---
title: "Individual Mouthwash Packets — Amazon US Product Research"
canonical_url: "https://flapen.com/research/us/health-household/individual-mouthwash-packets"
last_updated: "2026-08-12T10:28:39.464Z"
locale: en
meta:
description: "Amazon product research for individual mouthwash packets: demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for individual mouthwash packets: demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Individual Mouthwash Packets — Amazon US Product Research"
---
# **Individual Mouthwash Packets**
**Skip it**
A small market ($64K/yr) — this niche doesn't clear our bar today.
Market size 16Growth 27Conversion 76Competition 23Returns 99Price range 66Avg price 71Brand share 31Review moat 50Quality gap 30
**Returns**
**Incredible****0.3%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****7.2%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Good****$14.51**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$7.90–$28.89**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Review moat**
**Good****1,485.56**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Okay****86%**
top-5 brand share — brands hold most of the demand
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Growth**
**Okay****+1.9%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****72%**
top-5 click share — a locked-up shelf
**Market size**
**Bad****$64K**
$64K/yr · 61K searches
## **Is individual mouthwash packets profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, individual mouthwash packets is a $64K/yr Amazon United States market (61K searches/yr). The top 5 brands hold 86% of demand. Demand peaks in Jan–Feb–Mar–Apr. Verdict: Skip it — 43/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **individual mouthwash packets market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **6K–8K**
- avg 250–500/product
- **Revenue / yr**
- **$87K–$116K**
- units × avg price
- **Conversion rate**
- **7.2%**
- **Avg BSR**
- **#222**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **94%**
- **Out of stock**
- **7.1%**
- **Avg brand age**
- **78 months**
- **Avg seller age**
- **148 days**
## **Competition: brands, sellers & click share**
The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**10 **▲rising
**Sellers**
**56**
**Top-5 brand share**
**86%**
Top 20: 100%
**Top-5 click share**
**72%**
Top 20: 100%
**Open market**
**7%**
- Crest42% - GuruNanda20% - AURAGLOW10% - DR. TICHENOR'S8% - Fizzy7% - Davids6% - Open — no brand owns it (4 brands, 7%)
## **individual mouthwash packets demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +1.9% search growth over the last 90 days.
6K4KSpike '24Spike '25Prime Day '25 seasonSepDecMarJunAugNovMarMay
Peak months: Jan, Feb, Mar, Apr · busiest ÷ quietest = 2.9×
[**Open Trend **](https://flapen.com/research/us/health-household/individual-mouthwash-packets/trend)
## **Top individual mouthwash packets search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **mouthwash concentrate**28K/yr+6.9%6.8% conv. - **concentrated mouthwash**19K/yr+9.2%6.6% conv. - **mouth wash concentrate**4K/yr-15.7%9.3% conv. - **hello mouthwash concentrate**4K/yr-29.9%1.4% conv. - **scope squeeze mouthwash concentrate**4K/yr-0.1%19.0% conv. - **scope concentrated mouthwash**3K/yr+3.8%16.2% conv. [**All search terms **](https://flapen.com/research/us/health-household/individual-mouthwash-packets/search-terms)
## **Top individual mouthwash packets products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$6K20%$13K30%$19K40%$26K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 16 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Crest Scope Mouthwash Concentrate Travel Size Mouthwash Original Mint Flavor Helps Freshen Breath 2 Pack -50 ml Squeeze Bottles**Crest**$9.96**4.7★556 rev](https://www.amazon.com/dp/B0DZQC2SD7) [2**GuruNanda Concentrated Mouthwash (2 fl oz) Supports 300 Rinses Aids in Fresh Breath Fluoride-Free Mint Mouthwash with Natural Essential Oils**GuruNanda**$8.94**4.6★6,319 rev](https://www.amazon.com/dp/B0BDM4NT3V) [3**Crest Scope Squeez Mouthwash Concentrate Original Mint Flavor 50mL Bottle Equal Uses up to 1L Bottle *vs 1L Scope Outlast Mouthwash Squeez to Control The Strength**Crest**$7.90**4.5★1,201 rev](https://www.amazon.com/dp/B0BNSZ5JTY) [4**Auraglow Mouthwash Concentrate 90 Uses Alcohol-Free Formula Travel Size Includes Cup Just add Water Fights Bad Breath for 12 Hours Kills Odor-Causing Bacteria Non Burning 2 Fl Oz**AURAGLOW**$9.18**4.4★41 rev](https://www.amazon.com/dp/B0DPJGRZV6) [5**Crest Scope Squeez Mouthwash Concentrate Cool Peppermint Flavor 50mL Bottle Equal Uses up to 1L Bottle *vs 1L Scope Outlast Mouthwash Squeez to Control The Strength**Crest**$8.63**4.6★792 rev](https://www.amazon.com/dp/B0BNTLQVX3)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**One Drop Only Mouthwash Concentrate 25 ml / 0.85 fl oz Concentrated Oral Rinse for Fresh Breath & Daily Oral Hygiene Dilutable Mouthwash for Clean Mouth Feeling German Oral Care.**One Drop Only**$14.01**3 rev4mo ago](https://www.amazon.com/dp/B08GTDH9SM) [**Listerine Mouthwash On-the-Go Travel Essentials Individual Packets of Alcohol-Free Cool Mint Flavor Oral Rinse Kills Bad Breath Germs Mini Travel Size Mouthwash 30 ct**Listerine**$13.62**774 rev1y ago](https://www.amazon.com/dp/B0FG7W24VQ) [**Davids Hydroxi Fresh Breath Mouthwash Refill Concentrate Alcohol-Free Fluoride-Free Remineralizing Nano-Hydroxyapatite for Sensitive Teeth & Enamel Health Gum Detox**Davids**$13.78**199 rev1y ago](https://www.amazon.com/dp/B0F6FBG549) [**Davids Hydroxi Fresh Breath Mouthwash Starter Kit Alcohol-Free Fluoride-Free Nano-Hydroxyapatite for Remineralizing & Enamel Health Relieves Dry Mouth Fresh Mint 16 fl oz**Davids**$15.55**650 rev1y ago](https://www.amazon.com/dp/B0F6F4XXMT) [**Crest Scope Mouthwash Concentrate Travel Size Mouthwash Original Mint Flavor Helps Freshen Breath 2 Pack -50 ml Squeeze Bottles**Crest**$9.96**556 rev1y ago](https://www.amazon.com/dp/B0DZQC2SD7)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**WATER DENT Water Flosser Rinse Solution Additive & Mouthwash for Gum Care Compatible with Waterpik & All Oral Irrigators Concentrated Alcohol & Fluoride Free Apple Mint 16.9 fl oz**WATER DENT**$28.89**4.1★**▲ 290%**](https://www.amazon.com/dp/B0GSB5HPLM) [**Auraglow Mouthwash Concentrate 90 Uses Alcohol-Free Formula Travel Size Includes Cup Just add Water Fights Bad Breath for 12 Hours Kills Odor-Causing Bacteria Non Burning 2 Fl Oz**AURAGLOW**$9.18**4.4★**▲ 288%**](https://www.amazon.com/dp/B0DPJGRZV6) [**One Drop Only Mouthwash Concentrate 25 ml / 0.85 fl oz Concentrated Oral Rinse for Fresh Breath & Daily Oral Hygiene Dilutable Mouthwash for Clean Mouth Feeling German Oral Care.**One Drop Only**$14.01**4.6★**▲ 256%**](https://www.amazon.com/dp/B08GTDH9SM) [**Listerine Mouthwash On-the-Go Travel Essentials Individual Packets of Alcohol-Free Cool Mint Flavor Oral Rinse Kills Bad Breath Germs Mini Travel Size Mouthwash 30 ct**Listerine**$13.62**4.8★**▲ 118%**](https://www.amazon.com/dp/B0FG7W24VQ) [**Marvis Strong Mint Mouthwash Concentrate 4.1 Fl Oz**Marvis**$22.09**4.6★**▲ 67%**](https://www.amazon.com/dp/B00CJYH1O8)
**~~View all trending →~~**
## **What reviews say buyers love and hate about individual mouthwash packets**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Ease Of Use**15%
*“Easy and convenient”*
**Quality-Overall**11%
*“This is made with good quality ingredients”*
**Value For Money**7%
*“Worth the money”*
**Breathability**7%
*“Freshens my breath”*
**Size-Overall**6%
*“fits in any carry-on bag”*
**Oral Hygiene**6%
*“clean feeling mouth”*
**Cleansing**6%
*“my mouth feels clean”*
**Taste-Overall**3%
*“minty taste”*
**Strength**2%
*“Powerful concentrate”*
**Advertised Vs Actual Product**2%
*“Does the job”*
### **What buyers complain about **
**Leak-Proof**11%
*“it appears the bottle is designed to leak”*
**Value For Money**8%
*“Expensive”*
**Dilute/Watery**6%
*“DILUTE”*
**Size-Overall**6%
*“The bottle is large”*
**Ease Of Use**5%
*“have trouble using it”*
**Taste-Overall**4%
*“Terrible taste”*
**Advertised Vs Actual Product**3%
*“is EXTREMELY MISLEADING”*
**Strength**3%
*“does not feel strong. not good for me”*
**Breathability**2%
*“no morning breathe”*
**Ingredients-Overall**2%
*“The only thing I wish is that it included fluoride for added protection”*
### **Top return reasons **
**Leak-Proof**17%
**Advertised Vs Actual Product**14%
**Value For Money**11%
**Size-Overall**10%
**Functionality-Overall**7%
**Defective Material/Parts**6%
**Ingredients-Overall**6%
**Product Condition**3%
**Taste-Overall**2%
**Dilute/Watery**2%
## **Common individual mouthwash packets questions**
- **Is individual mouthwash packets profitable to sell on Amazon United States?**
- The niche generates $64K/yr across 16 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +1.9%. Flapen's verdict: Skip it (43/100).
- **How competitive is the individual mouthwash packets niche?**
- 10 brands and 56 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 86% of demand.
- **What do buyers complain about in individual mouthwash packets?**
- Top complaints mined from reviews: Leak-Proof, Value For Money, Dilute/Watery. The return rate is 0.3%.
- **When does demand for individual mouthwash packets peak?**
- Demand peaks in Jan–Feb–Mar–Apr; the busiest month runs 2.9× the quietest.
- **What does it cost to enter the individual mouthwash packets niche?**
- Listings span $7.90–$28.89; the average listing price is $14.51 (sweet spot $15–$100). The average incumbent carries 1,486 reviews — the moat a new listing must climb.
## **Related niches to research next**
Same-category niches scoring near this one — the next ones worth researching.
- 76 [**cedar oil**](https://flapen.com/research/us/health-household/cedar-oil)$1.2M/yr+214.4%**Launch it**- 77 [**nutrapure glp1 cutting mix**](https://flapen.com/research/us/health-household/nutrapure-glp1-cutting-mix)$149K/yr+940.2%**Worth a look**- 77 [**dexcom g7**](https://flapen.com/research/us/health-household/dexcom-g7)$2.0M/yr+39.9%**Launch it**- 77 [**purelia**](https://flapen.com/research/us/health-household/purelia)$635K/yr+359.7%**Worth a look**- 77 [**graduation napkins**](https://flapen.com/research/us/health-household/graduation-napkins)$302K/yr+385.7%**Worth a look**- 77 [**credit card wand**](https://flapen.com/research/us/health-household/credit-card-wand)$418K/yr+101.3%**Worth a look**[**All Health & Household niches **](https://flapen.com/research/us/health-household)