---
title: "Melatonin 5mg Time Release — Amazon US Product Research"
canonical_url: "https://flapen.com/research/us/health-household/melatonin-5mg-time-release"
last_updated: "2026-08-12T12:37:40.126Z"
locale: en
meta:
description: "Amazon product research for melatonin 5mg time release: demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for melatonin 5mg time release: demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Melatonin 5mg Time Release — Amazon US Product Research"
---
# **Melatonin 5mg Time Release**
**Worth a look**
Shows low returns (0.0%), but brand-locked demand (top 5 brands take 93% of clicks) keeps it on the watch list.
Market size 33Growth 34Conversion 97Competition 45Returns 100Price range 75Avg price 68Brand share 17Review moat 23Quality gap 45
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Conversion**
**Incredible****15.3%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Great****$6.13–$41.66**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Good****$14.11**
avg listing price — sweet spot $15–$100
**Competition**
**Okay****58%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Growth**
**Okay****+7.5%**
90-day search growth — must beat 0% to launch
**Market size**
**Okay****$158K**
$158K/yr · 73K searches
**Review moat**
**Bad****7,886.21**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Bad****93%**
top-5 brand share — brand-locked demand
## **Is melatonin 5mg time release profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, melatonin 5mg time release is a $158K/yr Amazon United States market (73K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Oct–Nov. Verdict: Worth a look — 51/100.
Data updated Jul 12, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **melatonin 5mg time release market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **13K–15K**
- avg 750–1,000/product
- **Revenue / yr**
- **$176K–$212K**
- units × avg price
- **Conversion rate**
- **15.3%**
- **Avg BSR**
- **#428**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **74%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **96 months**
- **Avg seller age**
- **157 days**
## **Competition: brands, sellers & click share**
The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**7 **▲rising
**Sellers**
**619**
**Top-5 brand share**
**93%**
Top 20: 100%
**Top-5 click share**
**58%**
Top 20: 100%
**Open market**
**3%**
- Natrol47% - Nature's Bounty26% - NOW Foods12% - Pure Encapsulations4% - Nature Made4% - Carlyle4% - Open — no brand owns it (1 brand, 3%)
## **melatonin 5mg time release demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +7.5% search growth over the last 90 days.
3K2KSpike '24Prime Day '25Spike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Oct, Nov · busiest ÷ quietest = 1.8×
[**Open Trend **](https://flapen.com/research/us/health-household/melatonin-5mg-time-release/trend)
## **Top melatonin 5mg time release search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **natures bounty melatonin 5 mg**9K/yr+17.1%15.4% conv. - **melatonin 5mg extended release**6K/yr+85.8%13.8% conv. - **natrol melatonin 5mg time release**9K/yr-12.3%12.6% conv. - **melatonin time release 5mg**8K/yr+3.9%11.9% conv. - **time release melatonin 5mg**7K/yr+11.4%14.6% conv. - **melatonin extended release 5mg**7K/yr+12.6%15.0% conv. - **melatonin 5mg time release**9K/yr-26.6%13.7% conv. - **natrol time release melatonin 5mg**5K/yr+35.0%15.6% conv. - **natures bounty melatonin 5mg**4K/yr+18.8%17.8% conv. - **extended release melatonin 5mg**4K/yr+13.1%14.1% conv. [**All search terms **](https://flapen.com/research/us/health-household/melatonin-5mg-time-release/search-terms)
## **Top melatonin 5mg time release products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$8K10%$16K15%$24K20%$32K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 19 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Natures Bounty Melatonin 5mg Dual Spectrum 100% Drug Free Sleep Supplement Quick Release and Extended Release Promotes Relaxation and Sleep Health 60 Bi-Layer Tablets**Nature's Bounty**$6.86**4.6★19,570 rev](https://www.amazon.com/dp/B00H2FG8RK) [2**Natrol Melatonin + 5-HTP Time Release Melatonin Sleep Aid Triple Action Formula Calm the Mind Fall Asleep Faster and Stay Asleep Longer 60 Bi-Layer Tablets Up to a 60 Day Supply**Natrol**$12.20**4.4★5,774 rev](https://www.amazon.com/dp/B06X3ZV29B) [3**NOW Foods Supplements Melatonin 5 mg Sustained Release Formulated for a 4-Hour Release Period 120 Tablets**NOW Foods**$8.59**4.6★887 rev](https://www.amazon.com/dp/B07VPPYHF9) [4**Natrol Melatonin Time Release 5mg Tablets 100 ea ( Packs of 4)**Natrol**$41.66**4.6★24 rev](https://www.amazon.com/dp/B001E15DNI) [5**Natrol Melatonin 5 mg Time Release Dietary Supplement to Minimize Wake Ups Nighttime Sleep Aid 100 Tablets Up to a 100 Day Supply**Natrol**$12.79**4.6★2,559 rev](https://www.amazon.com/dp/B01ALA3N1G)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Nutricost Melatonin (5mg) 240 Capsules - Extended Release Sleep Support Vegan GMO-Free Gluten-Free**Nutricost**$13.22**35 rev5mo ago](https://www.amazon.com/dp/B0GLJ8GX9Z) [**Carlyle Melatonin 5mg | 180 Sustained Release Tablets | All Night Support Supplement | Vegan Non-GMO Gluten Free Formula**Carlyle**$9.99**50 rev9mo ago](https://www.amazon.com/dp/B0FTTJWR5S) [**Natrol Sleep & Restore Capsules - Calm Magnesium Glycinate Magnesium Sleep Aid with GABA Melatonin 5mg Botanical Blend 30 Day Supply**Natrol**$13.59**818 rev1y ago](https://www.amazon.com/dp/B0DS7WWJWR) [**Natrol Time Release Melatonin Gummies Sleep Support for Adults 3 mg Melatonin Supplements for Restful Sleep Support 65 Strawberry-Flavored Gummies Up to a 65 Day Supply**Natrol**$13.40**352 rev2y ago](https://www.amazon.com/dp/B0CXL35JND) [**Nature Made Melatonin 4mg Extended Release Tablets Sleep Supplements for Adults 100% Drug Free Sleep Aid 90 Count 90 Day Supply**Nature Made**$7.57**2,165 rev6y ago](https://www.amazon.com/dp/B085V62B78)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Nutricost Melatonin (5mg) 240 Capsules - Extended Release Sleep Support Vegan GMO-Free Gluten-Free**Nutricost**$13.22**4.2★**▲ 238%**](https://www.amazon.com/dp/B0GLJ8GX9Z) [**Carlyle Melatonin 5mg | 180 Sustained Release Tablets | All Night Support Supplement | Vegan Non-GMO Gluten Free Formula**Carlyle**$9.99**4.2★**▲ 192%**](https://www.amazon.com/dp/B0FTTJWR5S) [**Natures Bounty Melatonin 5mg Dual Spectrum 100% Drug Free Sleep Supplement Quick Release and Extended Release Promotes Relaxation and Sleep Health 60 Bi-Layer Tablets (Pack of 2)**Nature's Bounty**$19.82**4.6★**▲ 160%**](https://www.amazon.com/dp/B0C4FWM5RJ) [**Natrol Melatonin Time Release 5mg Tablets 100 ea ( Packs of 4)**Natrol**$41.66**4.6★**▲ 90%**](https://www.amazon.com/dp/B001E15DNI) [**Natures Bounty Super Strength Melatonin 5 mg Softgels 90 ea (Pack of 4)**Nature's Bounty**$21.12**4.6★**▲ 71%**](https://www.amazon.com/dp/B00F5ORU40)
**~~View all trending →~~**
## **What reviews say buyers love and hate about melatonin 5mg time release**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Sleep Quality**33%
*“Helps me sleep”*
**Quality-Overall**10%
*“Good consistent quality”*
**Efficiency**8%
*“Works well”*
**Value For Money**5%
*“Great deal”*
**Dosage**5%
*“Perfect dosage option”*
**Advertised Vs Actual Product**4%
*“Works as advertised”*
**Taste-Overall**4%
*“AS for the benefits, it's very easy to get down, very smooth, doesn't have a taste, and works great”*
**Ease Of Chewing/Swallowing**3%
*“as I am not leaving sugar on my teeth at bedtime with a chewable”*
**Ease Of Use**2%
*“the bottle is convenient”*
**Side Effects**2%
*“This is very beneficial to avoid side effects”*
### **What buyers complain about **
**Sleep Quality**24%
*“Didn't help me sleep”*
**Functionality-Overall**13%
*“Did not work”*
**Dosage**7%
*“got to a point where his 10 mg isn't working”*
**Vitamin**3%
*“Beware of High-Dose Vitamin B6”*
**Side Effects**3%
*“Can cause side effects”*
**Ingredients-Overall**2%
*“No other ingredients as far as I read”*
**Size-Overall**2%
*“The capsule is small”*
**Taste-Overall**2%
*“Tastes like cough syrup now”*
**Advertised Vs Actual Product**2%
*“Didnt work as advertised”*
**Allergies**2%
*“Allergic reaction”*
### **Top return reasons **
**Functionality-Overall**25%
**Sleep Quality**20%
**Value For Money**15%
**Dosage**15%
**Side Effects**10%
**Age Suitability**10%
**Software/Application**5%
## **Common melatonin 5mg time release questions**
- **Is melatonin 5mg time release profitable to sell on Amazon United States?**
- The niche generates $158K/yr across 19 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +7.5%. Flapen's verdict: Worth a look (51/100).
- **How competitive is the melatonin 5mg time release niche?**
- 7 brands and 619 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 93% of demand.
- **What do buyers complain about in melatonin 5mg time release?**
- Top complaints mined from reviews: Sleep Quality, Functionality-Overall, Dosage. The return rate is 0.0%.
- **When does demand for melatonin 5mg time release peak?**
- Demand peaks in Oct–Nov; the busiest month runs 1.8× the quietest.
- **What does it cost to enter the melatonin 5mg time release niche?**
- Listings span $6.13–$41.66; the average listing price is $14.11 (sweet spot $15–$100). The average incumbent carries 7,886 reviews — the moat a new listing must climb.
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