---
title: "Folic Acid Gummies — $69K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/folic-acid-gummies"
last_updated: "2026-08-10T21:23:35.360Z"
locale: en
meta:
description: "Niche score 36/100 · $69K/yr market · 65K searches/yr · $12.81 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 36/100 · $69K/yr market · 65K searches/yr · $12.81 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Folic Acid Gummies — $69K/yr Amazon US Niche (2026) - Flapen"
---
# **folic acid gummies**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 17Growth 33Conversion 80Competition 14Returns 100Price range 40Avg price 57Brand share 0Review moat 20Quality gap 21
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Conversion**
**Great****8.3%**
search→purchase rate — share of searches ending in a sale
**Avg price**
**Good****$12.81**
avg listing price — sweet spot $15–$100
**Price range**
**Okay****$5.18–$21.59**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Growth**
**Okay****+6.7%**
90-day search growth — must beat 0% to launch
**Quality gap**
**Bad****4.7★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Bad****12,396.22**
avg incumbent reviews — the moat a new listing must climb
**Market size**
**Bad****$69K**
$69K/yr · 65K searches
**Competition**
**Bad****84%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, folic acid gummies is a $69K/yr Amazon United States market (65K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 36/100.
Data updated Jul 28, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **folic acid gummies market data**
- **Units sold / yr**
- **6K–8K**
- avg 500–750/product
- **Revenue / yr**
- **$77K–$102K**
- units × avg price
- **Conversion rate**
- **8.3%**
- **Avg BSR**
- **#53**
- **Page quality**
- **0%**
- **Prime**
- **100%**
- **Sponsored**
- **78%**
- **Out of stock**
- **10.0%**
- **Avg brand age**
- **62 months**
- **Avg seller age**
- **151 days**
## **Competition & brand share**
The top 5 products capture 84% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**5 **▼falling
**Sellers**
**606**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**84%**
Top 20: 100%
**Open market**
**0%**
- Vitamatic47% - Nature's Nutrition25% - OLLY15% - Nature Made6% - Nutricost6% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 102 weeks — +6.7% search growth over the last 90 days.
2K2KSpike '25Spike '26 seasonSepDecMarJunAugNovMarMay
No pronounced peak months · busiest ÷ quietest = 1.3×
[**Open Trend **](https://flapen.com/research/us/health-household/folic-acid-gummies/trend)
## **Top folic acid gummies search terms**
- **folic acid gummies**42K/yr-15.4%10.9% conv. - **folic acid gummies for women**9K/yr+9.9%8.6% conv. - **folic acid gummy**7K/yr+49.9%3.2% conv. - **folic acid 400mcg gummy**4K/yr+94.8%1.5% conv. - **folic acid gummies women**3K/yr+143.4%0.1% conv. [**All search terms **](https://flapen.com/research/us/health-household/folic-acid-gummies/search-terms)
## **Top folic acid gummies products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%15%$10K30%$21K45%$31K60%$41K1001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 9 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Vitamatic Sugar Free Folic Acid 1 mg Gummies 120 Count Orange Flavor**Vitamatic**$12.82**4.7★1,216 rev](https://www.amazon.com/dp/B0B3SWDVNZ) [2**Folic Acid Gummies - Essential Prenatal Vitamins for Women - Daily Folate Vitamin B9 for Mom & Baby Development Support - Before During & After Pregnancy Natural Orange & Cherry Flavor - 60 Gummies**Nature's Nutrition**$9.91**4.7★1,912 rev](https://www.amazon.com/dp/B07W7NJHJ9) [3**Folic Acid Gummies - Essential Prenatal Vitamins for Women - Daily Folate Vitamin B9 for Mom & Baby Development Support - Before During & After Pregnancy Natural Orange & Cherry Flavor - 120 Gummies**Nature's Nutrition**$14.51**4.7★1,912 rev](https://www.amazon.com/dp/B08T6NSVXP) [4**OLLY Prenatal Multivitamin Gummy Daily Multi Blend for Mommy & Baby Folic Acid Omega 3 DHA Vitamins A & D Sweet Citrus Flavored 30 Day Supply - 60 Count**OLLY**$11.51**4.6★13,790 rev](https://www.amazon.com/dp/B014G3ZY5W) [5**Nature Made Folic Acid 400 mcg (665 mcg DFE) 250 Tablets**Nature Made**$5.18**4.8★29,982 rev](https://www.amazon.com/dp/B0000DJAPS)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**OLLY Prenatal Multivitamin Gummy Daily Multi Blend for Mommy & Baby Folic Acid Omega 3 DHA Vitamins A & D Sweet Citrus Flavored 42 Day Supply - 84 Count**OLLY**$15.12**13,790 rev2y ago](https://www.amazon.com/dp/B0CN7FZG3M) [**Nutricost Folic Acid (Vitamin B9) Vegetarian Gummies 1 000mcg 120 Gummies**Nutricost**$13.93**185 rev2y ago](https://www.amazon.com/dp/B0CFWRW9GB) [**Vitamatic Sugar Free Folic Acid 1 mg Gummies 120 Count Orange Flavor**Vitamatic**$12.82**1,216 rev5y ago](https://www.amazon.com/dp/B0B3SWDVNZ) [**Vitamatic Sugar Free Folic Acid 1 mg Gummies 120 Count Orange Flavor-2 Pack**Vitamatic**$21.59**1,216 rev5y ago](https://www.amazon.com/dp/B0B9LNH6N1) [**Folic Acid Gummies - Essential Prenatal Vitamins for Women - Daily Folate Vitamin B9 for Mom & Baby Development Support - Before During & After Pregnancy Natural Orange & Cherry Flavor - 120 Gummies**Nature's Nutrition**$14.51**1,912 rev5y ago](https://www.amazon.com/dp/B08T6NSVXP)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Vitamatic Sugar Free Folic Acid 1 mg Gummies 120 Count Orange Flavor-2 Pack**Vitamatic**$21.59**4.7★**▲ 52%**](https://www.amazon.com/dp/B0B9LNH6N1) [**Folic Acid Gummies - Essential Prenatal Vitamins for Women - Daily Folate Vitamin B9 for Mom & Baby Development Support - Before During & After Pregnancy Natural Orange & Cherry Flavor - 120 Gummies**Nature's Nutrition**$14.51**4.7★**▲ 32%**](https://www.amazon.com/dp/B08T6NSVXP) [**OLLY Prenatal Multivitamin Gummy Daily Multi Blend for Mommy & Baby Folic Acid Omega 3 DHA Vitamins A & D Sweet Citrus Flavored 42 Day Supply - 84 Count**OLLY**$15.12**4.6★**— 10%**](https://www.amazon.com/dp/B0CN7FZG3M) [**OLLY Prenatal Multivitamin Gummy Daily Multi Blend for Mommy & Baby Folic Acid Omega 3 DHA Vitamins A & D Sweet Citrus Flavored 30 Day Supply - 60 Count**OLLY**$11.51**4.6★**— 2%**](https://www.amazon.com/dp/B014G3ZY5W) [**Vitamatic Sugar Free Folic Acid 1 mg Gummies 120 Count Orange Flavor**Vitamatic**$12.82**4.7★**— 1%**](https://www.amazon.com/dp/B0B3SWDVNZ)
**~~View all trending →~~**
## **What buyers say about folic acid gummies**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Taste-Overall**24%
*“Good taste”*
**Vitamin**14%
*“Vitamins are fine”*
**Value For Money**7%
*“Great value”*
**Quality-Overall**7%
*“Great Quality and Easy to Take”*
**Ease Of Chewing/Swallowing**6%
*“Soft chewables”*
**Fertility/Conception**4%
*“Great for pregnancy”*
**Ease Of Use**4%
*“Easy to use”*
**Flavor**3%
*“The gummies have a pleasant flavor profile”*
**Advertised Vs Actual Product**3%
*“As advertised”*
**Acid Regulator/Stomach Ache Relief**2%
*“gentle on my stomach”*
### **What buyers complain about **
**Taste-Overall**17%
*“Tastes nasty”*
**Smell**16%
*“Unpleasant smell”*
**Vitamin**6%
*“One big gummed up vitamin in jar”*
**Flavor**3%
*“not very good as far as flavor”*
**Hard Feel**3%
*“They were very hard”*
**Size-Overall**3%
*“The jar is bigger than I expected”*
**Stale/Rotten/Spoiled**2%
*“they arrive already stale”*
**Iron**2%
*“It lacks iron”*
**Quality-Overall**2%
*“Not the best”*
**Ease Of Chewing/Swallowing**2%
*“difficult to chew”*
### **Top return reasons **
**Vitamin**29%
**Smell**19%
**Taste-Overall**15%
**Functionality-Overall**13%
**Contamination**8%
**Moist/Dry**8%
**Sour**4%
**Hard Feel**3%
## **Common questions**
- **Is folic acid gummies profitable to sell on Amazon United States?**
- The niche generates $69K/yr across 9 tracked products. 90-day search growth is +6.7%. Flapen's verdict: Skip it (36/100).
- **How competitive is the folic acid gummies niche?**
- 5 brands and 606 sellers compete. The top 5 products take 84% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in folic acid gummies?**
- Top complaints mined from reviews: Taste-Overall, Smell, Vitamin. The return rate is 0.0%.
- **When does demand for folic acid gummies peak?**
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- **What does it cost to enter the folic acid gummies niche?**
- Listings span $5.18–$21.59; the average listing price is $12.81 (sweet spot $15–$100). The average incumbent carries 12,396 reviews — the moat a new listing must climb.
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