---
title: "Ivory Snow Laundry Detergent — Amazon US Product Research"
canonical_url: "https://flapen.com/research/us/health-household/ivory-snow-laundry-detergent"
last_updated: "2026-08-12T12:38:30.619Z"
locale: en
meta:
description: "Amazon product research for ivory snow laundry detergent: demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for ivory snow laundry detergent: demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Ivory Snow Laundry Detergent — Amazon US Product Research"
---
# **Ivory Snow Laundry Detergent**
**Skip it**
Brand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.
Market size 40Growth 33Conversion 87Competition 14Returns 99Price range 72Avg price 77Brand share 7Review moat 25Quality gap 13
**Returns**
**Incredible****0.2%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****10.0%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Great****$15.77**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$3.65–$44.18**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Market size**
**Okay****$205K**
$205K/yr · 131K searches
**Growth**
**Okay****+6.1%**
90-day search growth — must beat 0% to launch
**Review moat**
**Bad****4,675.9**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Bad****83%**
top-5 click share — a locked-up shelf
**Quality gap**
**Bad****4.8★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Bad****97%**
top-5 brand share — brand-locked demand
## **Is ivory snow laundry detergent profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, ivory snow laundry detergent is a $205K/yr Amazon United States market (131K searches/yr). The top 5 brands hold 97% of demand. Verdict: Skip it — 42/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **ivory snow laundry detergent market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **15K–20K**
- avg 1,500–2,000/product
- **Revenue / yr**
- **$237K–$315K**
- units × avg price
- **Conversion rate**
- **10.0%**
- **Avg BSR**
- **#177**
- **Page quality**
- **0%**
- **Prime**
- **60%**
- **Sponsored**
- **60%**
- **Out of stock**
- **1.5%**
- **Avg brand age**
- **74 months**
- **Avg seller age**
- **141 days**
## **Competition: brands, sellers & click share**
The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**6 **▲rising
**Sellers**
**207**
**Top-5 brand share**
**97%**
Top 20: 100%
**Top-5 click share**
**83%**
Top 20: 100%
**Open market**
**0%**
- Ivory65% - ZENVOIRA14% - GLOBAL PACKING SOLUTIONS10% - IVORY4% - Palmolive4% - Generic3%
## **ivory snow laundry detergent demand & seasonality**
Weekly Amazon search volume, last 20 weeks — +6.1% search growth over the last 90 days.
3K2KMar '26Mar '26Apr '26May '26May '26Jun '26Jul '26
[**Open Trend **](https://flapen.com/research/us/health-household/ivory-snow-laundry-detergent/trend)
## **Top ivory snow laundry detergent search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **ivory dish soap**45K/yr+35.3%8.7% conv. - **ivory dish soap liquid**45K/yr-30.2%9.9% conv. - **ivory liquid dish soap**10K/yr+5.0%14.0% conv. - **ivory sensitive skin body wash**7K/yr+39.1%12.4% conv. - **ivory body wash sensitive skin**5K/yr+57.9%11.1% conv. - **ivory dishwashing liquid**6K/yr+24.9%9.7% conv. - **ivory liquid hand soap**5K/yr+12.2%2.7% conv. - **ivory liquid**3K/yr+23.8%12.8% conv. - **ivory hand soap liquid**3K/yr-18.2%2.1% conv. - **ivory dish soap liquid clear**3K/yr-51.8%12.5% conv. [**All search terms **](https://flapen.com/research/us/health-household/ivory-snow-laundry-detergent/search-terms)
## **Top ivory snow laundry detergent products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$21K20%$41K30%$62K40%$82K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 10 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Ivory Dish Soap Original 709mL/1.5pt/24fl oz 3 PACK (10 Per master case)**Ivory**$17.61**4.7★1,067 rev](https://www.amazon.com/dp/B0812DV2JF) [2**Ivory Classic Scent Dishwashing Liquid Dish Soap 19.4 Fl. Oz**Ivory**$12.69**4.7★88 rev](https://www.amazon.com/dp/B0812BFK4W) [3**ZENVOIRA Cleaning Essentials includes Ivory Classic Dish Soap Dishwashing Liquid 709ml/24fl oz - Pack of 2 Value Bundle Packed**ZENVOIRA**$24.24**5.0★8 rev](https://www.amazon.com/dp/B0GYPV2K24) [4**Ivory Sensitive Body Wash Fragrance-Free Designed for the Whole Family Gentle Formula Free of Dyes Heavy Perfumes Parabens Phthalates & Silicones Designed for Skins pH 35 oz**Ivory**$6.69**4.8★19,457 rev](https://www.amazon.com/dp/B09M7QR6KR) [5**GLOBAL PACKING SOLUTIONS Ivory Grease Cutting Dish Soap Classic Scent Gentle on Hands 24 Fl Oz bundled with Heavy Duty Scotch Brite Sponge**GLOBAL PACKING SOLUTIONS**$20.64**4.7★24 rev](https://www.amazon.com/dp/B0FJ83NDW6)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**ZENVOIRA Cleaning Essentials includes Ivory Classic Dish Soap Dishwashing Liquid 709ml/24fl oz - Pack of 4 Value Bundle Packed**ZENVOIRA**$44.18**3 rev2mo ago](https://www.amazon.com/dp/B0GZXMGKC4) [**ZENVOIRA Cleaning Essentials includes Ivory Classic Dish Soap Dishwashing Liquid 709ml/24fl oz - Pack of 2 Value Bundle Packed**ZENVOIRA**$24.24**8 rev2mo ago](https://www.amazon.com/dp/B0GYPV2K24) [**Ivory Classic Dish Soap Dishwashing Liquid Original 709ML / 24 FL Oz**Generic**$16.42**1 rev3mo ago](https://www.amazon.com/dp/B0GY1V9G3Z) [**GLOBAL PACKING SOLUTIONS Ivory Grease Cutting Dish Soap Classic Scent Gentle on Hands 24 Fl Oz bundled with Heavy Duty Scotch Brite Sponge**GLOBAL PACKING SOLUTIONS**$20.64**24 rev1y ago](https://www.amazon.com/dp/B0FJ83NDW6) [**Ivory Sensitive Body Wash Fragrance-Free Designed for the Whole Family Gentle Formula Free of Dyes Heavy Perfumes Parabens Phthalates & Silicones Designed for Skins pH 35 oz**Ivory**$6.69**19,457 rev1y ago](https://www.amazon.com/dp/B09M7QR6KR)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**ZENVOIRA Cleaning Essentials includes Ivory Classic Dish Soap Dishwashing Liquid 709ml/24fl oz - Pack of 4 Value Bundle Packed**ZENVOIRA**$44.18**5.0★**▲ 245%**](https://www.amazon.com/dp/B0GZXMGKC4) [**Ivory Classic Dish Soap Dishwashing Liquid Original 709ML / 24 FL Oz**Generic**$16.42**5.0★**▲ 244%**](https://www.amazon.com/dp/B0GY1V9G3Z) [**ZENVOIRA Cleaning Essentials includes Ivory Classic Dish Soap Dishwashing Liquid 709ml/24fl oz - Pack of 2 Value Bundle Packed**ZENVOIRA**$24.24**5.0★**▲ 243%**](https://www.amazon.com/dp/B0GYPV2K24) [**GLOBAL PACKING SOLUTIONS Ivory Grease Cutting Dish Soap Classic Scent Gentle on Hands 24 Fl Oz bundled with Heavy Duty Scotch Brite Sponge**GLOBAL PACKING SOLUTIONS**$20.64**4.7★**▲ 54%**](https://www.amazon.com/dp/B0FJ83NDW6) [**Ivory Sensitive Body Wash Fragrance-Free Designed for the Whole Family Gentle Formula Free of Dyes Heavy Perfumes Parabens Phthalates & Silicones Designed for Skins pH 35 oz**Ivory**$6.69**4.8★**▲ 13%**](https://www.amazon.com/dp/B09M7QR6KR)
**~~View all trending →~~**
## **What reviews say buyers love and hate about ivory snow laundry detergent**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**19%
*“light scent”*
**Value For Money**13%
*“Happy with price”*
**Quality-Overall**10%
*“Excellent Quality”*
**Ease Of Cleaning**8%
*“Cleans well”*
**Cleansing**6%
*“This cleans well”*
**Lather**5%
*“Clear, nice lather, easy to rinse out of hair or skin”*
**Soft Feel**4%
*“Keeps skin soft”*
**Advertised Vs Actual Product**3%
*“As advertised”*
**Size-Overall**2%
*“Perfect size”*
**Allergies**2%
*“No Irritation”*
### **What buyers complain about **
**Smell**15%
*“has a gross smell”*
**Leak-Proof**9%
*“The product leaked all over the inside of the bag”*
**Allergies**9%
*“Caused Some Rashes”*
**Dilute/Watery**7%
*“more watery than I am accustomed to”*
**Moist/Dry**4%
*“not as moisturizing as I would expect”*
**Ease Of Cleaning**3%
*“wasn't much of a powerful cleaner”*
**Quality-Overall**2%
*“the performance is disappointing”*
**Thickness**1%
*“This lotion is too thick”*
**Size-Overall**1%
*“Small item,”*
**Sensitivity-Overall**1%
*“I tend to have sensitive skin”*
### **Top return reasons **
**Leak-Proof**46%
**Smell**18%
**Size-Overall**8%
**Advertised Vs Actual Product**8%
**Value For Money**3%
**Ingredients-Overall**2%
**Motor Power**2%
**Ease Of Cleaning**1%
**Moist/Dry**1%
**Functionality-Overall**1%
## **Common ivory snow laundry detergent questions**
- **Is ivory snow laundry detergent profitable to sell on Amazon United States?**
- The niche generates $205K/yr across 10 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is +6.1%. Flapen's verdict: Skip it (42/100).
- **How competitive is the ivory snow laundry detergent niche?**
- 6 brands and 207 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 97% of demand.
- **What do buyers complain about in ivory snow laundry detergent?**
- Top complaints mined from reviews: Smell, Leak-Proof, Allergies. The return rate is 0.2%.
- **What does it cost to enter the ivory snow laundry detergent niche?**
- Listings span $3.65–$44.18; the average listing price is $15.77 (sweet spot $15–$100). The average incumbent carries 4,676 reviews — the moat a new listing must climb.
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