K–200K**
- avg 10,000–12,500/product
- **Revenue / yr**
- **$2.8M–$3.7M**
- units × avg price
- **Conversion rate**
- **14.5%**
- **Avg BSR**
- **#45**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **76%**
- **Out of stock**
- **0.5%**
- **Avg brand age**
- **70 months**
- **Avg seller age**
- **151 days**
## **Competition & brand share**
The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**15 **▲rising
**Sellers**
**93**
**Top-5 brand share**
**81%**
Top 20: 100%
**Top-5 click share**
**73%**
Top 20: 100%
**Open market**
**15%**
- NOW Foods45% - Nutricost17% - Metamucil8% - Sunergetic7% - Yerba Prima4% - Micro Ingredients4% - Open — no brand owns it (9 brands, 15%)
## **Demand & seasonality**
Weekly Amazon search volume, last 103 weeks — +9.8% search growth over the last 90 days.
35K25KSpike '24Spike '25Spike '26Prime Day '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jun · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/us/health-household/psyllium-husk-capsules/trend)
## **Top psyllium husk capsules search terms**
- **psyllium husk capsules**918K/yr+11.0%12.8% conv. - **now psyllium husk capsules**38K/yr+7.9%17.1% conv. - **psyllium husk pills**26K/yr+32.1%9.8% conv. - **psyllium capsules**26K/yr-6.3%7.4% conv. - **psyllium husk fiber capsules**18K/yr-22.1%7.4% conv. - **psyllium fiber supplement**14K/yr+9.4%2.5% conv. - **psyllium husk caps**13K/yr-7.5%14.0% conv. - **psyllium husk powder capsules**14K/yr-8.2%9.3% conv. - **psyllium husk supplement**10K/yr+15.8%5.4% conv. - **fiber pills psyllium husk**6K/yr+44.1%9.3% conv. [**All search terms **](https://flapen.com/research/us/health-household/psyllium-husk-capsules/search-terms)
## **Top psyllium husk capsules products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$310K20%$620K30%$931K40%$1.2M1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 17 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**NOW Foods Supplements Psyllium Husk Caps 500 mg Non-GMO Project Verified Natural Soluble Fiber Intestinal Health* 200 Veg Capsules**NOW Foods**$10.49**4.6★31,631 rev](https://www.amazon.com/dp/B005P0XUAM) [2**NOW Foods Supplements Psyllium Husk Caps 500 mg Non-GMO Project Verified Natural Soluble Fiber Intestinal Health* 500 Veg Capsules**NOW Foods**$19.99**4.6★31,631 rev](https://www.amazon.com/dp/B0013OW2KS) [3**Nutricost Psyllium Husk 1500mg 500 Capsules Gluten Free GMO-Free**Nutricost**$19.55**4.5★7,128 rev](https://www.amazon.com/dp/B01CTFZFE4) [4**Metamucil Psyllium Husk GLP-1 Friendly Fiber Capsules 300 Capsules 3-in-1 Fiber Supplement Daily Psyllium Husk Fiber Capsules Help Support Digestive Health by Promoting Regularity***Metamucil**$32.99**4.6★26,964 rev](https://www.amazon.com/dp/B001TH7K0G) [5**Premium Psyllium Husk Fiber Supplement 1450mg 240 Capsules**Sunergetic**$21.05**4.5★7,630 rev](https://www.amazon.com/dp/B01BMQRQ3E)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**NatureBell Psyllium Husk Fiber Capsules 2 000mg Per Serving 360 Caps | Soluble Fiber Supplement | 3-in-1 with Inulin & Chia Seed | Plant Based Non-GMO Gluten Free**NatureBell**$15.51**315 rev1y ago](https://www.amazon.com/dp/B0F11QQ8ND) [**Micro Ingredients Psyllium Husk Capsules 3000mg Per Serving 500 Veg Caps | Soluble Prebiotic Fiber Supplement for Women & Men | Daily Psyllium Husk Fiber Pills | 83 Servings | Non-GMO Gluten Free**Micro Ingredients**$18.81**351 rev1y ago](https://www.amazon.com/dp/B0DWDVSHZW) [**WeightWorld Psyllium Husk Capsules 1500mg (750mg per Cap) | Prebiotics & Soluble Fiber Supplement for Digestive Health - 240 Vegan Psyllium Husk Powder Capsules Non-GMO Gluten-Free**WeightWorld**$18.20**248 rev2y ago](https://www.amazon.com/dp/B0CY1YZX7M) [**Members Mark 100% Natural Psyllium Husk Fiber Capsules Digestive Health 400 Count (Pack of 1)**MEMBER´S MARK**$16.85**1,428 rev3y ago](https://www.amazon.com/dp/B0BNNYTPK7) [**Psyllium Husk 1500mg Per Serving 300 Capsules 3 in 1 Fiber Supplement with Inulin & Acacia Complex Natural Soluble Fiber Supports Digestive Health* Plant Based Non-GMO**DEAL SUPPLEMENT**$19.15**1,924 rev3y ago](https://www.amazon.com/dp/B0BKR4ZNH1)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**WeightWorld Psyllium Husk Capsules 1500mg (750mg per Cap) | Prebiotics & Soluble Fiber Supplement for Digestive Health - 240 Vegan Psyllium Husk Powder Capsules Non-GMO Gluten-Free**WeightWorld**$18.20**4.5★**▲ 57%**](https://www.amazon.com/dp/B0CY1YZX7M) [**Members Mark 100% Natural Psyllium Husk Fiber Capsules Digestive Health 400 Count (Pack of 1)**MEMBER´S MARK**$16.85**4.7★**▲ 42%**](https://www.amazon.com/dp/B0BNNYTPK7) [**NOW Foods Supplements Psyllium Husk Caps 500 mg Non-GMO Project Verified Natural Soluble Fiber Intestinal Health* 500 Veg Capsules**NOW Foods**$19.99**4.6★**▲ 40%**](https://www.amazon.com/dp/B0013OW2KS) [**Psyllium Husk Powder 2000mg Per Serving Supplement - Extra Strength Psyllium Fiber Powder - Natural Soluble Fiber Pills Supports Digestion Colon Health & Regularity Bottled in USA - 60 Capsules**Nature's Nutrition**$8.22**4.4★**▲ 36%**](https://www.amazon.com/dp/B07JQ3S9MR) [**Micro Ingredients Psyllium Husk Capsules 3000mg Per Serving 500 Veg Caps | Soluble Prebiotic Fiber Supplement for Women & Men | Daily Psyllium Husk Fiber Pills | 83 Servings | Non-GMO Gluten Free**Micro Ingredients**$18.81**4.4★**▲ 23%**](https://www.amazon.com/dp/B0DWDVSHZW)
**~~View all trending →~~**
## **What buyers say about psyllium husk capsules**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**14%
*“No complaints at all”*
**Value For Money**13%
*“Great deal”*
**Efficiency**10%
*“Does the job”*
**Regulates Digestion**8%
*“Easy to digest”*
**Ease Of Use**7%
*“Easy to Take”*
**Nutritional Content**7%
*“Amazing supplement”*
**Advertised Vs Actual Product**7%
*“As advertised”*
**Ease Of Chewing/Swallowing**5%
*“The capsules are easy to take”*
**Dosage**4%
*“Keeps you regular as long as you take them regularly”*
**Acid Regulator/Stomach Ache Relief**3%
*“Great for stomach issues”*
### **What buyers complain about **
**Functionality-Overall**17%
*“Didn't work”*
**Dosage**14%
*“Dosage information is misleading”*
**Nutritional Content**7%
*“Barely any fiber per serving”*
**Value For Money**7%
*“NOT WORTH IT”*
**Regulates Digestion**7%
*“I had been struggling with digestive issues for a long time”*
**Advertised Vs Actual Product**4%
*“Not Accurate to Description”*
**Acid Regulator/Stomach Ache Relief**3%
*“Very hard on my stomach”*
**Ingredients-Overall**3%
*“Low fiber”*
**Taste-Overall**3%
*“have no taste”*
**Side Effects**3%
*“i started having episodes of nausea”*
### **Top return reasons **
**Dosage**27%
**Functionality-Overall**25%
**Vitamin**9%
**Advertised Vs Actual Product**7%
**Ingredients-Overall**5%
**Product Condition**5%
**Side Effects**5%
**Value For Money**5%
**Ease Of Chewing/Swallowing**5%
**Nutritional Content**5%
## **Common questions**
- **Is psyllium husk capsules profitable to sell on Amazon United States?**
- The niche generates $3.1M/yr across 17 tracked products. 90-day search growth is +9.8%. Flapen's verdict: Launch it (60/100).
- **How competitive is the psyllium husk capsules niche?**
- 15 brands and 93 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 81% of demand.
- **What do buyers complain about in psyllium husk capsules?**
- Top complaints mined from reviews: Functionality-Overall, Dosage, Nutritional Content. The return rate is 0.0%.
- **When does demand for psyllium husk capsules peak?**
- Demand peaks in Jun; the busiest month runs 1.6× the quietest.
- **What does it cost to enter the psyllium husk capsules niche?**
- Listings span $8.22–$32.99; the average listing price is $18.61 (sweet spot $15–$100). The average incumbent carries 7,008 reviews — the moat a new listing must climb.
## **Related niches in Health & Household**
- 76 [**cedar oil**](https://flapen.com/research/us/health-household/cedar-oil)$1.2M/yr+214.4%**Launch it**- 77 [**nutrapure glp1 cutting mix**](https://flapen.com/research/us/health-household/nutrapure-glp1-cutting-mix)$149K/yr+940.2%**Worth a look**- 77 [**dexcom g7**](https://flapen.com/research/us/health-household/dexcom-g7)$2.0M/yr+39.9%**Launch it**- 77 [**purelia**](https://flapen.com/research/us/health-household/purelia)$635K/yr+359.7%**Worth a look**- 77 [**graduation napkins**](https://flapen.com/research/us/health-household/graduation-napkins)$302K/yr+385.7%**Worth a look**- 77 [**credit card wand**](https://flapen.com/research/us/health-household/credit-card-wand)$418K/yr+101.3%**Worth a look**[**All Health & Household niches **](https://flapen.com/research/us/health-household)