---
title: "Hydrangea Napkins — $11K/mo Amazon US Product Research"
canonical_url: "https://flapen.com/research/us/health-household/hydrangea-napkins"
last_updated: "2026-08-12T10:21:31.370Z"
locale: en
meta:
description: "Amazon product research for hydrangea napkins: $11K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for hydrangea napkins: $11K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Hydrangea Napkins — $11K/mo Amazon US Product Research"
---
# **Hydrangea Napkins**
**Worth a look**
Shows a thin review moat (75 avg reviews), but strong incumbent ratings (4.8★) keeps it on the watch list.
Market size 30Growth 24Conversion 56Competition 95Returns 89Price range 68Avg price 35Brand share 28Review moat 96Quality gap 16
**Review moat**
**Incredible****74.83**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Incredible****19%**
top-5 click share — an open shelf
**Returns**
**Great****1.3%**
return rate — above 5% kills the launch gate
**Price range**
**Good****$5.48–$35.53**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Good****4.8%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Okay****$10.18**
avg listing price — sweet spot $15–$100
**Market size**
**Okay****$134K**
$134K/yr · 278K searches
**Brand share**
**Okay****89%**
top-5 brand share — brands hold most of the demand
**Growth**
**Bad****-1.6%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.8★**
avg incumbent rating — lower means beatable quality
## **Is hydrangea napkins profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, hydrangea napkins is a $134K/yr Amazon United States market (278K searches/yr). The top 5 brands hold 89% of demand. Verdict: Worth a look — 51/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **hydrangea napkins market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **15K–20K**
- avg 0–100/product
- **Revenue / yr**
- **$153K–$204K**
- units × avg price
- **Conversion rate**
- **4.8%**
- **Avg BSR**
- **#1,038**
- **Page quality**
- **0%**
- **Prime**
- **80%**
- **Sponsored**
- **47%**
- **Out of stock**
- **9.7%**
- **Avg brand age**
- **29 months**
- **Avg seller age**
- **175 days**
## **Competition: brands, sellers & click share**
Clicks spread well past the top 5 (19% combined) — an open shelf where new products get seen.
**Brands**
**23 **▼falling
**Sellers**
**39**
**Top-5 brand share**
**89%**
Top 20: 99%
**Top-5 click share**
**19%**
Top 20: 49%
**Open market**
**10%**
- Caspari76% - ForYourParty.com4% - Dunzoom3% - xo, Fetti3% - NatNarr2% - Stxy's2% - Open — no brand owns it (17 brands, 10%)
## **hydrangea napkins demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -1.6% search growth over the last 90 days.
7K5KBlack Friday '24Holiday '24Black Friday '25Holiday '25 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.3×
[**Open Trend **](https://flapen.com/research/us/health-household/hydrangea-napkins/trend)
## **Top hydrangea napkins search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **caspari cocktail napkins**100K/yr+6.9%5.6% conv. - **caspari napkins**70K/yr-6.0%2.7% conv. - **caspari**43K/yr+9.4%1.4% conv. - **martini napkins**24K/yr-21.8%4.2% conv. - **martini cocktail napkins**10K/yr-12.6%4.2% conv. - **caspari paper napkins**8K/yr+12.9%1.9% conv. - **a tiny bit older napkins**7K/yr-15.4%1.7% conv. - **tiny bit older napkins**6K/yr-14.9%2.2% conv. - **a tiny bit older birthday napkins**5K/yr-34.0%1.6% conv. - **tini bit older napkins**3K/yr-0.7%3.4% conv. [**All search terms **](https://flapen.com/research/us/health-household/hydrangea-napkins/search-terms)
## **Top hydrangea napkins products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$3K4%$5K6%$8K8%$11K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Caspari Tobacco Leaf Ivory Paper Cocktail Napkins Pack of 20**Caspari**$7.59**4.8★502 rev](https://www.amazon.com/dp/B019QS16QI) [2**Caspari American Flags and Hydrangeas Paper Luncheon Napkins 20 Per Package**Caspari**$9.08**4.9★83 rev](https://www.amazon.com/dp/B09TZC9RPZ) [3**Caspari Limoncello Paper Cocktail Napkins - 20 Per Box**Caspari**$6.50**4.6★24 rev](https://www.amazon.com/dp/B0BWDXH9SQ) [4**Caspari Hummingbird Trellis Paper Cocktail Napkins - 20 Per Package**Caspari**$6.87**4.7★190 rev](https://www.amazon.com/dp/B07M5M18PK) [5**Caspari Linen Border Paper Cocktail Napkins in Light Blue - 20 Per Package**Caspari**$6.77**4.7★50 rev](https://www.amazon.com/dp/B08QXXDVDN)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**NatNarr 50 Pcs Martini Napkins 6.5 x 6.5 Inch A Tini Bit Older Birthday Decorations Martini Bow Bachelorette Cocktail Napkins Bar Beverage Paper Napkin for Birthday Engagement Bridal Shower**NatNarr**$7.82**79 rev6mo ago](https://www.amazon.com/dp/B0GHMYF63X) [**For Your Party A Tini Bit Older Birthday Cocktail Napkins 3-Ply Disposable Beverage Napkins with Martini Design Full Color 20 Count for Adult Birthday Party Decor**ForYourParty.com**$12.93**4 rev8mo ago](https://www.amazon.com/dp/B0FY472BXY) [**For Your Party Talk Dirty To Me Cocktail Napkins 3-Ply Disposable Beverage Napkins with Martini Glass Design Full Color Party Napkins 20 Count for Bachelorette Birthday & Cocktail Party Decor**ForYourParty.com**$12.79**7 rev9mo ago](https://www.amazon.com/dp/B0FWLSCF17) [**xo Fetti Martini Napkins Extra Dirty - 25 count | Tini Bit Older Birthday Decorations Bachelorette Bikinis And Martinis Dirty Thirty Olive Vegas Poker**xo, Fetti**$14.05**15 rev10mo ago](https://www.amazon.com/dp/B0FNRTMF8Q) [**Stxys Martini Cocktail Napkins Paper A Tiny Bit Older Party 65ct**Stxy's**$12.86**42 rev1y ago](https://www.amazon.com/dp/B0DK481Q36)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Caspari American Flags and Hydrangeas Paper Cocktail Napkins Two Packs of 20**Caspari**$12.12**4.9★**▲ 317%**](https://www.amazon.com/dp/B09V1LDLCY) [**Caspari American Flags and Hydrangeas Paper Luncheon Napkins 20 Per Package**Caspari**$9.08**4.9★**▲ 295%**](https://www.amazon.com/dp/B09TZC9RPZ) [**Caspari Royal Elephant Paper Cocktail Napkins in Orange Pack of 20**Caspari**$8.01**4.8★**▲ 163%**](https://www.amazon.com/dp/B07MMYKT6X) [**For Your Party A Tini Bit Older Birthday Cocktail Napkins 3-Ply Disposable Beverage Napkins with Martini Design Full Color 20 Count for Adult Birthday Party Decor**ForYourParty.com**$12.93**5.0★**▲ 150%**](https://www.amazon.com/dp/B0FY472BXY) [**NatNarr 50 Pcs Martini Napkins 6.5 x 6.5 Inch A Tini Bit Older Birthday Decorations Martini Bow Bachelorette Cocktail Napkins Bar Beverage Paper Napkin for Birthday Engagement Bridal Shower**NatNarr**$7.82**4.4★**▲ 148%**](https://www.amazon.com/dp/B0GHMYF63X)
**~~View all trending →~~**
## **What reviews say buyers love and hate about hydrangea napkins**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**38%
*“Great quality and colors are vibrant”*
**Color**16%
*“Beautiful vibrant colors”*
**Design-Overall**9%
*“Pretty design”*
**Value For Money**6%
*“fair price”*
**Advertised Vs Actual Product**6%
*“Better than expected”*
**Thickness**5%
*“Thickness is great”*
**Gifting Purpose**4%
*“A dear friend sent me them as a gift”*
**Size-Overall**3%
*“They do match my placemats nicely”*
**Material Quality**2%
*“Look like linen, plain”*
**Brightness/Shine/Glow**2%
*“They are bright and so cute”*
### **What buyers complain about **
**Color**21%
*“Theses are NOT the colors as shown”*
**Thickness**15%
*“they are much thicker than I thought they would be”*
**Material Quality**13%
*“feel a little cheap”*
**Value For Money**13%
*“Crackers over priced”*
**Size-Overall**8%
*“Small”*
**Advertised Vs Actual Product**4%
*“Not as represented”*
**Quality-Overall**2%
*“Wasnt sure what quality to expect”*
### **Top return reasons **
**Size-Overall**36%
**Color**33%
**Value For Money**7%
**Quality-Overall**7%
**Advertised Vs Actual Product**5%
**Material Quality**3%
**Design-Overall**2%
**Product Condition**1%
**Stitch/Finish/Polish**1%
**Brightness/Shine/Glow**1%
## **Common hydrangea napkins questions**
- **Is hydrangea napkins profitable to sell on Amazon United States?**
- The niche generates $134K/yr across 115 tracked products. 1 of 13 products launched in the last 360 days are still selling. 90-day search growth is -1.6%. Flapen's verdict: Worth a look (51/100).
- **How competitive is the hydrangea napkins niche?**
- 23 brands and 39 sellers compete. The top 5 products take 19% of clicks and top 5 brands hold 89% of demand.
- **What do buyers complain about in hydrangea napkins?**
- Top complaints mined from reviews: Color, Thickness, Material Quality. The return rate is 1.3%.
- **When does demand for hydrangea napkins peak?**
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- **What does it cost to enter the hydrangea napkins niche?**
- Listings span $5.48–$35.53; the average listing price is $10.18 (sweet spot $15–$100). The average incumbent carries 75 reviews — the moat a new listing must climb.
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