---
title: "Search terms — marathon paper towels"
canonical_url: "https://flapen.com/research/us/health-household/marathon-paper-towels/search-terms"
last_updated: "2026-08-12T14:18:43.931Z"
locale: en
meta:
  description: "Amazon product research for marathon paper towels: $10K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
  "og:description": "Amazon product research for marathon paper towels: $10K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
  "og:title": "Search terms — marathon paper towels"
---

# **Marathon Paper Towels**

**Worth a look**

Shows low returns (0.2%), but a concentrated shelf (top 5 take 71% of clicks) keeps it on the watch list.

Market size 28Growth 39Conversion 78Competition 24Returns 99Price range 95Avg price 93Brand share 42Review moat 25Quality gap 60

**Returns**

**Incredible****0.2%**

return rate — above 5% kills the launch gate

**Price range**

**Incredible****$30.46–$96.71**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Great****$49.41**

avg listing price — sweet spot $15–$100

**Conversion**

**Great****7.8%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Okay****80%**

top-5 brand share — brands hold most of the demand

**Growth**

**Okay****+10.8%**

90-day search growth — must beat 0% to launch

**Market size**

**Okay****$123K**

$123K/yr · 32K searches

**Review moat**

**Bad****4,042.93**

avg incumbent reviews — the moat a new listing must climb

**Competition**

**Bad****71%**

top-5 click share — a locked-up shelf

**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")

## Search terms