---
title: "Prodough Protein Powder — $203K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/prodough-protein-powder"
last_updated: "2026-08-08T08:08:35.281Z"
locale: en
meta:
description: "Niche score 49/100 · $203K/yr market · 261K searches/yr · $38.06 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 49/100 · $203K/yr market · 261K searches/yr · $38.06 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Prodough Protein Powder — $203K/yr Amazon US Niche (2026) - Flapen"
---
# **prodough protein powder**
**Skip it**
Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Market size 40Growth 14Conversion 26Competition 46Returns 100Price range 80Avg price 95Brand share 6Review moat 72Quality gap 88
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$38.06**
avg listing price — sweet spot $15–$100
**Quality gap**
**Great****4.1★**
avg incumbent rating — lower means beatable quality
**Price range**
**Great****$5.17–$59.15**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Good****622.91**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Okay****57%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Okay****$203K**
$203K/yr · 261K searches
**Conversion**
**Okay****2.1%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Bad****-22.3%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****98%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, prodough protein powder is a $203K/yr Amazon United States market (261K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Jan–Feb–Jul. Verdict: Skip it — 49/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **prodough protein powder market data**
- **Units sold / yr**
- **5K–6K**
- avg 100–250/product
- **Revenue / yr**
- **$190K–$228K**
- units × avg price
- **Conversion rate**
- **2.1%**
- **Avg BSR**
- **#50**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **96%**
- **Out of stock**
- **4.4%**
- **Avg brand age**
- **71 months**
- **Avg seller age**
- **126 days**
## **Competition & brand share**
The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**7 **▲rising
**Sellers**
**566**
**Top-5 brand share**
**98%**
Top 20: 100%
**Top-5 click share**
**57%**
Top 20: 97%
**Open market**
**1%**
- ProDough Protein Bakeshop87% - Clean Simple Eats5% - Pearl Milling Company2% - FlavCity2% - Kodiak Cakes1% - Premier Protein1% - Open — no brand owns it (1 brand, 1%)
## **Demand & seasonality**
Weekly Amazon search volume, last 67 weeks — -22.3% search growth over the last 90 days.
8K6KSpike '25Prime Day '25Holiday '25Spike '26 seasonAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Jan, Feb, Jul · busiest ÷ quietest = 2.1×
[**Open Trend **](https://flapen.com/research/us/health-household/prodough-protein-powder/trend)
## **Top prodough protein powder search terms**
- **prodough protein powder**107K/yr-29.1%2.0% conv. - **pro dough protein powder**42K/yr-20.2%1.9% conv. - **prodough**43K/yr-29.0%2.6% conv. - **premier protein pancakes**27K/yr+8.1%0.6% conv. - **pro dough**16K/yr-25.1%2.0% conv. - **premier protein pancake mix**13K/yr-15.6%1.0% conv. - **premier protein waffles**5K/yr-6.7%0.4% conv. - **premier protein pancakes frozen**5K/yr+1.5%0.7% conv. - **premier pancakes**2K/yr+32.1%0.5% conv. [**All search terms **](https://flapen.com/research/us/health-household/prodough-protein-powder/search-terms)
## **Top prodough protein powder products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$10K10%$20K15%$30K20%$41K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 23 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**ProDough Gourmet Whey Isolate Hydrolized Protein Powder for Shake Mix- Easy Digest Enzyme Blend 25g Protein per Serving Natural Ingredients Gluten Free Keto Friendly (Rasberry Cheesecake)**ProDough Protein Bakeshop**$58.77**3.9★55 rev](https://www.amazon.com/dp/B0BZGB8CVV) [2**ProDough Gourmet Whey Isolate Hydrolized Protein Powder for Shake Mix- Easy Digest Enzyme Blend 25g Protein per Serving Natural Ingredients Gluten Free Keto Friendly (Coconut Cream)**ProDough Protein Bakeshop**$59.15**3.9★61 rev](https://www.amazon.com/dp/B0BZGDTKW8) [3**ProDough Gourmet Whey Isolate Hydrolized Protein Powder for Shake Mix- Easy Digest Enzyme Blend 25g Protein per Serving Natural Ingredients Gluten Free Keto Friendly (Chocolate Mousse)**ProDough Protein Bakeshop**$58.81**3.9★36 rev](https://www.amazon.com/dp/B0BZG58X28) [4**ProDough Shop Buttermilk Pancake and Waffle Mix - Gluten Free Low Carb High Protein Pancake Mix - Healthy Pancakes and Waffles for Breakfast or Snack**ProDough Protein Bakeshop**$12.73**4.2★769 rev](https://www.amazon.com/dp/B09QRM27C9) [5**Clean Simple Eats Whey Isolate Protein Powder Variety Pack Naturally Sweetened Zero Added Sugar 20g 100% GrassFed Protein Powder with Digestive Enzymes GlutenFree Non GMO 10 Single Serve Pack**Clean Simple Eats**$32.13**4.5★929 rev](https://www.amazon.com/dp/B0DZ75PSP9)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Clean Simple Eats Whey Isolate Protein Powder Variety Pack Naturally Sweetened Zero Added Sugar 20g 100% GrassFed Protein Powder with Digestive Enzymes GlutenFree Non GMO 10 Single Serve Pack**Clean Simple Eats**$32.13**929 rev1y ago](https://www.amazon.com/dp/B0DZ75PSP9) [**ProDough High Protein- Gluten Free Cupcake Mix Low Carb 13g of Protein per Cupcake No Added Sugars Keto Friendly Makes 12 Healthy Dessert (Vanilla)**ProDough Protein Bakeshop**$11.98**208 rev3y ago](https://www.amazon.com/dp/B0C67CYJGD) [**ProDough High Protein- Gluten Free Cupcake Mix Low Carb 13g of Protein per Cupcake No Added Sugars Keto Friendly Makes 12 Healthy Dessert (Chocolate)**ProDough Protein Bakeshop**$12.00**208 rev3y ago](https://www.amazon.com/dp/B0C67ST3GW) [**ProDough Shop Buttermilk Pancake and Waffle Mix - Gluten Free Low Carb High Protein Pancake Mix - Healthy Pancakes and Waffles for Breakfast or Snack**ProDough Protein Bakeshop**$12.68**769 rev3y ago](https://www.amazon.com/dp/B0C3WNMR8Y) [**ProDough Shop Buttermilk Pancake and Waffle Mix - Gluten Free Low Carb High Protein Pancake Mix - Healthy Pancakes and Waffles for Breakfast or Snack**ProDough Protein Bakeshop**$12.73**769 rev3y ago](https://www.amazon.com/dp/B0C3WHH9YF)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**ProDough Gourmet Whey Isolate Hydrolized Protein Powder for Shake Mix- Easy Digest Enzyme Blend 25g Protein per Serving Natural Ingredients Gluten Free Keto Friendly (Rasberry Cheesecake)**ProDough Protein Bakeshop**$58.77**3.9★**▲ 94%**](https://www.amazon.com/dp/B0BZGB8CVV) [**ProDough Gourmet Whey Isolate Hydrolized Protein Powder for Shake Mix- Easy Digest Enzyme Blend 25g Protein per Serving Natural Ingredients Gluten Free Keto Friendly (Chocolate Mousse)**ProDough Protein Bakeshop**$58.81**3.9★**▲ 82%**](https://www.amazon.com/dp/B0BZG58X28) [**ProDough Gourmet Whey Isolate Hydrolized Protein Powder for Shake Mix- Easy Digest Enzyme Blend 25g Protein per Serving Natural Ingredients Gluten Free Keto Friendly (Coconut Cream)**ProDough Protein Bakeshop**$59.15**3.9★**▲ 41%**](https://www.amazon.com/dp/B0BZGDTKW8) [**Clean Simple Eats Whey Isolate Protein Powder Variety Pack Naturally Sweetened Zero Added Sugar 20g 100% GrassFed Protein Powder with Digestive Enzymes GlutenFree Non GMO 10 Single Serve Pack**Clean Simple Eats**$32.13**4.5★**▲ 31%**](https://www.amazon.com/dp/B0DZ75PSP9) [**ProDough Shop Buttermilk Pancake and Waffle Mix - Gluten Free Low Carb High Protein Pancake Mix - Healthy Pancakes and Waffles for Breakfast or Snack**ProDough Protein Bakeshop**$12.68**4.2★**▲ 17%**](https://www.amazon.com/dp/B0C3WNMR8Y)
**~~View all trending →~~**
## **Common questions**
- **Is prodough protein powder profitable to sell on Amazon United States?**
- The niche generates $203K/yr across 23 tracked products. 90-day search growth is -22.3%. Flapen's verdict: Skip it (49/100).
- **How competitive is the prodough protein powder niche?**
- 7 brands and 566 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 98% of demand.
- **When does demand for prodough protein powder peak?**
- Demand peaks in Jan–Feb–Jul; the busiest month runs 2.1× the quietest.
- **What does it cost to enter the prodough protein powder niche?**
- Listings span $5.17–$59.15; the average listing price is $38.06 (sweet spot $15–$100). The average incumbent carries 623 reviews — the moat a new listing must climb.
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