---
title: "Lighter Holder Keychain — $16K/mo Amazon US Product Research"
canonical_url: "https://flapen.com/research/us/health-household/lighter-holder-keychain"
last_updated: "2026-08-13T09:23:55.115Z"
locale: en
meta:
description: "Amazon product research for lighter holder keychain: $16K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for lighter holder keychain: $16K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Lighter Holder Keychain — $16K/mo Amazon US Product Research"
---
# **Lighter Holder Keychain**
**Worth a look**
Shows low returns (0.6%), but soft demand (-1.9% this quarter) keeps it on the watch list.
Market size 38Growth 24Conversion 65Competition 59Returns 97Price range 70Avg price 39Brand share 67Review moat 68Quality gap 37
**Returns**
**Incredible****0.6%**
return rate — above 5% kills the launch gate
**Price range**
**Good****$4.11–$40.41**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Good****771.23**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Good****65%**
top-5 brand share — brands hold most of the demand
**Conversion**
**Good****5.7%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Good****50%**
top-5 click share — leaders hold, buyers still browse
**Avg price**
**Okay****$10.67**
avg listing price — sweet spot $15–$100
**Market size**
**Okay****$193K**
$193K/yr · 315K searches
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Growth**
**Bad****-1.9%**
90-day search growth — must beat 0% to launch
## **Is lighter holder keychain profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, lighter holder keychain is a $193K/yr Amazon United States market (315K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in Dec. Verdict: Worth a look — 54/100.
Data updated Jul 13, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **lighter holder keychain market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **15K–20K**
- avg 250–500/product
- **Revenue / yr**
- **$160K–$213K**
- units × avg price
- **Conversion rate**
- **5.7%**
- **Avg BSR**
- **#2,440**
- **Page quality**
- **0%**
- **Prime**
- **97%**
- **Sponsored**
- **74%**
- **Out of stock**
- **16.1%**
- **Avg brand age**
- **37 months**
- **Avg seller age**
- **172 days**
## **Competition: brands, sellers & click share**
The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**21 **▼falling
**Sellers**
**45**
**Top-5 brand share**
**65%**
Top 20: 99%
**Top-5 click share**
**50%**
Top 20: 89%
**Open market**
**29%**
- LIGHTER LEASH31% - GAUENEEN13% - GTILE8% - Clofiak7% - BARCONIC6% - Juroicessry6%
## **lighter holder keychain demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -1.9% search growth over the last 90 days.
10K6KHoliday '24Holiday '25 seasonSepDecMarJunAugNovMarMay
Peak months: Dec · busiest ÷ quietest = 1.5×
[**Open Trend **](https://flapen.com/research/us/health-household/lighter-holder-keychain/trend)
## **Top lighter holder keychain search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **lighter leash**223K/yr-4.1%5.2% conv. - **lighter leashes for bic lighters**29K/yr+1.4%5.2% conv. - **lighter leashes**12K/yr+30.5%3.0% conv. - **retractable lighter holder**13K/yr+12.2%3.4% conv. - **lighter lanyard**5K/yr+9.3%3.3% conv. - **retractable lighter leash**9K/yr-17.4%4.0% conv. - **lighter leash keychain**4K/yr+150.2%4.7% conv. - **lighter clip**6K/yr-19.1%3.4% conv. - **bic lighter leash**3K/yr+18.1%4.2% conv. - **lighter leash retractable**7K/yr-56.8%4.5% conv. [**All search terms **](https://flapen.com/research/us/health-household/lighter-holder-keychain/search-terms)
## **Top lighter holder keychain products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$10K10%$19K15%$29K20%$39K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**LIGHTER LEASH Premium Clip 3 Pack**LIGHTER LEASH**$8.43**4.7★5,148 rev](https://www.amazon.com/dp/B07J2TH632) [2**GAUENEEN 10 Pcs Retractable Lighter Clip Holder Keychain Lighter Leash with Clip (Black)**GAUENEEN**$9.31**4.5★298 rev](https://www.amazon.com/dp/B0D4VGVF4Y) [3**GTILE 6 Pcs Retractable Lighter Leash Keychain Lighter Holder with Clip Classic Lighters Cover Single Clip for Convenience Multicolor Lighters Strap (6)**GTILE**$7.38**4.6★290 rev](https://www.amazon.com/dp/B0CNGDR1SD) [4**LIGHTER LEASH Premium Clip 5 Pack**LIGHTER LEASH**$12.12**4.7★4,971 rev](https://www.amazon.com/dp/B07J2QTP2G) [5**Clofiak 4 Pcs Retractable Lighter Leash Keychain with Clip Lighter Holder**Clofiak**$7.20**4.8★30 rev](https://www.amazon.com/dp/B0FWK9P2RM)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Fkewp 2 PCS Retractable Lighter Leash Anti-Lost Pants Lighter Clip Protective Cover Portable Keychain Lighters Holder for Camping Fishing Hiking Car Accessories (Black)**Fkewp**$5.16**6 rev6mo ago](https://www.amazon.com/dp/B0GD5LSLHZ) [**Clofiak 4 Pcs Retractable Lighter Leash Keychain with Clip Lighter Holder**Clofiak**$7.20**30 rev9mo ago](https://www.amazon.com/dp/B0FWK9P2RM) [**GAUENEEN 2 Pcs Retractable Lighter Clip Lighter Holder Keychain with Clip Pink**GAUENEEN**$5.83**14 rev12mo ago](https://www.amazon.com/dp/B0FJ1HDYLD) [**2 Pcs Retractable Lighter Clip Belt with Protective Cover Lighter Clip Retractable Anti Lost Cover Keychain Belt Leash for Fishing Hiking Protective Cover for Camping Leash**WLngtv**$6.13**26 rev1y ago](https://www.amazon.com/dp/B0F9DXHCZD) [**14Pcs Retractable Clip Lighter Holder Keychain with Clip Classic Lighter Cover Retractable Keychain Holder for Convenience**LBSXQGS**$14.27**45 rev1y ago](https://www.amazon.com/dp/B0DSKX539W)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Fkewp 2 PCS Retractable Lighter Leash Anti-Lost Pants Lighter Clip Protective Cover Portable Keychain Lighters Holder for Camping Fishing Hiking Car Accessories (Black)**Fkewp**$5.16**4.7★**▲ 290%**](https://www.amazon.com/dp/B0GD5LSLHZ) [**GAUENEEN 2 Pcs Retractable Lighter Clip Lighter Holder Keychain with Clip Pink**GAUENEEN**$5.83**4.1★**▲ 145%**](https://www.amazon.com/dp/B0FJ1HDYLD) [**Frugal Smoker Clip Retractable Keychain Lighter Leash**The Frugal Smoker**$4.50**4.7★**▲ 104%**](https://www.amazon.com/dp/B0D2PQPG3Q) [**Waterproof Lighter Case Cover Holder for BIC Regular Lighters Sleeve Type J6 Outdoor Survival Multipurpose Seal Lighter Pouch with Retractable Lighter Holder for Hiking and Camping (1 gray color)**Generic**$10.08**4.1★**▲ 72%**](https://www.amazon.com/dp/B0DP24B3SN) [**LIGHTER LEASH Premium Clip 3 Pack**LIGHTER LEASH**$8.43**4.7★**▲ 70%**](https://www.amazon.com/dp/B07J2TH632)
**~~View all trending →~~**
## **What reviews say buyers love and hate about lighter holder keychain**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Durability**17%
*“Has not broke”*
**Quality-Overall**12%
*“For the price I think the quality was fair”*
**Advertised Vs Actual Product**12%
*“Just what I needed”*
**Value For Money**10%
*“Great value”*
**Ease Of Use**9%
*“Easy to use”*
**Efficiency**6%
*“Works well”*
**Size-Overall**5%
*“Fits something besides just Bic”*
**Portability**4%
*“easily accessible place in my vehicle”*
**Gifting Purpose**4%
*“Gift”*
**Strength**3%
*“Strong”*
### **What buyers complain about **
**Durability**22%
*“Broke twice”*
**Size-Overall**13%
*“The item doesnt fit the chapstick”*
**Strength**12%
*“These break so easy”*
**Strap/String Quality**10%
*“The string snapped”*
**Quality-Overall**9%
*“Very cheap made”*
**Sharpness**8%
*“backside of belt clips are sharp”*
**Advertised Vs Actual Product**4%
*“False advertisement”*
**Defective Material/Parts**4%
*“Possible manufacturing issue”*
**Value For Money**3%
*“Disappointed on price i paid for it”*
**Stiffness**2%
*“The only minor downside is that the cord could feel a little stiff at first”*
### **Top return reasons **
**Size-Overall**32%
**Functionality-Overall**10%
**Material Quality**8%
**Defective Material/Parts**8%
**Advertised Vs Actual Product**7%
**Strength**6%
**Color**5%
**Durability**4%
**Value For Money**4%
**Quality-Overall**4%
## **Common lighter holder keychain questions**
- **Is lighter holder keychain profitable to sell on Amazon United States?**
- The niche generates $193K/yr across 31 tracked products. 0 of 6 products launched in the last 360 days are still selling. 90-day search growth is -1.9%. Flapen's verdict: Worth a look (54/100).
- **How competitive is the lighter holder keychain niche?**
- 21 brands and 45 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 65% of demand.
- **What do buyers complain about in lighter holder keychain?**
- Top complaints mined from reviews: Durability, Size-Overall, Strength. The return rate is 0.6%.
- **When does demand for lighter holder keychain peak?**
- Demand peaks in Dec; the busiest month runs 1.5× the quietest.
- **What does it cost to enter the lighter holder keychain niche?**
- Listings span $4.11–$40.41; the average listing price is $10.67 (sweet spot $15–$100). The average incumbent carries 771 reviews — the moat a new listing must climb.
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