---
title: "Products — peanut butter protein powder - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/peanut-butter-protein-powder/products"
last_updated: "2026-08-11T23:03:10.767Z"
locale: en
meta:
  description: "Niche score 58/100 · $853K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 58/100 · $853K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — peanut butter protein powder - Flapen"
---

# **peanut butter protein powder**

**Worth a look**

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 75Growth 22Conversion 79Competition 65Returns 100Price range 79Avg price 95Brand share 39Review moat 22Quality gap 27

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****$25.28**

avg listing price — sweet spot $15–$100

**Conversion**

**Great****7.9%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Great****$6.73–$49.02**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Great****$853K**

$853K/yr · 426K searches

**Competition**

**Good****46%**

top-5 click share — leaders hold, buyers still browse

**Brand share**

**Okay****82%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Okay****4.6★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-7.0%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****8,967.37**

avg incumbent reviews — the moat a new listing must climb

## Products