---
title: "Mrs Meyers Toilet Bowl Cleaner — Amazon US Product Research"
canonical_url: "https://flapen.com/research/us/health-household/mrs-meyers-toilet-bowl-cleaner"
last_updated: "2026-08-12T15:54:48.098Z"
locale: en
meta:
  description: "Amazon product research for mrs meyers toilet bowl cleaner: demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
  "og:description": "Amazon product research for mrs meyers toilet bowl cleaner: demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
  "og:title": "Mrs Meyers Toilet Bowl Cleaner — Amazon US Product Research"
---

# **Mrs Meyers Toilet Bowl Cleaner**

**Worth a look**

Shows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 66Growth 42Conversion 95Competition 25Returns 99Price range 64Avg price 77Brand share 31Review moat 26Quality gap 50

**Returns**

**Incredible****0.3%**

return rate — above 5% kills the launch gate

**Conversion**

**Incredible****12.5%**

search→purchase rate — share of searches ending in a sale

**Avg price**

**Great****$15.79**

avg listing price — sweet spot $15–$100

**Market size**

**Good****$638K**

$638K/yr · 323K searches

**Price range**

**Good****$4.31–$33.83**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Quality gap**

**Good****4.5★**

avg incumbent rating — lower means beatable quality

**Growth**

**Okay****+13.7%**

90-day search growth — must beat 0% to launch

**Brand share**

**Okay****87%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Okay****3,899.86**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Bad****70%**

top-5 click share — a locked-up shelf

## **Is mrs meyers toilet bowl cleaner profitable on Amazon?**

According to Flapen's Amazon United States niche tracking, mrs meyers toilet bowl cleaner is a $638K/yr Amazon United States market (323K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Jan–May–Jun. Verdict: Worth a look — 56/100.

Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)

## **mrs meyers toilet bowl cleaner market size & sales**

Units sold, revenue, conversion and listing quality across the tracked shelf.

<dl>

<dt>**Units sold / yr**</dt><dd>**50K–60K**</dd><dd>avg 3,000–4,000/product</dd>

<dt>**Revenue / yr**</dt><dd>**$790K–$947K**</dd><dd>units × avg price</dd>

<dt>**Conversion rate**</dt><dd>**12.5%**</dd>

<dt>**Avg BSR**</dt><dd>**#230**</dd>

<dt>**Page quality**</dt><dd>**0%**</dd>

<dt>**Prime**</dt><dd>**93%**</dd>

<dt>**Sponsored**</dt><dd>**64%**</dd>

<dt>**Out of stock**</dt><dd>**0.0%**</dd>

<dt>**Avg brand age**</dt><dd>**58 months**</dd>

<dt>**Avg seller age**</dt><dd>**152 days**</dd>

</dl>

## **Competition: brands, sellers & click share**

The top 5 products capture 70% of clicks — a locked-up shelf that new listings rarely crack.

**Brands**

**9 **▼falling

**Sellers**

**576**

**Top-5 brand share**

**87%**

Top 20: 100%

**Top-5 click share**

**70%**

Top 20: 100%

**Open market**

**8%**

- Seventh Generation34% - Mrs. MEYER'S26% - Method14% - Better Life6% - Molly's Suds6% - BLUELAND5% - Open — no brand owns it (3 brands, 8%)

## **mrs meyers toilet bowl cleaner demand & seasonality**

Weekly Amazon search volume, last 101 weeks — +13.7% search growth over the last 90 days.

9K7KSpike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay

Peak months: Jan, May, Jun · busiest ÷ quietest = 2.5×

[**Open Trend **](https://flapen.com/research/us/health-household/mrs-meyers-toilet-bowl-cleaner/trend)

## **Top mrs meyers toilet bowl cleaner search terms shoppers use**

The exact queries shoppers type, with yearly volume, growth and conversion.

- **method toilet bowl cleaner**50K/yr+22.3%6.6% conv. - **seventh generation toilet bowl cleaner**50K/yr+11.3%17.4% conv. - **non toxic toilet bowl cleaner**37K/yr+1.0%8.6% conv. - **natural toilet bowl cleaner**30K/yr+8.6%9.1% conv. - **mrs meyers toilet bowl cleaner**23K/yr+21.0%16.0% conv. - **method toilet cleaner**14K/yr+20.0%3.9% conv. - **meyers toilet bowl cleaner**16K/yr+21.5%14.7% conv. - **7th generation toilet bowl cleaner**11K/yr+32.1%12.7% conv. - **attitude toilet bowl cleaner**11K/yr+16.3%5.1% conv. - **non toxic toilet cleaner**10K/yr+13.4%5.8% conv. [**All search terms **](https://flapen.com/research/us/health-household/mrs-meyers-toilet-bowl-cleaner/search-terms)

## **Top mrs meyers toilet bowl cleaner products & what they sell for**

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$64K20%$128K30%$192K40%$255K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 14 tracked products in this niche — three views at once, no toggling.

### **Top sellers**

by 90-day click share

[1![Seventh Generation Toilet Bowl Cleaner Fresh Mint scent 4 Pack Without Chlorine Bleach Ammonia Free 24 oz](https://m.media-amazon.com/images/I/418x+qKcB6L.jpg)**Seventh Generation Toilet Bowl Cleaner Fresh Mint scent 4 Pack Without Chlorine Bleach Ammonia Free 24 oz**Seventh Generation**$15.37**4.6★2,998 rev](https://www.amazon.com/dp/B0C2R4YC9H) [2![MRS. MEYERS CLEAN DAY Liquid Toilet Bowl Cleaner Stain Removing Lemon Verbena 24 oz](https://m.media-amazon.com/images/I/316b1VnBTgL.jpg)**MRS. MEYERS CLEAN DAY Liquid Toilet Bowl Cleaner Stain Removing Lemon Verbena 24 oz**Mrs. MEYER'S**$7.21**4.6★4,214 rev](https://www.amazon.com/dp/B00T7PEJOM) [3![Method Antibacterial Toilet Bowl Cleaner Spearmint Kills 99.9% of Household Germs 24 Fl Oz (Pack of 6)](https://m.media-amazon.com/images/I/41IPIC7c92L.jpg)**Method Antibacterial Toilet Bowl Cleaner Spearmint Kills 99.9% of Household Germs 24 Fl Oz (Pack of 6)**Method**$26.30**4.7★5,383 rev](https://www.amazon.com/dp/B00O865JQM) [4![MRS. MEYERS CLEAN DAY Liquid Toilet Bowl Cleaner Stain Removing Lavender 24 oz](https://m.media-amazon.com/images/I/31dBZ45XfOL.jpg)**MRS. MEYERS CLEAN DAY Liquid Toilet Bowl Cleaner Stain Removing Lavender 24 oz**Mrs. MEYER'S**$6.48**4.6★4,214 rev](https://www.amazon.com/dp/B00LMNR3FY) [5![Method Antibacterial Toilet Bowl Cleaner Spearmint Kills 99.9% of Household Germs 24 Fl Oz](https://m.media-amazon.com/images/I/311iQ7u1zvS.jpg)**Method Antibacterial Toilet Bowl Cleaner Spearmint Kills 99.9% of Household Germs 24 Fl Oz**Method**$4.31**4.7★5,383 rev](https://www.amazon.com/dp/B006ZUW070)

**~~View all top sellers →~~**

### **Newest**

by launch date

[![Aunt Fannies Toilet Bowl Cleaner Bleach-Free Cleaner Powered by Vinegar Freshens and Removes Stains Eucalyptus Scent 24 fl oz Pack of 1](https://m.media-amazon.com/images/I/31TQXqYqqrL.jpg)**Aunt Fannies Toilet Bowl Cleaner Bleach-Free Cleaner Powered by Vinegar Freshens and Removes Stains Eucalyptus Scent 24 fl oz Pack of 1**Aunt Fannie's**$13.92**84 rev1y ago](https://www.amazon.com/dp/B0FH7N848T) [![Truly Free Toilet Bowl Cleaner - Heavy-Duty Stain Remover - Septic Safe Plant-Based Formula - Fresh Peppermint Scent - 16 oz Reusable Empty Bottle + Two Fills 3 oz ea.](https://m.media-amazon.com/images/I/51-o9s7RoSL.jpg)**Truly Free Toilet Bowl Cleaner - Heavy-Duty Stain Remover - Septic Safe Plant-Based Formula - Fresh Peppermint Scent - 16 oz Reusable Empty Bottle + Two Fills 3 oz ea.**Truly Free**$18.78**84 rev1y ago](https://www.amazon.com/dp/B0DT1P2H3D) [![Mollys Suds Toilet Bowl Cleaner (Non-Bleach) | 98% Plant-Based Gel Formula Freshens Removes Stains and Deodorizes | Lemon Scent - 23 Fl Oz (Pack of 3)](https://m.media-amazon.com/images/I/4140w0pZwyL.jpg)**Mollys Suds Toilet Bowl Cleaner (Non-Bleach) | 98% Plant-Based Gel Formula Freshens Removes Stains and Deodorizes | Lemon Scent - 23 Fl Oz (Pack of 3)**Molly's Suds**$24.84**298 rev2y ago](https://www.amazon.com/dp/B0CQTLLS57) [![Seventh Generation Toilet Bowl Cleaner Fresh Mint scent 4 Pack Without Chlorine Bleach Ammonia Free 24 oz](https://m.media-amazon.com/images/I/418x+qKcB6L.jpg)**Seventh Generation Toilet Bowl Cleaner Fresh Mint scent 4 Pack Without Chlorine Bleach Ammonia Free 24 oz**Seventh Generation**$15.37**2,998 rev3y ago](https://www.amazon.com/dp/B0C2R4YC9H) [![CLEANER TOILET BOWL MINT](https://m.media-amazon.com/images/I/61ZdbUGjmjL.jpg)**CLEANER TOILET BOWL MINT**Seventh Generation**$4.93**187 rev3y ago](https://www.amazon.com/dp/B0BB3FT6VF)

**~~View all new products →~~**

### **Trending**

90-day click momentum

[![Truly Free Toilet Bowl Cleaner - Heavy-Duty Stain Remover - Septic Safe Plant-Based Formula - Fresh Peppermint Scent - 16 oz Reusable Empty Bottle + Two Fills 3 oz ea.](https://m.media-amazon.com/images/I/51-o9s7RoSL.jpg)**Truly Free Toilet Bowl Cleaner - Heavy-Duty Stain Remover - Septic Safe Plant-Based Formula - Fresh Peppermint Scent - 16 oz Reusable Empty Bottle + Two Fills 3 oz ea.**Truly Free**$18.78**4.3★**▲ 77%**](https://www.amazon.com/dp/B0DT1P2H3D) [![Method Antibacterial Toilet Bowl Cleaner Spearmint Kills 99.9% of Household Germs 24 Fl Oz (Pack of 6)](https://m.media-amazon.com/images/I/41IPIC7c92L.jpg)**Method Antibacterial Toilet Bowl Cleaner Spearmint Kills 99.9% of Household Germs 24 Fl Oz (Pack of 6)**Method**$26.30**4.7★**▲ 70%**](https://www.amazon.com/dp/B00O865JQM) [![The Pink Stuff Miracle Toilet Cleaner 750ml Powerful Stain-Removing Gel for a Sparkling Clean Bowl Eliminates Limescale Tough Stains & Odors with Fresh Rhubarb Scent](https://m.media-amazon.com/images/I/4158aR0yivL.jpg)**The Pink Stuff Miracle Toilet Cleaner 750ml Powerful Stain-Removing Gel for a Sparkling Clean Bowl Eliminates Limescale Tough Stains & Odors with Fresh Rhubarb Scent**The Pink Stuff**$4.91**4.5★**▲ 65%**](https://www.amazon.com/dp/B08W2DLP47) [![CLEANER TOILET BOWL MINT](https://m.media-amazon.com/images/I/61ZdbUGjmjL.jpg)**CLEANER TOILET BOWL MINT**Seventh Generation**$4.93**4.4★**▲ 29%**](https://www.amazon.com/dp/B0BB3FT6VF) [![Mollys Suds Toilet Bowl Cleaner (Non-Bleach) | 98% Plant-Based Gel Formula Freshens Removes Stains and Deodorizes | Lemon Scent - 23 Fl Oz (Pack of 3)](https://m.media-amazon.com/images/I/4140w0pZwyL.jpg)**Mollys Suds Toilet Bowl Cleaner (Non-Bleach) | 98% Plant-Based Gel Formula Freshens Removes Stains and Deodorizes | Lemon Scent - 23 Fl Oz (Pack of 3)**Molly's Suds**$24.84**4.0★**▲ 22%**](https://www.amazon.com/dp/B0CQTLLS57)

**~~View all trending →~~**

## **What reviews say buyers love and hate about mrs meyers toilet bowl cleaner**

What buyers praise and complain about, mined from review topics.

### **What buyers love **

**Smell**25%

*“Clean scent”*

**Ease Of Cleaning**23%

*“Cleans really well”*

**Ease Of Use**8%

*“Easy to use”*

**Efficiency**7%

*“Works well”*

**Quality-Overall**5%

*“EXCELLENT product”*

**Value For Money**4%

*“Worth the money”*

**Advertised Vs Actual Product**3%

*“As advertised”*

**Color**2%

*“works well with a nice color”*

**Eco Friendliness**2%

*“Eco-friendly”*

**Cleansing**1%

*“Effective toilet cleaner”*

### **What buyers complain about **

**Ease Of Cleaning**18%

*“Not that great at cleaning even when I scrubbed very hard”*

**Smell**14%

*“Strong odor”*

**Functionality-Overall**13%

*“Does not work like it says”*

**Stain Resistance**11%

*“just ordinary stains”*

**Value For Money**8%

*“Not worth the price”*

**Advertised Vs Actual Product**3%

*“Doesnt work as advertised”*

**Leak-Proof**2%

*“leaking”*

**Durability**2%

*“Does not last”*

**Ease Of Use**1%

*“Could not be used”*

**Quality-Overall**1%

*“Its not any better than run of the mill toilet bowl cleaner”*

### **Top return reasons **

**Smell**27%

**Leak-Proof**15%

**Advertised Vs Actual Product**13%

**Functionality-Overall**12%

**Value For Money**11%

**Stain Resistance**4%

**Ease Of Cleaning**4%

**Solubility**3%

**Product Condition**1%

**Material Quality**1%

## **Common mrs meyers toilet bowl cleaner questions**

<dl>

<dt>**Is mrs meyers toilet bowl cleaner profitable to sell on Amazon United States?**</dt><dd>The niche generates $638K/yr across 14 tracked products. 90-day search growth is +13.7%. Flapen's verdict: Worth a look (56/100).</dd>

<dt>**How competitive is the mrs meyers toilet bowl cleaner niche?**</dt><dd>9 brands and 576 sellers compete. The top 5 products take 70% of clicks and top 5 brands hold 87% of demand.</dd>

<dt>**What do buyers complain about in mrs meyers toilet bowl cleaner?**</dt><dd>Top complaints mined from reviews: Ease Of Cleaning, Smell, Functionality-Overall. The return rate is 0.3%.</dd>

<dt>**When does demand for mrs meyers toilet bowl cleaner peak?**</dt><dd>Demand peaks in Jan–May–Jun; the busiest month runs 2.5× the quietest.</dd>

<dt>**What does it cost to enter the mrs meyers toilet bowl cleaner niche?**</dt><dd>Listings span $4.31–$33.83; the average listing price is $15.79 (sweet spot $15–$100). The average incumbent carries 3,900 reviews — the moat a new listing must climb.</dd>

</dl>

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