---
title: "Field of Greens — $388K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/field-of-greens"
last_updated: "2026-08-09T16:39:03.458Z"
locale: en
meta:
description: "Niche score 45/100 · $388K/yr market · 73K searches/yr · $54.77 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:description": "Niche score 45/100 · $388K/yr market · 73K searches/yr · $54.77 avg price. Doesn't clear our bar today. Data updated Jul 2026."
"og:title": "Field of Greens — $388K/yr Amazon US Niche (2026) - Flapen"
---
# **field of greens**
**Skip it**
Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Market size 55Growth 12Conversion 86Competition 8Returns 100Price range 95Avg price 91Brand share 0Review moat 27Quality gap 48
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Price range**
**Incredible****$15.23–$91.26**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Avg price**
**Great****$54.77**
avg listing price — sweet spot $15–$100
**Conversion**
**Great****9.8%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Good****$388K**
$388K/yr · 73K searches
**Quality gap**
**Okay****4.5★**
avg incumbent rating — lower means beatable quality
**Review moat**
**Okay****3,751**
avg incumbent reviews — the moat a new listing must climb
**Growth**
**Bad****-26.0%**
90-day search growth — must beat 0% to launch
**Competition**
**Bad****90%**
top-5 click share — a locked-up shelf
**Brand share**
**Bad****100%**
top-5 brand share — brand-locked demand
**Signals**[** High Price**](https://flapen.com/research/niches?market=us&signal=high_price "Avg price > $50")
According to Flapen's Amazon United States niche tracking, field of greens is a $388K/yr Amazon United States market (73K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Mar–Apr–Sep. Verdict: Skip it — 45/100.
Data updated Jul 27, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **field of greens market data**
- **Units sold / yr**
- **6K–8K**
- avg 1,500–2,000/product
- **Revenue / yr**
- **$329K–$438K**
- units × avg price
- **Conversion rate**
- **9.8%**
- **Avg BSR**
- **#133**
- **Page quality**
- **0%**
- **Prime**
- **63%**
- **Sponsored**
- **100%**
- **Out of stock**
- **0.0%**
- **Avg brand age**
- **63 months**
- **Avg seller age**
- **148 days**
## **Competition & brand share**
The top 5 products capture 90% of clicks — a locked-up shelf that new listings rarely crack.
**Brands**
**5 **▲rising
**Sellers**
**19**
**Top-5 brand share**
**100%**
Top 20: 100%
**Top-5 click share**
**90%**
Top 20: 100%
**Open market**
**0%**
- Jocko Fuel74% - BRICKHOUSE NUTRITION12% - NutraChamps6% - Just Ripe Nutrition4% - Country Farms3% - Open — no brand owns it (0%)
## **Demand & seasonality**
Weekly Amazon search volume, last 104 weeks — -26.0% search growth over the last 90 days.
40K30KSpike '24Black Friday '24Spike '25Prime Day '25Black Friday '25Spike '26 seasonSepDecMarJunAugNovMarMay
Peak months: Mar, Apr, Sep · busiest ÷ quietest = 15.0×
[**Open Trend **](https://flapen.com/research/us/health-household/field-of-greens/trend)
## **Top field of greens search terms**
- **jocko greens**33K/yr-15.9%11.4% conv. - **field of greens**22K/yr-47.7%1.4% conv. - **jocko greens powder**7K/yr+18.9%12.7% conv. - **field of greens brickhouse nutrition**9K/yr-36.5%3.5% conv. - **brickhouse field of greens**3K/yr-48.1%2.5% conv. [**All search terms **](https://flapen.com/research/us/health-household/field-of-greens/search-terms)
## **Top field of greens products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$39K20%$78K30%$116K40%$155K1101001K10K100K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)
All 8 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**Jocko Fuel Daily Greens Powder - Premium Organic Greens Superfood Powder for Gut Health Digestion Bloating Immune Support with Spirulina Chlorella Digestive Enzymes & Probiotics - 30 Servings**Jocko Fuel**$42.76**4.4★645 rev](https://www.amazon.com/dp/B0BZ6FJDSF) [2**Jocko Fuel Daily Greens Powder - Premium Organic Greens Superfood Powder for Gut Health Digestion Bloating Immune Support with Spirulina Chlorella Digestive Enzymes & Probiotics - 30 Servings**Jocko Fuel**$45.67**4.4★2,633 rev](https://www.amazon.com/dp/B098TXVLCY) [3**SuperGreens Powder 40+ Organic Superfoods Probiotics & Enzymes for Energy Digestion Gut Health & Bloating | Organic Fruit & Veggie Drink Mix Daily Green Juice Smoothie Blend Spinach Noni Plus**NutraChamps**$29.04**4.3★14,845 rev](https://www.amazon.com/dp/B07FLDK6ZY) [4**BRICKHOUSE NUTRITION Field of Greens Super Greens Powder | Doctor-Formulated Superfood Powder Fruits & Veggies Supplement - Wildberry (Single Pack)**BRICKHOUSE NUTRITION**$91.26**4.8★10 rev](https://www.amazon.com/dp/B0G35N8PYN) [5**BRICKHOUSE NUTRITION Field of Greens Super Greens Powder | Doctor-Formulated Superfood Powder Fruits & Veggies Supplement - Pineapple Mango (Single Pack)**BRICKHOUSE NUTRITION**$90.05**5.0★1 rev](https://www.amazon.com/dp/B0GX2127YM)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**BRICKHOUSE NUTRITION Field of Greens Super Greens Powder | Doctor-Formulated Superfood Powder Fruits & Veggies Supplement - Pineapple Mango (Single Pack)**BRICKHOUSE NUTRITION**$90.05**1 rev3mo ago](https://www.amazon.com/dp/B0GX2127YM) [**BRICKHOUSE NUTRITION Field of Greens Super Greens Powder | Doctor-Formulated Superfood Powder Fruits & Veggies Supplement - Wildberry (Single Pack)**BRICKHOUSE NUTRITION**$91.26**10 rev8mo ago](https://www.amazon.com/dp/B0G35N8PYN) [**BRICKHOUSE NUTRITION Field of Greens Super Greens Powder | Doctor-Formulated Superfood Powder Fruits & Veggies Supplement - Original (Single Pack)**BRICKHOUSE NUTRITION**$90.46**9 rev8mo ago](https://www.amazon.com/dp/B0G14XTS8T) [**Field of Greens Superfood Powder with Organic Spirulina Chlorella Beet Root Powder - Bacillus Coagulans Probiotic A Plant-Based Mix Supporting Gut Health Immunity Bloom into Health 28 Scoops (1)**Just Ripe Nutrition**$33.70**83 rev2y ago](https://www.amazon.com/dp/B0D48B36M8) [**Jocko Fuel Daily Greens Powder - Premium Organic Greens Superfood Powder for Gut Health Digestion Bloating Immune Support with Spirulina Chlorella Digestive Enzymes & Probiotics - 30 Servings**Jocko Fuel**$42.76**645 rev3y ago](https://www.amazon.com/dp/B0BZ6FJDSF)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**BRICKHOUSE NUTRITION Field of Greens Super Greens Powder | Doctor-Formulated Superfood Powder Fruits & Veggies Supplement - Pineapple Mango (Single Pack)**BRICKHOUSE NUTRITION**$90.05**5.0★**▲ 350%**](https://www.amazon.com/dp/B0GX2127YM) [**BRICKHOUSE NUTRITION Field of Greens Super Greens Powder | Doctor-Formulated Superfood Powder Fruits & Veggies Supplement - Original (Single Pack)**BRICKHOUSE NUTRITION**$90.46**4.3★**▲ 158%**](https://www.amazon.com/dp/B0G14XTS8T) [**BRICKHOUSE NUTRITION Field of Greens Super Greens Powder | Doctor-Formulated Superfood Powder Fruits & Veggies Supplement - Wildberry (Single Pack)**BRICKHOUSE NUTRITION**$91.26**4.8★**▲ 82%**](https://www.amazon.com/dp/B0G35N8PYN) [**Jocko Fuel Daily Greens Powder - Premium Organic Greens Superfood Powder for Gut Health Digestion Bloating Immune Support with Spirulina Chlorella Digestive Enzymes & Probiotics - 30 Servings**Jocko Fuel**$42.76**4.4★**▲ 49%**](https://www.amazon.com/dp/B0BZ6FJDSF) [**Country Farms Organic Super Greens Powder 50 Organic Superfoods Daily Greens Drink Mix with Fruits Vegetables Fiber Probiotics & Mushrooms Supports Energy Gut Health & Digestion Natural Flavor**Country Farms**$15.23**4.4★**▲ 17%**](https://www.amazon.com/dp/B011D76R82)
**~~View all trending →~~**
## **What buyers say about field of greens**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Taste-Overall**24%
*“Good taste”*
**Nutritional Content**8%
*“taste great and great nutrition”*
**Energy Level**8%
*“Energy boost”*
**Quality-Overall**6%
*“No complaints”*
**Flavor**6%
*“Like the flavor”*
**Value For Money**5%
*“Good value”*
**Solubility**4%
*“Mixes easily”*
**Blend/Ratio**3%
*“give it a blend”*
**Sweetness**3%
*“Good product, I like that it doesn't add any strange sweetness to my smoothies”*
**Advertised Vs Actual Product**2%
*“advertised as the same”*
### **What buyers complain about **
**Taste-Overall**31%
*“different taste”*
**Flavor**9%
*“The flavor is off putting”*
**Size-Overall**5%
*“Small container”*
**Sweetness**4%
*“A lot sweeter than I was expecting”*
**Artificial Sweeteners**3%
*“The artificial sweetener is too much”*
**Value For Money**2%
*“A little pricey”*
**Advertised Vs Actual Product**2%
*“Different formula? Ive used this for years and this last time, the product was different.”*
**Nutritional Content**2%
*“Doctors have no formal training in nutrition”*
**Solubility**2%
*“it doesnt dissolve anymore”*
**Thickness**2%
*“thicker than ever”*
### **Top return reasons **
**Artificial Sweeteners**25%
**Ingredients-Overall**25%
**Advertised Vs Actual Product**25%
**Taste-Overall**13%
**Ease Of Use**13%
## **Common questions**
- **Is field of greens profitable to sell on Amazon United States?**
- The niche generates $388K/yr across 8 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -26.0%. Flapen's verdict: Skip it (45/100).
- **How competitive is the field of greens niche?**
- 5 brands and 19 sellers compete. The top 5 products take 90% of clicks and top 5 brands hold 100% of demand.
- **What do buyers complain about in field of greens?**
- Top complaints mined from reviews: Taste-Overall, Flavor, Size-Overall. The return rate is 0.0%.
- **When does demand for field of greens peak?**
- Demand peaks in Mar–Apr–Sep; the busiest month runs 15.0× the quietest.
- **What does it cost to enter the field of greens niche?**
- Listings span $15.23–$91.26; the average listing price is $54.77 (sweet spot $15–$100). The average incumbent carries 3,751 reviews — the moat a new listing must climb.
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