---
title: "Trend — food sensitivity test - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/food-sensitivity-test/trend"
last_updated: "2026-08-11T22:31:39.052Z"
locale: en
meta:
  description: "Niche score 55/100 · $1.6M/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 55/100 · $1.6M/yr market. Brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — food sensitivity test - Flapen"
---

# **food sensitivity test**

**Worth a look**

Shows beatable incumbent ratings (4.0★), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 88Growth 57Conversion 49Competition 18Returns 85Price range 31Avg price 75Brand share 0Review moat 52Quality gap 93

**Quality gap**

**Great****4.0★**

avg incumbent rating — lower means beatable quality

**Market size**

**Great****$1.6M**

$1.6M/yr · 406K searches

**Returns**

**Great****1.5%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$100.87**

avg listing price — sweet spot $15–$100

**Growth**

**Good****+31.6%**

90-day search growth — must beat 0% to launch

**Review moat**

**Good****1,417**

avg incumbent reviews — the moat a new listing must climb

**Conversion**

**Okay****3.9%**

search→purchase rate — share of searches ending in a sale

**Price range**

**Okay****$23.30–$271.64**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Bad****78%**

top-5 click share — a locked-up shelf

**Brand share**

**Bad****100%**

top-5 brand share — brand-locked demand

**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")

## Trend