---
title: "Elycura — $123K/yr Amazon US Niche (2026) - Flapen"
canonical_url: "https://flapen.com/research/us/health-household/elycura"
last_updated: "2026-08-11T17:36:58.418Z"
locale: en
meta:
description: "Niche score 54/100 · $123K/yr market · 142K searches/yr · $28.73 avg price. Soft demand (-48.1% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:description": "Niche score 54/100 · $123K/yr market · 142K searches/yr · $28.73 avg price. Soft demand (-48.1% this quarter) keeps it on the watch list. Data updated Jul 2026."
"og:title": "Elycura — $123K/yr Amazon US Niche (2026) - Flapen"
---
# **elycura**
**Worth a look**
Shows beatable incumbent ratings (3.2★), but soft demand (-48.1% this quarter) keeps it on the watch list.
Market size 28Growth 1Conversion 38Competition 62Returns 100Price range 91Avg price 95Brand share 26Review moat 99Quality gap 100
**Quality gap**
**Incredible****3.2★**
avg incumbent rating — lower means beatable quality
**Returns**
**Incredible****0.0%**
return rate — above 5% kills the launch gate
**Review moat**
**Incredible****26.09**
avg incumbent reviews — the moat a new listing must climb
**Avg price**
**Incredible****$28.73**
avg listing price — sweet spot $15–$100
**Price range**
**Great****$13.83–$39.62**
cheapest to priciest tracked listing — scored on the share inside $15–$100
**Competition**
**Good****48%**
top-5 click share — leaders hold, buyers still browse
**Conversion**
**Okay****3.0%**
search→purchase rate — share of searches ending in a sale
**Market size**
**Okay****$123K**
$123K/yr · 142K searches
**Brand share**
**Okay****90%**
top-5 brand share — brands hold most of the demand
**Growth**
**Bad****-48.1%**
90-day search growth — must beat 0% to launch
**Signals**[** Low Review Barrier**](https://flapen.com/research/niches?market=us&signal=low_review_barrier "Top brand's reviews < 500") [** Quality Gap**](https://flapen.com/research/niches?market=us&signal=quality_gap "Avg rating < 4.0") [** Out of Stock**](https://flapen.com/research/niches?market=us&signal=out_of_stock "OOS rate > 10%")
According to Flapen's Amazon United States niche tracking, elycura is a $123K/yr Amazon United States market (142K searches/yr). The top 5 brands hold 90% of demand. Verdict: Worth a look — 54/100.
Data updated Jul 14, 2026 · scored weekly · [~~How we score niches ~~](https://flapen.com/research/methodology)
## **elycura market data**
- **Units sold / yr**
- **4K–5K**
- avg 100–250/product
- **Revenue / yr**
- **$115K–$144K**
- units × avg price
- **Conversion rate**
- **3.0%**
- **Avg BSR**
- **#640**
- **Page quality**
- **0%**
- **Prime**
- **45%**
- **Sponsored**
- **68%**
- **Out of stock**
- **16.8%**
- **Avg brand age**
- **14 months**
- **Avg seller age**
- **200 days**
## **Competition & brand share**
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.
**Brands**
**8 **
**Sellers**
**20**
**Top-5 brand share**
**90%**
Top 20: 100%
**Top-5 click share**
**48%**
Top 20: 97%
**Open market**
**6%**
- Elycura46% - Generic26% - Elycura Beauty6% - SKROSS6% - Amliya5% - YAKINI4% - Open — no brand owns it (2 brands, 6%)
## **Demand**
Weekly Amazon search volume, last 29 weeks — -48.1% search growth over the last 90 days.
9K7KSpike '26Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jun '26
[**Open Trend **](https://flapen.com/research/us/health-household/elycura/trend)
## **Top elycura products on Amazon**
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
0%10%$12K20%$25K30%$37K40%$49K1101001K Reviews — right = deep review moatMarket share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted
All 22 tracked products in this niche — three views at once, no toggling.
### **Top sellers**
by 90-day click share
[1**3Pcs Gum Repair Gel Gum Repair for Receding Gums & Oral Comfort Gentle Dental Gel for Daily Gum Health Teeth Whitening Essence Pen Professional Gum Health Solution**Generic**$23.72**2.9★12 rev](https://www.amazon.com/dp/B0GVWKSM2W) [2**Elycura Collagen Oil Body Oil Firming**Elycura**$27.24**3.5★143 rev](https://www.amazon.com/dp/B0GSW2HZYG) [3**Elycura Anti Alcohol Patch Herbal Care Patch for Routine Use 1Pack**Elycura**$34.18**2.9★12 rev](https://www.amazon.com/dp/B0GY484SN8) [4**Elycura Beauty Collagen Oil lifting body oil Hydrating For skin Body Oils For Women & Men 3.38 fl oz /100 ml (1pcs)**Elycura Beauty**$24.00**3.2★51 rev](https://www.amazon.com/dp/B0GVHLYKNM) [5**SKROSS Collagen Oil Body Moisturizer for Women & Men 3.38 Fl Oz**SKROSS**$14.12**3.1★21 rev](https://www.amazon.com/dp/B0GWFHHTPV)
**~~View all top sellers →~~**
### **Newest**
by launch date
[**Elycura VC Anti-Wrinkle Eye Serum Oil Roller Ball Essence for Eyes**Elycura**$29.95**0 rev3w ago](https://www.amazon.com/dp/B0H5WCY8RZ) [**ELYCURA Collagen Body Oil Firming & Hydrating Body Oil for Dry Skin Lightweight Non-Greasy Moisturizing Body Oil 6.76 Fl Oz**ELYCURA**$35.85**8 rev1mo ago](https://www.amazon.com/dp/B0H36JVLDP) [**Elycura Collagen Oil Collagen Lifting Body Oil Shower Hydrating Shower Oil Helps Soften Appearance Of Crepey Skin Quick-absorbing Shower Body Oil For Women 3.38 Fl.oz**Elycura Collagen Oil**$23.91**22 rev2mo ago](https://www.amazon.com/dp/B0H1B8FY6T) [**Elycura Anti Alcohol Patch Herbal Care Patch for Routine Use 1Pack**Elycura**$34.18**12 rev3mo ago](https://www.amazon.com/dp/B0GY484SN8) [**2 Pcs Elycura Gum Repair Gel Natural Gum Care Gel for Gum Repair & Oral Comfort Gentle Dental Gel for Daily Gum Health**Generic**$34.51**4 rev3mo ago](https://www.amazon.com/dp/B0GWD1N99R)
**~~View all new products →~~**
### **Trending**
90-day click momentum
[**Elycura Collagen Oil Collagen Lifting Body Oil Shower Hydrating Shower Oil Helps Soften Appearance Of Crepey Skin Quick-absorbing Shower Body Oil For Women 3.38 Fl.oz**Elycura Collagen Oil**$23.91**4.4★**▲ 166%**](https://www.amazon.com/dp/B0H1B8FY6T) [**Elycura VC Anti-Wrinkle Eye Serum Oil Roller Ball Essence for Eyes**Elycura**$29.95**0.0★**▲ 166%**](https://www.amazon.com/dp/B0H5WCY8RZ) [**Elycura Collagen Oil Collagen Magic Body Oil Firming Hydrating Collagen Body Oil 3.38 fl.oz**Elycura**$25.75**3.3★**▲ 165%**](https://www.amazon.com/dp/B0GVT54T5L) [**Elycura Organic Eye Castor Oil Smoothing Roller Serum For Face & Body**Elycura**$34.96**0.0★**▲ 165%**](https://www.amazon.com/dp/B0H5WQHPR2) [**Elycura Anti Alcohol Patch Herbal Care Patch for Routine Use 1Pack**Elycura**$34.18**2.9★**▲ 165%**](https://www.amazon.com/dp/B0GY484SN8)
**~~View all trending →~~**
## **What buyers say about elycura**
What buyers praise and complain about, mined from review topics.
### **What buyers love **
**Moist/Dry**10%
*“Moisturizing”*
**Soft Feel**9%
*“My skin feels softer”*
**Absorbency**7%
*“absorbs beautifully”*
**Quality-Overall**6%
*“It feels and looks like a quality product with clean ingredients and from a brand name that helps ensure trust”*
**Smell**6%
*“pleasant scent”*
**Suitability Dry Skin**5%
*“Perfect for Dry Skin Relief”*
**Suitability Combination Skin**5%
*“Feels good on skin”*
**Suitability Oily Skin**4%
*“it seems like nice oil”*
**Efficiency**4%
*“Great product works really well”*
**Adhesion/Stickiness**4%
*“adheres to my skin well”*
### **What buyers complain about **
**Functionality-Overall**21%
*“No results at all”*
**Value For Money**10%
*“Not worth the price in my opinion”*
**Advertised Vs Actual Product**9%
*“False advertising”*
**Leak-Proof**6%
*“It leaks oil”*
**Oily/Greasy**5%
*“it leaves your skin feeling greasy”*
**Size-Overall**4%
*“Smaller than expected”*
**Quality-Overall**4%
*“Cheap”*
**Smell**3%
*“the smell is horrible”*
**Thickness**3%
*“It's a thick oil”*
**Suitability Combination Skin**2%
*“Don't work on all skin types”*
### **Top return reasons **
**Advertised Vs Actual Product**27%
**Leak-Proof**21%
**Functionality-Overall**12%
**Oily/Greasy**8%
**Smell**5%
**Dilute/Watery**3%
**Motor Power**3%
**Value For Money**2%
**Moist/Dry**2%
**Size-Overall**2%
## **Common questions**
- **Is elycura profitable to sell on Amazon United States?**
- The niche generates $123K/yr across 22 tracked products. 6 of 22 products launched in the last 360 days are still selling. 90-day search growth is -48.1%. Flapen's verdict: Worth a look (54/100).
- **How competitive is the elycura niche?**
- 8 brands and 20 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 90% of demand.
- **What do buyers complain about in elycura?**
- Top complaints mined from reviews: Functionality-Overall, Value For Money, Advertised Vs Actual Product. The return rate is 0.0%.
- **What does it cost to enter the elycura niche?**
- Listings span $13.83–$39.62; the average listing price is $28.73 (sweet spot $15–$100). The average incumbent carries 26 reviews — the moat a new listing must climb.
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