---
title: "Periodontal Toothbrush — $111K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/periodontal-toothbrush"
last_updated: "2026-08-11T22:13:24.416Z"
locale: en
meta:
  description: "Niche score 49/100 · $111K/yr market · 61K searches/yr · $18.19 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 49/100 · $111K/yr market · 61K searches/yr · $18.19 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Periodontal Toothbrush — $111K/yr Amazon US Niche (2026) - Flapen"
---

# **periodontal toothbrush**

**Skip it**

A deep review moat (9,515 avg reviews) — this niche doesn't clear our bar today.

Market size 27Growth 28Conversion 87Competition 46Returns 95Price range 83Avg price 83Brand share 38Review moat 22Quality gap 23

**Returns**

**Incredible****0.9%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****10.1%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Great****$18.19**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$2.54–$82.55**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Okay****57%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****82%**

top-5 brand share — brands hold most of the demand

**Growth**

**Okay****+2.3%**

90-day search growth — must beat 0% to launch

**Market size**

**Okay****$111K**

$111K/yr · 61K searches

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Review moat**

**Bad****9,515.04**

avg incumbent reviews — the moat a new listing must climb

According to Flapen's Amazon United States niche tracking, periodontal toothbrush is a $111K/yr Amazon United States market (61K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Jul–Aug. Verdict: Skip it — 49/100.

Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **periodontal toothbrush market data**

<dl>

<dt>**Units sold / yr**</dt><dd>**6K–8K**</dd><dd>avg 250–500/product</dd>

<dt>**Revenue / yr**</dt><dd>**$109K–$146K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**10.1%**</dd>

<dt>**Avg BSR**</dt><dd>**#224**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**61%**</dd>

<dt>**Sponsored**</dt><dd>**83%**</dd>

<dt>**Out of stock**</dt><dd>**0.0%**</dd>

<dt>**Avg brand age**</dt><dd>**56 months**</dd>

<dt>**Avg seller age**</dt><dd>**154 days**</dd>

</dl>

## **Competition & brand share**

The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.

**Brands**

**12 **▲rising

**Sellers**

**39**

**Top-5 brand share**

**82%**

Top 20: 100%

**Top-5 click share**

**57%**

Top 20: 97%

**Open market**

**14%**

- Dr. Collins49% - OraTec11% - Parodontax11% - GuruNanda6% - MOUTHWATCHERS5% - NIMBUS4% - Open — no brand owns it (6 brands, 14%)

## **Demand & seasonality**

Weekly Amazon search volume, last 103 weeks — +2.3% search growth over the last 90 days.

7K5KSpike '24Black Friday '24Holiday '24Spike '25Prime Day '25 seasonDecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 3.6×

[**Open Trend **](https://flapen.com/research/us/health-household/periodontal-toothbrush/trend)

## **Top periodontal toothbrush search terms**

- **dr collins perio toothbrush**21K/yr-7.0%10.0% conv. - **periodontal toothbrush**10K/yr+43.0%4.5% conv. - **gingivitis toothbrush**11K/yr-3.6%6.8% conv. - **dr collins perio toothbrush ultra soft**8K/yr+4.9%13.4% conv. - **perio toothbrush**6K/yr+4.0%8.1% conv. - **best toothbrush for gum disease**2K/yr-9.6%4.5% conv. - **dr perio toothbrush ultra soft**2K/yr-52.2%13.5% conv. [**All search terms **](https://flapen.com/research/us/health-household/periodontal-toothbrush/search-terms)

## **Top periodontal toothbrush products on Amazon**

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$6K10%$11K15%$17K20%$22K101001K10K100K1.0M Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 23 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Dr. Collins Perio Toothbrush with Supersoft Bristles Colors May Vary (Pack of 6)](https://m.media-amazon.com/images/I/51qs9sK3hYL.jpg)**Dr. Collins Perio Toothbrush with Supersoft Bristles Colors May Vary (Pack of 6)**Dr. Collins**$29.22**4.7★626 rev](https://www.amazon.com/dp/B0017LAG8M) [2![Dr. Collins Perio Toothbrush 3 Pack (Colors Vary) (Qty. 12 Pack of 4)](https://m.media-amazon.com/images/I/418hI5NUyDL.jpg)**Dr. Collins Perio Toothbrush 3 Pack (Colors Vary) (Qty. 12 Pack of 4)**Dr. Collins**$38.86**4.9★364 rev](https://www.amazon.com/dp/B0017LDYJU) [3![OraTec Dr. Collins Perio Toothbrush](https://m.media-amazon.com/images/I/41fzTcTdVXL.jpg)**OraTec Dr. Collins Perio Toothbrush**OraTec**$3.50**5.0★25 rev](https://www.amazon.com/dp/B0CMY2LTQB) [4![Parodontax Complete Protection Soft Toothbrush for Healthy Gums and Strong Teeth - 2 x 2 Pack](https://m.media-amazon.com/images/I/511ctZ8hlAL.jpg)**Parodontax Complete Protection Soft Toothbrush for Healthy Gums and Strong Teeth - 2 x 2 Pack**Parodontax**$12.40**4.8★1,066 rev](https://www.amazon.com/dp/B0CSKG1CXS) [5![Dr. Collins Perio Extreme Toothbrush (Colors Vary) (Pack of 4)](https://m.media-amazon.com/images/I/51sPtnRCQOL.jpg)**Dr. Collins Perio Extreme Toothbrush (Colors Vary) (Pack of 4)**Dr. Collins**$21.03**4.6★824 rev](https://www.amazon.com/dp/B08DBXZXQ4)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Sonic Gums Electric Toothbrush for Oral Health Gum Disease Gingivitis & Gum Recession - Extra Soft Sonic Toothbrush for Sensitive Gums Plaque Removal & Periodontal Care](https://m.media-amazon.com/images/I/41pH2AiBkML.jpg)**Sonic Gums Electric Toothbrush for Oral Health Gum Disease Gingivitis & Gum Recession - Extra Soft Sonic Toothbrush for Sensitive Gums Plaque Removal & Periodontal Care**Great Gums**$82.55**63 rev7mo ago](https://www.amazon.com/dp/B0G49T75D5) [![Colgate Total Active Prevention Foaming Clean Soft Toothbrushes Soft Bristle Toothbrush Pack for Plaque Removal Helps Reach Deeper Along the Gumline and Between Teeth White 2 Pack](https://m.media-amazon.com/images/I/41Ecr2vrrfL.jpg)**Colgate Total Active Prevention Foaming Clean Soft Toothbrushes Soft Bristle Toothbrush Pack for Plaque Removal Helps Reach Deeper Along the Gumline and Between Teeth White 2 Pack**Colgate**$7.61**871 rev1y ago](https://www.amazon.com/dp/B0D94QGTGF) [![Tetragonal tree 6 Count Extra Soft Toothbrushes | Periodontist-Designed Tapered Bristles for Sensitive Teeth and Receding Gums | Plaque Remover Toothbrushes in Bucket Packaging - Colors May Vary](https://m.media-amazon.com/images/I/41IBB-4BOXL.jpg)**Tetragonal tree 6 Count Extra Soft Toothbrushes | Periodontist-Designed Tapered Bristles for Sensitive Teeth and Receding Gums | Plaque Remover Toothbrushes in Bucket Packaging - Colors May Vary**Tetragonal tree**$8.61**673 rev2y ago](https://www.amazon.com/dp/B0D5MTJBYK) [![GuruNanda Butter on Gums Toothbrush with Extra Soft Bristles for Sensitive Gums Soft Toothbrush for Kids & Adults 2 ct](https://m.media-amazon.com/images/I/41Rgga+UF3L.jpg)**GuruNanda Butter on Gums Toothbrush with Extra Soft Bristles for Sensitive Gums Soft Toothbrush for Kids & Adults 2 ct**GuruNanda**$2.54**10,853 rev2y ago](https://www.amazon.com/dp/B0CT8C87BM) [![Parodontax Complete Protection Soft Toothbrush for Healthy Gums and Strong Teeth - 2 x 2 Pack](https://m.media-amazon.com/images/I/511ctZ8hlAL.jpg)**Parodontax Complete Protection Soft Toothbrush for Healthy Gums and Strong Teeth - 2 x 2 Pack**Parodontax**$12.40**1,066 rev2y ago](https://www.amazon.com/dp/B0CSKG1CXS)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Sonic Gums Electric Toothbrush for Oral Health Gum Disease Gingivitis & Gum Recession - Extra Soft Sonic Toothbrush for Sensitive Gums Plaque Removal & Periodontal Care](https://m.media-amazon.com/images/I/41pH2AiBkML.jpg)**Sonic Gums Electric Toothbrush for Oral Health Gum Disease Gingivitis & Gum Recession - Extra Soft Sonic Toothbrush for Sensitive Gums Plaque Removal & Periodontal Care**Great Gums**$82.55**4.0★**▲ 256%**](https://www.amazon.com/dp/B0G49T75D5) [![Dr. Collins Perio Toothbrush with Supersoft Bristles Colors May Vary (Pack of 6)](https://m.media-amazon.com/images/I/51qs9sK3hYL.jpg)**Dr. Collins Perio Toothbrush with Supersoft Bristles Colors May Vary (Pack of 6)**Dr. Collins**$29.22**4.7★**▲ 178%**](https://www.amazon.com/dp/B0017LAG8M) [![OraMD 4-in-1 Original Strength Tooth Oil- Clinically Tested Gum Disease Treatment Gingivitis Treatment Periodontal Disease Treatment Sensitive Teeth and Gums - All-Natural Solution (1-Pack)](https://m.media-amazon.com/images/I/413xSkuUdoL.jpg)**OraMD 4-in-1 Original Strength Tooth Oil- Clinically Tested Gum Disease Treatment Gingivitis Treatment Periodontal Disease Treatment Sensitive Teeth and Gums - All-Natural Solution (1-Pack)**OraMD**$24.69**4.5★**▲ 144%**](https://www.amazon.com/dp/B00FLYV01S) [![Dr. Collins Perio Toothbrush Value Pack 2 Count](https://m.media-amazon.com/images/I/41soU0PPQ2L.jpg)**Dr. Collins Perio Toothbrush Value Pack 2 Count**Dr. Collins**$13.00**4.8★**▲ 132%**](https://www.amazon.com/dp/B015R55H00) [![OraTec Dr. Collins Perio Toothbrush](https://m.media-amazon.com/images/I/41fzTcTdVXL.jpg)**OraTec Dr. Collins Perio Toothbrush**OraTec**$3.50**5.0★**▲ 41%**](https://www.amazon.com/dp/B0CMY2LTQB)

**~~View all trending →~~**

## **What buyers say about periodontal toothbrush**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Soft Feel**15%

*“So soft and smooth”*

**Value For Money**13%

*“Great deal”*

**Quality-Overall**13%

*“Excellent Product”*

**Tooth Brightening**7%

*“having really white teeth”*

**Brush Quality**5%

*“Good quality brush”*

**Tooth Sensitivity**5%

*“Great for sensitive gums”*

**Cleansing**4%

*“Clean teeth”*

**Ease Of Cleaning**4%

*“Great Cleaning”*

**Ease Of Use**4%

*“it's easy to handle”*

**Advertised Vs Actual Product**4%

*“Description is accurate”*

### **What buyers complain about **

**Durability**14%

*“Doesnt last”*

**Charging**10%

*“Stopped Charging”*

**Size-Overall**9%

*“one did not fit”*

**Hard Feel**8%

*“Not soft at all”*

**Ease Of Cleaning**6%

*“Does not clean well”*

**Quality-Overall**5%

*“low quality items”*

**Ease Of Use**5%

*“hard to hold”*

**Value For Money**4%

*“Too expensive”*

**Battery Life**3%

*“Battery no good”*

**Strength**2%

*“Weak”*

### **Top return reasons **

**Size-Overall**20%

**Advertised Vs Actual Product**12%

**Charging**12%

**Functionality-Overall**10%

**Value For Money**8%

**Hard Feel**4%

**Quality-Overall**4%

**Defective Material/Parts**3%

**Product Condition**3%

**Comfort-Overall**3%

## **Common questions**

<dl>

<dt>**Is periodontal toothbrush profitable to sell on Amazon United States?**</dt><dd>The niche generates $111K/yr across 23 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +2.3%. Flapen's verdict: Skip it (49/100).</dd>

<dt>**How competitive is the periodontal toothbrush niche?**</dt><dd>12 brands and 39 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 82% of demand.</dd>

<dt>**What do buyers complain about in periodontal toothbrush?**</dt><dd>Top complaints mined from reviews: Durability, Charging, Size-Overall. The return rate is 0.9%.</dd>

<dt>**When does demand for periodontal toothbrush peak?**</dt><dd>Demand peaks in Jul–Aug; the busiest month runs 3.6× the quietest.</dd>

<dt>**What does it cost to enter the periodontal toothbrush niche?**</dt><dd>Listings span $2.54–$82.55; the average listing price is $18.19 (sweet spot $15–$100). The average incumbent carries 9,515 reviews — the moat a new listing must climb.</dd>

</dl>

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