---
title: "Goodie Bags for Birthday Party — $907K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/goodie-bags-for-birthday-party"
last_updated: "2026-08-12T01:18:08.401Z"
locale: en
meta:
description: "Niche score 62/100 · $907K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 62/100 · $907K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Goodie Bags for Birthday Party — $907K/yr Amazon US Niche (2026) - Flapen"
---
# **goodie bags for birthday party**
**Worth a look**
Shows no brand lock-in (top 5 brands take 32% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size 76Growth 22Conversion 44Competition 87Returns 92Price range 69Avg price 73Brand share 96Review moat 40Quality gap 21
**Brand share**
**Incredible****32%**
top-5 brand share — no brand owns this niche
**Returns**
**Great****1.2%**
return rate — above 5% kills the launch gate
**Competition**
**Great****28%**
top-5 click share — an open shelf
**Market size**
**Great****$907K**
$907K/yr · 1.8M searches
**Avg price**
**Good****$14.79**
avg listing price — sweet spot $15–$100
**Price range**
**Good****$3.98–$39.86**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Conversion**
**Okay****3.5%**
search→purchase rate — share of searches ending in a sale
**Review moat**
**Okay****2,525.99**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-5.9%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Signals**[** No Dominant Brand**](https://flapen.com/research/niches?market=us&signal=no_dominant_brand "Top brand's click share < 20%")
According to Flapen's Amazon United States niche tracking, goodie bags for birthday party is a $907K/yr Amazon United States market (1.8M searches/yr). The top 5 brands hold 32% of demand. Demand peaks in Oct. Verdict: Worth a look — 62/100.
Data updated Jul 15, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **goodie bags for birthday party market data**
- **Units sold / yr**
- **60K–80K**
- avg 750–1,000/product
- **Revenue / yr**
- **$887K–$1.2M**
- units × avg price
- **Conversion rate**
- **3.5%**
- **Avg BSR**
- **#333**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **92%**
- **Out of stock**
- **1.4%**
- **Avg brand age**
- **29 months**
- **Avg seller age**
- **145 days**
## **Competition & brand share**
Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.
**Brands**
**57 **▼falling
**Sellers**
**102**
**Top-5 brand share**
**32%**
Top 20: 72%
**Top-5 click share**
**28%**
Top 20: 60%
**Open market**
**64%**
- SUNCOLOR8% - PintreeLand7% - Kopokita6% - Thesixowls6% - PHIMOTA5% - ZGORENDZ4%
## **Demand & seasonality**
Weekly Amazon search volume, last 85 weeks — -5.9% search growth over the last 90 days.
50K30KHoliday '24Spike '25Spike '26 seasonDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Oct · busiest ÷ quietest = 1.9×
[**Open Trend **](https://flapen.com/research/us/health-household/goodie-bags-for-birthday-party/trend)
## **Top goodie bags for birthday party search terms**
- **goodie bags for birthday party**308K/yr+8.3%2.8% conv. - **birthday goodie bags for kids**282K/yr-17.1%2.6% conv. - **bolsas para dulces de cumpleaos**158K/yr+9.0%0.5% conv. - **bolsitas para dulces de cumpleaos**142K/yr-3.7%0.6% conv. - **goody bags for kids birthday**139K/yr-1.4%3.1% conv. - **goodie bags for kids**115K/yr-14.2%2.9% conv. - **party bags for kids birthday**109K/yr-4.0%4.2% conv. - **birthday goodie bags**114K/yr-20.8%3.1% conv. - **bolsas de dulces para cumpleaos**50K/yr-0.6%0.4% conv. - **kids goodie bags**50K/yr-6.6%2.7% conv. [**All search terms **](https://flapen.com/research/us/health-household/goodie-bags-for-birthday-party/search-terms)
## **Top goodie bags for birthday party products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%2%$18K4%$36K6%$54K8%$73K101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 24 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**PintreeLand Happy Birthday Party Favor Bags 40 PCS Plastic Goodies Loot Gift Bags Bulk for Kids Baby Girls & Boys Birthday Party Supples (B Style 40 Packs)**PintreeLand**$5.88**4.8★3,536 rev](https://www.amazon.com/dp/B0B253C48Z) [2**Kopokita 30PCS Party Favor Goodie Bags Goody Treat Small Gift Bags for Kids Birthday Party**Kopokita**$5.02**4.8★1,990 rev](https://www.amazon.com/dp/B0C5M291T5) [3**SUNCOLOR 24-Pack Rainbow Gift Bags with Handles 8 Multi-Color Paper Party Favor Bags for Goodies. Birthdays Events Classrooms & Celebrations**SUNCOLOR**$7.84**4.7★1,994 rev](https://www.amazon.com/dp/B0CKMRPR61) [4**Party Favors for Kids 8-12 4-8 150-Pack Fidget Toys Bulk Treasure Box Toys for Classroom Stocking Stuffers Goodie Bags Classroom Prizes Birthday Holiday for Boys Girls**PHIMOTA**$12.81**4.5★2,271 rev](https://www.amazon.com/dp/B0F8LLT3JR) [5**Party Favors for Kids 4-8-12: 24 Pack Scratch Rainbow Art Crafts Notebook Coloring Book Goodie Bags Stuffers Kit Bulk Birthday Gift Classroom Prizes Girl Boy Toddler**Pigipigi Kids**$25.83**4.7★649 rev](https://www.amazon.com/dp/B0DK4NC1RY)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**50 PCS Birthday Party Favor Bags - 6.5 x 9.8 Inch Happy Birthday Goodie Bags with Handles - Plastic Gift Treat Bags for Kids Girls & Boys Party Supplies Packaging Candy Toys and Party Favors**Soarvita**$5.35**42 rev5mo ago](https://www.amazon.com/dp/B0GJT3ZY41) [**Rpefq Cute Return Gifts Party Favors Supplies 24 Pack Birthday Goodie bags Stationery Party Pack Classroom Gifts Kids Class Rewards Prizes**Rpefq**$25.44**45 rev6mo ago](https://www.amazon.com/dp/B0FYPTPC13) [**Birthday Goodie Bags for Kids 24 Pack Return Gifts for Birthday with Cups**Mepmela**$36.20**73 rev7mo ago](https://www.amazon.com/dp/B0G563KVXJ) [**SUNCOLOR Birthday Party Favor Bags 32 Pack Goodie Bags with Handles 9.8 x6.7 inches Pink Blue Yellow White Gift Bags for Kids Parties Celebrations**SUNCOLOR**$4.97**217 rev9mo ago](https://www.amazon.com/dp/B0FWM39YQ8) [**Party Favors for Kids 8-12 4-8 150-Pack Fidget Toys Bulk Treasure Box Toys for Classroom Stocking Stuffers Goodie Bags Classroom Prizes Birthday Holiday for Boys Girls**PHIMOTA**$12.81**2,271 rev1y ago](https://www.amazon.com/dp/B0F8LLT3JR)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**50 PCS Birthday Party Favor Bags - 6.5 x 9.8 Inch Happy Birthday Goodie Bags with Handles - Plastic Gift Treat Bags for Kids Girls & Boys Party Supplies Packaging Candy Toys and Party Favors**Soarvita**$5.35**4.6★**▲ 303%**](https://www.amazon.com/dp/B0GJT3ZY41) [**Rpefq Cute Return Gifts Party Favors Supplies 24 Pack Birthday Goodie bags Stationery Party Pack Classroom Gifts Kids Class Rewards Prizes**Rpefq**$25.44**4.7★**▲ 300%**](https://www.amazon.com/dp/B0FYPTPC13) [**Birthday Goodie Bags for Kids 24 Pack Return Gifts for Birthday with Cups**Mepmela**$36.20**4.6★**▲ 275%**](https://www.amazon.com/dp/B0G563KVXJ) [**LEIFIDE 50pcs Clear Plastic Gift Bags with Handles PVC Reusable Transparent Totes Bags for Goodie Candy School Birthday Party (5.9 x 6.3 x 2.8 Inch)**LEIFIDE**$22.94**4.7★**▲ 246%**](https://www.amazon.com/dp/B0BMVKV3KM) [**SUNCOLOR Birthday Party Favor Bags 32 Pack Goodie Bags with Handles 9.8 x6.7 inches Pink Blue Yellow White Gift Bags for Kids Parties Celebrations**SUNCOLOR**$4.97**4.8★**▲ 208%**](https://www.amazon.com/dp/B0FWM39YQ8)
**~~View all trending →~~**
## **What buyers say about goodie bags for birthday party**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**15%
*“Amazing quality”*
**Fun/Entertainment Experience**14%
*“Endless fun”*
**Value For Money**12%
*“very affordable”*
**Size-Overall**9%
*“Good bag sizes”*
**Gifting Purpose**9%
*“Great gift”*
**Color**7%
*“Bright colors”*
**Advertised Vs Actual Product**5%
*“Accurate description”*
**Durability**3%
*“Great durable bags”*
**Strength**2%
*“The bags are sturdy”*
**Ease Of Use**2%
*“They were easy to work with”*
### **What buyers complain about **
**Size-Overall**22%
*“Bags are small”*
**Quality-Overall**9%
*“Cheap quality”*
**Advertised Vs Actual Product**8%
*“False Advertisement”*
**Value For Money**6%
*“Priced to high”*
**Color**5%
*“Color comes off on everything”*
**Smell**3%
*“Bad smell”*
**Thickness**3%
*“Much thicker than I thought”*
**Durability**3%
*“Broke easily”*
**Leak-Proof**3%
*“arrived leaking”*
**Strength**2%
*“Not sturdy”*
### **Top return reasons **
**Size-Overall**65%
**Value For Money**8%
**Quality-Overall**6%
**Advertised Vs Actual Product**6%
**Color**2%
**Leak-Proof**2%
**Defective Material/Parts**2%
**Smell**1%
**Material Quality**1%
**Functionality-Overall**1%
## **Common questions**
- **Is goodie bags for birthday party profitable to sell on Amazon United States?**
- The niche generates $907K/yr across 72 tracked products. 6 of 10 products launched in the last 360 days are still selling. 90-day search growth is -5.9%. Flapen's verdict: Worth a look (62/100).
- **How competitive is the goodie bags for birthday party niche?**
- 57 brands and 102 sellers compete. The top 5 products take 28% of clicks and top 5 brands hold 32% of demand.
- **What do buyers complain about in goodie bags for birthday party?**
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Advertised Vs Actual Product. The return rate is 1.2%.
- **When does demand for goodie bags for birthday party peak?**
- Demand peaks in Oct; the busiest month runs 1.9× the quietest.
- **What does it cost to enter the goodie bags for birthday party niche?**
- Listings span $3.98–$39.86; the average listing price is $14.79 (sweet spot $15–$100). The average incumbent carries 2,526 reviews — the moat a new listing must climb.
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