---
title: "Portion Cups — $75K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/portion-cups"
last_updated: "2026-08-09T04:51:50.630Z"
locale: en
meta:
  description: "Niche score 48/100 · $75K/yr market · 75K searches/yr · $11.67 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 48/100 · $75K/yr market · 75K searches/yr · $11.67 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Portion Cups — $75K/yr Amazon US Niche (2026) - Flapen"
---

# **portion cups**

**Skip it**

A small market ($75K/yr) — this niche doesn't clear our bar today.

Market size 19Growth 63Conversion 81Competition 35Returns 96Price range 33Avg price 47Brand share 53Review moat 31Quality gap 24

**Returns**

**Incredible****0.7%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****8.6%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Good****+40.0%**

90-day search growth — must beat 0% to launch

**Brand share**

**Good****73%**

top-5 brand share — brands hold most of the demand

**Avg price**

**Okay****$11.67**

avg listing price — sweet spot $15–$100

**Competition**

**Okay****64%**

top-5 click share — leaders hold, buyers still browse

**Price range**

**Okay****$3.92–$20.45**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Okay****3,399.19**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Market size**

**Bad****$75K**

$75K/yr · 75K searches

According to Flapen's Amazon United States niche tracking, portion cups is a $75K/yr Amazon United States market (75K searches/yr). The top 5 brands hold 73% of demand. Demand peaks in Jul–Aug–Sep–Oct–Nov. Verdict: Skip it — 48/100.

Data updated Jul 13, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **portion cups market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**6K–8K**</dd><dd>avg 250–500/product</dd>

<dt>**Revenue / yr**</dt><dd>**$70K–$93K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**8.6%**</dd>

<dt>**Avg BSR**</dt><dd>**#97**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**88%**</dd>

<dt>**Out of stock**</dt><dd>**2.9%**</dd>

<dt>**Avg brand age**</dt><dd>**38 months**</dd>

<dt>**Avg seller age**</dt><dd>**157 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**12 **▼falling

**Sellers**

**17**

**Top-5 brand share**

**73%**

Top 20: 100%

**Top-5 click share**

**64%**

Top 20: 100%

**Open market**

**21%**

- Amazon Basics36% - Lamosi14% - AOZITA9% - YEEHAW8% - Tiaiidi7% - Freshware6%

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +40.0% search growth over the last 90 days.

9K7KSpike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Jul, Aug, Sep, Oct, Nov · busiest ÷ quietest = 2.2×

[**Open Trend **](https://flapen.com/research/us/health-household/portion-cups/trend)

## **Top portion cups search terms**

- **small plastic cups with lids**56K/yr+43.9%5.7% conv. - **small disposable cups with lids**13K/yr+40.5%5.1% conv. - **small plastic cup with lid**4K/yr+9.2%4.5% conv. - **jelly cups with lids**2K/yr+0.0%0.5% conv. [**All search terms **](https://flapen.com/research/us/health-household/portion-cups/search-terms)

## **Top portion cups products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$7K20%$15K30%$22K40%$30K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 16 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Amazon Basics Disposable Plastic To-Go Cups and Lids Mini 2oz 50 Count BPA Free for Condiment Salad Dressing Sauces Jello Shots](https://m.media-amazon.com/images/I/41d2HPvaN9L.jpg)**Amazon Basics Disposable Plastic To-Go Cups and Lids Mini 2oz 50 Count BPA Free for Condiment Salad Dressing Sauces Jello Shots**Amazon Basics**$3.92**4.8★5,488 rev](https://www.amazon.com/dp/B0D6SNKHR7) [2![AOZITA [50 Sets 9 oz Clear Plastic Cups With Flat Lids No Hole Disposable Cups With Lids for Ice Cream Pudding Cake Snacks Smoothie Milkshake Cold Drinks](https://m.media-amazon.com/images/I/51TiX8crUmL.jpg)**AOZITA \[50 Sets 9 oz Clear Plastic Cups With Flat Lids No Hole Disposable Cups With Lids for Ice Cream Pudding Cake Snacks Smoothie Milkshake Cold Drinks**AOZITA**$14.05**4.7★1,658 rev](https://www.amazon.com/dp/B0C74C9W44) [3![Lamosi 9 oz Clear Plastic Cups with Lids 50 Pack Clear Disposable Cups with Flat Lids No Hole for Fruit Snack Pudding Cold To Go Drinks or Milkshakes](https://m.media-amazon.com/images/I/41FVykmDc1L.jpg)**Lamosi 9 oz Clear Plastic Cups with Lids 50 Pack Clear Disposable Cups with Flat Lids No Hole for Fruit Snack Pudding Cold To Go Drinks or Milkshakes**Lamosi**$13.66**4.7★225 rev](https://www.amazon.com/dp/B0FVDQ87P2) [4![Tiaiidi 50 Pack Clear Cups with Lids 6 oz Plastic Disposable Cups with Flat Lids(No Hole) Crystal PET Dessert Party Cups for Smoothys Ice Cream Fruits Snack Cold Drinks](https://m.media-amazon.com/images/I/51OvnExpl5L.jpg)**Tiaiidi 50 Pack Clear Cups with Lids 6 oz Plastic Disposable Cups with Flat Lids(No Hole) Crystal PET Dessert Party Cups for Smoothys Ice Cream Fruits Snack Cold Drinks**Tiaiidi**$11.23**4.4★444 rev](https://www.amazon.com/dp/B0B19DYXBC) [5![YEEHAW 9 oz 50 Pack Clear Plastic Cups with Flat Lids Disposable Cups With Straw Slot Lids for Cold Drinks](https://m.media-amazon.com/images/I/51-ioIMCRAL.jpg)**YEEHAW 9 oz 50 Pack Clear Plastic Cups with Flat Lids Disposable Cups With Straw Slot Lids for Cold Drinks**YEEHAW**$9.55**4.5★1,023 rev](https://www.amazon.com/dp/B0D6VSLWRL)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Clawsoff 50 Pack 9 oz Plastic Cups with Flat Lids Clear Parfait Cups No Hole Disposable Dessert Cup Putting Cup for Cold Drink Ice Cream Fruit Salad](https://m.media-amazon.com/images/I/4183Ltzr5eL.jpg)**Clawsoff 50 Pack 9 oz Plastic Cups with Flat Lids Clear Parfait Cups No Hole Disposable Dessert Cup Putting Cup for Cold Drink Ice Cream Fruit Salad**Clawsoff**$12.94**79 rev6mo ago](https://www.amazon.com/dp/B0G8ZWK34Z) [![Lamosi 9 oz Clear Plastic Cups with Lids 50 Pack Clear Disposable Cups with Flat Lids No Hole for Fruit Snack Pudding Cold To Go Drinks or Milkshakes](https://m.media-amazon.com/images/I/41FVykmDc1L.jpg)**Lamosi 9 oz Clear Plastic Cups with Lids 50 Pack Clear Disposable Cups with Flat Lids No Hole for Fruit Snack Pudding Cold To Go Drinks or Milkshakes**Lamosi**$13.66**225 rev9mo ago](https://www.amazon.com/dp/B0FVDQ87P2) [![YEEHAW 100 Sets - 2 oz Jello Shot Cups with Lids Portion Cups Clear Disposable Plastic Jello Shot Cups for Meal Prep Salad Dressing Souffl Portion Containers](https://m.media-amazon.com/images/I/51kUo5FZa2L.jpg)**YEEHAW 100 Sets - 2 oz Jello Shot Cups with Lids Portion Cups Clear Disposable Plastic Jello Shot Cups for Meal Prep Salad Dressing Souffl Portion Containers**YEEHAW**$6.72**717 rev1y ago](https://www.amazon.com/dp/B0DX1QH1RH) [![Ziliny 50 Sets 12 oz Clear Plastic Cups with Lids and Straws Disposable Iced Coffee Cups Drinking PET for Cold Drinks Juice Smoothie Coffee Shops Party Wedding Christmas Valentines Day](https://m.media-amazon.com/images/I/41AypMdmMGL.jpg)**Ziliny 50 Sets 12 oz Clear Plastic Cups with Lids and Straws Disposable Iced Coffee Cups Drinking PET for Cold Drinks Juice Smoothie Coffee Shops Party Wedding Christmas Valentines Day**Ziliny**$20.45**330 rev1y ago](https://www.amazon.com/dp/B0DS5X4Z64) [![YEEHAW 9 oz 50 Pack Clear Plastic Cups with Flat Lids Disposable Cups With Straw Slot Lids for Cold Drinks](https://m.media-amazon.com/images/I/51-ioIMCRAL.jpg)**YEEHAW 9 oz 50 Pack Clear Plastic Cups with Flat Lids Disposable Cups With Straw Slot Lids for Cold Drinks**YEEHAW**$9.55**1,023 rev1y ago](https://www.amazon.com/dp/B0D6VSLWRL)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Clawsoff 50 Pack 9 oz Plastic Cups with Flat Lids Clear Parfait Cups No Hole Disposable Dessert Cup Putting Cup for Cold Drink Ice Cream Fruit Salad](https://m.media-amazon.com/images/I/4183Ltzr5eL.jpg)**Clawsoff 50 Pack 9 oz Plastic Cups with Flat Lids Clear Parfait Cups No Hole Disposable Dessert Cup Putting Cup for Cold Drink Ice Cream Fruit Salad**Clawsoff**$12.94**4.8★**▲ 159%**](https://www.amazon.com/dp/B0G8ZWK34Z) [![Freshware Plastic Portion Cups with Lids [4-Ounce 100 Sets] - Souffle Sampling Sauce Snack Dressing Jello Shot Cups Plastic Containers BPA Free](https://m.media-amazon.com/images/I/410BabuLhVL.jpg)**Freshware Plastic Portion Cups with Lids \[4-Ounce 100 Sets\] - Souffle Sampling Sauce Snack Dressing Jello Shot Cups Plastic Containers BPA Free**Freshware**$12.01**4.7★**▲ 105%**](https://www.amazon.com/dp/B07G9QCKR1) [![Lamosi 9 oz Clear Plastic Cups with Lids 50 Pack Clear Disposable Cups with Flat Lids No Hole for Fruit Snack Pudding Cold To Go Drinks or Milkshakes](https://m.media-amazon.com/images/I/41FVykmDc1L.jpg)**Lamosi 9 oz Clear Plastic Cups with Lids 50 Pack Clear Disposable Cups with Flat Lids No Hole for Fruit Snack Pudding Cold To Go Drinks or Milkshakes**Lamosi**$13.66**4.7★**▲ 76%**](https://www.amazon.com/dp/B0FVDQ87P2) [![[5.5 OZ 50 Sets] EDI Clear Disposable Plastic Portion Cups with Leakproof Lids | Jello Shot/Souffle Cups| Condiment and Dipping Sauce Cups | BPA Free | Recyclable](https://m.media-amazon.com/images/I/41yZLMSGEKL.jpg)**\[5.5 OZ 50 Sets\] EDI Clear Disposable Plastic Portion Cups with Leakproof Lids | Jello Shot/Souffle Cups| Condiment and Dipping Sauce Cups | BPA Free | Recyclable**EDI**$9.95**4.8★**▲ 75%**](https://www.amazon.com/dp/B077XQ15P9) [![Tiaiidi 50 Pack Clear Cups with Lids 6 oz Plastic Disposable Cups with Flat Lids(No Hole) Crystal PET Dessert Party Cups for Smoothys Ice Cream Fruits Snack Cold Drinks](https://m.media-amazon.com/images/I/51OvnExpl5L.jpg)**Tiaiidi 50 Pack Clear Cups with Lids 6 oz Plastic Disposable Cups with Flat Lids(No Hole) Crystal PET Dessert Party Cups for Smoothys Ice Cream Fruits Snack Cold Drinks**Tiaiidi**$11.23**4.4★**▲ 73%**](https://www.amazon.com/dp/B0B19DYXBC)

**~~View all trending →~~**

## **What buyers say about portion cups**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Size-Overall**23%

*“Love the size”*

**Quality-Overall**19%

*“Good quality, very easy to take on the go”*

**Value For Money**11%

*“Decent price”*

**Advertised Vs Actual Product**8%

*“As described”*

**Ease Of Use**7%

*“easy to put on”*

**Strength**6%

*“Sturdy enough”*

**Leak-Proof**5%

*“Does not leak”*

**Durability**4%

*“Durability is excellent so far, bends easily and is practical”*

**Efficiency**1%

*“Effective product”*

**Storage Capacity**1%

*“They stack neatly for storage and are convenient for events, bake sales, catering, or meal prep”*

### **What buyers complain about **

**Size-Overall**39%

*“Wrong size”*

**Quality-Overall**11%

*“Poor quality control”*

**Strength**7%

*“Lids are flimsy”*

**Ease Of Use**7%

*“Very hard to get apart”*

**Advertised Vs Actual Product**3%

*“False advertising”*

**Leak-Proof**3%

*“spilling all over”*

**Value For Money**3%

*“Not worth it”*

**Storage Capacity**2%

*“that wasnt great for storage or transport”*

**Thickness**2%

*“a bit thicker than I expected”*

**Natural Resource Wastage**2%

*“A lot of waste”*

### **Top return reasons **

**Size-Overall**77%

**Value For Money**6%

**Advertised Vs Actual Product**4%

**Quality-Overall**3%

**Thin**2%

**Strength**2%

**Material Quality**2%

**Ease Of Use**1%

**Functionality-Overall**1%

**Leak-Proof**1%

## **Common questions**

<dl>

<dt>**Is portion cups profitable to sell on Amazon United States?**</dt><dd>The niche generates $75K/yr across 16 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +40.0%. Flapen's verdict: Skip it (48/100).</dd>

<dt>**How competitive is the portion cups niche?**</dt><dd>12 brands and 17 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 73% of demand.</dd>

<dt>**What do buyers complain about in portion cups?**</dt><dd>Top complaints mined from reviews: Size-Overall, Quality-Overall, Strength. The return rate is 0.7%.</dd>

<dt>**When does demand for portion cups peak?**</dt><dd>Demand peaks in Jul–Aug–Sep–Oct–Nov; the busiest month runs 2.2× the quietest.</dd>

<dt>**What does it cost to enter the portion cups niche?**</dt><dd>Listings span $3.92–$20.45; the average listing price is $11.67 (sweet spot $15–$100). The average incumbent carries 3,399 reviews — the moat a new listing must climb.</dd>

</dl>

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