---
title: "Psoriasis Soap — $102K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/psoriasis-soap"
last_updated: "2026-08-11T15:49:40.804Z"
locale: en
meta:
description: "Niche score 50/100 · $102K/yr market · 71K searches/yr · $15.96 avg price. Soft demand (-15.4% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 50/100 · $102K/yr market · 71K searches/yr · $15.96 avg price. Soft demand (-15.4% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Psoriasis Soap — $102K/yr Amazon US Niche (2026) - Flapen"
---
# **psoriasis soap**
**Worth a look**
Shows low returns (0.4%), but soft demand (-15.4% this quarter) keeps it on the watch list.
Market size 25Growth 17Conversion 83Competition 43Returns 98Price range 72Avg price 77Brand share 64Review moat 22Quality gap 43
**Returns**
**Incredible****0.4%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****9.0%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Great****$15.96**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$6.96–$35.65**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Good****66%**
top-5 brand share — brands hold most of the demand
**Competition**
**Okay****59%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Market size**
**Okay****$102K**
$102K/yr · 71K searches
**Review moat**
**Bad****9,717.9**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-15.4%**
90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, psoriasis soap is a $102K/yr Amazon United States market (71K searches/yr). The top 5 brands hold 66% of demand. Verdict: Worth a look — 50/100.
Data updated Jul 11, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **psoriasis soap market data**
- **Units sold / yr**
- **6K–8K**
- avg 250–500/product
- **Revenue / yr**
- **$96K–$128K**
- units × avg price
- **Conversion rate**
- **9.0%**
- **Avg BSR**
- **#439**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **8.6%**
- **Avg brand age**
- **74 months**
- **Avg seller age**
- **133 days**
## **Competition & brand share**
The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**18 **—flat
**Sellers**
**93**
**Top-5 brand share**
**66%**
Top 20: 100%
**Top-5 click share**
**59%**
Top 20: 99%
**Open market**
**28%**
- CeraVe30% - TriDerma16% - Dermasolve8% - KESMEDIK7% - Terramed Just Think Comfort6% - Kenkoderm5%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -15.4% search growth over the last 90 days.
4K3KPrime Day '24Spike '25 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.9×
[**Open Trend **](https://flapen.com/research/us/health-household/psoriasis-soap/trend)
## **Top psoriasis soap search terms**
- **psoriasis body wash**60K/yr-14.7%7.7% conv. - **body wash for psoriasis**6K/yr-7.3%6.3% conv. - **dermatitis body wash**5K/yr-29.6%3.3% conv. [**All search terms **](https://flapen.com/research/us/health-household/psoriasis-soap/search-terms)
## **Top psoriasis soap products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$10K20%$20K30%$31K40%$41K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 21 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**CeraVe Cleanser for Psoriasis Treatment With Salicylic Acid for Dry Skin Itch Relief & Latic Acid for Exfoliation Fragrance Free & Allergy Tested 8 Ounce**CeraVe**$16.64**4.4★7,438 rev](https://www.amazon.com/dp/B075N8CDGT) [2**TriDerma Psoriasis Control Body Wash - Gentle 2% Salicylic Acid Cleanser AP4 Aloe Vera Gel - Psoriasis Treatment Soothes Itching Redness Flaking - No Cortisone or Coal Tar - 16 oz**TriDerma**$19.95**4.5★309 rev](https://www.amazon.com/dp/B085SVMYLX) [3**Dermasolve Medicated Psoriasis Body Wash - 2-Pack (8.0 oz each) - Proven to Provide Relief from Psoriasis Eczema & Seborrheic Dermatitis Doctor Recommended for Dry Itchy Red Flaky Scaly Skin**Dermasolve**$24.03**4.2★998 rev](https://www.amazon.com/dp/B075PWGX73) [4**KESMEDIK Tea Tree Body Wash MaxTherapy with Eucalyptus Aloe & 100% Tea Tree Oil for Skin Cleans Soothes and Refreshes Sensitive Itchy Skin Body & Foot Soap for Men & Women 2-Pack**KESMEDIK**$21.00**4.5★1,736 rev](https://www.amazon.com/dp/B0CRF86WXG) [5**CeraVe Body Wash with Salicylic Acid Fragrance Free Body Wash to Exfoliate Rough and Bumpy Skin Allergy Tested 10 Ounce**CeraVe**$13.98**4.6★36,796 rev](https://www.amazon.com/dp/B077TWXCQV)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Recuren Plus Antifungal Body Wash Soap: Antibacterial Shower Gel for Back Acne Seborrheic Dermatitis Folliculitis Psoriasis Jock Itch & Ringworm (10 Fl Oz (Pack of 1) Herbal Floral)**Recuren Plus**$20.22**99 rev5mo ago](https://www.amazon.com/dp/B0GHZHJWK7) [**Eczema Body Wash All Natural Eczema Soap Dermatitis Psoriasis Treatment for Dry Itchy Sensitive Skin Relief Gentle Detoxifying Healing Anti-Itch Oatmeal Goat Milk Bath Wash for Kids & Adults**Healov**$10.10**70 rev8mo ago](https://www.amazon.com/dp/B0FX6VHN61) [**Eczema Body Wash All Natural Eczema Soap Dermatitis Psoriasis Treatment for Dry Itchy Sensitive Skin Relief Gentle Detoxifying Healing Anti-Itch Oatmeal Goat Milk Bath Wash for Kids & Adults**Herblov**$12.10**97 rev1y ago](https://www.amazon.com/dp/B0FGZ56T7J) [**Psoriasis Body Wash Sensitive Skin | Psoriasis Treatment for Skin | Clinically Proven to Reduce Redness Scaling & Itching | No Sulfates Parabens | Free Scrubber Brush | 16 Fl.Oz**Terramed Just Think Comfort**$24.29**59 rev1y ago](https://www.amazon.com/dp/B0DQFLJP6S) [**KESMEDIK Tea Tree Body Wash MaxTherapy with Eucalyptus Aloe & 100% Tea Tree Oil for Skin Cleans Soothes and Refreshes Sensitive Itchy Skin Body & Foot Soap for Men & Women 2-Pack**KESMEDIK**$21.00**1,736 rev1y ago](https://www.amazon.com/dp/B0CRF86WXG)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Recuren Plus Antifungal Body Wash Soap: Antibacterial Shower Gel for Back Acne Seborrheic Dermatitis Folliculitis Psoriasis Jock Itch & Ringworm (10 Fl Oz (Pack of 1) Herbal Floral)**Recuren Plus**$20.22**4.7★**▲ 317%**](https://www.amazon.com/dp/B0GHZHJWK7) [**Dove Body Wash Hydration Boost Actively drenches dry skin 6% hydration serum with hyaluronic 18.5 oz**Dove**$7.69**4.7★**▲ 137%**](https://www.amazon.com/dp/B0CGYP4GYY) [**Dove Body Wash with Pump Antibacterial For All Skin Types Protects from Dryness 30.6 oz**Dove**$10.03**4.8★**▲ 116%**](https://www.amazon.com/dp/B09DDD6YGJ) [**Marie Originals Eczema Face Soap Body Wash Bar All Natural Psoriasis Dermatitis Treatment for Dry Itchy Flaky Skin Relief Gentle Detoxifying Healing Anti-Itch Cleansing Skincare (Pack of 2)**Marie Originals**$12.39**4.3★**▲ 79%**](https://www.amazon.com/dp/B089JC9VMN) [**CLn BodyWash - Non-Drying Body Wash For Compromised Skin Prone to Eczema Dermatitis Rash & Hidradenitis Suppurativa Fragrance-Free & Paraben-Free 8 fl oz.**CLn**$35.65**4.6★**▲ 70%**](https://www.amazon.com/dp/B014WWW9IC)
**~~View all trending →~~**
## **What buyers say about psoriasis soap**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**17%
*“Clean fresh scent”*
**Quality-Overall**10%
*“Great soap product”*
**Soft Feel**8%
*“Leaves skin soft”*
**Moist/Dry**8%
*“Its moisturizing”*
**Cleansing**7%
*“Good cleanser”*
**Value For Money**5%
*“Good value for money”*
**Suitability Combination Skin**5%
*“Good for your skin”*
**Lather**4%
*“Luxurious Lather”*
**Suitability Dry Skin**4%
*“Good for dry skin issues”*
**Allergies**4%
*“No more itching”*
### **What buyers complain about **
**Smell**16%
*“Awful smell”*
**Allergies**13%
*“Irritated my skin”*
**Leak-Proof**5%
*“Leaking”*
**Value For Money**4%
*“Very expensive”*
**Functionality-Overall**4%
*“Did NOT work”*
**Moist/Dry**4%
*“Made my skin very dry”*
**Size-Overall**3%
*“Very small”*
**Skin Health**3%
*“Irritated my skin”*
**Motor Power**2%
*“Broken pump”*
**Lather**2%
*“Doesnt lather”*
### **Top return reasons **
**Leak-Proof**35%
**Smell**12%
**Motor Power**10%
**Advertised Vs Actual Product**7%
**Value For Money**4%
**Size-Overall**4%
**Functionality-Overall**4%
**Sensitivity-Overall**3%
**Product Condition**2%
**Moist/Dry**2%
## **Common questions**
- **Is psoriasis soap profitable to sell on Amazon United States?**
- The niche generates $102K/yr across 21 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -15.4%. Flapen's verdict: Worth a look (50/100).
- **How competitive is the psoriasis soap niche?**
- 18 brands and 93 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 66% of demand.
- **What do buyers complain about in psoriasis soap?**
- Top complaints mined from reviews: Smell, Allergies, Leak-Proof. The return rate is 0.4%.
- **When does demand for psoriasis soap peak?**
- Demand is steady year-round — the busiest month runs 1.9× the quietest.
- **What does it cost to enter the psoriasis soap niche?**
- Listings span $6.96–$35.65; the average listing price is $15.96 (sweet spot $15–$100). The average incumbent carries 9,718 reviews — the moat a new listing must climb.
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