---
title: "Trend — lye for soap making organic"
canonical_url: "https://flapen.com/research/us/health-household/lye-for-soap-making-organic/trend"
last_updated: "2026-08-12T15:19:37.250Z"
locale: en
meta:
  description: "Amazon product research for lye for soap making organic: demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
  "og:description": "Amazon product research for lye for soap making organic: demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
  "og:title": "Trend — lye for soap making organic"
---

# **Lye for Soap Making Organic**

**Worth a look**

Shows low returns (0.0%), but strong incumbent ratings (4.7★) keeps it on the watch list.

Market size 87Growth 20Conversion 81Competition 25Returns 100Price range 58Avg price 95Brand share 40Review moat 42Quality gap 19

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****$36.39**

avg listing price — sweet spot $15–$100

**Market size**

**Great****$1.6M**

$1.6M/yr · 504K searches

**Conversion**

**Great****8.5%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Good****$4.61–$151.55**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Okay****2,292.88**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Okay****81%**

top-5 brand share — brands hold most of the demand

**Competition**

**Okay****70%**

top-5 click share — leaders hold, buyers still browse

**Growth**

**Bad****-9.4%**

90-day search growth — must beat 0% to launch

**Quality gap**

**Bad****4.7★**

avg incumbent rating — lower means beatable quality

## Trend