---
title: "Prequel Scar Stick — $1.2M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/prequel-scar-stick"
last_updated: "2026-08-10T09:02:22.721Z"
locale: en
meta:
  description: "Niche score 55/100 · $1.2M/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 55/100 · $1.2M/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Prequel Scar Stick — $1.2M/yr Amazon US Niche (2026) - Flapen"
---

# **prequel scar stick**

**Worth a look**

Shows low returns (0.9%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 82Growth 17Conversion 85Competition 9Returns 95Price range 72Avg price 82Brand share 0Review moat 88Quality gap 85

**Returns**

**Incredible****0.9%**

return rate — above 5% kills the launch gate

**Review moat**

**Great****235.5**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Great****9.5%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Great****4.2★**

avg incumbent rating — lower means beatable quality

**Market size**

**Great****$1.2M**

$1.2M/yr · 724K searches

**Avg price**

**Great****$17.87**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$9.73–$28.71**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Growth**

**Bad****-15.2%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****89%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, prequel scar stick is a $1.2M/yr Amazon United States market (724K searches/yr). The top 5 brands hold 100% of demand. Verdict: Worth a look — 55/100.

Data updated Jul 20, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **prequel scar stick market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**50K–60K**</dd><dd>avg 8,000–10,000/product</dd>

<dt>**Revenue / yr**</dt><dd>**$894K–$1.1M**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**9.5%**</dd>

<dt>**Avg BSR**</dt><dd>**#1,423**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**100%**</dd>

<dt>**Out of stock**</dt><dd>**18.7%**</dd>

<dt>**Avg brand age**</dt><dd>**43 months**</dd>

<dt>**Avg seller age**</dt><dd>**139 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products capture 89% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**5 **▲rising

**Sellers**

**11**

**Top-5 brand share**

**100%**

Top 20: 100%

**Top-5 click share**

**89%**

Top 20: 100%

**Open market**

**0%**

- Prequel53% - Pluune21% - Generic18% - Rvlaim5% - BAGISTES3% - Open — no brand owns it (0%)

## **Demand**

Weekly Amazon search volume, last 50 weeks — -15.2% search growth over the last 90 days.

40K30KSpike '25Spike '26Aug '25Sep '25Nov '25Jan '26Mar '26May '26

[**Open Trend **](https://flapen.com/research/us/health-household/prequel-scar-stick/trend)

## **Top prequel scar stick search terms**

- **prequel scar stick**262K/yr-46.2%14.3% conv. - **silicone scar stick**204K/yr-26.3%5.3% conv. - **pluune scar stick**30K/yr+30.6%4.5% conv. - **scar stick**73K/yr-10.6%6.1% conv. - **pluune**15K/yr+10.6%3.8% conv. - **silicone stick**31K/yr-19.7%3.0% conv. - **plume scar stick**8K/yr+65.5%5.5% conv. - **prequel silicone scar stick**38K/yr-22.4%11.2% conv. - **pluune silicone scar stick**4K/yr+346.3%4.9% conv. - **scar solutions silicone scar stick**20K/yr-27.2%6.2% conv. [**All search terms **](https://flapen.com/research/us/health-household/prequel-scar-stick/search-terms)

## **Top prequel scar stick products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%$185K30%$369K45%$554K60%$739K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 8 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Prequel Skin Scar Solutions 60% Silicone Scar Stick. Thick Solid Velvety Film for Scars. Formula Infused with Centella Asiatica Extracts and Vitamin E. Soothing and Occlusive](https://m.media-amazon.com/images/I/414VLuJddkL.jpg)**Prequel Skin Scar Solutions 60% Silicone Scar Stick. Thick Solid Velvety Film for Scars. Formula Infused with Centella Asiatica Extracts and Vitamin E. Soothing and Occlusive**Prequel**$17.40**4.1★1,490 rev](https://www.amazon.com/dp/B0DVWJHR77) [2![Pluune Scar Stick Suitable for Old Scars Acne Marks and Stretch Marks Formula Infused with Centella Asiatica Extracts and Vitamin E Soothes Repairs and Forms Protective (1PCS)](https://m.media-amazon.com/images/I/41Ft98wjLsL.jpg)**Pluune Scar Stick Suitable for Old Scars Acne Marks and Stretch Marks Formula Infused with Centella Asiatica Extracts and Vitamin E Soothes Repairs and Forms Protective (1PCS)**Pluune**$17.77**3.6★59 rev](https://www.amazon.com/dp/B0GK92L5F6) [3![2pcs Silicone Scar Stick Made of 60% Silicone Gentle on All Skin Types](https://m.media-amazon.com/images/I/31+-aSQAXUL.jpg)**2pcs Silicone Scar Stick Made of 60% Silicone Gentle on All Skin Types**Generic**$9.73**4.1★149 rev](https://www.amazon.com/dp/B0FK9SXWR8) [4![Silicone Scar Stick 80% Silicone Stick for Face and Body. Silicone Stick for Removal of Surgical Old and Recent Scars and Stretch Marks - 7g](https://m.media-amazon.com/images/I/41qaBz0qzhL.jpg)**Silicone Scar Stick 80% Silicone Stick for Face and Body. Silicone Stick for Removal of Surgical Old and Recent Scars and Stretch Marks - 7g**Rvlaim**$24.75**4.8★26 rev](https://www.amazon.com/dp/B0GWR58YR2) [5![Silicone Scar Stick Silicone Stick for Face and Body Help to Improve the Appearance of Scars For Use After Surgery Acne Burns Cuts Lightweight Easy to Use (1Pc)](https://m.media-amazon.com/images/I/31cGBkKJo1L.jpg)**Silicone Scar Stick Silicone Stick for Face and Body Help to Improve the Appearance of Scars For Use After Surgery Acne Burns Cuts Lightweight Easy to Use (1Pc)**Generic**$12.93**4.5★19 rev](https://www.amazon.com/dp/B0GWZJW7TB)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Silicone Scar Stick Silicone Stick for Face and Body Help to Improve the Appearance of Scars For Use After Surgery Acne Burns Cuts Lightweight Easy to Use (1Pc)](https://m.media-amazon.com/images/I/31cGBkKJo1L.jpg)**Silicone Scar Stick Silicone Stick for Face and Body Help to Improve the Appearance of Scars For Use After Surgery Acne Burns Cuts Lightweight Easy to Use (1Pc)**Generic**$12.93**19 rev2mo ago](https://www.amazon.com/dp/B0GWZJW7TB) [![Silicone Scar Stick 80% Silicone Stick for Face and Body. Silicone Stick for Removal of Surgical Old and Recent Scars and Stretch Marks - 7g](https://m.media-amazon.com/images/I/41qaBz0qzhL.jpg)**Silicone Scar Stick 80% Silicone Stick for Face and Body. Silicone Stick for Removal of Surgical Old and Recent Scars and Stretch Marks - 7g**Rvlaim**$24.75**26 rev3mo ago](https://www.amazon.com/dp/B0GWR58YR2) [![Silicone Scar Stick Silicone Stick for Face and Body Help to Improve the Appearance of Scars For Use After Surgery Acne Burns Cuts Lightweight Easy to Use (2 Pack)](https://m.media-amazon.com/images/I/312r9psvyUL.jpg)**Silicone Scar Stick Silicone Stick for Face and Body Help to Improve the Appearance of Scars For Use After Surgery Acne Burns Cuts Lightweight Easy to Use (2 Pack)**Generic**$20.02**19 rev4mo ago](https://www.amazon.com/dp/B0GS9PJN9J) [![Pluune Scar Stick Suitable for Old Scars Acne Marks and Stretch Marks Formula Infused with Centella Asiatica Extracts and Vitamin E Soothes Repairs and Forms Protective (2)](https://m.media-amazon.com/images/I/41WLEhqvDiL.jpg)**Pluune Scar Stick Suitable for Old Scars Acne Marks and Stretch Marks Formula Infused with Centella Asiatica Extracts and Vitamin E Soothes Repairs and Forms Protective (2)**Pluune**$28.71**59 rev5mo ago](https://www.amazon.com/dp/B0GP6RT58Q) [![Pluune Scar Stick Suitable for Old Scars Acne Marks and Stretch Marks Formula Infused with Centella Asiatica Extracts and Vitamin E Soothes Repairs and Forms Protective (1PCS)](https://m.media-amazon.com/images/I/41Ft98wjLsL.jpg)**Pluune Scar Stick Suitable for Old Scars Acne Marks and Stretch Marks Formula Infused with Centella Asiatica Extracts and Vitamin E Soothes Repairs and Forms Protective (1PCS)**Pluune**$17.77**59 rev5mo ago](https://www.amazon.com/dp/B0GK92L5F6)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Silicone Scar Stick 80% Silicone Stick for Face and Body. Silicone Stick for Removal of Surgical Old and Recent Scars and Stretch Marks - 7g](https://m.media-amazon.com/images/I/41qaBz0qzhL.jpg)**Silicone Scar Stick 80% Silicone Stick for Face and Body. Silicone Stick for Removal of Surgical Old and Recent Scars and Stretch Marks - 7g**Rvlaim**$24.75**4.8★**▲ 337%**](https://www.amazon.com/dp/B0GWR58YR2) [![Silicone Scar Stick Silicone Stick for Face and Body Help to Improve the Appearance of Scars For Use After Surgery Acne Burns Cuts Lightweight Easy to Use (1Pc)](https://m.media-amazon.com/images/I/31cGBkKJo1L.jpg)**Silicone Scar Stick Silicone Stick for Face and Body Help to Improve the Appearance of Scars For Use After Surgery Acne Burns Cuts Lightweight Easy to Use (1Pc)**Generic**$12.93**4.5★**▲ 337%**](https://www.amazon.com/dp/B0GWZJW7TB) [![Pluune Scar Stick Suitable for Old Scars Acne Marks and Stretch Marks Formula Infused with Centella Asiatica Extracts and Vitamin E Soothes Repairs and Forms Protective (2)](https://m.media-amazon.com/images/I/41WLEhqvDiL.jpg)**Pluune Scar Stick Suitable for Old Scars Acne Marks and Stretch Marks Formula Infused with Centella Asiatica Extracts and Vitamin E Soothes Repairs and Forms Protective (2)**Pluune**$28.71**3.6★**▲ 274%**](https://www.amazon.com/dp/B0GP6RT58Q) [![Pluune Scar Stick Suitable for Old Scars Acne Marks and Stretch Marks Formula Infused with Centella Asiatica Extracts and Vitamin E Soothes Repairs and Forms Protective (1PCS)](https://m.media-amazon.com/images/I/41Ft98wjLsL.jpg)**Pluune Scar Stick Suitable for Old Scars Acne Marks and Stretch Marks Formula Infused with Centella Asiatica Extracts and Vitamin E Soothes Repairs and Forms Protective (1PCS)**Pluune**$17.77**3.6★**▲ 177%**](https://www.amazon.com/dp/B0GK92L5F6) [![Silicone Scar Stick Silicone Stick for Face and Body Help to Improve the Appearance of Scars For Use After Surgery Acne Burns Cuts Lightweight Easy to Use (2 Pack)](https://m.media-amazon.com/images/I/312r9psvyUL.jpg)**Silicone Scar Stick Silicone Stick for Face and Body Help to Improve the Appearance of Scars For Use After Surgery Acne Burns Cuts Lightweight Easy to Use (2 Pack)**Generic**$20.02**4.5★**▲ 107%**](https://www.amazon.com/dp/B0GS9PJN9J)

**~~View all trending →~~**

## **What buyers say about prequel scar stick**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Soft Feel**12%

*“It is very smooth”*

**Efficiency**11%

*“effective”*

**Quality-Overall**9%

*“Excellent product”*

**Moist/Dry**9%

*“It is moisturizing”*

**Ease Of Application**8%

*“Applied well”*

**Ease Of Use**5%

*“Easy to use”*

**Wrinkle**4%

*“Its great for wrinkles”*

**Adhesion/Stickiness**4%

*“Im very pleased with this stick”*

**Value For Money**3%

*“Good price as well”*

**Suitability Combination Skin**3%

*“it has not irritated my skin at all”*

### **What buyers complain about **

**Functionality-Overall**11%

*“Didn't work”*

**Value For Money**8%

*“kinda pricey”*

**Allergies**7%

*“Sensitive skin beware”*

**Skin Health**6%

*“It feels sticky on the skin”*

**Adhesion/Stickiness**5%

*“Stick Breaks Easily”*

**Durability**5%

*“broke me out IMMEDIATELY”*

**Advertised Vs Actual Product**5%

*“This product is very misleading”*

**Symptom Reduction**5%

*“Couldnt tell if there was improvements”*

**Smell**5%

*“No scent”*

**Wrinkles**4%

*“mouth wrinkles with use”*

### **Top return reasons **

**Functionality-Overall**24%

**Adhesion/Stickiness**22%

**Advertised Vs Actual Product**11%

**Smell**8%

**Product Condition**6%

**Value For Money**4%

**Defective Material/Parts**4%

**Size-Overall**2%

**Texture/Consistency-Overall**2%

**Skin Health**2%

## **Common questions**

<dl>

<dt>**Is prequel scar stick profitable to sell on Amazon United States?**</dt><dd>The niche generates $1.2M/yr across 8 tracked products. 6 of 7 products launched in the last 360 days are still selling. 90-day search growth is -15.2%. Flapen's verdict: Worth a look (55/100).</dd>

<dt>**How competitive is the prequel scar stick niche?**</dt><dd>5 brands and 11 sellers compete. The top 5 products take 89% of clicks and top 5 brands hold 100% of demand.</dd>

<dt>**What do buyers complain about in prequel scar stick?**</dt><dd>Top complaints mined from reviews: Functionality-Overall, Value For Money, Allergies. The return rate is 0.9%.</dd>

<dt>**What does it cost to enter the prequel scar stick niche?**</dt><dd>Listings span $9.73–$28.71; the average listing price is $17.87 (sweet spot $15–$100). The average incumbent carries 236 reviews — the moat a new listing must climb.</dd>

</dl>

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