---
title: "Mouthwash Bulk — $5K/mo Amazon US Product Research (2026)"
canonical_url: "https://flapen.com/research/us/health-household/mouthwash-bulk"
last_updated: "2026-08-12T11:46:16.837Z"
locale: en
meta:
description: "Amazon product research for mouthwash bulk: $5K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for mouthwash bulk: $5K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Mouthwash Bulk — $5K/mo Amazon US Product Research (2026)"
---
# **Mouthwash Bulk**
**Worth a look**
Shows low returns (0.2%), but a small market ($56K/yr) keeps it on the watch list.
Market size 14Growth 34Conversion 50Competition 73Returns 99Price range 77Avg price 86Brand share 59Review moat 24Quality gap 24
**Returns**
**Incredible****0.2%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$19.42**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$4.39–$52.67**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****41%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Good****70%**
top-5 brand share — brands hold most of the demand
**Conversion**
**Okay****4.0%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Okay****+7.3%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****6,287.28**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****$56K**
$56K/yr · 72K searches
## **Is mouthwash bulk profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, mouthwash bulk is a $56K/yr Amazon United States market (72K searches/yr). The top 5 brands hold 70% of demand. Demand peaks in Sep–Oct. Verdict: Worth a look — 51/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **mouthwash bulk market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **5K–6K**
- avg 100–250/product
- **Revenue / yr**
- **$97K–$117K**
- units × avg price
- **Conversion rate**
- **4.0%**
- **Avg BSR**
- **#413**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **88%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **54 months**
- **Avg seller age**
- **142 days**
## **Competition: brands, sellers & click share**
The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**20 **▲rising
**Sellers**
**107**
**Top-5 brand share**
**70%**
Top 20: 100%
**Top-5 click share**
**41%**
Top 20: 80%
**Open market**
**22%**
- Amazon Basics20% - Listerine16% - Colgate13% - Scope11% - CAREFOR11% - Crest8%
## **mouthwash bulk demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +7.3% search growth over the last 90 days.
8K6KSpike '24Spike '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Sep, Oct · busiest ÷ quietest = 3.7×
[**Open Trend **](https://flapen.com/research/us/health-household/mouthwash-bulk/trend)
## **Top mouthwash bulk search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **mouthwash bulk**45K/yr+14.5%2.4% conv. - **bulk mouthwash**14K/yr+2.2%4.6% conv. - **mouth wash bulk**8K/yr-14.5%7.1% conv. - **mouthwash pack**5K/yr-5.3%5.9% conv. [**All search terms **](https://flapen.com/research/us/health-household/mouthwash-bulk/search-terms)
## **Top mouthwash bulk products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%3%$2K6%$3K9%$5K12%$7K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Scope Travel Size Mouthwash Classic Original Mint 1.2 Oz 48 Pack**Scope**$33.61**4.7★1,733 rev](https://www.amazon.com/dp/B01DAR2EJE) [2**Colgate Total Pro-Shield Alcohol Free Mouthwash Antibacterial Formula Peppermint - 500 mL 16.9 fluid ounce (6 Pack)**Colgate**$22.92**4.7★11,569 rev](https://www.amazon.com/dp/B00EZWSBQ4) [3**Amazon Basics Anticavity Fluoride Rinse Alcohol-Free Mint 18 ounce (Pack of 4) Packaging May Vary**Amazon Basics**$9.02**4.6★1,819 rev](https://www.amazon.com/dp/B09HH87TQF) [4**TheraBreath Fresh Breath Mouthwash Icy Mint Flavor Alcohol-Free 16 Fl Oz (Pack of 2)**TheraBreath**$14.58**4.8★53,246 rev](https://www.amazon.com/dp/B00IRKRK9O) [5**Listerine Mouthwash Cool Mint Antiseptic Treatment for Adults Kills 99.9% of Germs that Cause Bad Breath Plaque Gingivitis in a Daily Intense Mint Mouthwash 2 Pack of 33.8 fl oz/1 L**Listerine**$13.19**4.8★24,983 rev](https://www.amazon.com/dp/B08MFWB9DY)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Listerine Mouthwash On-the-Go Travel Essentials Individual Packets of Alcohol-Free Cool Mint Flavor Oral Rinse Kills Bad Breath Germs Mini Travel Size Mouthwash 30 ct**Listerine**$13.62**774 rev1y ago](https://www.amazon.com/dp/B0FG7W24VQ) [**100 Pc Travel Size Mouthwash 1.2oz/35ml Mini Mouthwash Alcohol-Free Portable Oral Rinse for Travel Hotels On-The-Go (Mint)**BFZMSLY**$50.87**20 rev1y ago](https://www.amazon.com/dp/B0F7PVWFVT) [**Mouthwash Travel Size Portable Alcohol & Fluoride Free Mini Bulk 20 Packets**CAREFOR**$8.29**2,583 rev1y ago](https://www.amazon.com/dp/B0DT4FDYX8) [**Travel Size Mouthwash Alcohol-Free Gentle Mini Individual Bulk 20 Packets**CAREFOR**$8.03**921 rev1y ago](https://www.amazon.com/dp/B0DT49S3V2) [**Mouthwash Travel Size Portable Alcohol & Fluoride Free Mini Bulk 30 Packets**CAREFOR**$11.23**2,583 rev2y ago](https://www.amazon.com/dp/B0D3LLRV31)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**SLequipo 100 Travel Size Mouthwash Bulk Mini Mouthwash Fresh Mint Portable Mouthwash Individual 1.2oz/35ml Mouthwash Bottles for Travel Toiletry Kits Blue**SLequipo**$52.67**4.6★**▲ 154%**](https://www.amazon.com/dp/B0CXLVWTHC) [**Crest Pro-Health Clean Mint Multi-Protection Mouthwash (Mouthrinse) Travel Size 1.2 oz (36 ml) - Pack of 12**Crest**$16.87**4.8★**▲ 80%**](https://www.amazon.com/dp/B07SYMC232) [**Listerine Mouthwash Cool Mint Antiseptic Treatment for Adults Kills 99.9% of Germs that Cause Bad Breath Plaque Gingivitis in a Daily Intense Mint Mouthwash 2 Pack of 33.8 fl oz/1 L**Listerine**$13.19**4.8★**▲ 70%**](https://www.amazon.com/dp/B08MFWB9DY) [**Mouthwash Travel Size Portable Alcohol & Fluoride Free Mini Bulk 20 Packets**CAREFOR**$8.29**4.4★**▲ 67%**](https://www.amazon.com/dp/B0DT4FDYX8) [**TheraBreath Fresh Breath Mouthwash Mild Mint Flavor Alcohol-Free 16 Fl Oz (2-Pack)**TheraBreath**$13.96**4.6★**▲ 66%**](https://www.amazon.com/dp/B001ET76AI)
**~~View all trending →~~**
## **What reviews say buyers love and hate about mouthwash bulk**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**19%
*“Excellent value”*
**Quality-Overall**15%
*“For the size and quality, its a solid everyday option”*
**Breathability**14%
*“Freshens Breath”*
**Ease Of Use**9%
*“Easy and convenient”*
**Advertised Vs Actual Product**6%
*“As advertised”*
**Cleansing**6%
*“Deep clean”*
**Efficiency**5%
*“Worked well”*
**Size-Overall**3%
*“a very convenient size”*
**Alcohol Content**3%
*“Effective alcohol-free option”*
**Tooth Sensitivity**2%
*“Good for sensitive teeth”*
### **What buyers complain about **
**Dilute/Watery**8%
*“Watered down”*
**Value For Money**7%
*“Too expensive”*
**Alcohol Content**7%
*“it has alcohol”*
**Breathability**6%
*“It didnt improve my breath”*
**Ingredients-Overall**6%
*“The ingredient list is quite scary”*
**Ease Of Use**5%
*“I can't use it”*
**Size-Overall**4%
*“I thought they were larger”*
**Ease Of Cleaning**4%
*“Dont see mouth cleaning ability”*
**Leak-Proof**4%
*“Bottle leaking”*
**Smell**4%
*“doesnt smell great”*
### **Top return reasons **
**Size-Overall**18%
**Value For Money**17%
**Leak-Proof**16%
**Advertised Vs Actual Product**14%
**Ingredients-Overall**5%
**Functionality-Overall**5%
**Defective Material/Parts**3%
**Breathability**3%
**Smell**2%
**Dilute/Watery**2%
## **Common mouthwash bulk questions**
- **Is mouthwash bulk profitable to sell on Amazon United States?**
- The niche generates $56K/yr across 43 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is +7.3%. Flapen's verdict: Worth a look (51/100).
- **How competitive is the mouthwash bulk niche?**
- 20 brands and 107 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 70% of demand.
- **What do buyers complain about in mouthwash bulk?**
- Top complaints mined from reviews: Dilute/Watery, Value For Money, Alcohol Content. The return rate is 0.2%.
- **When does demand for mouthwash bulk peak?**
- Demand peaks in Sep–Oct; the busiest month runs 3.7× the quietest.
- **What does it cost to enter the mouthwash bulk niche?**
- Listings span $4.39–$52.67; the average listing price is $19.42 (sweet spot $15–$100). The average incumbent carries 6,287 reviews — the moat a new listing must climb.
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