---
title: "Reviews — patchouli essential oil - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/patchouli-essential-oil/reviews"
last_updated: "2026-08-11T23:56:02.897Z"
locale: en
meta:
  description: "Niche score 59/100 · $767K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 59/100 · $767K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Reviews — patchouli essential oil - Flapen"
---

# **patchouli essential oil**

**Worth a look**

Shows low returns (1.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 71Growth 38Conversion 84Competition 47Returns 92Price range 11Avg price 49Brand share 68Review moat 27Quality gap 68

**Returns**

**Great****1.1%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****9.3%**

search→purchase rate — share of searches ending in a sale

**Market size**

**Good****$767K**

$767K/yr · 700K searches

**Brand share**

**Good****64%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Avg price**

**Okay****$11.83**

avg listing price — sweet spot $15–$100

**Competition**

**Okay****57%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Okay****+10.1%**

90-day search growth — must beat 0% to launch

**Review moat**

**Okay****3,765.21**

avg incumbent reviews — the moat a new listing must climb

**Price range**

**Bad****$5.78–$16.12**

cheapest to priciest tracked listing — scored on the share inside $15–$100

## Reviews