---
title: "Kentucky Derby Plates — $2K/mo Amazon US Product Research"
canonical_url: "https://flapen.com/research/us/health-household/kentucky-derby-plates"
last_updated: "2026-08-12T12:40:22.475Z"
locale: en
meta:
description: "Amazon product research for kentucky derby plates: $2K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for kentucky derby plates: $2K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Kentucky Derby Plates — $2K/mo Amazon US Product Research"
---
# **Kentucky Derby Plates**
**Worth a look**
Shows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 6Growth 90Conversion 52Competition 95Returns 99Price range 60Avg price 77Brand share 95Review moat 97Quality gap 37
**Returns**
**Incredible****0.3%**
return rate — above 5% kills the launch gate
**Review moat**
**Incredible****59.32**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Incredible****18%**
top-5 click share — an open shelf
**Brand share**
**Great****40%**
top-5 brand share — no brand owns this niche
**Growth**
**Great****+96.8%**
90-day search growth — must beat 0% to launch
**Avg price**
**Great****$15.94**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$4.07–$31.47**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****4.3%**
search→purchase rate — share of searches ending in a sale
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Market size**
**Bad****$22K**
$22K/yr · 33K searches
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%") [** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500")
## **Is kentucky derby plates profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, kentucky derby plates is a $22K/yr Amazon United States market (33K searches/yr). The top 5 brands hold 40% of demand. Verdict: Worth a look — 69/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **kentucky derby plates market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **3K–3K**
- avg 0–100/product
- **Revenue / yr**
- **$40K–$48K**
- units × avg price
- **Conversion rate**
- **4.3%**
- **Avg BSR**
- **#3,029**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **94%**
- **Out of stock**
- **8.3%**
- **Avg brand age**
- **19 months**
- **Avg seller age**
- **186 days**
## **Competition: brands, sellers & click share**
Clicks spread well past the top 5 (18% combined) — an open shelf where new products get seen.
**Brands**
**48 **▲rising
**Sellers**
**57**
**Top-5 brand share**
**40%**
Top 20: 79%
**Top-5 click share**
**18%**
Top 20: 51%
**Open market**
**56%**
- QZYL18% - Westrick7% - GiftPeak6% - KTCNMER5% - Havawish4% - Yiaoyinnz4%
## **kentucky derby plates demand & seasonality**
Weekly Amazon search volume, last 13 weeks — +96.8% search growth over the last 90 days.
10K6KSpike '26Apr '26May '26May '26Jun '26Jun '26Jul '26Jul '26
[**Open Trend **](https://flapen.com/research/us/health-household/kentucky-derby-plates/trend)
## **Top kentucky derby plates search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **kentucky derby plates**11K/yr+83.8%8.3% conv. - **kentucky derby plates and napkins**9K/yr+57.9%7.7% conv. - **derby plates**8K/yr+136.5%7.4% conv. - **derby plates and napkins**5K/yr+172.5%7.1% conv. [**All search terms **](https://flapen.com/research/us/health-household/kentucky-derby-plates/search-terms)
## **Top kentucky derby plates products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$4494%$8976%$1K8%$2K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**120PCS Derby Plates and Napkins Paper Kentucky Party Supplies Decorations**QZYL**$15.95**4.1★7 rev](https://www.amazon.com/dp/B0GHP7SG99) [2**Westrick Kentucky Derby 9 Paper Plates 152nd 2026 Derby Decorations - Pack of 8**Westrick**$13.54**4.6★46 rev](https://www.amazon.com/dp/B0FXB4VVN3) [3**KTCNMER 50Pcs Paper Plates and Napkins Disposable paper plates for Derby Day Party Supplies**KTCNMER**$9.65**4.6★78 rev](https://www.amazon.com/dp/B0DWYZL751) [4**50 Count Derby Paper Plates and Napkins 10 x 12.5 Derby Oval Plates Set**AcpopbM**$18.01**4.9★14 rev](https://www.amazon.com/dp/B0GH6NW136) [5**96Pcs Derby Day Party Supplies 152nd 2026 Paper Plates and Napkins Derby Day Horse Racing Tableware Disposable Dessert Dinnerware for Equestrian Enthusiasts 2026 Race Days Celebrations for 24 Guests**Yiaoyinnz**$17.35**4.5★97 rev](https://www.amazon.com/dp/B0GL856SVH)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**ZJJZOAA 40 Pcs Derby Day Plates and Napkins Set 9 Inch Run for The Roses Plates Horse Racing Party Napkins Derby Party Supplies Serve 20 Guests**ZJJZOAA**$9.68**89 rev4mo ago](https://www.amazon.com/dp/B0GQV6ZSS8) [**WRXVVTSV 25PCS Horse Racing Party Paper Plates 9 Inch Red & Black Rose and Horseshoe Disposable Plates for Race Day Party Spring Garden Party Derby-Inspired Celebration Birthday & Themed Events**WRXVVTSV**$8.86**2 rev5mo ago](https://www.amazon.com/dp/B0GMD3QVB1) [**SYUCVQI 60PCS Derby Day Decorations Paper Plates Horse Racing Disposable Tableware Set Jockey Attire Dessert & Dinnerware Derby Day Theme Party Supplies**SYUCVQI**$12.91**6 rev5mo ago](https://www.amazon.com/dp/B0GLF3B1ZB) [**96Pcs Derby Day Party Supplies 152nd 2026 Paper Plates and Napkins Derby Day Horse Racing Tableware Disposable Dessert Dinnerware for Equestrian Enthusiasts 2026 Race Days Celebrations for 24 Guests**Yiaoyinnz**$17.35**97 rev5mo ago](https://www.amazon.com/dp/B0GL856SVH) [**Kentucky Derby Plates Party Supplies Disposable Derby Day Paper Plates 7IN Run for The Roses Horse Racing Platers for Kentucky Derby Day Racing Horse Party Equestrian Enthusiasts Theme Birthdays**BOKFJBP**$8.79**29 rev5mo ago](https://www.amazon.com/dp/B0GK5HWXBT)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**96Pcs Derby Day Party Supplies 152nd 2026 Paper Plates and Napkins Derby Day Horse Racing Tableware Disposable Dessert Dinnerware for Equestrian Enthusiasts 2026 Race Days Celebrations for 24 Guests**Yiaoyinnz**$17.35**4.5★**▲ 44%**](https://www.amazon.com/dp/B0GL856SVH) [**120PCS Derby Plates and Napkins Paper Kentucky Party Supplies Decorations**QZYL**$15.95**4.1★**▲ 44%**](https://www.amazon.com/dp/B0GHP7SG99) [**Fancy Land Kentucky Derby Party Supplies Paper Plates Oval Disposable Derby Day Plates Race of Roses Themed Tableware for Horse Racing Event 24 Pack 10x12 Inches**Fancy Land**$7.96**4.2★**▲ 42%**](https://www.amazon.com/dp/B0G5XG5Z5M) [**200 Pcs Derby Party Supplies for 25 Guests Disposable Derby Plates and Napkins Run for The Roses Tableware Set for Horse Racing Theme Party Decoration**Reallnaive**$15.95**4.4★**▲ 39%**](https://www.amazon.com/dp/B0GCDPYKWT) [**GiftPeak 50Pcs Derby Day Plates Derby Day Paper Plates Oval 10in X 12.5in Disposable Horse Racing Party Supplies Run for The Roses Derby Tableware Horses Racing Party Supplies**GiftPeak**$17.57**4.8★**▲ 38%**](https://www.amazon.com/dp/B0DTTSQ3W8)
**~~View all trending →~~**
## **What reviews say buyers love and hate about kentucky derby plates**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**22%
*“Good Quality”*
**Design-Overall**12%
*“Beautiful design”*
**Color**12%
*“The colors are brilliant”*
**Strength**10%
*“Not flimsy,sturdy”*
**Value For Money**10%
*“Excellent value”*
**Advertised Vs Actual Product**7%
*“get the job done”*
**Durability**5%
*“They feel durable”*
**Size-Overall**4%
*“They are the perfect size for pizza”*
**Ease Of Cleaning**2%
*“Cleanup afterward was quick”*
**Ease Of Use**2%
*“So Convenient”*
### **What buyers complain about **
**Strength**29%
*“Could be stronger material”*
**Size-Overall**8%
*“Smaller than described”*
**Thickness**7%
*“Need to make those thicker”*
**Value For Money**5%
*“For $1.25/napkin that is super disappointing”*
**Flatness**3%
*“Delivered flat”*
**Engraving/Paint/Sublimation**3%
*“Spelled Roses wrong on plates and napkins”*
**Adhesion/Stickiness**3%
*“had to glue all 4 sides all of them”*
**Assembly/Installation**3%
*“Assembly required”*
**Smell**3%
*“The product has a foul odor”*
**Advertised Vs Actual Product**3%
*“quote is off”*
### **Top return reasons **
**Size-Overall**49%
**Value For Money**10%
**Color**9%
**Quality-Overall**8%
**Advertised Vs Actual Product**7%
**Strength**5%
**Thin**5%
**Assembly/Installation**4%
**Design-Overall**1%
**Material Quality**0%
## **Common kentucky derby plates questions**
- **Is kentucky derby plates profitable to sell on Amazon United States?**
- The niche generates $22K/yr across 95 tracked products. 0 of 60 products launched in the last 360 days are still selling. 90-day search growth is +96.8%. Flapen's verdict: Worth a look (69/100).
- **How competitive is the kentucky derby plates niche?**
- 48 brands and 57 sellers compete. The top 5 products take 18% of clicks and top 5 brands hold 40% of demand.
- **What do buyers complain about in kentucky derby plates?**
- Top complaints mined from reviews: Strength, Size-Overall, Thickness. The return rate is 0.3%.
- **What does it cost to enter the kentucky derby plates niche?**
- Listings span $4.07–$31.47; the average listing price is $15.94 (sweet spot $15–$100). The average incumbent carries 59 reviews — the moat a new listing must climb.
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