---
title: "Permethrin Cream — $151K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/permethrin-cream"
last_updated: "2026-08-12T02:58:51.347Z"
locale: en
meta:
  description: "Niche score 54/100 · $151K/yr market · 188K searches/yr. A deep review moat (5,548 avg reviews) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · $151K/yr market · 188K searches/yr. A deep review moat (5,548 avg reviews) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Permethrin Cream — $151K/yr Amazon US Niche (2026) - Flapen"
---

# **permethrin cream**

**Worth a look**

Shows low returns (0.5%), but a deep review moat (5,548 avg reviews) keeps it on the watch list.

Market size 32Growth 40Conversion 42Competition 47Returns 97Price range 84Avg price 95Brand share 57Review moat 24Quality gap 65

**Returns**

**Incredible****0.5%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****$23.73**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$8.84–$53.44**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Good****71%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****57%**

top-5 click share — leaders hold, buyers still browse

**Conversion**

**Okay****3.4%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Okay****+12.3%**

90-day search growth — must beat 0% to launch

**Market size**

**Okay****$151K**

$151K/yr · 188K searches

**Review moat**

**Bad****5,547.54**

avg incumbent reviews — the moat a new listing must climb

According to Flapen's Amazon United States niche tracking, permethrin cream is a $151K/yr Amazon United States market (188K searches/yr). The top 5 brands hold 71% of demand. Verdict: Worth a look — 54/100.

Data updated Jul 20, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **permethrin cream market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**5K–6K**</dd><dd>avg 100–250/product</dd>

<dt>**Revenue / yr**</dt><dd>**$119K–$142K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**3.4%**</dd>

<dt>**Avg BSR**</dt><dd>**#431**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**96%**</dd>

<dt>**Out of stock**</dt><dd>**2.6%**</dd>

<dt>**Avg brand age**</dt><dd>**85 months**</dd>

<dt>**Avg seller age**</dt><dd>**162 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**15 **▼falling

**Sellers**

**88**

**Top-5 brand share**

**71%**

Top 20: 100%

**Top-5 click share**

**57%**

Top 20: 97%

**Open market**

**24%**

- Mite-B-Gone29% - Naturasil13% - TARO10% - InsectGuard10% - Insect Shield9% - Sawyer6%

## **Demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +12.3% search growth over the last 90 days.

6K4K seasonSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

[**Open Trend **](https://flapen.com/research/us/health-household/permethrin-cream/trend)

## **Top permethrin cream search terms**

- **permethrin cream**93K/yr+18.3%2.1% conv. - **permethrin cream for scabies**27K/yr-23.2%1.9% conv. - **permethrin cream for humans**12K/yr-8.3%1.8% conv. - **permetrina en crema**13K/yr+5.7%0.9% conv. - **permethrin cream 5%**8K/yr+90.4%0.5% conv. - **permethrin 5% cream**7K/yr+65.3%0.8% conv. - **permethrin lotion**7K/yr+52.5%4.3% conv. - **permethrine cream**10K/yr+13.2%1.1% conv. - **permethrin 5%**6K/yr+33.3%1.4% conv. - **permethrin cream 5% for scabies**5K/yr-25.9%1.4% conv. [**All search terms **](https://flapen.com/research/us/health-household/permethrin-cream/search-terms)

## **Top permethrin cream products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$15K20%$30K30%$45K40%$60K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Mite Treatment Cream 4oz | 10x Sulfur Cream for Human Mites Bites & Itching | Child & Adult Safe | Fast Relief for All Skin Types by Mite-B-Gone](https://m.media-amazon.com/images/I/414emSXcL7L.jpg)**Mite Treatment Cream 4oz | 10x Sulfur Cream for Human Mites Bites & Itching | Child & Adult Safe | Fast Relief for All Skin Types by Mite-B-Gone**Mite-B-Gone**$31.29**4.3★170 rev](https://www.amazon.com/dp/B0DGB5NP69) [2![Ivermectin Lotion 0.5% Lice Treatment (4 Fl Oz) Fast-Acting 10-Minute Single Use Prescription Strength Solution for Head Lice & Eggs No Nit Combing Required Adults & Kids 6 Months+](https://m.media-amazon.com/images/I/41hA4bz6SKL.jpg)**Ivermectin Lotion 0.5% Lice Treatment (4 Fl Oz) Fast-Acting 10-Minute Single Use Prescription Strength Solution for Head Lice & Eggs No Nit Combing Required Adults & Kids 6 Months+**TARO**$34.76**4.5★246 rev](https://www.amazon.com/dp/B09475XC7M) [3![Insect Shield Premium Permethrin Spray - Tick Flea Fly Mosquito Chigger Spider & Bed Bug Repellent for Clothing Gear Furniture & Tents Last up to 60 Days Clear 6 Oz Aerosol](https://m.media-amazon.com/images/I/41y+z5BiyTL.jpg)**Insect Shield Premium Permethrin Spray - Tick Flea Fly Mosquito Chigger Spider & Bed Bug Repellent for Clothing Gear Furniture & Tents Last up to 60 Days Clear 6 Oz Aerosol**Insect Shield**$11.30**4.5★1,132 rev](https://www.amazon.com/dp/B07DTJNZBY) [4![Mite-B-Gone Mite Treatment Kit | Fast-Acting 10x Sulfur Lotion & Soap | Fast-Relief for Human Mites Bug Bites Itching Redness & Irritation | Safe for Kids and Adults](https://m.media-amazon.com/images/I/51BbvIKtKVL.jpg)**Mite-B-Gone Mite Treatment Kit | Fast-Acting 10x Sulfur Lotion & Soap | Fast-Relief for Human Mites Bug Bites Itching Redness & Irritation | Safe for Kids and Adults**Naturasil**$39.83**4.2★407 rev](https://www.amazon.com/dp/B0BMSD89Z8) [5![InsectGuard Tick Gaiters - PullOn Permethrin Treated Ticks Mosquitoes Flies & More Insect Repellent Unisex Adult White 4 Inch Long Pair](https://m.media-amazon.com/images/I/41iCp+MlB8L.jpg)**InsectGuard Tick Gaiters - PullOn Permethrin Treated Ticks Mosquitoes Flies & More Insect Repellent Unisex Adult White 4 Inch Long Pair**InsectGuard**$17.56**4.0★315 rev](https://www.amazon.com/dp/B00NEWZS8U)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![ULARCS Perme Cream 1oz](https://m.media-amazon.com/images/I/41tgZFWauuL.jpg)**ULARCS Perme Cream 1oz**ULARCS**$30.17**0 rev1mo ago](https://www.amazon.com/dp/B0H2QCK89M) [![Ivermectin Lotion 0.5% Lice Treatment (4 Fl Oz) Fast-Acting 10-Minute Single Use Prescription Strength Solution for Head Lice & Eggs No Nit Combing Required Adults & Kids 6 Months+](https://m.media-amazon.com/images/I/41hA4bz6SKL.jpg)**Ivermectin Lotion 0.5% Lice Treatment (4 Fl Oz) Fast-Acting 10-Minute Single Use Prescription Strength Solution for Head Lice & Eggs No Nit Combing Required Adults & Kids 6 Months+**TARO**$34.76**246 rev1y ago](https://www.amazon.com/dp/B09475XC7M) [![EcoVenger Mite Killer 16 OZ Spray Kills Dust Mites Scabies Bird Mites Chiggers Poultry Mites Spider Mites for Residential Plant Animals & Birds Plant-Based and Non-Toxic](https://m.media-amazon.com/images/I/312Y4GMungL.jpg)**EcoVenger Mite Killer 16 OZ Spray Kills Dust Mites Scabies Bird Mites Chiggers Poultry Mites Spider Mites for Residential Plant Animals & Birds Plant-Based and Non-Toxic**EcoVenger**$18.99**161 rev1y ago](https://www.amazon.com/dp/B0F28N2GNK) [![Mite Treatment Cream 4oz | 10x Sulfur Cream for Human Mites Bites & Itching | Child & Adult Safe | Fast Relief for All Skin Types by Mite-B-Gone](https://m.media-amazon.com/images/I/414emSXcL7L.jpg)**Mite Treatment Cream 4oz | 10x Sulfur Cream for Human Mites Bites & Itching | Child & Adult Safe | Fast Relief for All Skin Types by Mite-B-Gone**Mite-B-Gone**$31.29**170 rev1y ago](https://www.amazon.com/dp/B0DGB5NP69) [![Green Armor Insect Repellent Permethrin RTU Trigger Spray 32 Ounce](https://m.media-amazon.com/images/I/41Y4CHC03AL.jpg)**Green Armor Insect Repellent Permethrin RTU Trigger Spray 32 Ounce**Summit**$13.69**333 rev3y ago](https://www.amazon.com/dp/B0C2QZS3C6)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![InsectGuard Tick Gaiters - Permethrin Treated Ticks Mosquitoes Flies & More Insect Repellent Unisex Adult (Green/White/Blue) Complete Package 1](https://m.media-amazon.com/images/I/416sm5cLQtL.jpg)**InsectGuard Tick Gaiters - Permethrin Treated Ticks Mosquitoes Flies & More Insect Repellent Unisex Adult (Green/White/Blue) Complete Package 1**InsectGuard**$53.44**4.3★**▲ 274%**](https://www.amazon.com/dp/B07ZDKYCWV) [![ULARCS Perme Cream 1oz](https://m.media-amazon.com/images/I/41tgZFWauuL.jpg)**ULARCS Perme Cream 1oz**ULARCS**$30.17**0.0★**▲ 272%**](https://www.amazon.com/dp/B0H2QCK89M) [![InsectGuard Tick Gaiters - PullOn Permethrin Treated Ticks Mosquitoes Flies & More Insect Repellent Unisex Adult White 4 Inch Long Pair](https://m.media-amazon.com/images/I/41iCp+MlB8L.jpg)**InsectGuard Tick Gaiters - PullOn Permethrin Treated Ticks Mosquitoes Flies & More Insect Repellent Unisex Adult White 4 Inch Long Pair**InsectGuard**$17.56**4.0★**▲ 256%**](https://www.amazon.com/dp/B00NEWZS8U) [![EcoVenger Mite Killer 16 OZ Spray Kills Dust Mites Scabies Bird Mites Chiggers Poultry Mites Spider Mites for Residential Plant Animals & Birds Plant-Based and Non-Toxic](https://m.media-amazon.com/images/I/312Y4GMungL.jpg)**EcoVenger Mite Killer 16 OZ Spray Kills Dust Mites Scabies Bird Mites Chiggers Poultry Mites Spider Mites for Residential Plant Animals & Birds Plant-Based and Non-Toxic**EcoVenger**$18.99**4.2★**▲ 136%**](https://www.amazon.com/dp/B0F28N2GNK) [![Cortizone-10 Maximum Strength Intensive Healing Itch Relief Lotion for Eczema 1% Hydrocortisone Fast-Acting Anti-Itch Cream for Minor Skin Irritations Rashes and Inflammation Due to Eczema 3.5 oz](https://m.media-amazon.com/images/I/41gYTp5eevL.jpg)**Cortizone-10 Maximum Strength Intensive Healing Itch Relief Lotion for Eczema 1% Hydrocortisone Fast-Acting Anti-Itch Cream for Minor Skin Irritations Rashes and Inflammation Due to Eczema 3.5 oz**Cortizone 10**$8.84**4.7★**▲ 90%**](https://www.amazon.com/dp/B00314GCJU)

**~~View all trending →~~**

## **What buyers say about permethrin cream**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Pest/Insect Control**17%

*“Keeps Mosquitoes Away”*

**Quality-Overall**11%

*“Overall, this is a dependable and effective product that delivers exactly what it promises”*

**Smell**7%

*“Easy to use doesnt stink and works wonders”*

**Itch Relief**7%

*“Helps Itching”*

**Value For Money**7%

*“Good price”*

**Allergies**6%

*“No irritation”*

**Efficiency**5%

*“Works fast”*

**Spray/Flow**5%

*“The spray works pretty well”*

**Advertised Vs Actual Product**4%

*“Works as Advertised”*

**Ease Of Use**3%

*“Easy to use”*

### **What buyers complain about **

**Pest/Insect Control**12%

*“Doesn't prevent mosquito bites”*

**Functionality-Overall**11%

*“Not Effective”*

**Allergies**11%

*“even if you aren't sure why you have a rash”*

**Spray/Flow**10%

*“Doesn't spray evenly”*

**Smell**8%

*“Smells bad”*

**Leak-Proof**7%

*“Leaking everywhere”*

**Value For Money**3%

*“It's expensive”*

**Durability**3%

*“It only pumped three or four times before it broke”*

**Advertised Vs Actual Product**2%

*“Misleading product”*

**Quality-Overall**2%

*“The quality is not there”*

### **Top return reasons **

**Size-Overall**23%

**Advertised Vs Actual Product**15%

**Leak-Proof**14%

**Value For Money**12%

**Functionality-Overall**8%

**Pest/Insect Control**8%

**Spray/Flow**7%

**Instructions/User Manual/Troubleshooting**2%

**Smell**1%

**Defective Material/Parts**1%

## **Common questions**

<dl>

<dt>**Is permethrin cream profitable to sell on Amazon United States?**</dt><dd>The niche generates $151K/yr across 24 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +12.3%. Flapen's verdict: Worth a look (54/100).</dd>

<dt>**How competitive is the permethrin cream niche?**</dt><dd>15 brands and 88 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 71% of demand.</dd>

<dt>**What do buyers complain about in permethrin cream?**</dt><dd>Top complaints mined from reviews: Pest/Insect Control, Functionality-Overall, Allergies. The return rate is 0.5%.</dd>

<dt>**When does demand for permethrin cream peak?**</dt><dd>Demand is steady year-round — the busiest month runs 1.4× the quietest.</dd>

<dt>**What does it cost to enter the permethrin cream niche?**</dt><dd>Listings span $8.84–$53.44; the average listing price is $23.73 (sweet spot $15–$100). The average incumbent carries 5,548 reviews — the moat a new listing must climb.</dd>

</dl>

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