---
title: "Trend — floor tape - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/floor-tape/trend"
last_updated: "2026-08-11T19:47:56.578Z"
locale: en
meta:
  description: "Niche score 57/100 · $100K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:description": "Niche score 57/100 · $100K/yr market. A failed launch gate (market size, growth, or returns) keeps it on the watch list. Data updated Jul 2026."
  "og:title": "Trend — floor tape - Flapen"
---

# **floor tape**

**Worth a look**

Shows low returns (1.2%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 25Growth 33Conversion 54Competition 75Returns 92Price range 80Avg price 76Brand share 69Review moat 31Quality gap 67

**Returns**

**Great****1.2%**

return rate — above 5% kills the launch gate

**Price range**

**Great****$6.06–$53.87**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Avg price**

**Great****$15.35**

avg listing price — sweet spot $15–$100

**Competition**

**Great****40%**

top-5 click share — an open shelf

**Brand share**

**Good****63%**

top-5 brand share — brands hold most of the demand

**Quality gap**

**Good****4.3★**

avg incumbent rating — lower means beatable quality

**Conversion**

**Good****4.5%**

search→purchase rate — share of searches ending in a sale

**Growth**

**Okay****+6.3%**

90-day search growth — must beat 0% to launch

**Review moat**

**Okay****3,420.9**

avg incumbent reviews — the moat a new listing must climb

**Market size**

**Okay****$100K**

$100K/yr · 146K searches

## Trend