---
title: "Grove Dish Soap — $10K/mo Amazon US Product Research (2026)"
canonical_url: "https://flapen.com/research/us/health-household/grove-dish-soap"
last_updated: "2026-08-12T06:24:44.735Z"
locale: en
meta:
description: "Amazon product research for grove dish soap: $10K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:description": "Amazon product research for grove dish soap: $10K/mo market, demand, competition, pricing, reviews & the verdict. Know if it's worth selling — Flapen."
"og:title": "Grove Dish Soap — $10K/mo Amazon US Product Research (2026)"
---
# **Grove Dish Soap**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 29Growth 37Conversion 95Competition 13Returns 98Price range 56Avg price 47Brand share 0Review moat 42Quality gap 37
**Returns**
**Incredible****0.4%**
return rate — above 5% kills the launch gate
**Conversion**
**Incredible****12.3%**
search→purchase rate — share of searches ending in a sale
**Price range**
**Good****$5.78–$26.66**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Okay****$11.66**
avg listing price — sweet spot $15–$100
**Review moat**
**Okay****2,314.64**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Okay****+9.4%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Market size**
**Okay****$125K**
$125K/yr · 87K searches
**Competition**
**Bad****84%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
## **Is grove dish soap profitable on Amazon?**
According to Flapen's Amazon United States niche tracking, grove dish soap is a $125K/yr Amazon United States market (87K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 42/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **grove dish soap market size & sales**
Units sold, revenue, conversion and listing quality across the tracked shelf.
- **Units sold / yr**
- **10K–13K**
- avg 500–750/product
- **Revenue / yr**
- **$117K–$146K**
- units × avg price
- **Conversion rate**
- **12.3%**
- **Avg BSR**
- **#38**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **64%**
- **Out of stock**
- **1.4%**
- **Avg brand age**
- **58 months**
- **Avg seller age**
- **146 days**
## **Competition: brands, sellers & click share**
The top 5 products capture 84% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**2 **▼falling
**Sellers**
**522**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**84%**
Top 20: 100%
**Open market**
**0%**
- Cleancult89% - Grove Co.11%
## **grove dish soap demand & seasonality**
Weekly Amazon search volume, last 96 weeks — +9.4% search growth over the last 90 days.
3K2KSpike '24Spike '25Prime Day '25Spike '26 seasonDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/us/health-household/grove-dish-soap/trend)
## **Top grove dish soap search terms shoppers use**
The exact queries shoppers type, with yearly volume, growth and conversion.
- **clean cult dish soap**38K/yr+23.2%13.0% conv. - **grove dish soap**12K/yr+4.9%5.2% conv. - **plastic free dish soap**7K/yr+37.6%2.8% conv. - **cleancult dish soap**9K/yr-3.6%9.3% conv. - **dish soap concentrate**7K/yr+12.2%0.4% conv. - **grove co dish soap**6K/yr-24.0%5.8% conv. - **grove dish soap refill**8K/yr-57.6%11.9% conv. - **cleancult dish soap refill**648/yr-35.0%19.6% conv. [**All search terms **](https://flapen.com/research/us/health-household/grove-dish-soap/search-terms)
## **Top grove dish soap products & what they sell for**
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$19K30%$37K45%$56K60%$75K1001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 11 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Cleancult Dish Soap Liquid Refill (32oz 1 Pack) - Plant Based Cleaning Power - Dish Soap that Cuts Grease & Grime - Free of Harsh Chemicals - Uses 90% Less Plastic - Lemon Verbena**Cleancult**$6.87**4.5★2,464 rev](https://www.amazon.com/dp/B0BVGGRVWS) [2**Cleancult - Lemon Verbena - Liquid Dish Soap - Refillable Aluminum Bottle - Dish Soap that Cuts Grease & Grime - 16 oz - 1 Pack**Cleancult**$5.78**4.6★445 rev](https://www.amazon.com/dp/B0CV4J4VXS) [3**Grove Co. Dish Soap 3 x 16 fl oz Refills Lemon & Eucalyptus**Grove Co.**$26.66**4.7★674 rev](https://www.amazon.com/dp/B0BSG71T2X) [4**Cleancult Dish Soap Liquid Refill (32oz 1 Pack) - Plant Based Cleaning Power - Dish Soap that Cuts Grease & Grime - Free of Harsh Chemicals - Uses 90% Less Plastic - Fresh Rain**Cleancult**$6.98**4.5★2,464 rev](https://www.amazon.com/dp/B0DVF2V62P) [5**Cleancult Dish Soap Liquid Refills - Plant Based Cleaning Power - Cuts Grease & Grime - Free of Harsh Chemicals - Uses 90% Less Plastic - Lemon Verbena - 32 oz/3 Pack**Cleancult**$19.34**4.5★2,464 rev](https://www.amazon.com/dp/B08G9Z8L1T)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Cleancult Dish Soap Liquid Refill (32oz 1 Pack) - Plant Based Cleaning Power - Dish Soap that Cuts Grease & Grime - Free of Harsh Chemicals - Uses 90% Less Plastic - Mandarin Peel**Cleancult**$6.76**2,464 rev7mo ago](https://www.amazon.com/dp/B0G4HZTW9G) [**Cleancult Dish Soap Liquid Refill (32oz 1 Pack) - Plant Based Cleaning Power - Dish Soap that Cuts Grease & Grime - Free of Harsh Chemicals - Uses 90% Less Plastic - Free & Clear**Cleancult**$7.15**2,464 rev7mo ago](https://www.amazon.com/dp/B0G4HV84MS) [**Cleancult Dish Soap Liquid Refill (32oz 1 Pack) - Plant Based Cleaning Power - Dish Soap that Cuts Grease & Grime - Free of Harsh Chemicals - Uses 90% Less Plastic - Mountain Eucalyptus**Cleancult**$7.03**2,464 rev7mo ago](https://www.amazon.com/dp/B0G4HRKNNG) [**Cleancult Dish Soap Liquid Refill (32oz 1 Pack) - Plant Based Cleaning Power - Dish Soap that Cuts Grease & Grime - Free of Harsh Chemicals - Uses 90% Less Plastic - Fresh Rain**Cleancult**$6.98**2,464 rev1y ago](https://www.amazon.com/dp/B0DVF2V62P) [**Cleancult Dish Soap Liquid Refill (32oz 3 Pack) - Plant Based Cleaning Power - Dish Soap that Cuts Grease & Grime - Free of Harsh Chemicals - Uses 90% Less Plastic - Fresh Rain**Cleancult**$18.64**2,464 rev1y ago](https://www.amazon.com/dp/B0DVF3CMTR)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Cleancult Dish Soap Liquid Refill (32oz 1 Pack) - Plant Based Cleaning Power - Dish Soap that Cuts Grease & Grime - Free of Harsh Chemicals - Uses 90% Less Plastic - Mandarin Peel**Cleancult**$6.76**4.5★**▲ 83%**](https://www.amazon.com/dp/B0G4HZTW9G) [**Cleancult Dish Soap Liquid Refill (32oz 1 Pack) - Plant Based Cleaning Power - Dish Soap that Cuts Grease & Grime - Free of Harsh Chemicals - Uses 90% Less Plastic - Mountain Eucalyptus**Cleancult**$7.03**4.5★**▲ 74%**](https://www.amazon.com/dp/B0G4HRKNNG) [**Cleancult Dish Soap Liquid Refill (32oz 1 Pack) - Plant Based Cleaning Power - Dish Soap that Cuts Grease & Grime - Free of Harsh Chemicals - Uses 90% Less Plastic - Free & Clear**Cleancult**$7.15**4.5★**▲ 69%**](https://www.amazon.com/dp/B0G4HV84MS) [**Grove Co. Dish Soap 3 x 16 fl oz Refills Lemon & Eucalyptus**Grove Co.**$26.66**4.7★**▲ 54%**](https://www.amazon.com/dp/B0BSG71T2X) [**Cleancult Dish Soap Liquid Refill (32oz 1 Pack) - Plant Based Cleaning Power - Dish Soap that Cuts Grease & Grime - Free of Harsh Chemicals - Uses 90% Less Plastic - Lemon Verbena**Cleancult**$6.87**4.5★**▲ 37%**](https://www.amazon.com/dp/B0BVGGRVWS)
**~~View all trending →~~**
## **What reviews say buyers love and hate about grove dish soap**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Smell**32%
*“I like the smell”*
**Ease Of Cleaning**11%
*“I love this dish soap - it cleans well”*
**Cleansing**7%
*“It cleans effectively”*
**Value For Money**4%
*“Great Value”*
**De-Grease**4%
*“Cuts grease, suds nicely”*
**Eco Friendliness**4%
*“it is recyclable”*
**Quality-Overall**3%
*“Excellent product”*
**Dispensing Mechanism**3%
*“Efficient soap, the format makes it easy to refill my bottle”*
**Toxic/Chemical Free**3%
*“Works great and non toxic”*
**Efficiency**2%
*“This non toxic soap works great”*
### **What buyers complain about **
**Smell**36%
*“Weird smell”*
**Leak-Proof**5%
*“Box leaked all over everything I ordered”*
**Allergies**5%
*“Anyone with sensitive skin or susceptible to contact dermatitis may have issues with this”*
**Value For Money**3%
*“Tired of paying for Prime”*
**De-Grease**3%
*“Not a great grease cutter”*
**Dispensing Mechanism**2%
*“only half fits into the dispenser. fine”*
**Moist/Dry**2%
*“Causes some dryness & redness”*
**Dilute/Watery**2%
*“Watery”*
**Thickness**2%
*“Also, the soap was opaque and thick - not the normal appearance or consistency”*
**Ease Of Cleaning**2%
*“It doesn't clean well”*
### **Top return reasons **
**Leak-Proof**44%
**Smell**26%
**Advertised Vs Actual Product**10%
**Value For Money**3%
**Dispensing Mechanism**2%
**Thickness**2%
**Ease Of Cleaning**1%
**Size-Overall**1%
**Moist/Dry**1%
**De-Grease**1%
## **Common grove dish soap questions**
- **Is grove dish soap profitable to sell on Amazon United States?**
- The niche generates $125K/yr across 11 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is +9.4%. Flapen's verdict: Skip it (42/100).
- **How competitive is the grove dish soap niche?**
- 2 brands and 522 sellers compete. The top 5 products take 84% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in grove dish soap?**
- Top complaints mined from reviews: Smell, Leak-Proof, Allergies. The return rate is 0.4%.
- **When does demand for grove dish soap peak?**
- Demand is steady year-round — the busiest month runs 1.6× the quietest.
- **What does it cost to enter the grove dish soap niche?**
- Listings span $5.78–$26.66; the average listing price is $11.66 (sweet spot $15–$100). The average incumbent carries 2,315 reviews — the moat a new listing must climb.
## **Related niches to research next**
Same-category niches scoring near this one — the next ones worth researching.
- 76 [**cedar oil**](https://flapen.com/research/us/health-household/cedar-oil)$1.2M/yr+214.4%**Launch it**- 77 [**nutrapure glp1 cutting mix**](https://flapen.com/research/us/health-household/nutrapure-glp1-cutting-mix)$149K/yr+940.2%**Worth a look**- 77 [**dexcom g7**](https://flapen.com/research/us/health-household/dexcom-g7)$2.0M/yr+39.9%**Launch it**- 77 [**purelia**](https://flapen.com/research/us/health-household/purelia)$635K/yr+359.7%**Worth a look**- 77 [**graduation napkins**](https://flapen.com/research/us/health-household/graduation-napkins)$302K/yr+385.7%**Worth a look**- 77 [**credit card wand**](https://flapen.com/research/us/health-household/credit-card-wand)$418K/yr+101.3%**Worth a look**[**All Health & Household niches **](https://flapen.com/research/us/health-household)