---
title: "Products — pastilles - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/pastilles/products"
last_updated: "2026-08-11T23:54:54.412Z"
locale: en
meta:
  description: "Niche score 53/100 · $720K/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 53/100 · $720K/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Products — pastilles - Flapen"
---

# **pastilles**

**Worth a look**

Shows low returns (0.1%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 69Growth 25Conversion 85Competition 45Returns 100Price range 83Avg price 83Brand share 0Review moat 24Quality gap 37

**Returns**

**Incredible****0.1%**

return rate — above 5% kills the launch gate

**Conversion**

**Great****9.6%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Great****$18.28**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$8.70–$51.24**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Good****$720K**

$720K/yr · 411K searches

**Competition**

**Okay****58%**

top-5 click share — leaders hold, buyers still browse

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Growth**

**Bad****-0.0%**

90-day search growth — must beat 0% to launch

**Review moat**

**Bad****5,862.32**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

## Products