---
title: "Nr — $114K/mo Amazon US Product Research (2026)"
canonical_url: "https://flapen.com/research/us/health-household/nr"
last_updated: "2026-08-12T05:13:09.553Z"
locale: en
meta:
description: "Amazon product research for nr: $114K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for nr: $114K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Nr — $114K/mo Amazon US Product Research (2026)"
---
# **Nr**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 84Growth 21Conversion 64Competition 9Returns 100Price range 39Avg price 80Brand share 0Review moat 24Quality gap 43
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Market size**
**Great****$1.4M**
$1.4M/yr · 284K searches
**Avg price**
**Great****$84.90**
avg listing price — sweet spot $15–$100
**Conversion**
**Good****5.7%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Price range**
**Okay****$7.91–$225.02**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Bad****6,670.78**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-8.9%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****89%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
## **Is nr profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, nr is a $1.4M/yr Amazon United States market (284K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Aug–Dec. Verdict: Skip it — 45/100.
Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **nr market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **20K–25K**
- avg 1,500–2,000/product
- **Revenue / yr**
- **$1.7M–$2.1M**
- units × avg price
- **Conversion rate**
- **5.7%**
- **Avg BSR**
- **#434**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **100%**
- **Out of stock**
- **5.6%**
- **Avg brand age**
- **30 months**
- **Avg seller age**
- **149 days**
## **Competition: brands, sellers & click share**
The top 5 products capture 89% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**4 **▲rising
**Sellers**
**35**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**89%**
Top 20: 100%
**Open market**
**0%**
- TRU NIAGEN66% - partiQlar30% - FaYaCa3% - Pure Encapsulations2%
## **nr demand & seasonality**
Weekly Amazon search volume, last 100 weeks — -8.9% search growth over the last 90 days.
20K15KSpike '24Holiday '24Spike '25Prime Day '25Spike '26 seasonDecMarJunAugNovMarMay
Peak months: Aug, Dec · busiest ÷ quietest = 2.4×
[**Open Trend **](https://flapen.com/research/us/health-household/nr/trend)
## **Top nr search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **tru niagen pro 1000mg**52K/yr+14.1%8.1% conv. - **partiqlar**45K/yr-40.8%9.8% conv. - **tru niagen pro 500mg**11K/yr+34.0%5.7% conv. - **tru niagen 1000mg**11K/yr+61.9%4.0% conv. - **true niagen 1000mg pro**4K/yr+0.0%9.3% conv. - **nicotinamide riboside nr**4K/yr-5.1%0.5% conv. - **truniagen 1000 mg**5K/yr-25.0%10.3% conv. - **tru niagen pro**4K/yr+13.4%6.4% conv. - **tru niagen 500mg**5K/yr+62.5%7.2% conv. - **partiqlar pure nmn capsules**9K/yr-71.5%12.2% conv. [**All search terms **](https://flapen.com/research/us/health-household/nr/search-terms)
## **Top nr products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$205K30%$411K45%$616K60%$822K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 9 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**TRU NIAGEN Patented NAD+ Supplement | Nicotinamide Riboside (NR) | 30-1000mg Servings (2x500mg Take 2 Daily)**TRU NIAGEN**$112.33**4.6★1,286 rev](https://www.amazon.com/dp/B0CLQZHVHL) [2**partiQlar NR Supplement - High Purity Nicotinamide Riboside Capsules - NAD+ Booster for Anti-Aging Cellular Energy & Repair - Alternative to NMN - 60 Veggie Capsules**partiQlar**$42.56**4.4★355 rev](https://www.amazon.com/dp/B0DHRW3NVY) [3**partiQlar NMN Supplement 500mg - High Purity Nicotinamide Mononucleotide - for Anti-Aging Cellular Energy & Longevity - 60 Veggie Capsules**partiQlar**$52.88**4.6★206 rev](https://www.amazon.com/dp/B0FT8NR753) [4**TRU NIAGEN Patented NAD+ Supplement 300mg Niagen 30 Servings | Nicotinamide Riboside (NR) Take 1 Daily | 1 Bottle**TRU NIAGEN**$47.93**4.4★14,468 rev](https://www.amazon.com/dp/B07TK5K5TQ) [5**TRU NIAGEN Patented NAD+ Supplement 300mg Niagen 30 Servings | Nicotinamide Riboside (NR) Take 1 Daily | 2 Bottles**TRU NIAGEN**$90.51**4.4★14,468 rev](https://www.amazon.com/dp/B07Y2ZGM48)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**partiQlar NMN Supplement 500mg - High Purity Nicotinamide Mononucleotide - for Anti-Aging Cellular Energy & Longevity - 60 Veggie Capsules**partiQlar**$52.88**206 rev10mo ago](https://www.amazon.com/dp/B0FT8NR753) [**partiQlar NR Supplement - High Purity Nicotinamide Riboside Capsules - NAD+ Booster for Anti-Aging Cellular Energy & Repair - Alternative to NMN - 60 Veggie Capsules**partiQlar**$42.56**355 rev1y ago](https://www.amazon.com/dp/B0DHRW3NVY) [**Pure Encapsulations NR Longevity NAD Supplement Supports Healthy Aging NAD+ Replenishment Mitochondrial Function with NIAGEN* Gluten Free Non-GMO Hypoallergenic 60 Capsules**Pure Encapsulations**$61.68**225 rev1y ago](https://www.amazon.com/dp/B0D7FQS8G4) [**TRU NIAGEN Patented NAD+ Supplement | Nicotinamide Riboside (NR) | 30-1000mg Servings (2x500mg Take 2 Daily)**TRU NIAGEN**$112.33**1,286 rev2y ago](https://www.amazon.com/dp/B0CLQZHVHL) [**FaYaCa Fascinators for Women Girls Tea Party Derby Hats Green**FaYaCa**$7.91**93 rev3y ago](https://www.amazon.com/dp/B0C4QBZKKV)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**FaYaCa Fascinators for Women Girls Tea Party Derby Hats Green**FaYaCa**$7.91**4.6★**▲ 367%**](https://www.amazon.com/dp/B0C4QBZKKV) [**TRU NIAGEN Patented NAD+ Supplement 300mg Niagen 30 Servings | Nicotinamide Riboside (NR) Take 1 Daily | 2 Bottles**TRU NIAGEN**$90.51**4.4★**▲ 237%**](https://www.amazon.com/dp/B07Y2ZGM48) [**TRU NIAGEN Patented NAD+ Supplement 300mg Niagen 180 Servings | Nicotinamide Riboside (NR) Take 1 Daily | 2 Bottles**TRU NIAGEN**$225.02**4.4★**▲ 151%**](https://www.amazon.com/dp/B07Y8S65SQ) [**partiQlar NMN Supplement 500mg - High Purity Nicotinamide Mononucleotide - for Anti-Aging Cellular Energy & Longevity - 60 Veggie Capsules**partiQlar**$52.88**4.6★**▲ 21%**](https://www.amazon.com/dp/B0FT8NR753) [**Pure Encapsulations NR Longevity NAD Supplement Supports Healthy Aging NAD+ Replenishment Mitochondrial Function with NIAGEN* Gluten Free Non-GMO Hypoallergenic 60 Capsules**Pure Encapsulations**$61.68**4.6★**▲ 17%**](https://www.amazon.com/dp/B0D7FQS8G4)
**~~View all trending →~~**
## **What reviews say buyers love and hate about nr**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**18%
*“Excellent product”*
**Energy Level**15%
*“Great for energy”*
**Focus Enhancement**7%
*“my performance at work improved significantly”*
**Vitamin**7%
*“Good supplement”*
**Dosage**4%
*“I like that this high-potency formula delivers 500 mg per capsule, providing high purity NAD+ precursor support for those serious about cellular health and longevity”*
**Side Effects**3%
*“there is absolutely no jittery feelings or crash”*
**Sleep Quality**3%
*“Since taking NAD I have been able to reduce the amount of sleep needed to feel rested and energized”*
**Efficiency**3%
*“It seems to work well”*
**Nutritional Content**3%
*“I like that this high-potency formula delivers 500 mg per capsule, providing high purity NAD+ precursor support for those serious about cellular health and longevity”*
**Ease Of Chewing/Swallowing**2%
*“The capsules are easy to take”*
### **What buyers complain about **
**Value For Money**20%
*“It's expensive”*
**Side Effects**10%
*“That's not a common side effect for me”*
**Functionality-Overall**9%
*“Doesnt work”*
**Dosage**6%
*“I could not take this”*
**Energy Level**4%
*“anxiety from amount of energy its giving me”*
**Stress/Anxiety**4%
*“gave me horrible anxiety”*
**Advertised Vs Actual Product**4%
*“Misleading”*
**Certifications**3%
*“Seemingly bogus certifications”*
**Sleep Quality**3%
*“had disruptive sleep while on one a day”*
**Taste-Overall**2%
*“The recent order bears no resemblance in appearance, texture, or taste to the previous product we received”*
### **Top return reasons **
**Value For Money**36%
**Dosage**18%
**Ingredients-Overall**18%
**Size-Overall**9%
**Functionality-Overall**9%
**Regulates Digestion**9%
## **Common nr questions**
- **Is nr profitable to sell on Amazon United States?**
- The niche generates $1.4M/yr across 9 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -8.9%. Flapen's verdict: Skip it (45/100).
- **How competitive is the nr niche?**
- 4 brands and 35 sellers compete. The top 5 products take 89% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in nr?**
- Top complaints mined from reviews: Value For Money, Side Effects, Functionality-Overall. The return rate is 0.0%.
- **When does demand for nr peak?**
- Demand peaks in Aug–Dec; the busiest month runs 2.4× the quietest.
- **What does it cost to enter the nr niche?**
- Listings span $7.91–$225.02; the average listing price is $84.90 (sweet spot $15–$100). The average incumbent carries 6,671 reviews — the moat a new listing must climb.
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