---
title: "Search terms — equate laxative - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/equate-laxative/search-terms"
last_updated: "2026-08-11T16:44:58.744Z"
locale: en
meta:
  description: "Niche score 48/100 · $77K/yr market · 186K searches/yr · $22.72 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:description": "Niche score 48/100 · $77K/yr market · 186K searches/yr · $22.72 avg price. Doesn't clear our bar today. Data updated Jul 2026."
  "og:title": "Search terms — equate laxative - Flapen"
---

# **equate laxative**

**Skip it**

A small market ($77K/yr) — this niche doesn't clear our bar today.

Market size 19Growth 23Conversion 23Competition 82Returns 100Price range 84Avg price 94Brand share 27Review moat 61Quality gap 23

**Returns**

**Incredible****0.0%**

return rate — above 5% kills the launch gate

**Avg price**

**Great****$22.72**

avg listing price — sweet spot $15–$100

**Price range**

**Great****$6.06–$73.82**

cheapest to priciest tracked listing — scored on the share inside $15–$100

**Competition**

**Great****33%**

top-5 click share — an open shelf

**Review moat**

**Good****1,076.41**

avg incumbent reviews — the moat a new listing must climb

**Brand share**

**Okay****89%**

top-5 brand share — brands hold most of the demand

**Growth**

**Bad****-4.6%**

90-day search growth — must beat 0% to launch

**Conversion**

**Bad****1.8%**

search→purchase rate — share of searches ending in a sale

**Quality gap**

**Bad****4.6★**

avg incumbent rating — lower means beatable quality

**Market size**

**Bad****$77K**

$77K/yr · 186K searches

## Search terms