---
title: "Fiori Di Sicilia — $45K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/fiori-di-sicilia"
last_updated: "2026-08-11T19:52:10.864Z"
locale: en
meta:
description: "Niche score 42/100 · $45K/yr market · 49K searches/yr · $20.68 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 42/100 · $45K/yr market · 49K searches/yr · $20.68 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Fiori Di Sicilia — $45K/yr Amazon US Niche (2026) - Flapen"
---
# **fiori di sicilia**
**Skip it**
Soft demand (-32.9% this quarter) — this niche doesn't clear our bar today.
Market size 11Growth 9Conversion 53Competition 16Returns 100Price range 79Avg price 89Brand share 22Review moat 73Quality gap 73
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Avg price**
**Great****$20.68**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$6.61–$49.29**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Quality gap**
**Good****4.3★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Good****563.73**
avg incumbent reviews — the moat a new listing must climb
**Conversion**
**Good****4.4%**
search→purchase rate — share of searches ending in a sale
**Brand share**
**Bad****91%**
top-5 brand share — brand-locked demand
**Competition**
**Bad****81%**
top-5 click share — a locked-up shelf
**Market size**
**Bad****$45K**
$45K/yr · 49K searches
**Growth**
**Bad****-32.9%**
90-day search growth — must beat 0% to launch
**Signals**[** Out of Stock**](https://flapen.com/research/niches?market=us&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon United States niche tracking, fiori di sicilia is a $45K/yr Amazon United States market (49K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 42/100.
Data updated Jul 10, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **fiori di sicilia market data**
- **Units sold / yr**
- **3K–4K**
- avg 250–500/product
- **Revenue / yr**
- **$62K–$83K**
- units × avg price
- **Conversion rate**
- **4.4%**
- **Avg BSR**
- **#1,027**
- **Page quality**
- **0%**
- **Prime**
- **36%**
- **Sponsored**
- **9%**
- **Out of stock**
- **13.7%**
- **Avg brand age**
- **92 months**
- **Avg seller age**
- **160 days**
## **Competition & brand share**
The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**8 **▲rising
**Sellers**
**28**
**Top-5 brand share**
**91%**
Top 20: 100%
**Top-5 click share**
**81%**
Top 20: 100%
**Open market**
**5%**
- Homemade Baking53% - Alfaw17% - Rodelle11% - Amoretti6% - Larissa Veronica4% - LorAnn Oils3% - Open — no brand owns it (2 brands, 5%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -32.9% search growth over the last 90 days.
3K2KSpike '24Black Friday '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Nov, Dec · busiest ÷ quietest = 6.1×
[**Open Trend **](https://flapen.com/research/us/health-household/fiori-di-sicilia/trend)
## **Top fiori di sicilia search terms**
- **fiori di sicilia**18K/yr-34.2%2.4% conv. - **fiori di sicilia extract**9K/yr-5.5%3.5% conv. - **fiori di sicilia king arthur**4K/yr-49.6%3.2% conv. - **panettone essence**8K/yr-73.8%2.8% conv. - **panettone essence for baking**4K/yr-52.4%2.5% conv. - **esencia de panettone**6K/yr-55.8%0.7% conv. [**All search terms **](https://flapen.com/research/us/health-household/fiori-di-sicilia/search-terms)
## **Top fiori di sicilia products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$4K20%$9K30%$13K40%$18K1101001K10K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted
All 11 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Premium Authentic Fiori di Sicilia Product of Italy 100% Essential Oil of Citrus Fruits 1 oz**Homemade Baking**$19.99**4.5★780 rev](https://www.amazon.com/dp/B07QZPHB6S) [2**Premium Authentic Fiori di Sicilia Product of Italy 100% Essential Oil of Citrus Fruits 1 oz**Alfaw**$18.75**4.7★25 rev](https://www.amazon.com/dp/B00HZV7AZU) [3**Premium Authentic Aroma Panettone Product of Italy 100% Essential Oil 2 oz**Homemade Baking**$25.38**4.5★780 rev](https://www.amazon.com/dp/B07PG3YTXJ) [4**Premium Authentic Fiori di Sicilia Product of Italy 100% Essential Oil of Citrus Fruits 2 oz**Homemade Baking**$29.95**4.5★780 rev](https://www.amazon.com/dp/B07PKGG9D4) [5**Rodelle Fiori di Sicilia Citrus Floral Extract Kosher Gluten Free 2 Fl Oz.**Rodelle**$8.15**4.7★323 rev](https://www.amazon.com/dp/B0C2WW4ZYT)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Pure Orange Blossom Extract for Baking and Mixology - 100 Servings Premium Natural Flavoring for Cooking Desserts & Beverages - Kosher Keto Friendly Vegan & Gluten-Free (2oz Extract with Latex-Free Dropper)**SAENA BAKING CO**$14.68**9 rev1y ago](https://www.amazon.com/dp/B0F2VVL4QT) [**Amoretti - Natural Fiori di Sicilia Extract Water Soluble 2 oz - Highly Concentrated & Perfect For Pastry Savory Brewing and more Preservative Free Vegan Kosher Pareve Keto Friendly**Amoretti**$49.29**0 rev3y ago](https://www.amazon.com/dp/B0C5JT4YPX) [**Rodelle Fiori di Sicilia Citrus Floral Extract Kosher Gluten Free 2 Fl Oz.**Rodelle**$8.15**323 rev3y ago](https://www.amazon.com/dp/B0C2WW4ZYT) [**Premium Authentic Fiori di Sicilia Product of Italy 100% Essential Oil of Citrus Fruits 1 oz**Homemade Baking**$19.99**780 rev7y ago](https://www.amazon.com/dp/B07QZPHB6S) [**Premium Authentic Aroma Panettone Product of Italy 100% Essential Oil 2 oz**Homemade Baking**$25.38**780 rev7y ago](https://www.amazon.com/dp/B07PG3YTXJ)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Premium Authentic Fiori di Sicilia Product of Italy 100% Essential Oil of Citrus Fruits 1 oz**Alfaw**$18.75**4.7★**▲ 944%**](https://www.amazon.com/dp/B00HZV7AZU) [**Pure Orange Blossom Extract for Baking and Mixology - 100 Servings Premium Natural Flavoring for Cooking Desserts & Beverages - Kosher Keto Friendly Vegan & Gluten-Free (2oz Extract with Latex-Free Dropper)**SAENA BAKING CO**$14.68**2.3★**▲ 287%**](https://www.amazon.com/dp/B0F2VVL4QT) [**Premium Authentic Fiori di Sicilia Product of Italy 100% Essential Oil of Citrus Fruits 2 oz**Homemade Baking**$29.95**4.5★**▲ 271%**](https://www.amazon.com/dp/B07PKGG9D4) [**LorAnn Citrus Blossom SS Flavor 1 ounce bottle**LorAnn Oils**$12.04**4.8★**▲ 217%**](https://www.amazon.com/dp/B004VRKZOO) [**Premium Authentic Aroma Panettone Product of Italy 100% Essential Oil 2 oz**Homemade Baking**$25.38**4.5★**▲ 189%**](https://www.amazon.com/dp/B07PG3YTXJ)
**~~View all trending →~~**
## **What buyers say about fiori di sicilia**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Flavor**38%
*“Authentic flavor”*
**Value For Money**14%
*“Truly Affordable”*
**Taste-Overall**14%
*“Nice and fruity”*
**Smell**8%
*“It smelled good”*
**Baking**5%
*“Makes baked goods taste even better”*
**Quality-Overall**5%
*“Good product”*
**Spiciness**3%
*“Citrusy good”*
**Storage Temperature**3%
*“If kept in the refrigerator, it lasts a long time”*
**Ingredients-Overall**3%
*“This was the perfect extract for my panettone”*
**Vegan/Organic**2%
*“Natural ingredients”*
### **What buyers complain about **
**Alcohol Content**33%
*“I saw that it's contain alcohol”*
**Value For Money**17%
*“A little pricey”*
**Dilute/Watery**11%
*“You will want to dilute it A LOT”*
**Taste-Overall**11%
*“It tastes like citronella even in a small quantity”*
### **Top return reasons **
**Smell**100%
## **Common questions**
- **Is fiori di sicilia profitable to sell on Amazon United States?**
- The niche generates $45K/yr across 11 tracked products. 90-day search growth is -32.9%. Flapen's verdict: Skip it (42/100).
- **How competitive is the fiori di sicilia niche?**
- 8 brands and 28 sellers compete. The top 5 products take 81% of clicks and top 5 brands hold 91% of demand.
- **What do buyers complain about in fiori di sicilia?**
- Top complaints mined from reviews: Alcohol Content, Value For Money, Dilute/Watery. The return rate is 0.0%.
- **When does demand for fiori di sicilia peak?**
- Demand peaks in Nov–Dec; the busiest month runs 6.1× the quietest.
- **What does it cost to enter the fiori di sicilia niche?**
- Listings span $6.61–$49.29; the average listing price is $20.68 (sweet spot $15–$100). The average incumbent carries 564 reviews — the moat a new listing must climb.
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