---
title: "Search terms — frida fertility - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/frida-fertility/search-terms"
last_updated: "2026-08-12T01:21:15.676Z"
locale: en
meta:
  description: "Niche score 53/100 · $643K/yr market · 337K searches/yr · $39.18 avg price. Soft demand (-5.0% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 53/100 · $643K/yr market · 337K searches/yr · $39.18 avg price. Soft demand (-5.0% this quarter) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Search terms — frida fertility - Flapen"
---

# **frida fertility**

**Worth a look**

Shows low returns (0.9%), but soft demand (-5.0% this quarter) keeps it on the watch list.

Market size 66Growth 23Conversion 57Competition 23Returns 96Price range 72Avg price 95Brand share 45Review moat 45Quality gap 60

**Returns**

**Incredible****0.9%**

return rate — above 5% kills the launch gate

**Avg price**

**Incredible****$39.18**

avg listing price — sweet spot $15–$100

**Price range**

**Good****$9.40–$126.95**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Market size**

**Good****$643K**

$643K/yr · 337K searches

**Quality gap**

**Good****4.4★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Good****4.9%**

search→purchase rate — share of searches ending in a sale

**Brand share**

**Okay****78%**

top-5 brand share — brands hold most of the demand

**Review moat**

**Okay****1,966.23**

avg incumbent reviews — the moat a new listing must climb

**Growth**

**Bad****-5.0%**

90-day search growth — must beat 0% to launch

**Competition**

**Bad****72%**

top-5 click share — a locked-up shelf

## Search terms