---
title: "Genteal Nighttime Ointment — $1.8M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/genteal-nighttime-ointment"
last_updated: "2026-08-12T00:23:30.036Z"
locale: en
meta:
description: "Niche score 56/100 · $1.8M/yr market · 855K searches/yr · $19.43 avg price. Clears our launch bar. Data updated Jul 2026."
"og:description": "Niche score 56/100 · $1.8M/yr market · 855K searches/yr · $19.43 avg price. Clears our launch bar. Data updated Jul 2026."
"og:title": "Genteal Nighttime Ointment — $1.8M/yr Amazon US Niche (2026) - Flapen"
---
# **genteal nighttime ointment**
**Launch it**
A $1.8M/yr market growing +8.8% this quarter with returns at 0.1% — clears our launch bar.
Market size 92Growth 36Conversion 90Competition 29Returns 99Price range 81Avg price 86Brand share 9Review moat 24Quality gap 27
**Returns**
**Incredible****0.1%**
return rate — above 5% kills the launch gate
**Market size**
**Great****$1.8M**
$1.8M/yr · 855K searches
**Conversion**
**Great****10.8%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Great****$19.43**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$5.95–$58.17**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Okay****+8.8%**
90-day search growth — must beat 0% to launch
**Competition**
**Okay****68%**
top-5 click share — leaders hold, buyers still browse
**Quality gap**
**Okay****4.6★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****5,973.24**
avg incumbent reviews — the moat a new listing must climb
**Brand share**
**Bad****96%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, genteal nighttime ointment is a $1.8M/yr Amazon United States market (855K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Feb–Mar. Verdict: Launch it — 56/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **genteal nighttime ointment market data**
- **Units sold / yr**
- **150K–200K**
- avg 15,000–20,000/product
- **Revenue / yr**
- **$2.9M–$3.9M**
- units × avg price
- **Conversion rate**
- **10.8%**
- **Avg BSR**
- **#226**
- **Page quality**
- **0%**
- **Prime**
- **94%**
- **Sponsored**
- **41%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **74 months**
- **Avg seller age**
- **134 days**
## **Competition & brand share**
The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**7 **—flat
**Sellers**
**91**
**Top-5 brand share**
**96%**
Top 20: 100%
**Top-5 click share**
**68%**
Top 20: 100%
**Open market**
**2%**
- Systane54% - Genteal32% - Refresh4% - Soothe4% - Sameriver3% - Good Molecules2% - Open — no brand owns it (1 brand, 2%)
## **Demand & seasonality**
Weekly Amazon search volume, last 66 weeks — +8.8% search growth over the last 90 days.
23K18KBlack Friday '25Holiday '25Spike '26 seasonAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Feb, Mar · busiest ÷ quietest = 3.0×
[**Open Trend **](https://flapen.com/research/us/health-household/genteal-nighttime-ointment/trend)
## **Top genteal nighttime ointment search terms**
- **systane night gel**233K/yr+5.4%15.4% conv. - **genteal tears lubricant eye gel**136K/yr+10.4%16.5% conv. - **eye gel**102K/yr+4.0%5.7% conv. - **eye gel for dry eyes**63K/yr-9.9%9.5% conv. - **genteal gel**51K/yr+29.3%8.4% conv. - **systane nighttime ointment**36K/yr-1.3%22.4% conv. - **genteal**33K/yr+10.6%12.5% conv. - **dry eye gel**30K/yr+5.4%9.1% conv. - **genteal gel for severe dry eyes**35K/yr+33.0%8.2% conv. - **eye gel for dry eyes nighttime**13K/yr+60.1%12.6% conv. [**All search terms **](https://flapen.com/research/us/health-household/genteal-nighttime-ointment/search-terms)
## **Top genteal nighttime ointment products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$180K20%$360K30%$540K40%$720K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 17 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Systane Nighttime Lubricant Eye Ointment 3.5g 1 Count**Systane**$12.61**4.5★5,470 rev](https://www.amazon.com/dp/B001G0ML14) [2**Genteal Tears Gel Drops 8 ml**Genteal**$10.73**4.6★3,816 rev](https://www.amazon.com/dp/B0933LZVC9) [3**Genteal Tears Night-Time Ointment 3.5g Clear 0.12 Fl Oz**Genteal**$10.58**4.6★3,692 rev](https://www.amazon.com/dp/B000URWZ6U) [4**Systane Nighttime Eye Ointment for Dry Eyes (2 Pack)**Systane**$28.39**4.7★344 rev](https://www.amazon.com/dp/B08248W9HN) [5**Systane Lubricant Eye Gel Drops 10-mL (Packaging May Vary)**Systane**$12.77**4.7★11,478 rev](https://www.amazon.com/dp/B004IXZJ4W)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Systane Lub Eye Nightime Ointment 3.5g (2 Pack) 0.12 Ounce**Systane**$28.56**1,299 rev3y ago](https://www.amazon.com/dp/B0C66KJ1L8) [**iVIZIA Eye Gel for Nighttime Dry Eyes Preservative-Free 30 Single-use vials**iVIZIA**$15.45**1,969 rev4y ago](https://www.amazon.com/dp/B09TDHKGWW) [**Genteal Tears Gel Drops 8 ml**Genteal**$10.73**3,816 rev5y ago](https://www.amazon.com/dp/B0933LZVC9) [**Good Molecules Yerba Mate Wake Up Eye Gel - Hydrating Under Eye Gel Cream with Hyaluronic Acid and Caffeine - Target Dark Circles and Puffiness - Skin Care for Face**Good Molecules**$5.95**31,854 rev5y ago](https://www.amazon.com/dp/B091NJQ29P) [**Systane Nighttime Eye Ointment for Dry Eyes (2 Pack)**Systane**$28.39**344 rev6y ago](https://www.amazon.com/dp/B08248W9HN)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Refresh P.M. Lubricant Eye Ointment Nighttime Relief Preservative-Free 0.12 Oz Sterile Packaging May Vary**Refresh**$11.65**4.5★**▲ 221%**](https://www.amazon.com/dp/B000052XC0) [**Systane Nighttime Lubricant Eye Ointment 3.5g Tube - Pack of 2**Systane**$28.54**4.5★**▲ 85%**](https://www.amazon.com/dp/B0D9357GSX) [**Systane Lub Eye Nightime Ointment 3.5g (2 Pack) 0.12 Ounce**Systane**$28.56**4.6★**▲ 63%**](https://www.amazon.com/dp/B0C66KJ1L8) [**Genteal Tears Moderate Eye Drops 0.507 Fluid Ounce**Genteal**$9.85**4.8★**▲ 59%**](https://www.amazon.com/dp/B01E085ANO) [**Genteal Pm Dry Eye Relief Severe Night-Time Ointment .12 fl oz (4 Pack)**Sameriver**$41.66**4.7★**▲ 58%**](https://www.amazon.com/dp/B01E7LZJVW)
**~~View all trending →~~**
## **What buyers say about genteal nighttime ointment**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Moist/Dry**15%
*“Keeps them moist”*
**Quality-Overall**12%
*“Consistent product”*
**Value For Money**12%
*“Decent price”*
**Eye-Hygiene**10%
*“Good for eyes”*
**Efficiency**5%
*“Works pretty well”*
**Soft Feel**4%
*“Soft skin”*
**Advertised Vs Actual Product**3%
*“As advertised”*
**Allergies**2%
*“No irritation”*
**Ingredients-Overall**2%
*“clean ingredients”*
**Absorbency**2%
*“very absorbent”*
### **What buyers complain about **
**Functionality-Overall**20%
*“No Results”*
**Allergies**8%
*“Gave me a rash”*
**Moist/Dry**7%
*“Not as hydrating as I thought”*
**Symptom Reduction**6%
*“No noticeable improvement yet”*
**Value For Money**6%
*“Very expensive”*
**Thickness**4%
*“Too thick in the small tube”*
**Size-Overall**3%
*“Small tube”*
**Adhesion/Stickiness**2%
*“not sticky”*
**Ease Of Use**2%
*“Could not use”*
**Sensitivity-Overall**2%
*“Burns sensitive eyes”*
### **Top return reasons **
**Functionality-Overall**33%
**Advertised Vs Actual Product**15%
**Adhesion/Stickiness**7%
**Leak-Proof**6%
**Moist/Dry**4%
**Defective Material/Parts**4%
**Size-Overall**4%
**Skin Health**3%
**Value For Money**3%
**Oily/Greasy**2%
## **Common questions**
- **Is genteal nighttime ointment profitable to sell on Amazon United States?**
- The niche generates $1.8M/yr across 17 tracked products. 90-day search growth is +8.8%. Flapen's verdict: Launch it (56/100).
- **How competitive is the genteal nighttime ointment niche?**
- 7 brands and 91 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 96% of demand.
- **What do buyers complain about in genteal nighttime ointment?**
- Top complaints mined from reviews: Functionality-Overall, Allergies, Moist/Dry. The return rate is 0.1%.
- **When does demand for genteal nighttime ointment peak?**
- Demand peaks in Feb–Mar; the busiest month runs 3.0× the quietest.
- **What does it cost to enter the genteal nighttime ointment niche?**
- Listings span $5.95–$58.17; the average listing price is $19.43 (sweet spot $15–$100). The average incumbent carries 5,973 reviews — the moat a new listing must climb.
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