---
title: "Hemp Protein Powder — $32K/mo Amazon US Product Research"
canonical_url: "https://flapen.com/research/us/health-household/hemp-protein-powder"
last_updated: "2026-08-12T06:25:16.343Z"
locale: en
meta:
description: "Amazon product research for hemp protein powder: $32K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for hemp protein powder: $32K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Hemp Protein Powder — $32K/mo Amazon US Product Research"
---
# **Hemp Protein Powder**
**Worth a look**
Shows low returns (0.0%), but soft demand (+1.1% this quarter) keeps it on the watch list.
Market size 55Growth 26Conversion 60Competition 31Returns 100Price range 78Avg price 95Brand share 31Review moat 46Quality gap 73
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Avg price**
**Incredible****$25.57**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$5.80–$50.24**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Conversion**
**Good****5.2%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Good****$381K**
$381K/yr · 284K searches
**Review moat**
**Okay****1,852.05**
avg incumbent reviews — the moat a new listing must climb
**Competition**
**Okay****66%**
top-5 click share — leaders hold, buyers still browse
**Brand share**
**Okay****87%**
top-5 brand share — brands hold most of the demand
**Growth**
**Okay****+1.1%**
90-day search growth — must beat 0% to launch
## **Is hemp protein powder profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, hemp protein powder is a $381K/yr Amazon United States market (284K searches/yr). The top 5 brands hold 87% of demand. Verdict: Worth a look — 54/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **hemp protein powder market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **20K–25K**
- avg 750–1,000/product
- **Revenue / yr**
- **$511K–$639K**
- units × avg price
- **Conversion rate**
- **5.2%**
- **Avg BSR**
- **#51**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **75%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **80 months**
- **Avg seller age**
- **137 days**
## **Competition: brands, sellers & click share**
The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**11 **▲rising
**Sellers**
**602**
**Top-5 brand share**
**87%**
Top 20: 100%
**Top-5 click share**
**66%**
Top 20: 100%
**Open market**
**9%**
- Nutiva26% - 365 by Whole Foods Market22% - Manitoba Harvest17% - Anthony's16% - Cantein5% - Sunwarrior4% - Open — no brand owns it (5 brands, 9%)
## **hemp protein powder demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +1.1% search growth over the last 90 days.
6K4KSpike '25Prime Day '25 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.4×
[**Open Trend **](https://flapen.com/research/us/health-household/hemp-protein-powder/trend)
## **Top hemp protein powder search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **hemp protein powder**113K/yr-2.8%6.4% conv. - **hemp protein**34K/yr+1.0%6.0% conv. - **hemp protein powder organic**22K/yr-9.9%5.9% conv. - **365 protein powder**17K/yr+11.5%0.9% conv. - **organic hemp protein powder**16K/yr+0.4%5.3% conv. - **hemp powder**13K/yr+8.1%7.0% conv. - **whole foods protein powder**12K/yr+15.1%0.6% conv. - **nutiva hemp protein powder**13K/yr-12.3%7.4% conv. - **hemp seed protein powder**11K/yr+10.6%3.4% conv. - **whole foods protein**5K/yr+34.4%0.0% conv. [**All search terms **](https://flapen.com/research/us/health-household/hemp-protein-powder/search-terms)
## **Top hemp protein powder products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$38K20%$76K30%$114K40%$152K101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 20 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**365 by Whole Foods Market Organic Hemp Protein Powder Unflavored 16 oz**365 by Whole Foods Market**$12.88**4.2★886 rev](https://www.amazon.com/dp/B07G33RBYC) [2**Anthonys Organic Hemp Seed Protein Powder 1 lb Cold Pressed Gluten Free Non GMO Fine Powder**Anthony's**$14.33**4.6★1,285 rev](https://www.amazon.com/dp/B085RBNXHX) [3**Just Hemp Foods Hemp Protein Powder Plus Fiber Non-GMO Verified with 11g of Protein & 11g of Fiber per Serving 16 oz - Packaging May Vary**Manitoba Harvest**$7.43**4.3★3,817 rev](https://www.amazon.com/dp/B017JB6M86) [4**Nutiva Organic Cold-Pressed Raw Hemp Seed Protein Powder Peak Protein 16 Ounce USDA Organic Non-GMO Whole 30 Approved Vegan Gluten-Free & Keto Plant Protein with Essential Amino Acids**Nutiva**$19.02**4.4★6,826 rev](https://www.amazon.com/dp/B001JU81ZG) [5**Nutiva USDA Organic Cold-Pressed Raw Hemp Seed Plant Protein with Hi-Fiber and Essential Amino Acids Powder Non-GMO Whole 30 Approved Vegan Gluten-Free & Keto 16 Oz**Nutiva**$18.23**4.4★3,978 rev](https://www.amazon.com/dp/B0054RRX9U)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Cantein Organic Hemp Protein Powder Vegan Plant Based Unflavored 1Serving**Cantein**$5.80**49 rev1y ago](https://www.amazon.com/dp/B0DWKR5GMS) [**Cantein Organic Hemp Protein Powder Vegan Plant Based Vanilla 700g**Cantein**$50.24**87 rev2y ago](https://www.amazon.com/dp/B0CM2MY5JQ) [**TUPAXA USDA Organic Hemp Protein Powder for Women & Men - Unflavored Pure Natural - Plant Based Powder Vegan Gluten Free Keto - Hemp Seed Powder Cold-Pressed (30 Servings (2 lb) Unflavored)**TUPAXA**$48.45**103 rev3y ago](https://www.amazon.com/dp/B0C4CCB6LT) [**365 by Whole Foods Market Organic Pea Protein 16 Ounce**365 by Whole Foods Market**$16.46**705 rev3y ago](https://www.amazon.com/dp/B074H54MCT) [**Sunwarrior - US Pantry Hemp Protein 750 g**Sunwarrior**$23.63**49 rev3y ago](https://www.amazon.com/dp/B08N5JX2Q8)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Nutiva USDA Organic Cold-Pressed Raw Hemp Seed Plant Protein with Hi-Fiber and Essential Amino Acids Powder Non-GMO Whole 30 Approved Vegan Gluten-Free & Keto 16 Oz**Nutiva**$18.23**4.4★**▲ 156%**](https://www.amazon.com/dp/B0054RRX9U) [**Sunwarrior - US Pantry Hemp Protein 750 g**Sunwarrior**$23.63**4.0★**▲ 84%**](https://www.amazon.com/dp/B08N5JX2Q8) [**Bobs Red Mill Hemp Protein Powder 16oz (Pack of 4) - Non GMO Vegan Paleo Friendly Keto Friendly Kosher**Bob's Red Mill**$48.96**4.5★**▲ 60%**](https://www.amazon.com/dp/B003B0SKF8) [**Cantein Organic Hemp Protein Powder Vegan Plant Based Unflavored 1Serving**Cantein**$5.80**4.3★**▲ 33%**](https://www.amazon.com/dp/B0DWKR5GMS) [**365 by Whole Foods Market Organic Pea Protein 16 Ounce**365 by Whole Foods Market**$16.46**4.1★**▲ 29%**](https://www.amazon.com/dp/B074H54MCT)
**~~View all trending →~~**
## **What reviews say buyers love and hate about hemp protein powder**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Nutritional Content**20%
*“Good protein for the price”*
**Taste-Overall**12%
*“Good taste”*
**Quality-Overall**11%
*“Good staff”*
**Solubility**6%
*“Blends well”*
**Value For Money**5%
*“Very affordable”*
**Flavor**4%
*“Flavor is good”*
**Blend/Ratio**4%
*“Mixes well in a blender”*
**Advertised Vs Actual Product**3%
*“it is as advertised”*
**Vegan/Organic**3%
*“I love that its organic plus the added fiber keeps me feeling full longer”*
**Ingredients-Overall**2%
*“Such simple ingredients that you cant go wrong”*
### **What buyers complain about **
**Taste-Overall**31%
*“the taste is off”*
**Solubility**6%
*“so no it won't dissolve in water”*
**Texture/Consistency-Overall**5%
*“texture being terrible :”*
**Flavor**5%
*“the flavor is so bad”*
**Bitter**4%
*“It is bitter”*
**Nutritional Content**4%
*“Not 50% content of protein just maybe 5 grams per serving”*
**Smell**3%
*“Has a strong odor”*
**Dilute/Watery**3%
*“it would be better it it actually absorbed the water”*
**Acid Regulator/Stomach Ache Relief**2%
*“My stomach did not like this”*
**Color**2%
*“Don't let the color of the package fool”*
## **Common hemp protein powder questions**
- **Is hemp protein powder profitable to sell on Amazon United States?**
- The niche generates $381K/yr across 20 tracked products. 90-day search growth is +1.1%. Flapen's verdict: Worth a look (54/100).
- **How competitive is the hemp protein powder niche?**
- 11 brands and 602 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 87% of demand.
- **What do buyers complain about in hemp protein powder?**
- Top complaints mined from reviews: Taste-Overall, Solubility, Texture/Consistency-Overall. The return rate is 0.0%.
- **When does demand for hemp protein powder peak?**
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- **What does it cost to enter the hemp protein powder niche?**
- Listings span $5.80–$50.24; the average listing price is $25.57 (sweet spot $15–$100). The average incumbent carries 1,852 reviews — the moat a new listing must climb.
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