---
title: "Matcha Collagen Powder — $6K/mo Amazon US Product Research"
canonical_url: "https://flapen.com/research/us/health-household/matcha-collagen-powder"
last_updated: "2026-08-12T14:14:54.700Z"
locale: en
meta:
description: "Amazon product research for matcha collagen powder: $6K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for matcha collagen powder: $6K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Matcha Collagen Powder — $6K/mo Amazon US Product Research"
---
# **Matcha Collagen Powder**
**Skip it**
A concentrated shelf (top 5 take 82% of clicks) — this niche doesn't clear our bar today.
Market size 19Growth 19Conversion 64Competition 15Returns 100Price range 95Avg price 95Brand share 33Review moat 59Quality gap 68
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$23.61**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****$17.52–$29.67**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Good****5.7%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Good****1,147.56**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Okay****85%**
top-5 brand share — brands hold most of the demand
**Market size**
**Bad****$77K**
$77K/yr · 58K searches
**Growth**
**Bad****-12.7%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****82%**
top-5 click share — a locked-up shelf
## **Is matcha collagen powder profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, matcha collagen powder is a $77K/yr Amazon United States market (58K searches/yr). The top 5 brands hold 85% of demand. Verdict: Skip it — 47/100.
Data updated Jul 25, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **matcha collagen powder market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **3K–4K**
- avg 250–500/product
- **Revenue / yr**
- **$71K–$94K**
- units × avg price
- **Conversion rate**
- **5.7%**
- **Avg BSR**
- **#252**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **78%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **51 months**
- **Avg seller age**
- **135 days**
## **Competition: brands, sellers & click share**
The top 5 products capture 82% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**8 **—flat
**Sellers**
**460**
**Top-5 brand share**
**85%**
Top 20: 100%
**Top-5 click share**
**82%**
Top 20: 100%
**Open market**
**9%**
- Vital Proteins42% - 360 Nutrition15% - Jade Leaf Matcha15% - FKRO6% - Further Food6% - Encha6% - Open — no brand owns it (2 brands, 9%)
## **matcha collagen powder demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -12.7% search growth over the last 90 days.
2K1KSpike '24Holiday '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.4×
[**Open Trend **](https://flapen.com/research/us/health-household/matcha-collagen-powder/trend)
## **Top matcha collagen powder search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **matcha collagen**17K/yr-13.1%5.7% conv. - **matcha collagen powder**16K/yr-5.6%3.2% conv. - **collagen matcha**11K/yr+3.0%4.5% conv. - **matcha with collagen**3K/yr+10.5%3.8% conv. - **collagen matcha powder**4K/yr-39.4%4.3% conv. - **vital proteins matcha**3K/yr-52.7%11.9% conv. - **vital proteins matcha collagen**2K/yr-19.7%12.2% conv. [**All search terms **](https://flapen.com/research/us/health-household/matcha-collagen-powder/search-terms)
## **Top matcha collagen powder products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$12K30%$23K45%$35K60%$46K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 9 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Vital Proteins Matcha Collagen Peptides Powder Supplement Matcha Green Tea Powder 10.5 oz Original Flavored**Vital Proteins**$29.67**4.3★5,925 rev](https://www.amazon.com/dp/B0BLF3X7ZT) [2**360 Nutrition Matcha Hydrolyzed Collagen Peptides Powder Japanese Matcha Green Tea for Gut Health Joint Support Energy Hair Skin & Nails Gluten Free Keto Friendly Paleo Non GMO (8oz (1 Count))**360 Nutrition**$17.52**4.3★1,490 rev](https://www.amazon.com/dp/B07HFFK6T1) [3**Jade Leaf Matcha Latte Powder with Grass Fed Bovine Collagen - Sugar Free Sweetened with Monkfruit for Lattes Mixes - Made with Organic Japanese Matcha Powder 5.3 Ounce / 150g (Pack of 1)**Jade Leaf Matcha**$18.65**4.4★688 rev](https://www.amazon.com/dp/B09KPBVSH5) [4**FKRO Matcha Collagen Peptides Powder with Biotin Hyaluronic Acid & Vitamin C | Type I & III Hydrolyzed Collagen for Hair Skin & Nails | Unsweetened Japanese Matcha Latte | 22 Servings 7.9oz**FKRO**$28.13**4.5★183 rev](https://www.amazon.com/dp/B0CJCC34Q9) [5**Further Food Matcha Collagen Peptides Powder with Cordyceps Mushroom 100% Grass-Fed Hydrolyzed Type 1 & 3 20g of Collagen per Serving Supports Energy Skin Hair & Joints 10.62 Oz**Further Food**$28.75**3.9★35 rev](https://www.amazon.com/dp/B0CY5SDFMN)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Encha Matcha Latte Powder - Keto Collagen Matcha Powder with Protein - First Harvest - Premium Japanese Macha - 150g / 5.3oz**Encha**$18.55**22 rev1y ago](https://www.amazon.com/dp/B0DFWJ1ZDC) [**FKRO Matcha Collagen Peptides Powder with Biotin Hyaluronic Acid & Vitamin C | Type I & III Hydrolyzed Collagen for Hair Skin & Nails | Unsweetened Japanese Matcha Latte | 22 Servings 7.9oz**FKRO**$28.13**183 rev2y ago](https://www.amazon.com/dp/B0CJCC34Q9) [**Further Food Matcha Collagen Peptides Powder with Cordyceps Mushroom 100% Grass-Fed Hydrolyzed Type 1 & 3 20g of Collagen per Serving Supports Energy Skin Hair & Joints 10.62 Oz**Further Food**$28.75**35 rev2y ago](https://www.amazon.com/dp/B0CY5SDFMN) [**Vital Proteins Matcha Collagen Peptides Powder Supplement Matcha Green Tea Powder 10.5 oz Original Flavored**Vital Proteins**$29.67**5,925 rev3y ago](https://www.amazon.com/dp/B0BLF3X7ZT) [**Jade Leaf Matcha Latte Powder with Grass Fed Bovine Collagen - Sugar Free Sweetened with Monkfruit for Lattes Mixes - Made with Organic Japanese Matcha Powder 5.3 Ounce / 150g (Pack of 1)**Jade Leaf Matcha**$18.65**688 rev4y ago](https://www.amazon.com/dp/B09KPBVSH5)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Encha Matcha Latte Powder - Keto Collagen Matcha Powder with Protein - First Harvest - Premium Japanese Macha - 150g / 5.3oz**Encha**$18.55**4.7★**▲ 145%**](https://www.amazon.com/dp/B0DFWJ1ZDC) [**360 Nutrition Matcha Hydrolyzed Collagen Peptides Powder Japanese Matcha Green Tea for Gut Health Joint Support Energy Hair Skin & Nails Gluten Free Keto Friendly Paleo Non GMO (8oz (1 Count))**360 Nutrition**$17.52**4.3★**▲ 103%**](https://www.amazon.com/dp/B07HFFK6T1) [**FKRO Matcha Collagen Peptides Powder with Biotin Hyaluronic Acid & Vitamin C | Type I & III Hydrolyzed Collagen for Hair Skin & Nails | Unsweetened Japanese Matcha Latte | 22 Servings 7.9oz**FKRO**$28.13**4.5★**▲ 14%**](https://www.amazon.com/dp/B0CJCC34Q9) [**Vital Proteins Matcha Collagen Peptides Powder Supplement Matcha Green Tea Powder 10.5 oz Original Flavored**Vital Proteins**$29.67**4.3★**— 2%**](https://www.amazon.com/dp/B0BLF3X7ZT) [**Further Food Matcha Collagen Peptides Powder with Cordyceps Mushroom 100% Grass-Fed Hydrolyzed Type 1 & 3 20g of Collagen per Serving Supports Energy Skin Hair & Joints 10.62 Oz**Further Food**$28.75**3.9★**▼ 11%**](https://www.amazon.com/dp/B0CY5SDFMN)
**~~View all trending →~~**
## **What reviews say buyers love and hate about matcha collagen powder**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Taste-Overall**27%
*“Tastes great”*
**Quality-Overall**11%
*“The quality is amazing”*
**Flavor**11%
*“Smooth and creamy flavor”*
**Solubility**6%
*“It dissolves easily and tastes great”*
**Nutritional Content**5%
*“My favorite part is the added collagen benefits for hair, skin, and nails, so it feels like a little self-care moment every day”*
**Sweetness**4%
*“Sweet”*
**Blend/Ratio**4%
*“blends perfectly”*
**Texture/Consistency-Overall**3%
*“The texture is great too”*
**Ingredients-Overall**3%
*“I love that the ingredients are clean. ie no gums, sweetener, or flavorings”*
**Value For Money**2%
*“Good price for amount I use”*
### **What buyers complain about **
**Taste-Overall**14%
*“It does taste different”*
**Nutritional Content**7%
*“Unhealthy, Modified Ingredients Added”*
**Flavor**6%
*“Kinda wish it had a more intense match flavor”*
**Size-Overall**6%
*“Small pack,”*
**Smell**4%
*“Very little smell”*
**Sweetness**4%
*“Its just not a sweet matcha powder like youd get at a cafe”*
**Pain Relief-Overall**3%
*“like sore for some reason”*
**Ingredients-Overall**3%
*“I didnt notice any collagen in there was I supposed to”*
**Natural Resource Wastage**3%
*“this is unsustainable”*
**Color**3%
*“I think I got a bad batch- mine is very off color”*
### **Top return reasons **
**Taste-Overall**50%
**Stale/Rotten/Spoiled**11%
**Flavor**11%
**Sour**11%
**Artificial Sweeteners**6%
**Advertised Vs Actual Product**6%
**Dilute/Watery**6%
## **Common matcha collagen powder questions**
- **Is matcha collagen powder profitable to sell on Amazon United States?**
- The niche generates $77K/yr across 9 tracked products. 90-day search growth is -12.7%. Flapen's verdict: Skip it (47/100).
- **How competitive is the matcha collagen powder niche?**
- 8 brands and 460 sellers compete. The top 5 products take 82% of clicks and top 5 brands hold 85% of demand.
- **What do buyers complain about in matcha collagen powder?**
- Top complaints mined from reviews: Taste-Overall, Nutritional Content, Flavor. The return rate is 0.0%.
- **When does demand for matcha collagen powder peak?**
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- **What does it cost to enter the matcha collagen powder niche?**
- Listings span $17.52–$29.67; the average listing price is $23.61 (sweet spot $15–$100). The average incumbent carries 1,148 reviews — the moat a new listing must climb.
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