---
title: "Members Mark Paper Towels — Amazon US Product Research"
canonical_url: "https://flapen.com/research/us/health-household/members-mark-paper-towels"
last_updated: "2026-08-12T13:28:45.852Z"
locale: en
meta:
description: "Amazon product research for members mark paper towels: $10K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for members mark paper towels: $10K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Members Mark Paper Towels — Amazon US Product Research"
---
# **Members Mark Paper Towels**
**Skip it**
A deep review moat (46,059 avg reviews) — this niche doesn't clear our bar today.
Market size 28Growth 19Conversion 78Competition 29Returns 100Price range 86Avg price 95Brand share 13Review moat 2Quality gap 24
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$32.73**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$6.89–$75.51**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Great****7.8%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Okay****68%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Okay****$123K**
$123K/yr · 48K searches
**Quality gap**
**Bad****4.6★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-12.3%**
90-day search growth — must beat 0% to launch
**Brand share**
**Bad****95%**
top-5 brand share — brand-locked demand
**Review moat**
**Bad****46,059.13**
avg incumbent reviews — the moat a new listing must climb
## **Is members mark paper towels profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, members mark paper towels is a $123K/yr Amazon United States market (48K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Mar–Oct. Verdict: Skip it — 42/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **members mark paper towels market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **3K–3K**
- avg 100–250/product
- **Revenue / yr**
- **$82K–$98K**
- units × avg price
- **Conversion rate**
- **7.8%**
- **Avg BSR**
- **#260**
- **Page quality**
- **0%**
- **Prime**
- **50%**
- **Sponsored**
- **63%**
- **Out of stock**
- **16.4%**
- **Avg brand age**
- **70 months**
- **Avg seller age**
- **144 days**
## **Competition: brands, sellers & click share**
The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**7 **▼falling
**Sellers**
**142**
**Top-5 brand share**
**95%**
Top 20: 100%
**Top-5 click share**
**68%**
Top 20: 100%
**Open market**
**2%**
- MEMBER´S MARK66% - Bounty9% - Amazon Basics8% - SPARKLE8% - Brawny4% - Generic3% - Open — no brand owns it (1 brand, 2%)
## **members mark paper towels demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -12.3% search growth over the last 90 days.
8K6KSpike '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Mar, Oct · busiest ÷ quietest = 4.3×
[**Open Trend **](https://flapen.com/research/us/health-household/members-mark-paper-towels/trend)
## **Top members mark paper towels search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **members mark paper towels**35K/yr-10.5%3.5% conv. - **paper towels members mark**5K/yr-9.3%5.0% conv. - **sams club paper towels**3K/yr-15.7%2.7% conv. - **member mark paper towels**3K/yr-13.1%3.0% conv. - **sam club paper towels**3K/yr-32.4%2.1% conv. [**All search terms **](https://flapen.com/research/us/health-household/members-mark-paper-towels/search-terms)
## **Top members mark paper towels products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$12K20%$25K30%$37K40%$49K1101001K10K100K1.0M Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 16 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Members Mark Premium Paper Towel Huge Rolls (15 Rolls 101 Sheets)**MEMBER´S MARK**$38.47**4.3★13 rev](https://www.amazon.com/dp/B0BZ58815W) [2**Members Mark Super Premium Paper Towels (15 rolls 150 sheets/roll) (2 Pack)**MEMBER´S MARK**$57.94**4.4★74 rev](https://www.amazon.com/dp/B01N42GP4J) [3**Amazon Basics 2-Ply Flex-Sheets Paper Towels 12 Basics Rolls = 40 Regular Rolls Everyday Value with 150 Sheets per Roll Packaging May Vary**Amazon Basics**$21.21**4.1★72,217 rev](https://www.amazon.com/dp/B09BWFX1L6) [4**2 Pack Super Premium Paper Towels (15 rolls 150 sheets per roll)**MEMBER´S MARK**$71.14**4.6★102 rev](https://www.amazon.com/dp/B07XFTVNND) [5**Sparkle Pick-A-Size Paper Towels 24 Double Rolls (2 640 Sheets Total) - Strong 2-Ply Towels for Kitchen Cleanup and Everyday Messes**SPARKLE**$30.03**4.7★53,392 rev](https://www.amazon.com/dp/B09R4WJ2HG)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Brawny Tear-A-Square 3-Ply Paper Towels 12 Double Rolls = 24 Regular Rolls Strong Absorbent and Durable with 3 Sheet Sizes**Brawny**$19.89**18,158 rev5mo ago](https://www.amazon.com/dp/B0G8KVJ55R) [**Scott Paper Towels Choose-A-Sheet 6 Double Rolls = 12 Regular Rolls (108 Sheets Per Roll)**Scott**$6.89**44,324 rev1y ago](https://www.amazon.com/dp/B0DF8RSVJK) [**Bounty Quick-Size Paper Towels White 8 Family Triple Rolls = 27 Regular Rolls**Bounty**$29.52**234,395 rev1y ago](https://www.amazon.com/dp/B0DQYP1L95) [**Bounty Select-A-Size Paper Towels White 8 Triple Rolls = 24 Regular Roll**Bounty**$22.41**20,287 rev1y ago](https://www.amazon.com/dp/B0DQYPYVB6) [**Super Premium Towels 2-Ply Mega Roll Pack of 6**Generic**$19.92**8 rev1y ago](https://www.amazon.com/dp/B0FCMYKMR3)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Brawny Tear-A-Square 3-Ply Paper Towels 12 Double Rolls = 24 Regular Rolls Strong Absorbent and Durable with 3 Sheet Sizes**Brawny**$19.89**4.8★**▲ 346%**](https://www.amazon.com/dp/B0G8KVJ55R) [**Bounty Quick-Size Paper Towels White 8 Family Triple Rolls = 27 Regular Rolls**Bounty**$29.52**4.8★**▲ 305%**](https://www.amazon.com/dp/B0DQYP1L95) [**Members Mark Premium Paper Towel Huge Rolls (15 Rolls 101 Sheets)**MEMBER´S MARK**$38.47**4.3★**▲ 100%**](https://www.amazon.com/dp/B0BZ58815W) [**2 Pack Super Premium 2-Ply Paper Towels (15 Rolls 146 Sheets per Roll)**MEMBER´S MARK**$75.51**4.3★**▲ 29%**](https://www.amazon.com/dp/B07W4RR3W4) [**Sparkle Pick-A-Size Paper Towels 6 Double Rolls (660 Sheets Total) - Strong 2-Ply Towels for Kitchen Cleanup and Everyday Messes**SPARKLE**$7.54**4.7★**▲ 13%**](https://www.amazon.com/dp/B09NW92T8Q)
**~~View all trending →~~**
## **What reviews say buyers love and hate about members mark paper towels**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Value For Money**28%
*“fair price”*
**Quality-Overall**20%
*“The quality is consistent”*
**Absorbency**9%
*“Highly Absorbent”*
**Ease Of Cleaning**7%
*“Easy to clean”*
**Advertised Vs Actual Product**6%
*“Accurate description”*
**Durability**4%
*“It doesnt break easily”*
**Strength**3%
*“they stay strong”*
**Size-Overall**3%
*“they fit my holder perfectly”*
**Thickness**3%
*“Good thickness”*
**Soft Feel**2%
*“They are soft and very absorbent”*
### **What buyers complain about **
**Thickness**23%
*“Not thick”*
**Quality-Overall**22%
*“Cheap Quality”*
**Absorbency**11%
*“Bad absorbency”*
**Value For Money**8%
*“NOT WORTH IT”*
**Size-Overall**4%
*“NOT PICK A SIZE”*
**Ease Of Cleaning**3%
*“doesnt clean well”*
**Hard Feel**3%
*“Not Soft”*
**Strength**3%
*“Very weak”*
**Thin**2%
*“To thin”*
**Smell**2%
*“Smells Bad”*
### **Top return reasons **
**Value For Money**16%
**Quality-Overall**13%
**Size-Overall**11%
**Advertised Vs Actual Product**11%
**Absorbency**9%
**Thin**8%
**Smell**5%
**Moist/Dry**3%
**Thickness**3%
**Functionality-Overall**3%
## **Common members mark paper towels questions**
- **Is members mark paper towels profitable to sell on Amazon United States?**
- The niche generates $123K/yr across 16 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -12.3%. Flapen's verdict: Skip it (42/100).
- **How competitive is the members mark paper towels niche?**
- 7 brands and 142 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 95% of demand.
- **What do buyers complain about in members mark paper towels?**
- Top complaints mined from reviews: Thickness, Quality-Overall, Absorbency. The return rate is 0.1%.
- **When does demand for members mark paper towels peak?**
- Demand peaks in Mar–Oct; the busiest month runs 4.3× the quietest.
- **What does it cost to enter the members mark paper towels niche?**
- Listings span $6.89–$75.51; the average listing price is $32.73 (sweet spot $15–$100). The average incumbent carries 46,059 reviews — the moat a new listing must climb.
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