---
title: "Nad Supplement — $1.2M/mo Amazon US Product Research (2026)"
canonical_url: "https://flapen.com/research/us/health-household/nad-supplement"
last_updated: "2026-08-12T08:43:41.350Z"
locale: en
meta:
description: "Amazon product research for nad supplement: $1.2M/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for nad supplement: $1.2M/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Nad Supplement — $1.2M/mo Amazon US Product Research (2026)"
---
# **Nad Supplement**
**Worth a look**
Shows a $13.9M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 100Growth 15Conversion 64Competition 52Returns 100Price range 81Avg price 95Brand share 77Review moat 49Quality gap 37
**Market size**
**Incredible****$13.9M**
$13.9M/yr · 7.1M searches
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$34.49**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$9.87–$112.26**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Great****58%**
top-5 brand share — no brand owns this niche
**Conversion**
**Good****5.7%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Good****54%**
top-5 click share — leaders hold, buyers still browse
**Review moat**
**Okay****1,576.74**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-20.5%**
90-day search growth — must beat 0% to launch
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
## **Is nad supplement profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, nad supplement is a $13.9M/yr Amazon United States market (7.1M searches/yr). The top 5 brands hold 58% of demand. Verdict: Worth a look — 64/100.
Data updated Jul 25, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **nad supplement market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **300K–400K**
- avg 15,000–20,000/product
- **Revenue / yr**
- **$10.3M–$13.8M**
- units × avg price
- **Conversion rate**
- **5.7%**
- **Avg BSR**
- **#69**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **90%**
- **Out of stock**
- **0.4%**
- **Avg brand age**
- **30 months**
- **Avg seller age**
- **147 days**
## **Competition: brands, sellers & click share**
The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**27 **▲rising
**Sellers**
**85**
**Top-5 brand share**
**58%**
Top 20: 91%
**Top-5 click share**
**54%**
Top 20: 88%
**Open market**
**38%**
- Cata-Kor17% - Nutricost11% - FANCYENERGY11% - TRU NIAGEN10% - Life Extension8% - UNcena4%
## **nad supplement demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -20.5% search growth over the last 90 days.
300K200KSpike '24Holiday '24Spike '25Prime Day '25 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.5×
[**Open Trend **](https://flapen.com/research/us/health-household/nad-supplement/trend)
## **Top nad supplement search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **nad**1.7M/yr-3.3%4.0% conv. - **nad supplement**1.9M/yr-35.3%4.7% conv. - **nad+**672K/yr-14.4%4.4% conv. - **nad supplements for women**741K/yr-23.7%3.2% conv. - **nad plus**379K/yr-8.2%4.7% conv. - **nad resveratrol supplement**347K/yr-39.1%2.2% conv. - **nad+ supplement**256K/yr-30.8%4.2% conv. - **nad +**166K/yr-5.8%3.6% conv. - **liposomal nad**196K/yr-14.1%2.2% conv. - **nad+ supplements for women**98K/yr-30.1%4.0% conv. [**All search terms **](https://flapen.com/research/us/health-household/nad-supplement/search-terms)
## **Top nad supplement products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$555K8%$1.1M12%$1.7M16%$2.2M101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Cata-Kor Liposomal NAD+ Supplement with Resveratrol Advanced NAD Resveratrol**Cata-Kor**$39.23**4.5★5,005 rev](https://www.amazon.com/dp/B0FBSC1CDZ) [2**FANCYENERGY NAD+ Supplement Liposomal NAD Nicotinamide Riboside Resveratrol 1500 mg - Anti-Aging & Brain Health Improve Energy - Specifically for Women and Men 120 Cout**FANCYENERGY**$10.02**4.6★582 rev](https://www.amazon.com/dp/B0FNQVPDTW) [3**Nutricost NAD+ Supplement 1 000mg per Serving 120 Capsules 60 Servings**Nutricost**$33.05**4.5★1,536 rev](https://www.amazon.com/dp/B0DVFD5Q65) [4**TRU NIAGEN Patented NAD+ Supplement 300mg Niagen 30 Servings | Nicotinamide Riboside (NR) Take 1 Daily | 1 Bottle**TRU NIAGEN**$47.93**4.4★14,445 rev](https://www.amazon.com/dp/B07TK5K5TQ) [5**Life Extension NAD+ Cell Regenerator and Resveratrol Elite* nicotinamide riboside Trans-resveratrol quercetin Fisetin Heart Health Healthy Aging Vegetarian Non-GMO Gluten Free 30 Capsules**Life Extension**$41.59**4.6★3,252 rev](https://www.amazon.com/dp/B08PMJFLP8)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Totaria NAD+ Supplement for Women - NAD Trans-Resveratrol Supplement with Magnesium CoQ10 PQQ Ashwagandha Collagen Peptide - NMN & NMNH Alternative - Cellular Renewal & Energy - 120 Capsules**Totaria**$23.03**84 rev4mo ago](https://www.amazon.com/dp/B0GR59YTW5) [**NAD+ Supplements for Men & Women Extra Strength NMN Alternative Liposomal Nad Supplement with Resveratrol Quercetin for Cellular Energy & NAD+ Levels Fast Absorption Liquid NAD PlusNON-GMO 2Fl Oz**WellVeraVida**$9.87**151 rev7mo ago](https://www.amazon.com/dp/B0G5X4122H) [**VIVI Youth NAD+ Supplements for Women Multi-Pathway NMN 250mg NR 100mg Resveratrol PQQ & Betaine for Cellular Energy Focus & Metabolic Health 60 Capsules**VIVI Youth**$30.97**56 rev9mo ago](https://www.amazon.com/dp/B0FY2DJD4P) [**Cata-Kor NMN Supplement 4-in-1 NAD Supplement with Quercetin | TMG | Resveratrol NMNH Alternative Supports Cellular Energy & NAD+ Level 60 Capsules Third-Party Tested (1 Pack)**Cata-Kor**$34.36**1,193 rev9mo ago](https://www.amazon.com/dp/B0FWGXBT3C) [**NAD Supplement 1600mg NAD+ with Resveratrol & Nicotinamide Riboside Anti-Aging Support Cellular Energy & Mental Clarity Support Vegan Non-GMO 120 Capsules**Fize Mabs**$10.32**110 rev10mo ago](https://www.amazon.com/dp/B0FQN13G14)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Totaria NAD+ Supplement for Women - NAD Trans-Resveratrol Supplement with Magnesium CoQ10 PQQ Ashwagandha Collagen Peptide - NMN & NMNH Alternative - Cellular Renewal & Energy - 120 Capsules**Totaria**$23.03**4.6★**▲ 336%**](https://www.amazon.com/dp/B0GR59YTW5) [**NAD Supplement 1600mg NAD+ with Resveratrol & Nicotinamide Riboside Anti-Aging Support Cellular Energy & Mental Clarity Support Vegan Non-GMO 120 Capsules**Fize Mabs**$10.32**4.6★**▲ 302%**](https://www.amazon.com/dp/B0FQN13G14) [**NAD+ Supplements for Men & Women Extra Strength NMN Alternative Liposomal Nad Supplement with Resveratrol Quercetin for Cellular Energy & NAD+ Levels Fast Absorption Liquid NAD PlusNON-GMO 2Fl Oz**WellVeraVida**$9.87**4.4★**▲ 297%**](https://www.amazon.com/dp/B0G5X4122H) [**VIVI Youth NAD+ Supplements for Women Multi-Pathway NMN 250mg NR 100mg Resveratrol PQQ & Betaine for Cellular Energy Focus & Metabolic Health 60 Capsules**VIVI Youth**$30.97**4.5★**▲ 245%**](https://www.amazon.com/dp/B0FY2DJD4P) [**NAD+ Supplement 120 Capsules Liposomal NAD+ with Resveratrol for Cellular Energy & Daily Vitality High Absorption Formula for Men & Women Vegan Non-GMO Gluten-Free**Juebingy**$11.15**4.6★**▲ 243%**](https://www.amazon.com/dp/B0FQJJZXK8)
**~~View all trending →~~**
## **What reviews say buyers love and hate about nad supplement**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**18%
*“the bottle looks quality”*
**Energy Level**16%
*“Energy boost”*
**Vitamin**7%
*“Vitamins are fantastic”*
**Focus Enhancement**6%
*“mental clarity”*
**Value For Money**5%
*“Great value”*
**Ease Of Use**3%
*“Easy To Take”*
**Advertised Vs Actual Product**3%
*“As described”*
**Nutritional Content**3%
*“Great Supplement”*
**Efficiency**3%
*“Works good”*
**Side Effects**3%
*“No weird aftertaste or side effects for me”*
### **What buyers complain about **
**Value For Money**11%
*“Not worth it”*
**Functionality-Overall**9%
*“Not effective”*
**Side Effects**8%
*“That's not a common side effect for me”*
**Dosage**6%
*“Couldn't take it dosage too high 10,000 mg”*
**Energy Level**5%
*“Low energy”*
**Taste-Overall**3%
*“Weird taste”*
**Advertised Vs Actual Product**3%
*“False advertising”*
**Sleep Quality**2%
*“Cant sleep”*
**Vitamin**2%
*“Worst vitamin taste ever”*
**Acid Regulator/Stomach Ache Relief**2%
*“A lot of bloating and stomach pains”*
### **Top return reasons **
**Value For Money**16%
**Functionality-Overall**16%
**Ingredients-Overall**13%
**Dosage**9%
**Regulates Digestion**8%
**Taste-Overall**6%
**Advertised Vs Actual Product**6%
**Acid Regulator/Stomach Ache Relief**3%
**Contamination**3%
**Certifications**3%
## **Common nad supplement questions**
- **Is nad supplement profitable to sell on Amazon United States?**
- The niche generates $13.9M/yr across 31 tracked products. 10 of 10 products launched in the last 360 days are still selling. 90-day search growth is -20.5%. Flapen's verdict: Worth a look (64/100).
- **How competitive is the nad supplement niche?**
- 27 brands and 85 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 58% of demand.
- **What do buyers complain about in nad supplement?**
- Top complaints mined from reviews: Value For Money, Functionality-Overall, Side Effects. The return rate is 0.0%.
- **When does demand for nad supplement peak?**
- Demand is steady year-round — the busiest month runs 1.5× the quietest.
- **What does it cost to enter the nad supplement niche?**
- Listings span $9.87–$112.26; the average listing price is $34.49 (sweet spot $15–$100). The average incumbent carries 1,577 reviews — the moat a new listing must climb.
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