---
title: "Licorice Root — $34K/mo Amazon US Product Research (2026)"
canonical_url: "https://flapen.com/research/us/health-household/licorice-root"
last_updated: "2026-08-12T16:23:41.963Z"
locale: en
meta:
description: "Amazon product research for licorice root: $34K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for licorice root: $34K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Licorice Root — $34K/mo Amazon US Product Research (2026)"
---
# **Licorice Root**
**Worth a look**
Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 56Growth 17Conversion 83Competition 65Returns 100Price range 44Avg price 56Brand share 87Review moat 53Quality gap 45
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Brand share**
**Great****48%**
top-5 brand share — no brand owns this niche
**Conversion**
**Great****8.9%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Good****46%**
top-5 click share — leaders hold, buyers still browse
**Market size**
**Good****$408K**
$408K/yr · 358K searches
**Avg price**
**Good****$12.77**
avg listing price — sweet spot $15–$100
**Review moat**
**Good****1,391.52**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Price range**
**Okay****$5.21–$22.72**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Bad****-15.7%**
90-day search growth — must beat 0% to launch
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
## **Is licorice root profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, licorice root is a $408K/yr Amazon United States market (358K searches/yr). The top 5 brands hold 48% of demand. Demand peaks in Jan–Feb–Dec. Verdict: Worth a look — 60/100.
Data updated Jul 27, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **licorice root market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **30K–40K**
- avg 750–1,000/product
- **Revenue / yr**
- **$383K–$511K**
- units × avg price
- **Conversion rate**
- **8.9%**
- **Avg BSR**
- **#446**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **80%**
- **Out of stock**
- **2.0%**
- **Avg brand age**
- **80 months**
- **Avg seller age**
- **151 days**
## **Competition: brands, sellers & click share**
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**21 **▼falling
**Sellers**
**48**
**Top-5 brand share**
**48%**
Top 20: 100%
**Top-5 click share**
**46%**
Top 20: 94%
**Open market**
**47%**
- Halo Naturals23% - Natural Factors8% - Worldwide Botanicals7% - Horbäach5% - NOW Foods5% - Starwest Botanicals5%
## **licorice root demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -15.7% search growth over the last 90 days.
9K7KSpike '24Spike '25Spike '26Prime Day '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Feb, Dec · busiest ÷ quietest = 6.8×
[**Open Trend **](https://flapen.com/research/us/health-household/licorice-root/trend)
## **Top licorice root search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **licorice root**275K/yr-12.7%6.9% conv. - **organic licorice root**16K/yr-15.1%6.6% conv. - **liquorice root**11K/yr-19.6%5.9% conv. - **regaliz raiz organico**9K/yr-20.5%2.5% conv. - **regaliz**9K/yr-8.5%1.1% conv. - **licorice root organic**12K/yr-43.5%7.1% conv. - **dried licorice root**7K/yr-29.9%7.8% conv. - **licorice root herb**4K/yr-22.9%8.3% conv. - **raiz de regaliz natural**4K/yr-43.0%2.5% conv. - **licorice root tea loose leaf**3K/yr-21.6%10.4% conv. [**All search terms **](https://flapen.com/research/us/health-household/licorice-root/search-terms)
## **Top licorice root products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$41K20%$82K30%$122K40%$163K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Halo Naturals Organic Licorice Root Cut & Sifted 4 Ounces (Glycyrrhiza glabra) USDA Certified | Resealable Pouch| Packaged in The USA**Halo Naturals**$10.03**4.7★186 rev](https://www.amazon.com/dp/B0F1337XHD) [2**Worldwide Botanicals Organic Licorice Root 8 oz 100% Glycyrrhiza glabra Palo Dulce Regaliz Cut & Sift Naturally Sweet and Soothing Harmonizing Tea 8 ounces**Worldwide Botanicals**$15.02**4.7★100 rev](https://www.amazon.com/dp/B0F8X59N9C) [3**Horbach Licorice Root Extract | 2 fl oz | Alcohol Free Tincture**Horbäach**$10.01**4.4★4,337 rev](https://www.amazon.com/dp/B07RHVL3N8) [4**Starwest Botanicals Organic Dried Licorice Root - Herb for Loose Leaf Tea Blends Candy & Baked Goods Cut & Sifted Certified Kosher Non-GMO - 4 oz Pouch**Starwest Botanicals**$11.33**4.7★1,237 rev](https://www.amazon.com/dp/B004DHJYYY) [5**Natural Factors DGL Chewable - Digestive Support Supplement with Licorice Root Extract - Chewable Tablets Support Stomach Lining & Health - Non-GMO & Gluten-Free - 180 Chewable Tablets (180 Servings)**Natural Factors**$22.19**4.4★7,922 rev](https://www.amazon.com/dp/B00B95J6FA)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Licorice Root Tea Organic 4 oz. Regaliz Raiz Organico - Naturally Sweet**Zhivana Organics**$10.15**9 rev3mo ago](https://www.amazon.com/dp/B0GMR2TMGF) [**EarthWise Aromatics Organic Licorice Root - 1lb (16oz) - Herbal Tea - 100% Certified Organic - Cut and Sifted**EarthWise Aromatics**$14.91**56 rev10mo ago](https://www.amazon.com/dp/B0FSGNDLFC) [**Zazzee USDA Organic DGL Licorice 20:1 Extract 120 Vegan Capsules 4 Month Supply Deglycyrrhizinated Licorice Root Glycyrrhiza Glabra Digestive & Stomach Support All-Natural Non-GMO Made in USA**Zazzee**$20.42**186 rev10mo ago](https://www.amazon.com/dp/B0FPWNZ5S8) [**Worldwide Botanicals Organic Licorice Root 8 oz 100% Glycyrrhiza glabra Palo Dulce Regaliz Cut & Sift Naturally Sweet and Soothing Harmonizing Tea 8 ounces**Worldwide Botanicals**$15.02**100 rev1y ago](https://www.amazon.com/dp/B0F8X59N9C) [**Licorice Root 4oz Cut and Sifted 100% Pure & Natural Dried Licorice Root Premium Quality Ideal for Tea Herbal Blends and Wellness Uses - By Yogis Gift**YOGI’S GIFT – Celebrating health**$10.07**9 rev1y ago](https://www.amazon.com/dp/B0F2YS5B6B)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Licorice Root Tea Organic 4 oz. Regaliz Raiz Organico - Naturally Sweet**Zhivana Organics**$10.15**5.0★**▲ 316%**](https://www.amazon.com/dp/B0GMR2TMGF) [**Natural Factors DGL Chewable - Digestive Support Supplement with Licorice Root Extract - Chewable Tablets Support Stomach Lining & Health - Non-GMO & Gluten-Free - 90 Chewable Tablets (90 Servings)**Natural Factors**$13.27**4.4★**▲ 161%**](https://www.amazon.com/dp/B0001KFGWQ) [**EarthWise Aromatics Organic Licorice Root - 1lb (16oz) - Herbal Tea - 100% Certified Organic - Cut and Sifted**EarthWise Aromatics**$14.91**4.4★**▲ 148%**](https://www.amazon.com/dp/B0FSGNDLFC) [**Frontier Co-op Licorice Root Cut and Sifted Certified Organic Kosher | 1 lb. Bulk Bag | Glycyrrhiza species**Frontier Co-op**$20.13**4.7★**▲ 127%**](https://www.amazon.com/dp/B0012BXTIG) [**Licorice Root 1 LB Cut and Sifted 100% Pure & Natural Dried Licorice Root Premium Quality Ideal for Tea Herbal Blends and Wellness Uses - By Yogis Gift**YOGI’S GIFT – Celebrating health**$13.99**3.8★**▲ 88%**](https://www.amazon.com/dp/B0F2YS6GKP)
**~~View all trending →~~**
## **What reviews say buyers love and hate about licorice root**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Taste-Overall**14%
*“Good taste”*
**Quality-Overall**13%
*“The quality seems good and fresh”*
**Regulates Digestion**12%
*“Great for reflux”*
**Acid Regulator/Stomach Ache Relief**8%
*“my stomach just feels better overall”*
**Advertised Vs Actual Product**5%
*“As advertised”*
**Flavor**5%
*“Big flavor”*
**Vegan/Organic**3%
*“Its organic and smell very fresh”*
**Efficiency**3%
*“DGL is very effective”*
**Ease Of Chewing/Swallowing**3%
*“Fun to chew”*
**Value For Money**3%
*“Affordable”*
### **What buyers complain about **
**Taste-Overall**29%
*“Weird taste”*
**Smell**7%
*“give it a smell”*
**Functionality-Overall**6%
*“Doesn't work”*
**Regulates Digestion**4%
*“Its a little unnerving to people who are taking these for digestive issues to have something that tastes drastically different than before- could set off a flare of reflux or gastritis”*
**Flavor**4%
*“the flavor is lacking”*
**Ease Of Chewing/Swallowing**3%
*“I cant make myself chew it after choking down the first one I had to spit it out the next time”*
**Blood Pressure**3%
*“Bad for high blood pressure, no return, threw in garbage”*
**Quality-Overall**2%
*“Crap product”*
**Sweetness**2%
*“WAY TOO SWEET with an artificial aftertaste”*
**Heart Health**2%
*“This Licorice supplement is not good for blood pressure and heart”*
### **Top return reasons **
**Taste-Overall**36%
**Size-Overall**14%
**Functionality-Overall**14%
**Artificial Sweeteners**7%
**Smell**7%
**Recycle/Reuse**7%
**Acid Regulator/Stomach Ache Relief**7%
**Value For Money**7%
## **Common licorice root questions**
- **Is licorice root profitable to sell on Amazon United States?**
- The niche generates $408K/yr across 25 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -15.7%. Flapen's verdict: Worth a look (60/100).
- **How competitive is the licorice root niche?**
- 21 brands and 48 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 48% of demand.
- **What do buyers complain about in licorice root?**
- Top complaints mined from reviews: Taste-Overall, Smell, Functionality-Overall. The return rate is 0.0%.
- **When does demand for licorice root peak?**
- Demand peaks in Jan–Feb–Dec; the busiest month runs 6.8× the quietest.
- **What does it cost to enter the licorice root niche?**
- Listings span $5.21–$22.72; the average listing price is $12.77 (sweet spot $15–$100). The average incumbent carries 1,392 reviews — the moat a new listing must climb.
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