---
title: "Forks — $11.0M/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/forks"
last_updated: "2026-08-11T20:44:42.236Z"
locale: en
meta:
description: "Niche score 54/100 · $11.0M/yr market · 5.5M searches/yr. A concentrated shelf (top 5 take 79% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 54/100 · $11.0M/yr market · 5.5M searches/yr. A concentrated shelf (top 5 take 79% of clicks) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Forks — $11.0M/yr Amazon US Niche (2026) - Flapen"
---
# **forks**
**Worth a look**
Shows a $11.0M/yr market, but a concentrated shelf (top 5 take 79% of clicks) keeps it on the watch list.
Market size 100Growth 42Conversion 100Competition 18Returns 98Price range 47Avg price 34Brand share 27Review moat 26Quality gap 20
**Market size**
**Incredible****$11.0M**
$11.0M/yr · 5.5M searches
**Conversion**
**Incredible****20.1%**
search→purchase rate — share of searches ending in a sale
**Returns**
**Incredible****0.3%**
return rate — above 5% kills the launch gate
**Price range**
**Okay****$3.12–$25.73**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Okay****+13.4%**
90-day search growth — must beat 0% to launch
**Avg price**
**Okay****$10.02**
avg listing price — sweet spot $15–$100
**Brand share**
**Okay****89%**
top-5 brand share — brands hold most of the demand
**Review moat**
**Okay****3,925.27**
avg incumbent reviews — the moat a new listing must climb
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Competition**
**Bad****79%**
top-5 click share — a locked-up shelf
According to Flapen's Amazon United States niche tracking, forks is a $11.0M/yr Amazon United States market (5.5M searches/yr). The top 5 brands hold 89% of demand. Demand peaks in May. Verdict: Worth a look — 54/100.
Data updated Jul 21, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **forks market data**
- **Units sold / yr**
- **1.0M–1.0M**
- avg 80,000–100,000/product
- **Revenue / yr**
- **$10.0M–$10.0M**
- units × avg price
- **Conversion rate**
- **20.1%**
- **Avg BSR**
- **#36**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **91%**
- **Out of stock**
- **6.5%**
- **Avg brand age**
- **57 months**
- **Avg seller age**
- **161 days**
## **Competition & brand share**
The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**8 **▼falling
**Sellers**
**19**
**Top-5 brand share**
**89%**
Top 20: 100%
**Top-5 click share**
**79%**
Top 20: 100%
**Open market**
**6%**
- Amazon Basics62% - MUTNITT9% - WISKEMA7% - Dealusy6% - BRIOUT5% - Glad5% - Open — no brand owns it (2 brands, 6%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — +13.4% search growth over the last 90 days.
100K60KHoliday '24Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: May · busiest ÷ quietest = 1.6×
[**Open Trend **](https://flapen.com/research/us/health-household/forks/trend)
## **Top forks search terms**
- **plastic forks**1.7M/yr+25.1%18.6% conv. - **forks**1.6M/yr+3.6%11.9% conv. - **forks stainless steel**631K/yr-5.5%9.7% conv. - **forks disposable**268K/yr+36.0%14.2% conv. - **disposable forks**237K/yr+21.2%10.2% conv. - **fork**171K/yr+6.5%5.7% conv. - **dinner forks**138K/yr+2.8%5.4% conv. - **clear plastic forks**74K/yr+52.7%18.1% conv. - **plastic forks heavy duty**94K/yr+26.7%13.1% conv. - **heavy duty plastic forks**78K/yr+42.4%8.6% conv. [**All search terms **](https://flapen.com/research/us/health-household/forks/search-terms)
## **Top forks products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$1.7M30%$3.3M45%$5.0M60%$6.6M1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 11 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Amazon Basics Disposable Clear Plastic Forks Premium Quality 100 Count Large Pack Packaging May Vary**Amazon Basics**$5.97**4.8★6,244 rev](https://www.amazon.com/dp/B0CLH1445W) [2**Dinner Forks Set of 16 Top Food Grade Stainless Steel Silverware Forks Table Forks Flatware Forks 8 Inches Mirror Finish & Dishwasher Safe Use for Home Kitchen or Restaurant**MUTNITT**$10.05**4.6★16,914 rev](https://www.amazon.com/dp/B086D4PV2G) [3**Amazon Basics Stainless Steel Dishwasher Safe Dinner Forks with Scalloped Edge Well-Balanced Weight Silver Pack of 12**Amazon Basics**$14.61**4.8★5,858 rev](https://www.amazon.com/dp/B0736T6DCP) [4**Dealusy 360 Count Extra Heavy Duty Clear Plastic Forks Disposable BPA-Free Heat Resistant Solid and Durable Disposable Forks Bulk Premium Plastic Forks heavy duty for Party Supply**Dealusy**$25.73**4.8★2,876 rev](https://www.amazon.com/dp/B0CBQFKXP2) [5**Briout Silverware Dinner Fork 8 Inches Forks Set of 12 Premium Food Grade Stainless Steel Forks for Home Kitchen Party Restaurant Mirror Polished Dishwasher Safe**BRIOUT**$7.31**4.7★3,994 rev](https://www.amazon.com/dp/B0888628ST)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**12 Piece Dinner Forks Set Food-Grade Stainless Steel Forks Silverware Cutlery Fork Dessert Fork Metal Forks for Home Kitchen or Restaurant Mirror Polished Dishwasher Safe - 7.5 Inch**WISKEMA**$8.78**166 rev6mo ago](https://www.amazon.com/dp/B0GFNKGTHB) [**12 Piece Dinner Forks Set Food-Grade Stainless Steel Forks Silverware Cutlery Fork Salad Fork Metal Forks for Home Kitchen or Restaurant Mirror Polished Dishwasher Safe - 7.3 Inch**WISKEMA**$8.85**587 rev1y ago](https://www.amazon.com/dp/B0F3VWPHJJ) [**Amazon Basics Disposable Clear Plastic Forks Premium Quality BPA Free for Everyday Use 48 Count**Amazon Basics**$3.12**439 rev1y ago](https://www.amazon.com/dp/B0CLGY6WMN) [**Amazon Basics Disposable Clear Plastic Forks Premium Quality 100 Count Large Pack Packaging May Vary**Amazon Basics**$5.97**6,244 rev1y ago](https://www.amazon.com/dp/B0CLH1445W) [**Dealusy 360 Count Extra Heavy Duty Clear Plastic Forks Disposable BPA-Free Heat Resistant Solid and Durable Disposable Forks Bulk Premium Plastic Forks heavy duty for Party Supply**Dealusy**$25.73**2,876 rev2y ago](https://www.amazon.com/dp/B0CBQFKXP2)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**12 Piece Dinner Forks Set Food-Grade Stainless Steel Forks Silverware Cutlery Fork Dessert Fork Metal Forks for Home Kitchen or Restaurant Mirror Polished Dishwasher Safe - 7.5 Inch**WISKEMA**$8.78**4.6★**▲ 140%**](https://www.amazon.com/dp/B0GFNKGTHB) [**Glad Clear Heavy Duty Plastic Forks Reduced-Plastic Open Handle Break-Resistant Disposable or Top-Rack Reusable Cutlery Parties Camping Everyday Meals Standard Size 70 Count Event Supply**Glad**$5.82**4.6★**▲ 30%**](https://www.amazon.com/dp/B0CK8PGTHB) [**Amazon Basics Stainless Steel Dishwasher Safe Dinner Forks with Scalloped Edge Well-Balanced Weight Silver Pack of 12**Amazon Basics**$14.61**4.8★**▲ 12%**](https://www.amazon.com/dp/B0736T6DCP) [**Amazon Basics Disposable Clear Plastic Forks Premium Quality 100 Count Large Pack Packaging May Vary**Amazon Basics**$5.97**4.8★**▲ 11%**](https://www.amazon.com/dp/B0CLH1445W) [**Briout Silverware Dinner Fork 8 Inches Forks Set of 12 Premium Food Grade Stainless Steel Forks for Home Kitchen Party Restaurant Mirror Polished Dishwasher Safe**BRIOUT**$7.31**4.7★**— 6%**](https://www.amazon.com/dp/B0888628ST)
**~~View all trending →~~**
## **What buyers say about forks**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Quality-Overall**23%
*“Excellent Quality”*
**Value For Money**19%
*“Great deal”*
**Strength**14%
*“Strong bag”*
**Durability**8%
*“have held up very well”*
**Advertised Vs Actual Product**5%
*“AS ADVERTISED”*
**Weight Heavy**4%
*“As advertised, these are heavy duty”*
**Weight Light**4%
*“Not too light or heavy”*
**Size-Overall**3%
*“not too small”*
**Thickness**2%
*“thick construction that doesn't bend or snap easily”*
**Ease Of Use**2%
*“Convenient”*
### **What buyers complain about **
**Strength**12%
*“Cheap and flimsy”*
**Durability**11%
*“Not durable”*
**Size-Overall**11%
*“They are too small”*
**Quality-Overall**10%
*“Cheap quality”*
**Thickness**7%
*“very thin/not much curvature. compared to my other forks”*
**Sharpness**7%
*“Dangerously sharp”*
**Rusts/Corrodes**6%
*“rust easily”*
**Value For Money**2%
*“Waste of money”*
**Weight Heavy**2%
*“Heavy”*
**Weight Light**1%
*“Not heavy duty”*
### **Top return reasons **
**Size-Overall**27%
**Quality-Overall**18%
**Value For Money**10%
**Strength**7%
**Thin**7%
**Advertised Vs Actual Product**5%
**Weight Light**4%
**Sharpness**4%
**Weight Heavy**3%
**Material Quality**3%
## **Common questions**
- **Is forks profitable to sell on Amazon United States?**
- The niche generates $11.0M/yr across 11 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +13.4%. Flapen's verdict: Worth a look (54/100).
- **How competitive is the forks niche?**
- 8 brands and 19 sellers compete. The top 5 products take 79% of clicks and top 5 brands hold 89% of demand.
- **What do buyers complain about in forks?**
- Top complaints mined from reviews: Strength, Durability, Size-Overall. The return rate is 0.3%.
- **When does demand for forks peak?**
- Demand peaks in May; the busiest month runs 1.6× the quietest.
- **What does it cost to enter the forks niche?**
- Listings span $3.12–$25.73; the average listing price is $10.02 (sweet spot $15–$100). The average incumbent carries 3,925 reviews — the moat a new listing must climb.
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