---
title: "Metal Toothbrush — $7K/mo Amazon US Product Research (2026)"
canonical_url: "https://flapen.com/research/us/health-household/metal-toothbrush"
last_updated: "2026-08-12T13:27:26.088Z"
locale: en
meta:
description: "Amazon product research for metal toothbrush: $7K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for metal toothbrush: $7K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Metal Toothbrush — $7K/mo Amazon US Product Research (2026)"
---
# **Metal Toothbrush**
**Skip it**
Soft demand (-19.9% this quarter) — this niche doesn't clear our bar today.
Market size 22Growth 15Conversion 74Competition 18Returns 98Price range 35Avg price 42Brand share 18Review moat 43Quality gap 96
**Returns**
**Incredible****0.3%**
return rate — above 5% kills the launch gate
**Quality gap**
**Incredible****3.9★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Good****6.9%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Okay****2,186.92**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Okay****$10.98**
avg listing price — sweet spot $15–$100
**Price range**
**Okay****$6.01–$19.87**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Bad****$88K**
$88K/yr · 117K searches
**Competition**
**Bad****79%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****93%**
top-5 brand share — brand-locked demand
**Growth**
**Bad****-19.9%**
90-day search growth — must beat 0% to launch
**Signals**[** Quality Gap**](https://flapen.com/research/niches?market=us&signal=quality_gap "Avg rating < 4.0")
## **Is metal toothbrush profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, metal toothbrush is a $88K/yr Amazon United States market (117K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Oct. Verdict: Skip it — 43/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **metal toothbrush market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **8K–10K**
- avg 500–750/product
- **Revenue / yr**
- **$88K–$110K**
- units × avg price
- **Conversion rate**
- **6.9%**
- **Avg BSR**
- **#506**
- **Page quality**
- **0%**
- **Prime**
- **77%**
- **Sponsored**
- **38%**
- **Out of stock**
- **3.4%**
- **Avg brand age**
- **51 months**
- **Avg seller age**
- **143 days**
## **Competition: brands, sellers & click share**
The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**8 **▲rising
**Sellers**
**24**
**Top-5 brand share**
**93%**
Top 20: 100%
**Top-5 click share**
**79%**
Top 20: 100%
**Open market**
**3%**
- Marvis57% - Z-VAPRESS13% - Colgate12% - Elyhead5% - ZDEER5% - Isshah4% - Open — no brand owns it (2 brands, 3%)
## **metal toothbrush demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -19.9% search growth over the last 90 days.
4K3KSpike '24Holiday '24Spike '25 seasonSepDecMarJunAugNovMarMay
Peak months: Oct · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/us/health-household/metal-toothbrush/trend)
## **Top metal toothbrush search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **marvis toothbrush**49K/yr-34.5%11.2% conv. - **metal toothbrush**19K/yr+7.1%1.4% conv. - **stainless steel toothbrush**15K/yr+5.1%0.9% conv. - **colgate keep replacement heads**23K/yr-19.5%3.1% conv. - **colgate keep**7K/yr-22.2%2.5% conv. - **mavis toothbrush**3K/yr-25.2%10.4% conv. [**All search terms **](https://flapen.com/research/us/health-household/metal-toothbrush/search-terms)
## **Top metal toothbrush products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$9K20%$18K30%$27K40%$35K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 13 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Marvis Toothbrush Medium Nylon Bristle**Marvis**$6.08**4.6★3,087 rev](https://www.amazon.com/dp/B00ZPL7DRM) [2**Marvis Toothbrush Soft Bristle**Marvis**$6.01**4.4★1,383 rev](https://www.amazon.com/dp/B07NYZPGWF) [3**Z-VAPRESS Luxury Silver Manual Toothbrush Soft Bristles Better Gift Elegant Electroplated Design Perfect for Home Hospitality or Travel Toothbrushes for Sensitive Teeth**Z-VAPRESS**$10.20**3.8★1,048 rev](https://www.amazon.com/dp/B0CR7W6GBY) [4**Colgate Keep Charcoal Replaceable Head Toothbrush Starter Kit 2 Brush Heads**Colgate**$9.94**4.6★199 rev](https://www.amazon.com/dp/B0CKKBJCBQ) [5![ZDEER Metal Handle Manual Toothbrush with 6 Replaceable Soft Bristle Heads [Sensitive Gum Friendly] Reusable Premium Oral Care Toothbrush Set for Adults Ideal Gift Perfect Present for Birthday](https://m.media-amazon.com/images/I/41KeN6Nh0fL.jpg)**ZDEER Metal Handle Manual Toothbrush with 6 Replaceable Soft Bristle Heads \[Sensitive Gum Friendly\] Reusable Premium Oral Care Toothbrush Set for Adults Ideal Gift Perfect Present for Birthday**ZDEER**$19.87**4.4★121 rev](https://www.amazon.com/dp/B0FQJR9QJJ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Replacement Toothbrush Heads Compatible with Colgate Keep Charcoal - Soft Brush Heads Compatible with Colgate Keep Manual Toothbrush for Adults 10 Pack**Elyhead**$9.98**23 rev6mo ago](https://www.amazon.com/dp/B0G3T92PLM) [**HYUEEWX Luxury Toothbrush Gold Silver Tooth Brush Adult Brushes Middle Hard Bristles Elegance Shining Toothbrushes(Silver-2pcs)**HYUEEWX**$17.02**1 rev7mo ago](https://www.amazon.com/dp/B0G6XNB85R) [**Replacement Toothbrush Heads Compatible with Colgate Keep Charcoal - Soft Brush Heads Compatible with Colgate Keep Manual Toothbrush for Adults 10 Pack**Elyhead**$10.20**80 rev9mo ago](https://www.amazon.com/dp/B0FNRFB4N8) [![ZDEER Metal Handle Manual Toothbrush with 6 Replaceable Soft Bristle Heads [Sensitive Gum Friendly] Reusable Premium Oral Care Toothbrush Set for Adults Ideal Gift Perfect Present for Birthday](https://m.media-amazon.com/images/I/41KeN6Nh0fL.jpg)**ZDEER Metal Handle Manual Toothbrush with 6 Replaceable Soft Bristle Heads \[Sensitive Gum Friendly\] Reusable Premium Oral Care Toothbrush Set for Adults Ideal Gift Perfect Present for Birthday**ZDEER**$19.87**121 rev10mo ago](https://www.amazon.com/dp/B0FQJR9QJJ) [**Z-VAPRESS Luxury Silver Manual Toothbrush Soft Bristles Better Gift Elegant Electroplated Design Perfect for Home Hospitality or Travel Toothbrushes for Sensitive Teeth**Z-VAPRESS**$10.20**1,048 rev2y ago](https://www.amazon.com/dp/B0CR7W6GBY)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Colgate Keep Manual Toothbrush Deep Clean Refills - 2pk**Colgate**$11.19**4.7★**▲ 238%**](https://www.amazon.com/dp/B08QM33GJ5) [**HYUEEWX Luxury Toothbrush Gold Silver Tooth Brush Adult Brushes Middle Hard Bristles Elegance Shining Toothbrushes(Silver-2pcs)**HYUEEWX**$17.02**1.0★**▲ 179%**](https://www.amazon.com/dp/B0G6XNB85R) [**Replacement Toothbrush Heads Compatible with Colgate Keep Charcoal - Soft Brush Heads Compatible with Colgate Keep Manual Toothbrush for Adults 10 Pack**Elyhead**$9.98**2.9★**▲ 58%**](https://www.amazon.com/dp/B0G3T92PLM) [**Marvis Toothbrush Soft Bristle**Marvis**$6.01**4.4★**▲ 57%**](https://www.amazon.com/dp/B07NYZPGWF) [**Z-VAPRESS Luxury Silver Manual Toothbrush Soft Bristles Better Gift Elegant Electroplated Design Perfect for Home Hospitality or Travel Toothbrushes for Sensitive Teeth**Z-VAPRESS**$10.20**3.8★**▲ 44%**](https://www.amazon.com/dp/B0CR7W6GBY)
**~~View all trending →~~**
## **What reviews say buyers love and hate about metal toothbrush**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**21%
*“No complaints”*
**Value For Money**14%
*“Great value”*
**Cleansing**6%
*“My teeth feel exceptionally clean after brushing”*
**Brush Quality**5%
*“Love these toothbrushes”*
**Soft Feel**4%
*“The bristles are soft”*
**Design-Overall**4%
*“Cute Design,”*
**Ease Of Cleaning**3%
*“substantial enough to provide an excellent clean”*
**Eco Friendliness**3%
*“I love that they are biodegradable”*
**Size-Overall**3%
*“Perfect fit”*
**Smell**3%
*“It smells nice”*
### **What buyers complain about **
**Durability**18%
*“Break easily”*
**Value For Money**14%
*“Not worth the price”*
**Quality-Overall**9%
*“Bad quality dupe”*
**Functionality-Overall**8%
*“Doesnt work”*
**Size-Overall**8%
*“Very loose and inconsistent fit”*
**Color**4%
*“Im not convinced of its whitening effects”*
**Ease Of Cleaning**4%
*“Squeaky cleaning”*
**Comfort-Overall**3%
*“Not comfortable”*
**Hard Feel**2%
*“not soft bristles”*
**Smell**2%
*“it doesnt really smell like anything”*
### **Top return reasons **
**Product Condition**26%
**Advertised Vs Actual Product**16%
**Size-Overall**14%
**Value For Money**7%
**Functionality-Overall**7%
**Defective Material/Parts**6%
**Quality-Overall**4%
**Durability**3%
**Material Quality**2%
**Smell**2%
## **Common metal toothbrush questions**
- **Is metal toothbrush profitable to sell on Amazon United States?**
- The niche generates $88K/yr across 13 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -19.9%. Flapen's verdict: Skip it (43/100).
- **How competitive is the metal toothbrush niche?**
- 8 brands and 24 sellers compete. The top 5 products take 79% of clicks and top 5 brands hold 93% of demand.
- **What do buyers complain about in metal toothbrush?**
- Top complaints mined from reviews: Durability, Value For Money, Quality-Overall. The return rate is 0.3%.
- **When does demand for metal toothbrush peak?**
- Demand peaks in Oct; the busiest month runs 1.6× the quietest.
- **What does it cost to enter the metal toothbrush niche?**
- Listings span $6.01–$19.87; the average listing price is $10.98 (sweet spot $15–$100). The average incumbent carries 2,187 reviews — the moat a new listing must climb.
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