---
title: "Search terms — princess wrapping paper - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/princess-wrapping-paper/search-terms"
last_updated: "2026-08-11T20:25:48.914Z"
locale: en
meta:
  description: "Niche score 49/100 · $113K/yr market · 171K searches/yr · $10.22 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 49/100 · $113K/yr market · 171K searches/yr · $10.22 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — princess wrapping paper - Flapen"
---

# **princess wrapping paper**

**Skip it**

Prices mostly outside the sweet spot ($6.98–$16.51) — this niche doesn't clear our bar today.

Market size 27Growth 35Conversion 70Competition 61Returns 84Price range 16Avg price 35Brand share 56Review moat 80Quality gap 25

**Returns**

**Great****1.6%**

return rate — above 5% kills the launch gate

**Review moat**

**Great****391.68**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Good****6.5%**

search→purchase rate — share of searches ending in a sale

**Competition**

**Good****48%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Good****71%**

top-5 brand share — brands hold most of the demand

**Growth**

**Okay****+7.7%**

90-day search growth — must beat 0% to launch

**Avg price**

**Okay****$10.22**

avg listing price — sweet spot $15–$100

**Market size**

**Okay****$113K**

$113K/yr · 171K searches

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Price range**

**Bad****$6.98–$16.51**

cheapest to priciest tracked listing — scored on the share inside $15–$100

## Search terms