---
title: "Masturbation Cream — $6K/mo Amazon US Product Research"
canonical_url: "https://flapen.com/research/us/health-household/masturbation-cream"
last_updated: "2026-08-12T13:28:32.309Z"
locale: en
meta:
description: "Amazon product research for masturbation cream: $6K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for masturbation cream: $6K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Masturbation Cream — $6K/mo Amazon US Product Research"
---
# **Masturbation Cream**
**Worth a look**
Shows low returns (0.2%), but a small market ($75K/yr) keeps it on the watch list.
Market size 19Growth 23Conversion 87Competition 31Returns 99Price range 68Avg price 83Brand share 48Review moat 39Quality gap 73
**Returns**
**Incredible****0.2%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****10.1%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Great****$18.25**
avg listing price — sweet spot $15–$100
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Price range**
**Good****$8.99–$28.02**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Brand share**
**Okay****76%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Okay****2,554.24**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Okay****66%**
top-5 click share — leaders hold, buyers still browse
**Growth**
**Bad****-3.6%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$75K**
$75K/yr · 41K searches
## **Is masturbation cream profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, masturbation cream is a $75K/yr Amazon United States market (41K searches/yr). The top 5 brands hold 76% of demand. Verdict: Worth a look — 51/100.
Data updated Jul 15, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **masturbation cream market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **4K–5K**
- avg 100–250/product
- **Revenue / yr**
- **$73K–$91K**
- units × avg price
- **Conversion rate**
- **10.1%**
- **Avg BSR**
- **#449**
- **Page quality**
- **0%**
- **Prime**
- **94%**
- **Sponsored**
- **41%**
- **Out of stock**
- **2.7%**
- **Avg brand age**
- **81 months**
- **Avg seller age**
- **158 days**
## **Competition: brands, sellers & click share**
The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**13 **▲rising
**Sellers**
**70**
**Top-5 brand share**
**76%**
Top 20: 100%
**Top-5 click share**
**66%**
Top 20: 100%
**Open market**
**20%**
- cake50% - Wicked Sensual Care10% - SWISS NAVY7% - LubeLife5% - Gun Oil5% - Promescent4%
## **Top masturbation cream search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **masturbation cream**14K/yr+13.5%5.9% conv. - **so low stroke lotion**5K/yr+19.4%22.2% conv. - **masterbation cream**6K/yr-2.2%4.1% conv. - **masturbation lotion**6K/yr-6.9%6.1% conv. - **so lo**2K/yr+11.7%0.5% conv. - **so low lotion for men**4K/yr-54.1%5.4% conv. - **jerk offer toy**4K/yr-73.4%0.0% conv. [**All search terms **](https://flapen.com/research/us/health-household/masturbation-cream/search-terms)
## **Top masturbation cream products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$7K20%$15K30%$22K40%$30K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 17 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Hello Cake So-Low Stroker Lotion - Below the Belt Solo Cream for Men Natural Moisturizing Ingredients Coconut Oil Avocado Oil Aloe Vera 3.3 fl oz**cake**$16.53**4.4★2,363 rev](https://www.amazon.com/dp/B099TCJNND) [2**Hello Cake So-Low Stroker Lotion - Creamy Moisturizing and Long-Lasting Below the Belt Solo Bator Cream for Men With Coconut Oil Avocado Oil Aloe Vera 8 fl oz**cake**$28.02**4.4★2,363 rev](https://www.amazon.com/dp/B0FCT4F81N) [3**Wicked Sensual Care Wicked Crme Masturbation Cream for Men 4 Ounce Black**Wicked Sensual Care**$13.50**4.2★785 rev](https://www.amazon.com/dp/B008Z9Z2WE) [4**Swiss Navy Masturbation Cream - 5 oz**SWISS NAVY**$19.85**4.4★494 rev](https://www.amazon.com/dp/B0094VCV08) [5**Hello Cake So-Low Stroker Lotion - Below the Belt Mens Solo Cream for Bator Bros 1.7 fl oz**cake**$9.71**4.4★2,363 rev](https://www.amazon.com/dp/B0DT1KMZ4X)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Dick Polish Masturbation Cream 9 oz**Non-Friction**$26.78**2 rev8mo ago](https://www.amazon.com/dp/B0FT4PKWG5) [**Promescent Go Solo Masturbation Lotion for Men Natural Unscented Moisturizing Ingredients with Coconut Oil and Sweet Almond Oil Penis Cream Fast-Absorbing Made in the USA 4 fl oz**Promescent**$15.79**78 rev11mo ago](https://www.amazon.com/dp/B0FHYG4QH6) [**Dr. Tuggs Gentlemans Lotion Me Time Lotion for Men with Moisturizing Aloe Vera Avocado Oil & Vitamin E Long-Lasting Smooth Non-Greasy Formula Made in USA 3.4 fl oz**Dr. Tuggs**$17.01**291 rev1y ago](https://www.amazon.com/dp/B0FFFB6DTK) [**Hello Cake So-Low Stroker Lotion - Creamy Moisturizing and Long-Lasting Below the Belt Solo Bator Cream for Men With Coconut Oil Avocado Oil Aloe Vera 8 fl oz**cake**$28.02**2,363 rev1y ago](https://www.amazon.com/dp/B0FCT4F81N) [**Hello Cake So-Low Stroker Lotion - Below the Belt Mens Solo Cream for Bator Bros 1.7 fl oz**cake**$9.71**2,363 rev1y ago](https://www.amazon.com/dp/B0DT1KMZ4X)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Dick Polish Masturbation Cream 9 oz**Non-Friction**$26.78**4.0★**▲ 351%**](https://www.amazon.com/dp/B0FT4PKWG5) [**Boy butter churn style squeeze bottle - 9 oz**Boy Butter**$27.02**4.4★**▲ 246%**](https://www.amazon.com/dp/B000PBVSNW) [**Promescent Go Solo Masturbation Lotion for Men Natural Unscented Moisturizing Ingredients with Coconut Oil and Sweet Almond Oil Penis Cream Fast-Absorbing Made in the USA 4 fl oz**Promescent**$15.79**4.1★**▲ 72%**](https://www.amazon.com/dp/B0FHYG4QH6) [**Hello Cake So-Low Stroker Lotion - Creamy Moisturizing and Long-Lasting Below the Belt Solo Bator Cream for Men With Coconut Oil Avocado Oil Aloe Vera 8 fl oz**cake**$28.02**4.4★**▲ 26%**](https://www.amazon.com/dp/B0FCT4F81N) [**Swiss Navy Masturbation Cream - 5 oz**SWISS NAVY**$19.85**4.4★**— 10%**](https://www.amazon.com/dp/B0094VCV08)
**~~View all trending →~~**
## **What reviews say buyers love and hate about masturbation cream**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Lubrication**14%
*“keep lubricantes for long time”*
**Quality-Overall**12%
*“That being said: surprisingly solid product overall”*
**Soft Feel**11%
*“It feels great”*
**Advertised Vs Actual Product**7%
*“Does what it says”*
**Efficiency**5%
*“Works very well”*
**Value For Money**4%
*“Good for the money”*
**Texture/Consistency-Overall**4%
*“very similar in texture to real stuff”*
**Durability**4%
*“Consistency is fantastic, last a long time, pump is nice also”*
**Ease Of Cleaning**3%
*“cleans up easily”*
**Ease Of Use**3%
*“Comes in handy”*
### **What buyers complain about **
**Value For Money**12%
*“Expensive”*
**Moist/Dry**11%
*“Wet stuff”*
**Adhesion/Stickiness**10%
*“Not sticky at all”*
**Smell**6%
*“so the slight chemical smell might not be for you”*
**Thickness**5%
*“This last one was so thick after a few uses it blew out the back of the tube”*
**Quality-Overall**4%
*“Poor quality control”*
**Dilute/Watery**2%
*“But didnt expect it to be basically all water”*
**Size-Overall**2%
*“Size not enough”*
**Taste-Overall**2%
*“Doesn't taste very good”*
**Dispensing Mechanism**2%
*“Didn't care for the container that dispenses it”*
### **Top return reasons **
**Motor Power**16%
**Leak-Proof**15%
**Advertised Vs Actual Product**12%
**Functionality-Overall**7%
**Texture/Consistency-Overall**6%
**Quality-Overall**5%
**Smell**5%
**Adhesion/Stickiness**4%
**Size-Overall**4%
**Moist/Dry**3%
## **Common masturbation cream questions**
- **Is masturbation cream profitable to sell on Amazon United States?**
- The niche generates $75K/yr across 17 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -3.6%. Flapen's verdict: Worth a look (51/100).
- **How competitive is the masturbation cream niche?**
- 13 brands and 70 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 76% of demand.
- **What do buyers complain about in masturbation cream?**
- Top complaints mined from reviews: Value For Money, Moist/Dry, Adhesion/Stickiness. The return rate is 0.2%.
- **What does it cost to enter the masturbation cream niche?**
- Listings span $8.99–$28.02; the average listing price is $18.25 (sweet spot $15–$100). The average incumbent carries 2,554 reviews — the moat a new listing must climb.
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Same-category niches scoring near this one — the next ones worth researching.
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