---
title: "Noodle and Boo Laundry Detergent — Amazon US Product Research"
canonical_url: "https://flapen.com/research/us/health-household/noodle-and-boo-laundry-detergent"
last_updated: "2026-08-12T05:15:42.589Z"
locale: en
meta:
  description: "Amazon product research for noodle and boo laundry detergent: demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
  "og:description": "Amazon product research for noodle and boo laundry detergent: demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
  "og:title": "Noodle and Boo Laundry Detergent — Amazon US Product Research"
---

# **Noodle and Boo Laundry Detergent**

**Worth a look**

Shows low returns (0.4%), but a concentrated shelf (top 5 take 100% of clicks) keeps it on the watch list.

Market size 64Growth 55Conversion 97Competition 0Returns 98Price range 95Avg price 95Brand share 0Review moat 39Quality gap 23

**Returns**

**Incredible****0.4%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****14.7%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Incredible****$23.44**

avg listing price — sweet spot $15–$100

**Price range**

**Incredible****$23.05–$23.84**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Good****$590K**

$590K/yr · 171K searches

**Growth**

**Good****+28.6%**

90-day search growth — must beat 0% to launch

**Review moat**

**Okay****2,640.25**

avg incumbent reviews — the moat a new listing must climb

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Competition**

**Bad****100%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

## **Is noodle and boo laundry detergent profitable on Amazon?**

According to Flapen's Amazon United States niche tracking, noodle and boo laundry detergent is a $590K/yr Amazon United States market (171K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Mar–Apr–May–Jun. Verdict: Worth a look — 51/100.

Data updated Jul 13, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **noodle and boo laundry detergent market size & sales**

Units sold, revenue, conversion and listing quality across the tracked shelf.

<dl>

<dt>**Units sold / yr**</dt><dd>**25K–30K**</dd><dd>avg 3,000–4,000/product</dd>

<dt>**Revenue / yr**</dt><dd>**$586K–$703K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**14.7%**</dd>

<dt>**Avg BSR**</dt><dd>**#37**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**100%**</dd>

<dt>**Sponsored**</dt><dd>**100%**</dd>

<dt>**Out of stock**</dt><dd>**0.0%**</dd>

<dt>**Avg brand age**</dt><dd>**74 months**</dd>

<dt>**Avg seller age**</dt><dd>**150 days**</dd>

</dl>

## **Competition: brands, sellers & click share**

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**1 **▼falling

**Sellers**

**2**

**Top-5 brand share**

**100%**

Top 20: 100%

**Top-5 click share**

**100%**

Top 20: 100%

**Open market**

**0%**

- Noodle & Boo100%

## **noodle and boo laundry detergent demand & seasonality**

Weekly Amazon search volume, last 104 weeks — +28.6% search growth over the last 90 days.

7K5KSpike '24Spike '25Prime Day '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 2.1×

[**Open Trend **](https://flapen.com/research/us/health-household/noodle-and-boo-laundry-detergent/trend)

## **Top noodle and boo laundry detergent search terms shoppers use**

The exact queries shoppers type, with yearly volume, growth and conversion.

- **noodle and boo laundry detergent**149K/yr+32.6%16.4% conv. - **noodle and boo detergent**14K/yr+10.0%10.2% conv. - **noodle and boo laundry**9K/yr-10.8%6.4% conv. [**All search terms **](https://flapen.com/research/us/health-household/noodle-and-boo-laundry-detergent/search-terms)

## **Top noodle and boo laundry detergent products & what they sell for**

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%20%$118K40%$236K60%$354K80%$472K1001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 4 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Noodle & Boo Baby Laundry Essentials Ultra-Safe Laundry Detergent 64 Fl Oz (Pack of 1)](https://m.media-amazon.com/images/I/31PVbHK5E+L.jpg)**Noodle & Boo Baby Laundry Essentials Ultra-Safe Laundry Detergent 64 Fl Oz (Pack of 1)**Noodle & Boo**$23.84**4.6★3,198 rev](https://www.amazon.com/dp/B0DSWMCSZH) [2![Noodle & Boo Baby Liquid Laundry Detergent EWG Verified Fragrance Free Plant-Based Gentle Formula for Sensitive Skin Hypoallergenic HE Compatible 64 Fl Oz](https://m.media-amazon.com/images/I/31QmXCNdN9L.jpg)**Noodle & Boo Baby Liquid Laundry Detergent EWG Verified Fragrance Free Plant-Based Gentle Formula for Sensitive Skin Hypoallergenic HE Compatible 64 Fl Oz**Noodle & Boo**$23.24**4.6★3,198 rev](https://www.amazon.com/dp/B0DSWMDMDG) [3![Noodle & Boo Baby Laundry Essentials Ultra-Safe Laundry Detergent 32 Fl Oz](https://m.media-amazon.com/images/I/31Z1wukVt2L.jpg)**Noodle & Boo Baby Laundry Essentials Ultra-Safe Laundry Detergent 32 Fl Oz**Noodle & Boo**$23.64**4.6★3,198 rev](https://www.amazon.com/dp/B074QZRCTZ) [4![Noodle & Boo Baby Laundry Essentials Ultra-Soft Fabric Conditioner](https://m.media-amazon.com/images/I/31XAUBBBxeL.jpg)**Noodle & Boo Baby Laundry Essentials Ultra-Soft Fabric Conditioner**Noodle & Boo**$23.05**4.7★967 rev](https://www.amazon.com/dp/B074R3JQSD)

### **Newest**

by launch date

[![Noodle & Boo Baby Laundry Essentials Ultra-Safe Laundry Detergent 64 Fl Oz (Pack of 1)](https://m.media-amazon.com/images/I/31PVbHK5E+L.jpg)**Noodle & Boo Baby Laundry Essentials Ultra-Safe Laundry Detergent 64 Fl Oz (Pack of 1)**Noodle & Boo**$23.84**3,198 rev1y ago](https://www.amazon.com/dp/B0DSWMCSZH) [![Noodle & Boo Baby Liquid Laundry Detergent EWG Verified Fragrance Free Plant-Based Gentle Formula for Sensitive Skin Hypoallergenic HE Compatible 64 Fl Oz](https://m.media-amazon.com/images/I/31QmXCNdN9L.jpg)**Noodle & Boo Baby Liquid Laundry Detergent EWG Verified Fragrance Free Plant-Based Gentle Formula for Sensitive Skin Hypoallergenic HE Compatible 64 Fl Oz**Noodle & Boo**$23.24**3,198 rev1y ago](https://www.amazon.com/dp/B0DSWMDMDG) [![Noodle & Boo Baby Laundry Essentials Ultra-Soft Fabric Conditioner](https://m.media-amazon.com/images/I/31XAUBBBxeL.jpg)**Noodle & Boo Baby Laundry Essentials Ultra-Soft Fabric Conditioner**Noodle & Boo**$23.05**967 rev8y ago](https://www.amazon.com/dp/B074R3JQSD) [![Noodle & Boo Baby Laundry Essentials Ultra-Safe Laundry Detergent 32 Fl Oz](https://m.media-amazon.com/images/I/31Z1wukVt2L.jpg)**Noodle & Boo Baby Laundry Essentials Ultra-Safe Laundry Detergent 32 Fl Oz**Noodle & Boo**$23.64**3,198 rev8y ago](https://www.amazon.com/dp/B074QZRCTZ)

### **Trending**

90-day click momentum

[![Noodle & Boo Baby Liquid Laundry Detergent EWG Verified Fragrance Free Plant-Based Gentle Formula for Sensitive Skin Hypoallergenic HE Compatible 64 Fl Oz](https://m.media-amazon.com/images/I/31QmXCNdN9L.jpg)**Noodle & Boo Baby Liquid Laundry Detergent EWG Verified Fragrance Free Plant-Based Gentle Formula for Sensitive Skin Hypoallergenic HE Compatible 64 Fl Oz**Noodle & Boo**$23.24**4.6★**▲ 53%**](https://www.amazon.com/dp/B0DSWMDMDG) [![Noodle & Boo Baby Laundry Essentials Ultra-Safe Laundry Detergent 32 Fl Oz](https://m.media-amazon.com/images/I/31Z1wukVt2L.jpg)**Noodle & Boo Baby Laundry Essentials Ultra-Safe Laundry Detergent 32 Fl Oz**Noodle & Boo**$23.64**4.6★**— 7%**](https://www.amazon.com/dp/B074QZRCTZ) [![Noodle & Boo Baby Laundry Essentials Ultra-Safe Laundry Detergent 64 Fl Oz (Pack of 1)](https://m.media-amazon.com/images/I/31PVbHK5E+L.jpg)**Noodle & Boo Baby Laundry Essentials Ultra-Safe Laundry Detergent 64 Fl Oz (Pack of 1)**Noodle & Boo**$23.84**4.6★**— 2%**](https://www.amazon.com/dp/B0DSWMCSZH) [![Noodle & Boo Baby Laundry Essentials Ultra-Soft Fabric Conditioner](https://m.media-amazon.com/images/I/31XAUBBBxeL.jpg)**Noodle & Boo Baby Laundry Essentials Ultra-Soft Fabric Conditioner**Noodle & Boo**$23.05**4.7★**▼ 52%**](https://www.amazon.com/dp/B074R3JQSD)

## **What reviews say buyers love and hate about noodle and boo laundry detergent**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Smell**50%

*“AMAZING SCENT”*

**Cleansing**10%

*“it gets clothes really clean”*

**Ease Of Cleaning**9%

*“Clean detergent for baby”*

**Allergies**6%

*“there has been no irritation”*

**Soft Feel**5%

*“oh so soft”*

**Value For Money**4%

*“Good price”*

**Quality-Overall**3%

*“Their products are amazing”*

**Size-Overall**2%

*“The bottle size is great for the money”*

**Safe To Use**2%

*“Safe”*

**Toxic/Chemical Free**1%

*“Great low toxic option for your little ones laundry”*

### **What buyers complain about **

**Smell**18%

*“I'm disappointed with companies making so-called baby safe products with these too strong, artificial scents”*

**Value For Money**16%

*“The price is a bit expensive but”*

**Thickness**9%

*“its extremely thin”*

**Advertised Vs Actual Product**9%

*“Talk about false advertisement”*

**Allergies**5%

*“I wish it was more sensitive”*

**Size-Overall**2%

*“i just wish they made bigger sizes”*

### **Top return reasons **

**Smell**70%

**Advertised Vs Actual Product**10%

**Size-Overall**6%

**Value For Money**5%

**Product Condition**4%

**Defective Material/Parts**2%

**Texture/Consistency-Overall**1%

**Functionality-Overall**1%

**Certifications**1%

**Ease Of Cleaning**1%

## **Common noodle and boo laundry detergent questions**

<dl>

<dt>**Is noodle and boo laundry detergent profitable to sell on Amazon United States?**</dt><dd>The niche generates $590K/yr across 4 tracked products. 90-day search growth is +28.6%. Flapen's verdict: Worth a look (51/100).</dd>

<dt>**How competitive is the noodle and boo laundry detergent niche?**</dt><dd>1 brands and 2 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.</dd>

<dt>**What do buyers complain about in noodle and boo laundry detergent?**</dt><dd>Top complaints mined from reviews: Smell, Value For Money, Thickness. The return rate is 0.4%.</dd>

<dt>**When does demand for noodle and boo laundry detergent peak?**</dt><dd>Demand peaks in Mar–Apr–May–Jun; the busiest month runs 2.1× the quietest.</dd>

<dt>**What does it cost to enter the noodle and boo laundry detergent niche?**</dt><dd>Listings span $23.05–$23.84; the average listing price is $23.44 (sweet spot $15–$100). The average incumbent carries 2,640 reviews — the moat a new listing must climb.</dd>

</dl>

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