---
title: "Lavender Oil for Hair — $2K/mo Amazon US Product Research"
canonical_url: "https://flapen.com/research/us/health-household/lavender-oil-for-hair"
last_updated: "2026-08-12T16:57:36.995Z"
locale: en
meta:
description: "Amazon product research for lavender oil for hair: $2K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for lavender oil for hair: $2K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Lavender Oil for Hair — $2K/mo Amazon US Product Research"
---
# **Lavender Oil for Hair**
**Skip it**
A small market ($24K/yr) — this niche doesn't clear our bar today.
Market size 6Growth 13Conversion 67Competition 53Returns 96Price range 57Avg price 42Brand share 69Review moat 23Quality gap 42
**Returns**
**Incredible****0.8%**
return rate — above 5% kills the launch gate
**Brand share**
**Good****64%**
top-5 brand share — brands hold most of the demand
**Conversion**
**Good****6.1%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Good****$5.65–$27.41**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****53%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Avg price**
**Okay****$11.06**
avg listing price — sweet spot $15–$100
**Review moat**
**Bad****7,006.7**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-24.2%**
90-day search growth — must beat 0% to launch
**Market size**
**Bad****$24K**
$24K/yr · 35K searches
## **Is lavender oil for hair profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, lavender oil for hair is a $24K/yr Amazon United States market (35K searches/yr). The top 5 brands hold 64% of demand. Demand peaks in Apr–May. Verdict: Skip it — 44/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **lavender oil for hair market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **2K–3K**
- avg 100–250/product
- **Revenue / yr**
- **$22K–$28K**
- units × avg price
- **Conversion rate**
- **6.1%**
- **Avg BSR**
- **#291**
- **Page quality**
- **0%**
- **Prime**
- **96%**
- **Sponsored**
- **93%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **65 months**
- **Avg seller age**
- **153 days**
## **Competition: brands, sellers & click share**
The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**22 **▲rising
**Sellers**
**49**
**Top-5 brand share**
**64%**
Top 20: 100%
**Top-5 click share**
**53%**
Top 20: 93%
**Open market**
**33%**
- Majestic Pure28% - SVA ORGANICS20% - HIQILI6% - BEAUTE DE PROVENCE5% - Essentially KateS4% - ROOTED & RAW4%
## **lavender oil for hair demand & seasonality**
Weekly Amazon search volume, last 68 weeks — -24.2% search growth over the last 90 days.
3K2KSpike '25Spike '26 seasonAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Apr, May · busiest ÷ quietest = 2.3×
[**Open Trend **](https://flapen.com/research/us/health-household/lavender-oil-for-hair/trend)
## **Top lavender oil for hair search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **lavender oil for hair**19K/yr-27.8%5.1% conv. - **lavender hair oil**8K/yr-16.7%3.6% conv. - **lavender essential oil for hair**3K/yr-11.5%5.0% conv. - **lavender oil for hair growth**4K/yr-37.2%4.7% conv. - **lavender oil for hair growth organic**882/yr-17.0%5.6% conv. [**All search terms **](https://flapen.com/research/us/health-household/lavender-oil-for-hair/search-terms)
## **Top lavender oil for hair products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%4%$9418%$2K12%$3K16%$4K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**SIVA Lavender Essential Oil 4 Fl Oz For Diffuser Skin & Hair Care Ideal for Massage & DIY Blends with Dropper**SVA ORGANICS**$8.78**4.6★6,766 rev](https://www.amazon.com/dp/B09VPLLPMB) [2**Majestic Pure 100% Pure Lavender Oil with Vitamin E for Hair Care Strengthening Nourishing and Volumizing Formula with Vitamin E & Argan Oil - Non GMO Verified 6.7 Fl Oz**Majestic Pure**$13.96**4.5★1,547 rev](https://www.amazon.com/dp/B0D1XNW89X) [3**Majestic Pure Essential Oil with Glass Dropper - Essential Oils for Diffuser Aromatherapy Soap and Candle Making Lavender Essential Oil Lavender Oil 4 Fl Oz**Majestic Pure**$9.65**4.5★38,633 rev](https://www.amazon.com/dp/B00TSTZQEY) [4**HIQILI Lavender Essential Oil for Diffuser Aromatherapy & Air Freshening**HIQILI**$6.54**4.4★4,181 rev](https://www.amazon.com/dp/B08YKGBX9V) [5**BEAUTE DE PROVENCE Lavender Multi-Use Oil for Face Body and Hair - Organic Blend of Apricot Vitamin E Fractionated Coconut and Sweet Almond Oil Moisturizer for Dry Skin Scalp and Nails - 4 Fl Oz**BEAUTE DE PROVENCE**$12.71**4.5★3,780 rev](https://www.amazon.com/dp/B07DKY34V3)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**SVA Lavender Essential Oil Organic 2 Fl Oz 100% Natural Organic Lavender Oil - for Diffuser Hair Face Skin Care Aromatherapy Scalp and Body Massage Soap and Candle Making - with Dropper**SVA ORGANICS**$11.21**4,846 rev7mo ago](https://www.amazon.com/dp/B0G63Z17MP) [**Lavender Essential Oil Lavender Oil for Diffuser Aromatherapy Sleep Skin & Hair Large 4 fl oz with Glass Dropper ROOTED & RAW**ROOTED & RAW**$10.41**48 rev9mo ago](https://www.amazon.com/dp/B0FTDXHYVP) [**MUNUSNA Lavender Essential Oil 100ML 100% Natural and Pure Lavender Oils for Hair Body Skin Massage Home Candle Soap Bath Bombs Making**MUNUSNA**$7.11**2,429 rev11mo ago](https://www.amazon.com/dp/B0FJXKTML4) [**SU JUABA Lavender Essential Oil 4 Fl Oz - 118ML**SU JUABA**$7.67**737 rev1y ago](https://www.amazon.com/dp/B0FBWKS3Y4) [**ORS Olive Oil Braidzone Fertilizing Serum with Lavender Acai & Biotin for Hair & Scalp 2 oz (1)**ORS**$9.16**77 rev1y ago](https://www.amazon.com/dp/B0F1W8R4WS)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**SVA Lavender Essential Oil Organic 2 Fl Oz 100% Natural Organic Lavender Oil - for Diffuser Hair Face Skin Care Aromatherapy Scalp and Body Massage Soap and Candle Making - with Dropper**SVA ORGANICS**$11.21**4.6★**▲ 490%**](https://www.amazon.com/dp/B0G63Z17MP) [**Lavender Essential Oil Lavender Oil for Diffuser Aromatherapy Sleep Skin & Hair Large 4 fl oz with Glass Dropper ROOTED & RAW**ROOTED & RAW**$10.41**4.3★**▲ 344%**](https://www.amazon.com/dp/B0FTDXHYVP) [**Carno Calm Lavender Essential Oil Pure | USDA Organic Lavender Oil for Skin Diffuser Aromatherapy & Hair Massage & DIY Uses | 1.7 fl oz**Carno Calm**$9.61**4.5★**▲ 222%**](https://www.amazon.com/dp/B0DDH4C655) [**HIQILI Lavender Essential Oil for Diffuser Aromatherapy & Air Freshening**HIQILI**$6.54**4.4★**▲ 151%**](https://www.amazon.com/dp/B08YKGBX9V) [**Siva Lavender Essential Oil 16 Fl Oz for Diffuser Skin & Hair Care Ideal for Massage & DIY Blends**SIVA ORGANICS**$27.41**4.6★**▲ 142%**](https://www.amazon.com/dp/B0D2X7G32Z)
**~~View all trending →~~**
## **What reviews say buyers love and hate about lavender oil for hair**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**52%
*“Lasting fragrance”*
**Quality-Overall**13%
*“Excellent product”*
**Value For Money**8%
*“Great Deal”*
**Advertised Vs Actual Product**4%
*“As advertised”*
**Size-Overall**2%
*“Good size”*
**Efficiency**2%
*“effective for my purposes”*
**Strength**1%
*“The Sun is strong”*
**Vegan/Organic**1%
*“Organic”*
**Ease Of Use**1%
*“Very easy to use”*
**Durability**1%
*“has so many uses”*
### **What buyers complain about **
**Smell**60%
*“Awful smell”*
**Quality-Overall**4%
*“Based on other poor reviews”*
**Dilute/Watery**3%
*“Extremely watery”*
**Oily/Greasy**3%
*“It's oily”*
**Strength**3%
*“Weak”*
**Size-Overall**2%
*“This bottle was smaller 2oz”*
**Advertised Vs Actual Product**2%
*“Not As Described”*
**Value For Money**2%
*“I was leery for the price”*
**Leak-Proof**1%
*“The bottle leaks”*
**Allergies**1%
*“Made me itch horribly”*
### **Top return reasons **
**Smell**63%
**Leak-Proof**9%
**Advertised Vs Actual Product**7%
**Size-Overall**4%
**Value For Money**2%
**Oily/Greasy**2%
**Functionality-Overall**2%
**Quality-Overall**2%
**Product Condition**1%
**Defective Material/Parts**1%
## **Common lavender oil for hair questions**
- **Is lavender oil for hair profitable to sell on Amazon United States?**
- The niche generates $24K/yr across 27 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -24.2%. Flapen's verdict: Skip it (44/100).
- **How competitive is the lavender oil for hair niche?**
- 22 brands and 49 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 64% of demand.
- **What do buyers complain about in lavender oil for hair?**
- Top complaints mined from reviews: Smell, Quality-Overall, Dilute/Watery. The return rate is 0.8%.
- **When does demand for lavender oil for hair peak?**
- Demand peaks in Apr–May; the busiest month runs 2.3× the quietest.
- **What does it cost to enter the lavender oil for hair niche?**
- Listings span $5.65–$27.41; the average listing price is $11.06 (sweet spot $15–$100). The average incumbent carries 7,007 reviews — the moat a new listing must climb.
## **Related niches to research next**
Same-category niches scoring near this one — the next ones worth researching.
- 76 [**cedar oil**](https://flapen.com/research/us/health-household/cedar-oil)$1.2M/yr+214.4%**Launch it**- 77 [**nutrapure glp1 cutting mix**](https://flapen.com/research/us/health-household/nutrapure-glp1-cutting-mix)$149K/yr+940.2%**Worth a look**- 77 [**dexcom g7**](https://flapen.com/research/us/health-household/dexcom-g7)$2.0M/yr+39.9%**Launch it**- 77 [**purelia**](https://flapen.com/research/us/health-household/purelia)$635K/yr+359.7%**Worth a look**- 77 [**graduation napkins**](https://flapen.com/research/us/health-household/graduation-napkins)$302K/yr+385.7%**Worth a look**- 77 [**credit card wand**](https://flapen.com/research/us/health-household/credit-card-wand)$418K/yr+101.3%**Worth a look**[**All Health & Household niches **](https://flapen.com/research/us/health-household)