---
title: "Products — protein crisps - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/protein-crisps/products"
last_updated: "2026-08-11T18:17:24.607Z"
locale: en
meta:
  description: "Niche score 53/100 · $256K/yr market. Brand-locked demand (top 5 brands take 95% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 53/100 · $256K/yr market. Brand-locked demand (top 5 brands take 95% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — protein crisps - Flapen"
---

# **protein crisps**

**Worth a look**

Shows low returns (0.0%), but brand-locked demand (top 5 brands take 95% of clicks) keeps it on the watch list.

Market size 47Growth 43Conversion 50Competition 35Returns 100Price range 93Avg price 95Brand share 12Review moat 52Quality gap 58

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****$25.86**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$13.86–$54.07**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Good****1,421**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Good****4.0%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Okay****$256K**

$256K/yr · 246K searches

**Growth**

**Okay****+14.4%**

90-day search growth — must beat 0% to launch

**Competition**

**Okay****64%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Bad****95%**

top-5 brand share — brand-locked demand

## Products