---
title: "Keto Shake — $11K/mo Amazon US Product Research (2026)"
canonical_url: "https://flapen.com/research/us/health-household/keto-shake"
last_updated: "2026-08-12T14:06:10.016Z"
locale: en
meta:
description: "Amazon product research for keto shake: $11K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for keto shake: $11K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Keto Shake — $11K/mo Amazon US Product Research (2026)"
---
# **Keto Shake**
**Skip it**
Soft demand (-12.3% this quarter) — this niche doesn't clear our bar today.
Market size 30Growth 19Conversion 43Competition 35Returns 100Price range 95Avg price 95Brand share 34Review moat 24Quality gap 60
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$31.36**
avg listing price — sweet spot $15–$100
**Price range**
**Incredible****$16.77–$56.83**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Good****4.4★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Okay****3.5%**
search→purchase rate — share of searches ending in a sale
**Competition**
**Okay****64%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Okay****85%**
top-5 brand share — brands hold most of the demand
**Market size**
**Okay****$133K**
$133K/yr · 123K searches
**Review moat**
**Bad****6,231.89**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-12.3%**
90-day search growth — must beat 0% to launch
## **Is keto shake profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, keto shake is a $133K/yr Amazon United States market (123K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Aug–Sep. Verdict: Skip it — 47/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **keto shake market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **5K–6K**
- avg 100–250/product
- **Revenue / yr**
- **$157K–$188K**
- units × avg price
- **Conversion rate**
- **3.5%**
- **Avg BSR**
- **#106**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **94%**
- **Out of stock**
- **4.7%**
- **Avg brand age**
- **81 months**
- **Avg seller age**
- **145 days**
## **Competition: brands, sellers & click share**
The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**11 **▼falling
**Sellers**
**506**
**Top-5 brand share**
**85%**
Top 20: 100%
**Top-5 click share**
**64%**
Top 20: 100%
**Open market**
**9%**
- KETO SCIENCE37% - Ketologic20% - SlimFast12% - Atkins8% - Left Coast Performance8% - Keto Chow7% - Open — no brand owns it (5 brands, 9%)
## **keto shake demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -12.3% search growth over the last 90 days.
30K20KSpike '24Spike '25Prime Day '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Aug, Sep · busiest ÷ quietest = 6.0×
[**Open Trend **](https://flapen.com/research/us/health-household/keto-shake/trend)
## **Top keto shake search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **keto shake**30K/yr-20.0%4.0% conv. - **keto meal replacement shake**28K/yr+1.4%3.1% conv. - **keto shakes meal replacement**18K/yr+0.3%2.6% conv. - **keto meal replacement**18K/yr-25.4%1.9% conv. - **keto meal replacement shakes**8K/yr+0.6%0.8% conv. - **keto meal shake**7K/yr+4.3%1.7% conv. - **low carb meal replacement shake**6K/yr-31.1%0.7% conv. - **keto smoothie**3K/yr-16.8%1.0% conv. - **keto shake powder**4K/yr-43.7%3.0% conv. [**All search terms **](https://flapen.com/research/us/health-household/keto-shake/search-terms)
## **Top keto shake products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$13K20%$27K30%$40K40%$53K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 18 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Keto Science Keto Shake Powder Chocolate Meal Replacement with MCT Oil Collagen Protein Keto Diet Supplement for Weight Loss 14 Servings**KETO SCIENCE**$23.68**4.4★6,923 rev](https://www.amazon.com/dp/B07K2VVTDH) [2**Keto Science Ketogenic Meal Shake Vanilla Dietary Supplement Keto Protein Rich in MCTs and Protein Packed with Collagen Vitamins and Minerals Keto and Paleo Friendly Weight Loss (14 servings) 20.83Oz**KETO SCIENCE**$20.51**4.4★4,169 rev](https://www.amazon.com/dp/B07K2X5JKN) [3**KetoLogic Keto Meal Replacement Shake Powder for Optimal Results + MCT Oil + Grass-Fed Whey - Perfectly Formulated Macros for Ketosis - 20 Servings - Chocolate**Ketologic**$35.29**4.4★993 rev](https://www.amazon.com/dp/B08NX93YVT) [4**SlimFast Keto Meal Replacement Shake Fudge Brownie Batter Low Carb Keto Protein Powder with Collagen & Whey No Sugar Added Gluten Free Weight Loss Support 10-Serving Canister**SlimFast**$19.78**4.4★8,998 rev](https://www.amazon.com/dp/B07H7PZXG8) [5**Ketologic Keto Meal Replacement Shake Powder for Optimal Results + MCT Oil + Grass-Fed Whey - Perfectly Formulated Macros for Ketosis - 20 Servings - Vanilla**Ketologic**$35.57**4.4★456 rev](https://www.amazon.com/dp/B08QTDK41F)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Flimeal Variety Pack Protein Shake 20g+ Protein Low Sugar Keto-Friendly Meal Replacement Shake With Crunchy Protein Balls (14 Servings Variety)**FLIMEAL**$56.83**97 rev7mo ago](https://www.amazon.com/dp/B0G64J7C53) [**Keto Chow Chocolate Meal Replacement Shake Powder Nutritionally Complete Low Carb Meal High Protein Breakfast or Lunch Replacement Gluten Free Keeps You Full for Hours 3 Meals**Keto Chow**$16.77**43 rev1y ago](https://www.amazon.com/dp/B0DRMK5S1G) [**Keto Chow Essentials Kit Meal Replacement Shake Powders Nutritionally Complete Low Carb Meal High Protein Breakfast or Lunch Replacement Gluten Free Keeps You Full for Hours 6 Flavors**Keto Chow**$42.02**251 rev2y ago](https://www.amazon.com/dp/B0D45PPDG6) [**Keto Science Ketogenic Meal Shake Energy Boosting MCTs Supports Weight Loss Keto and Paleo Friendly High Fat with MCTs Vanilla Flavor 28 Servings 2 Pack**KETO SCIENCE**$44.87**92 rev4y ago](https://www.amazon.com/dp/B09WJPG13S) [**Atkins Strawberry Flavored Protein Shake High Protein Low Glycemic Low Sugar and Low Carb Keto Friendly Gluten Free 12 Count**Atkins**$18.05**6,199 rev4y ago](https://www.amazon.com/dp/B09BBY5GPD)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Flimeal Variety Pack Protein Shake 20g+ Protein Low Sugar Keto-Friendly Meal Replacement Shake With Crunchy Protein Balls (14 Servings Variety)**FLIMEAL**$56.83**4.2★**▲ 125%**](https://www.amazon.com/dp/B0G64J7C53) [**SlimFast Keto Meal Replacement Powder Keto Meal Replacement Shake Low Carb Whey Protein Collagen Protein Grass Fed Butter Weight Loss Shakes Powder Gluten Free Vanilla Cake Batter 10 Servings**SlimFast**$16.95**4.2★**▲ 111%**](https://www.amazon.com/dp/B07H7L9TSH) [**Ketologic Keto Meal Replacement Shake Powder for Optimal Results + MCT Oil + Grass-Fed Whey - Perfectly Formulated Macros for Ketosis - 20 Servings - Vanilla**Ketologic**$35.57**4.4★**▲ 75%**](https://www.amazon.com/dp/B08QTDK41F) [**Keto Chow Essentials Kit Meal Replacement Shake Powders Nutritionally Complete Low Carb Meal High Protein Breakfast or Lunch Replacement Gluten Free Keeps You Full for Hours 6 Flavors**Keto Chow**$42.02**4.2★**▲ 61%**](https://www.amazon.com/dp/B0D45PPDG6) [**Atkins Strawberry Flavored Protein Shake High Protein Low Glycemic Low Sugar and Low Carb Keto Friendly Gluten Free 12 Count**Atkins**$18.05**4.7★**▲ 43%**](https://www.amazon.com/dp/B09BBY5GPD)
**~~View all trending →~~**
## **What reviews say buyers love and hate about keto shake**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Taste-Overall**36%
*“Absolutely delicious”*
**Nutritional Content**18%
*“A good supplement”*
**Flavor**11%
*“Rich flavor”*
**Quality-Overall**8%
*“Great variety something for everyone”*
**Value For Money**4%
*“Worth it”*
**Blend/Ratio**2%
*“Mixes great”*
**Solubility**2%
*“Mixes well”*
**Ease Of Use**1%
*“Good- convenient”*
**Advertised Vs Actual Product**1%
*“Better than I was expecting”*
**Sweetness**1%
*“chocolate is the way to go for me”*
### **What buyers complain about **
**Taste-Overall**20%
*“Tastes awful”*
**Flavor**10%
*“The flavour is just wrong”*
**Value For Money**7%
*“Overpriced”*
**Nutritional Content**3%
*“Spoil protein shake”*
**Solubility**3%
*“Doesn't mix well”*
**Texture/Consistency-Overall**3%
*“Weird gritty texture”*
**Sweetness**3%
*“A little on the sweet side for me”*
**Artificial Sweeteners**3%
*“Using Stevia in the same concentrations as real sugar seems to be the problem”*
**Dilute/Watery**2%
*“Very watery”*
**Size-Overall**2%
*“The container is bigger than I thought”*
### **Top return reasons **
**Size-Overall**50%
**Functionality-Overall**50%
## **Common keto shake questions**
- **Is keto shake profitable to sell on Amazon United States?**
- The niche generates $133K/yr across 18 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -12.3%. Flapen's verdict: Skip it (47/100).
- **How competitive is the keto shake niche?**
- 11 brands and 506 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 85% of demand.
- **What do buyers complain about in keto shake?**
- Top complaints mined from reviews: Taste-Overall, Flavor, Value For Money. The return rate is 0.0%.
- **When does demand for keto shake peak?**
- Demand peaks in Aug–Sep; the busiest month runs 6.0× the quietest.
- **What does it cost to enter the keto shake niche?**
- Listings span $16.77–$56.83; the average listing price is $31.36 (sweet spot $15–$100). The average incumbent carries 6,232 reviews — the moat a new listing must climb.
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