---
title: "Keto Cups — $18K/mo Amazon US Product Research (2026)"
canonical_url: "https://flapen.com/research/us/health-household/keto-cups"
last_updated: "2026-08-12T15:41:49.636Z"
locale: en
meta:
description: "Amazon product research for keto cups: $18K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for keto cups: $18K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Keto Cups — $18K/mo Amazon US Product Research (2026)"
---
# **Keto Cups**
**Worth a look**
Shows low returns (0.0%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Market size 42Growth 76Conversion 83Competition 19Returns 100Price range 75Avg price 86Brand share 0Review moat 24Quality gap 32
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$19.30**
avg listing price — sweet spot $15–$100
**Conversion**
**Great****8.9%**
search→purchase rate — share of searches ending in a sale
**Growth**
**Great****+62.0%**
90-day search growth — must beat 0% to launch
**Price range**
**Great****$6.50–$40.78**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Okay****$221K**
$221K/yr · 129K searches
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****6,104**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Bad****77%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
## **Is keto cups profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, keto cups is a $221K/yr Amazon United States market (129K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Jun. Verdict: Worth a look — 51/100.
Data updated Jul 8, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **keto cups market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **20K–25K**
- avg 2,500–3,000/product
- **Revenue / yr**
- **$386K–$483K**
- units × avg price
- **Conversion rate**
- **8.9%**
- **Avg BSR**
- **#123**
- **Page quality**
- **0%**
- **Prime**
- **75%**
- **Sponsored**
- **67%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **68 months**
- **Avg seller age**
- **128 days**
## **Competition: brands, sellers & click share**
The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**4 **▼falling
**Sellers**
**57**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**77%**
Top 20: 100%
**Open market**
**0%**
- Atkins77% - Keto Friendly14% - Quest6% - SKINNYDIPPED4%
## **keto cups demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +62.0% search growth over the last 90 days.
7K5KSpike '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Jun · busiest ÷ quietest = 1.7×
[**Open Trend **](https://flapen.com/research/us/health-household/keto-cups/trend)
## **Top keto cups search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **atkins peanut butter cups**66K/yr+90.5%11.3% conv. - **keto peanut butter cups**23K/yr+35.8%5.1% conv. - **adkins peanut butter cups**10K/yr+94.8%12.9% conv. - **keto cups**16K/yr-27.0%0.9% conv. - **atkins keto peanut butter cups**5K/yr+125.1%3.7% conv. - **atkins endulge peanut butter cups**3K/yr+147.0%9.3% conv. - **low carb peanut butter cups**3K/yr+39.3%3.4% conv. - **keto cup**3K/yr-22.2%0.4% conv. [**All search terms **](https://flapen.com/research/us/health-household/keto-cups/search-terms)
## **Top keto cups products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$33K30%$66K45%$99K60%$132K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 12 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Atkins Endulge Peanut Butter Cups Dessert Favorite Low Carb 0g Sugar 20 Count**Atkins**$9.67**4.6★11,647 rev](https://www.amazon.com/dp/B085LSSHYT) [2**Keto Friendly Atkins Endulge Peanut Butter Cups Pack 26.4 Ounce (Pack of 44)**Keto Friendly**$40.78**4.4★865 rev](https://www.amazon.com/dp/B088XT3FCW) [3**Atkins Keto Peanut Butter Cups Naturally Flavored Zero Grams Added Sugar Gluten Free 20 Count**Atkins**$23.11**4.5★1,225 rev](https://www.amazon.com/dp/B0BJ1451ZM) [4**Atkins Endulge Peanut Butter Cups Dessert Favorite Low Carb 0g Sugar 60 Count**Atkins**$29.44**4.6★11,647 rev](https://www.amazon.com/dp/B001WAL18W) [5**Quest Nutrition Peanut Butter Cups 11g Protein 1g Sugar Low Carb Gluten Free Keto Friendly 4 Count**Quest**$8.85**4.6★21,054 rev](https://www.amazon.com/dp/B0D8JL27NQ)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Quest Nutrition Peanut Butter Cups 11g Protein 1g Sugar Low Carb Gluten Free Keto Friendly 4 Count**Quest**$8.85**21,054 rev2y ago](https://www.amazon.com/dp/B0D8JL27NQ) [**Atkins Endulge Chocolate Coconut Flavored Snack Bar 1g Sugar 12g Fiber Low Sugar Snack High Fiber Bars Keto Friendly Treat 16 Count**Atkins**$17.53**2,176 rev2y ago](https://www.amazon.com/dp/B0CJGKQXPL) [**Atkins Endulge Treat Peanut Butter Candies 2g Net Carbs 2g Sugar Creamy Peanut Butter Filling Low Carb Low Sugar 4 Packs (5 Count Each)**Atkins**$25.73**960 rev3y ago](https://www.amazon.com/dp/B0BY3PVCNR) [**Atkins Caramel Almond Clusters Gluten Free High in Fiber 1g Sugar 2g Net Carb Keto Friendly 20 Count**Atkins**$25.66**1,727 rev3y ago](https://www.amazon.com/dp/B0BM3BWTKW) [**Atkins Keto Peanut Butter Cups Naturally Flavored Zero Grams Added Sugar Gluten Free 20 Count**Atkins**$23.11**1,225 rev3y ago](https://www.amazon.com/dp/B0BJ1451ZM)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Atkins Endulge Treat Peanut Butter Candies 2g Net Carbs 2g Sugar Creamy Peanut Butter Filling Low Carb Low Sugar 4 Packs (5 Count Each)**Atkins**$25.73**4.7★**▲ 137%**](https://www.amazon.com/dp/B0BY3PVCNR) [**Atkins Endulge Caramel Nut Chew Bar Dessert Favorite 1g Sugar Good Source of Fiber 5 Count**Atkins**$6.50**4.6★**▲ 107%**](https://www.amazon.com/dp/B0007OW4YY) [**Peanut Butter Cups 8 Cups 1.06 oz (30 g) Each Atkins**Atkins**$12.81**4.4★**▲ 105%**](https://www.amazon.com/dp/B0946VJMLD) [**Keto Friendly Atkins Endulge Peanut Butter Cups Pack 26.4 Ounce (Pack of 44)**Keto Friendly**$40.78**4.4★**▲ 99%**](https://www.amazon.com/dp/B088XT3FCW) [**Atkins Caramel Almond Clusters Gluten Free High in Fiber 1g Sugar 2g Net Carb Keto Friendly 20 Count**Atkins**$25.66**4.6★**▲ 81%**](https://www.amazon.com/dp/B0BM3BWTKW)
**~~View all trending →~~**
## **What reviews say buyers love and hate about keto cups**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Taste-Overall**48%
*“Delicious chocolate flavor”*
**Sweetness**12%
*“Perfect sweet snack”*
**Nutritional Content**9%
*“Good amount of protein too”*
**Quality-Overall**4%
*“No complaints here”*
**Value For Money**3%
*“worth it”*
**Flavor**3%
*“Flavor is great”*
**Blood Sugar Level**2%
*“Diabetic friendly”*
**Size-Overall**1%
*“great size”*
**Freshness**1%
*“Fresh and delicious”*
**Health Benefits-Overall**1%
*“Tasty and healthy too”*
### **What buyers complain about **
**Taste-Overall**13%
*“Bit tasteless”*
**Value For Money**11%
*“Not worth it”*
**Storage Temperature**6%
*“Arrived Melted”*
**Sweetness**6%
*“Too Sweet”*
**Size-Overall**6%
*“Bars larger than expected”*
**Nutritional Content**5%
*“carbs are out”*
**Stale/Rotten/Spoiled**3%
*“Old and stale”*
**Flavor**3%
*“do not have a lot of flavor in my opinion”*
**Artificial Sweeteners**3%
*“Hard to get past the artificial sweetener”*
**Moist/Dry**3%
*“Dry”*
### **Top return reasons **
**Storage Temperature**30%
**Taste-Overall**25%
**Size-Overall**10%
**Color Fading/Discoloration**7%
**Value For Money**7%
**Stale/Rotten/Spoiled**6%
**Flavor**3%
**Regulates Digestion**3%
**Nutritional Content**3%
**Advertised Vs Actual Product**3%
## **Common keto cups questions**
- **Is keto cups profitable to sell on Amazon United States?**
- The niche generates $221K/yr across 12 tracked products. 90-day search growth is +62.0%. Flapen's verdict: Worth a look (51/100).
- **How competitive is the keto cups niche?**
- 4 brands and 57 sellers compete. The top 5 products take 77% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in keto cups?**
- Top complaints mined from reviews: Taste-Overall, Value For Money, Storage Temperature. The return rate is 0.0%.
- **When does demand for keto cups peak?**
- Demand peaks in Jan–Jun; the busiest month runs 1.7× the quietest.
- **What does it cost to enter the keto cups niche?**
- Listings span $6.50–$40.78; the average listing price is $19.30 (sweet spot $15–$100). The average incumbent carries 6,104 reviews — the moat a new listing must climb.
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