---
title: "Fsa Toothbrush Eligible Only — $5K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/fsa-toothbrush-eligible-only"
last_updated: "2026-08-12T00:17:07.834Z"
locale: en
meta:
description: "Niche score 32/100 · $5K/yr market · 26K searches/yr · $61.15 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 32/100 · $5K/yr market · 26K searches/yr · $61.15 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Fsa Toothbrush Eligible Only — $5K/yr Amazon US Niche (2026) - Flapen"
---
# **fsa toothbrush eligible only**
**Skip it**
Soft demand (-49.2% this quarter) — this niche doesn't clear our bar today.
Market size 1Growth 0Conversion 4Competition 59Returns 84Price range 41Avg price 89Brand share 27Review moat 14Quality gap 40
**Avg price**
**Great****$61.15**
avg listing price — sweet spot $15–$100
**Returns**
**Great****1.5%**
return rate — above 5% kills the launch gate
**Competition**
**Good****50%**
top-5 click share — leaders hold, buyers still browse
**Price range**
**Okay****$4.84–$214.15**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Brand share**
**Okay****89%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Bad****24,211.52**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Bad****0.3%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Bad****$5K**
$5K/yr · 26K searches
**Growth**
**Bad****-49.2%**
90-day search growth — must beat 0% to launch
**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, fsa toothbrush eligible only is a $5K/yr Amazon United States market (26K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Jan–Feb–Dec. Verdict: Skip it — 32/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **fsa toothbrush eligible only market data**
- **Units sold / yr**
- **100–250**
- avg 0–100/product
- **Revenue / yr**
- **$6K–$15K**
- units × avg price
- **Conversion rate**
- **0.3%**
- **Avg BSR**
- **#28**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **71%**
- **Out of stock**
- **5.4%**
- **Avg brand age**
- **44 months**
- **Avg seller age**
- **152 days**
## **Competition & brand share**
The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**8 **▼falling
**Sellers**
**80**
**Top-5 brand share**
**89%**
Top 20: 100%
**Top-5 click share**
**50%**
Top 20: 98%
**Open market**
**7%**
- Aquasonic32% - Philips Sonicare29% - Oral-B12% - Binzls11% - Parodontax5% - 7AM2M4% - Open — no brand owns it (2 brands, 7%)
## **Demand & seasonality**
Weekly Amazon search volume, last 76 weeks — -49.2% search growth over the last 90 days.
2K1KSpike '25Prime Day '25Holiday '25Spike '26 seasonFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun
Peak months: Jan, Feb, Dec · busiest ÷ quietest = 3.5×
[**Open Trend **](https://flapen.com/research/us/health-household/fsa-toothbrush-eligible-only/trend)
## **Top fsa toothbrush eligible only search terms**
- **fsa toothbrush eligible only**17K/yr-57.3%0.6% conv. - **fsa hsa toothbrush**8K/yr-30.3%0.4% conv. - **toothbrush fsa hsa**913/yr-38.5%0.6% conv. [**All search terms **](https://flapen.com/research/us/health-household/fsa-toothbrush-eligible-only/search-terms)
## **Top fsa toothbrush eligible only products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%5%$24310%$48715%$73020%$974101001K10K100K1.0M Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 21 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Aquasonic Black Series Ultra Whitening Toothbrush ADA Accepted Electric Toothbrush- 8 Brush Heads & Travel Case 40 000 VPM Electric Motor & Wireless Charging - 4 Modes w Smart Timer**Aquasonic**$35.34**4.6★136,545 rev](https://www.amazon.com/dp/B072YVWBXH) [2**Water Dental Flosser 300ML Portable - 4 Modes Cordless Oral Irrigator - Rechargeable IPX7 Waterproof - Water Dental Piks for Cleaning for Home Travel**Binzls**$214.15**3.8★95 rev](https://www.amazon.com/dp/B0CXP14FMF) [3**Philips Sonicare 4100 Series Electric Toothbrush - Sonic Toothbrush with Advanced Sonic Technology Pressure Sensor Two Intensity Settings Smartimer & Quadpacer Black Model HX3681/24**Philips Sonicare**$37.40**4.4★22,370 rev](https://www.amazon.com/dp/B09LD7WRVS) [4**Oral-B Pro 1000 Rechargeable Electric Toothbrush Black**Oral-B**$46.12**4.6★79,218 rev](https://www.amazon.com/dp/B01AKGRTUM) [5**Philips Sonicare 5950 Series Electric Toothbrush with Pressure Sensor for Sensitive Gums 6 Brushing Settings SmarTimer BrushPacer 21-Day Runtime Travel Case Black HX7131/03**Philips Sonicare**$64.28**4.6★549 rev](https://www.amazon.com/dp/B0GQWSKBLD)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Philips Sonicare 5950 Series Electric Toothbrush with Pressure Sensor for Sensitive Gums 6 Brushing Settings SmarTimer BrushPacer 21-Day Runtime Travel Case Black HX7131/03**Philips Sonicare**$64.28**549 rev3mo ago](https://www.amazon.com/dp/B0GQWSKBLD) [**Philips Sonicare DiamondClean 9000 Electric Toothbrush - Sonic Toothbrush with App Pressure Sensor 12 Brushing Settings Replacement Reminder USB Charging Case Black & Rose Gold 2-Pack HX9912/71**Philips Sonicare**$211.17**247 rev7mo ago](https://www.amazon.com/dp/B0FWLMV6NH) [**Philips Sonicare 6500 Series Electric Toothbrush - Next-Generation Sonicare Technology Pressure Sensor 9 Brushing Settings SmarTimer BrushPacer 21-Day Runtime Travel Case Black HX7411/08**Philips Sonicare**$120.52**550 rev7mo ago](https://www.amazon.com/dp/B0G3QTZV2L) [**COSLUS C30 Electric Toothbrush for Adults Effective Yet Gentle Ultra-Clean**COSLUS**$9.23**3,511 rev11mo ago](https://www.amazon.com/dp/B0FKB289VY) [**Aquasonic Vibe Series Ultra-Whitening Toothbrush ADA Accepted Electric Toothbrush - 8 Brush Heads & Travel Case 40 000 VPM Motor & Wireless Charging - 4 Modes w Smart Timer Electric Pink**Aquasonic**$37.84**34,856 rev1y ago](https://www.amazon.com/dp/B0D9PLBNHR)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Philips Sonicare 5950 Series Electric Toothbrush with Pressure Sensor for Sensitive Gums 6 Brushing Settings SmarTimer BrushPacer 21-Day Runtime Travel Case Black HX7131/03**Philips Sonicare**$64.28**4.6★**▲ 574%**](https://www.amazon.com/dp/B0GQWSKBLD) [**Aquasonic Vibe Series Ultra-Whitening Toothbrush ADA Accepted Electric Toothbrush - 8 Brush Heads & Travel Case 40 000 VPM Motor & Wireless Charging - 4 Modes w Smart Timer Electric Pink**Aquasonic**$37.84**4.6★**▲ 492%**](https://www.amazon.com/dp/B0D9PLBNHR) [**Philips Sonicare 6500 Series Electric Toothbrush - Next-Generation Sonicare Technology Pressure Sensor 9 Brushing Settings SmarTimer BrushPacer 21-Day Runtime Travel Case Black HX7411/08**Philips Sonicare**$120.52**4.6★**▲ 482%**](https://www.amazon.com/dp/B0G3QTZV2L) [**Philips Sonicare DiamondClean 9000 Electric Toothbrush - Sonic Toothbrush with App Pressure Sensor 12 Brushing Settings Replacement Reminder USB Charging Case Black & Rose Gold 2-Pack HX9912/71**Philips Sonicare**$211.17**4.6★**▲ 439%**](https://www.amazon.com/dp/B0FWLMV6NH) [**Water Dental Flosser 300ML Portable - 4 Modes Cordless Oral Irrigator - Rechargeable IPX7 Waterproof - Water Dental Piks for Cleaning for Home Travel**Binzls**$214.15**3.8★**▲ 377%**](https://www.amazon.com/dp/B0CXP14FMF)
**~~View all trending →~~**
## **Common questions**
- **Is fsa toothbrush eligible only profitable to sell on Amazon United States?**
- The niche generates $5K/yr across 21 tracked products. 4 of 4 products launched in the last 360 days are still selling. 90-day search growth is -49.2%. Flapen's verdict: Skip it (32/100).
- **How competitive is the fsa toothbrush eligible only niche?**
- 8 brands and 80 sellers compete. The top 5 products take 50% of clicks and top 5 brands hold 89% of demand.
- **When does demand for fsa toothbrush eligible only peak?**
- Demand peaks in Jan–Feb–Dec; the busiest month runs 3.5× the quietest.
- **What does it cost to enter the fsa toothbrush eligible only niche?**
- Listings span $4.84–$214.15; the average listing price is $61.15 (sweet spot $15–$100). The average incumbent carries 24,212 reviews — the moat a new listing must climb.
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