---
title: "Pea Protein Powder Chocolate — $57K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/pea-protein-powder-chocolate"
last_updated: "2026-08-11T22:12:55.614Z"
locale: en
meta:
description: "Niche score 54/100 · $57K/yr market · 42K searches/yr · $32.10 avg price. A small market ($57K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 54/100 · $57K/yr market · 42K searches/yr · $32.10 avg price. A small market ($57K/yr) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Pea Protein Powder Chocolate — $57K/yr Amazon US Niche (2026) - Flapen"
---
# **pea protein powder chocolate**
**Worth a look**
Shows low returns (0.0%), but a small market ($57K/yr) keeps it on the watch list.
Market size 14Growth 37Conversion 52Competition 50Returns 100Price range 95Avg price 95Brand share 51Review moat 23Quality gap 76
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$32.10**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****$18.29–$57.69**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Great****4.3★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Good****4.2%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Good****75%**
top-5 brand share — brands hold most of the demand
**Competition**
**Good****55%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Okay****+9.8%**
90-day search growth — must beat 0% to launch
**Review moat**
**Bad****6,924.45**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****$57K**
$57K/yr · 42K searches
According to Flapen's Amazon United States niche tracking, pea protein powder chocolate is a $57K/yr Amazon United States market (42K searches/yr). The top 5 brands hold 75% of demand. Demand peaks in Jul. Verdict: Worth a look — 54/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **pea protein powder chocolate market data**
- **Units sold / yr**
- **3K–3K**
- avg 100–250/product
- **Revenue / yr**
- **$80K–$96K**
- units × avg price
- **Conversion rate**
- **4.2%**
- **Avg BSR**
- **#152**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **5.4%**
- **Avg brand age**
- **80 months**
- **Avg seller age**
- **144 days**
## **Competition & brand share**
The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**13 **▲rising
**Sellers**
**609**
**Top-5 brand share**
**75%**
Top 20: 100%
**Top-5 click share**
**55%**
Top 20: 100%
**Open market**
**21%**
- Orgain47% - NAKED11% - Garden of Life6% - Nutricost6% - Purely Inspired4% - OWYN Only What You Need4%
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +9.8% search growth over the last 90 days.
10K6KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jul · busiest ÷ quietest = 4.2×
[**Open Trend **](https://flapen.com/research/us/health-household/pea-protein-powder-chocolate/trend)
## **Top pea protein powder chocolate search terms**
- **organic chocolate protein powder**14K/yr+2.5%4.9% conv. - **organic protein powder chocolate**13K/yr-1.9%5.3% conv. - **pea protein powder chocolate**9K/yr+33.2%3.5% conv. - **chocolate pea protein powder**6K/yr+23.7%6.2% conv. [**All search terms **](https://flapen.com/research/us/health-household/pea-protein-powder-chocolate/search-terms)
## **Top pea protein powder chocolate products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$6K20%$11K30%$17K40%$23K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 20 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Orgain Organic Vegan Protein Powder Creamy Chocolate Fudge - 21g Plant Protein 6g Prebiotic Fiber Low Net Carb No Lactose Ingredients No Added Sugar Non-GMO For Shakes & Smoothies 2.03 lb**Orgain**$27.69**4.5★64,742 rev](https://www.amazon.com/dp/B00J074W94) [2**Orgain Organic Vegan Protein + 50 Superfoods Powder Creamy Chocolate Fudge - 21g Plant Based Protein 9g Prebiotic Fiber No Lactose Gluten Free No Added Sugar 2.02 lb (Packaging May Vary)**Orgain**$29.01**4.6★9,688 rev](https://www.amazon.com/dp/B07PVKBGV3) [3**Orgain Organic Vegan Protein Powder Creamy Chocolate Fudge - 21g Plant Protein 7g Prebiotic Fiber Low Net Carb No Lactose Ingredients No Added Sugar Non-GMO For Shakes & Smoothies 1.02 lb**Orgain**$18.31**4.5★3,171 rev](https://www.amazon.com/dp/B01BGQ1HF8) [4**NAKED Chocolate Pea Protein Isolate from North American Farms Only 3 Ingredients Chocolate Vegan Protein NSF Certified Gluten-Free Soy Free GMO Free - 2LB**NAKED**$34.86**3.6★2,623 rev](https://www.amazon.com/dp/B0D2PFSQ7Q) [5**Purely Inspired Plant-Based Protein Powder for Men & Women Rich Decadent Chocolate (16 Servings) - Vegan & Organic - 20g of Pea Protein Powder for Smoothies & Shakes - Dairy-Free & Gluten-Free**Purely Inspired**$18.29**4.3★6,572 rev](https://www.amazon.com/dp/B00NV5FO2U)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Nutricost Pea Protein Powder (2 LBS) Chocolate - 20g of Vegan Pea Protein Isolate GMO-Free Gluten-Free 31 Servings**Nutricost**$22.06**53 rev5mo ago](https://www.amazon.com/dp/B0GMKWGJKH) [**Nutricost Organic Pea Protein Powder (1 LB) Chocolate - Certified USDA Organic Protein from Plants Vegetarian Friendly Gluten Free Non-GMO**Nutricost**$24.75**50 rev1y ago](https://www.amazon.com/dp/B0DQQVMBC1) [**Truvani Organic Vegan Protein Powder | Chocolate | 20g Plant Based Pea Protein | 18 Servings | Keto | Gluten & Dairy Free | Low Carb | No Added Sugar**Truvani**$39.77**750 rev1y ago](https://www.amazon.com/dp/B0DDQHJ2NG) [**NAKED Chocolate Pea Protein Isolate from North American Farms Only 3 Ingredients Chocolate Vegan Protein NSF Certified Gluten-Free Soy Free GMO Free - 2LB**NAKED**$34.86**2,623 rev2y ago](https://www.amazon.com/dp/B0D2PFSQ7Q) [**NAKED Whey Chocolate Protein Powder - Only 3 Ingredients - Grass Fed Whey Protein Powder Organic Chocolate and Organic Coconut Sugar NSF Certified No GMO No Soy and Gluten Free - 24 Servings**NAKED**$44.30**6,303 rev2y ago](https://www.amazon.com/dp/B0D2PDNT55)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Nutricost Pea Protein Powder (2 LBS) Chocolate - 20g of Vegan Pea Protein Isolate GMO-Free Gluten-Free 31 Servings**Nutricost**$22.06**3.9★**▲ 183%**](https://www.amazon.com/dp/B0GMKWGJKH) [**NAKED Chocolate Pea Protein Isolate from North American Farms Only 3 Ingredients Chocolate Vegan Protein NSF Certified Gluten-Free Soy Free GMO Free - 2LB**NAKED**$34.86**3.6★**▲ 159%**](https://www.amazon.com/dp/B0D2PFSQ7Q) [**OWYN Only What You Need Chocolate Flavored Protein Powder 20g Protein 4g Sugar 3g Fiber Dairy Free Plant Based Protein Powder 1.1LB**OWYN Only What You Need**$18.78**4.4★**▲ 125%**](https://www.amazon.com/dp/B0787GY484) [**NAKED Nutrition Chocolate Pea Protein Isolate - 5Lb Bulk NSF Certified Plant Based Vegetarian & Vegan Protein. Easy to Digest Non-GMO Gluten Free Lactose Free Soy Free**NAKED**$57.69**3.6★**▲ 80%**](https://www.amazon.com/dp/B01E51F1NU) [**KOS Vegan Protein Powder Erythritol Free Chocolate - Organic Pea Protein Blend Plant Based Superfood Rich in Vitamins & Minerals - Keto Dairy Free - Meal Replacement for Women & Men 28 Servings**KOS**$49.84**4.3★**▲ 70%**](https://www.amazon.com/dp/B0767Z2Y25)
**~~View all trending →~~**
## **What buyers say about pea protein powder chocolate**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Taste-Overall**25%
*“No funny taste”*
**Nutritional Content**18%
*“Good amount of protein”*
**Flavor**8%
*“Amazing flavor”*
**Ingredients-Overall**5%
*“Clean ingredients”*
**Vegan/Organic**5%
*“Organic ingredients”*
**Quality-Overall**5%
*“The quality of the powder itself seems fine”*
**Blend/Ratio**3%
*“Good Tasting and Easy Blending”*
**Solubility**3%
*“easy to mix”*
**Value For Money**3%
*“they are affordable”*
**Sweetness**2%
*“This offers a perfect balance of sweetness”*
### **What buyers complain about **
**Taste-Overall**30%
*“Gross taste”*
**Flavor**7%
*“Bad flavor”*
**Nutritional Content**6%
*“False Advertising and Incorrect Nutrition Information”*
**Texture/Consistency-Overall**4%
*“Grainy texture”*
**Value For Money**3%
*“a little pricey”*
**Artificial Sweeteners**2%
*“An overwhelming artificial sugar taste that overpowers everything else”*
**Ingredients-Overall**2%
*“Harmful ingredients”*
**Sweetness**2%
*“TOO SWEET”*
**Solubility**2%
*“Doesnt dissolve well”*
**Thickness**1%
*“The powder is way too thick”*
### **Top return reasons **
**Product Condition**100%
## **Common questions**
- **Is pea protein powder chocolate profitable to sell on Amazon United States?**
- The niche generates $57K/yr across 20 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +9.8%. Flapen's verdict: Worth a look (54/100).
- **How competitive is the pea protein powder chocolate niche?**
- 13 brands and 609 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 75% of demand.
- **What do buyers complain about in pea protein powder chocolate?**
- Top complaints mined from reviews: Taste-Overall, Flavor, Nutritional Content. The return rate is 0.0%.
- **When does demand for pea protein powder chocolate peak?**
- Demand peaks in Jul; the busiest month runs 4.2× the quietest.
- **What does it cost to enter the pea protein powder chocolate niche?**
- Listings span $18.29–$57.69; the average listing price is $32.10 (sweet spot $15–$100). The average incumbent carries 6,924 reviews — the moat a new listing must climb.
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