---
title: "Search terms — good belly - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/good-belly/search-terms"
last_updated: "2026-08-12T03:24:12.258Z"
locale: en
meta:
  description: "Niche score 54/100 · $118K/yr market · 123K searches/yr · $19.67 avg price. Soft demand (-15.8% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 54/100 · $118K/yr market · 123K searches/yr · $19.67 avg price. Soft demand (-15.8% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — good belly - Flapen"
---

# **good belly**

**Worth a look**

Shows low returns (0.0%), but soft demand (-15.8% this quarter) keeps it on the watch list.

Market size 28Growth 17Conversion 57Competition 83Returns 100Price range 64Avg price 87Brand share 39Review moat 63Quality gap 43

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$19.67**

avg listing price — sweet spot $15–$100

**Competition**

**Great****32%**

top-5 click share — an open shelf

**Price range**

**Good****$2.62–$135.31**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Review moat**

**Good****972.84**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Good****4.9%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Okay****4.5★**

avg incumbent rating — lower means beatable quality

**Brand share**

**Okay****82%**

top-5 brand share — brands hold most of the demand

**Market size**

**Okay****$118K**

$118K/yr · 123K searches

**Growth**

**Bad****-15.8%**

90-day search growth — must beat 0% to launch

## Search terms